My Age of Investment
Six hundred and thirty-seven, pan-entertainment empire
"Is this kind of movie series meant to keep making sequels?"
Liu Xiaoduo, who had been listening but not speaking, finally understood something, and couldn't help but interject.
"right!"
Zhang Zhao nodded towards Liu Xiaoduo, "For example, if a movie gets a good response, we will have a fan base when we shoot the second and third movies, and the chances of making money are much higher."
Xia Jingxing smiled, "This direction is fine, Hollywood and Hong Kong films have been doing this for a long time."
He still didn't say the second half of the sentence: It's just bad money, not shabby.
Capital is a thing that seeks profit from its birth.
Zhang Zhao went on to introduce: "The main work of the production company is to be responsible for the preliminary market research, to see if there is a prospect for similar films in the film market.
For example, box office situation, popularity, possibility of sequel, etc.
Do the research to decide if the film is worth producing. If the answer is yes, then find out the investment producer and related personnel of the film group to which you belong, and start selecting directors, scripts, actors, sponsors, etc.
Recently, after market research, we have preliminarily selected several types of movies, such as urban romance movies, action movies and fantasy movies.
I think we can start with low-budget urban romance movies, and then move on to more expensive action and fantasy movies.
We are a new company. Although we are very powerful, we must proceed step by step. Don't rush into it as a big production.
It's okay if it succeeds, but if it fails, it will be a big blow to the reputation, and it will not play the role of orange film's strategic positioning. "
Xia Jingxing looked at the serious Zhang Zhao and smiled.
Zhang Zhao is very tactful in his daily contact, always supporting him as the big boss, and acting very cautious and careful.
But as soon as it comes to professional matters, Zhang Zhao's whole person seems to change, becoming very thoughtful and not afraid of saying the wrong thing.
He actually likes people like Zhang Zhao. If he doesn't have any opinions on professional matters, and just thinks about how to fool or please him all day long, he won't let him sit in this position for a long time.
"Can!"
Xia Jingxing looked at Zhang Zhao,
He smiled and said, "I don't want to intervene too much in professional matters, you make up your own mind.
I have just one request, in the next few years, you must pull out a mature and capable business team to occupy a place in the industry. "
Xia Jingxing had talked with Zhang Zhao about the strategic positioning of Tangerine Films before, and the latter knew exactly what kind of game Xia Jingxing was playing.
Zhang Zhao nodded slightly, "Mr. Xia, I know that you hope that Jupin Films will play its due role in the future and work with Tudou to create an Internet film and television platform."
Xia Jingxing nodded with a smile, it seems that Zhang Zhao has not forgotten his advice.
Tangerine Pictures is too immature at this stage, and has yet to gain a foothold in the industry, let alone help Tudou.
To make money, I don’t expect it for the time being. The general environment is still not good. It will take a few years for the film and television industry to usher in a complete explosion.
However, the Internet film and television platform is just a previous plan.
Now that he has Xiaonei, his mind has changed a little.
"IP."
Xia Jingxing read softly, tapped his fingers on the table, and continued after a long while: "The film series you mentioned is just a type of IP operation.
Have you ever thought about finding and cultivating IP further upstream. "
Zhang Zhao's eyes were fixed, and after contemplating for a while, he asked tentatively, "Mr. Xia, what do you mean? Adapt a movie?"
"That's just one of them, and there are games and comics, both of which can also be adapted into movies."
Xia Jingxing leaned back on the chair, thinking while talking.
Film adaptations are now very mature and well known and accepted by the public.
The domestic "Red Sorghum" and the foreign "Lord of the Rings" are all adaptations.
Games and comic book adaptations are relatively rare.
Zhang Zhao frowned and said, "It's understandable, comics and games can also be adapted into movies?"
"Why not, the three of them have one thing in common, that is, there are many fans, and this is the basis of the adaptation."
Xia Jingxing said with a smile, Marvel is still miserable at the moment, and has not carried forward the way of manga adaptation. The game is similar, and there are not many attempts to adapt it.
Zhang Zhao thought about it for a while, and there is indeed such a truth. Movies, movies, games, and comics are all forms of entertainment, but the forms of expression are different. Text, pictures, light, shadow, and sound can actually be converted into each other.
After comprehending this level, Zhang Zhao had some more thoughts in his mind, and asked, "Mr. Xia, shall we go stock up on copyrights for movies, games, and comics?"
Xia Jingxing laughed loudly, "You are really addicted to hoarding copyrights."
Zhang Zhao laughed dryly, "I thought it would be cheap right now."
Xia Jingxing nodded, "Right now these copyrights are quite cheap, but I still want to go further and seize the source of production."
Zhang Zhao was startled suddenly, "Mr. Xia, do you want to do it yourself?"
"That's right!"
Xia Jingxing nodded, "That's what it means."
Zhang Zhao said with a chuckle, "I heard that Mr. Chen of Shanda also wants to build an Internet Disney, and build a big entertainment empire, hardware + Internet + entertainment content."
Xia Jingxing shook his head lightly, "He can't!"
Zhang Zhao smiled and remained silent.
"Don't think I'm belittling him, but he lacks a core thing, guess what it is?" Xia Jingxing looked at Zhang Zhao with a smile.
"Could it be a social networking platform?"
After a little brainstorming, Zhang Zhao thought of the difference between Xia Jingxing's properties and Shanda's.
Xia Jingxing smiled, "That's right, this is the foundation for building a pan-entertainment industry, and it is also the key to connecting various branch platforms."
Zhang Zhao thought to himself, Mr. Xia has mobile phones, film and television companies, music websites, video websites, and social platforms. If games, literature, and comics are added, it will really work together.
Hardware, Internet platforms, entertainment content, all three are not lacking.
"Mr. Xia, do you want to put all these things in your phone in the future?"
In Zhang Zhao's view, this is also the difference between Xia Jingxing and Chen Tianqiao. The former bets on mobile phones, while the latter bets on Internet boxes, that is, upgrading TVs to Internet terminals, allowing them to enjoy interactive entertainment and receive information through TVs.
"It must be installed, but we will be more open, and we will not tie the mobile phones together."
Xia Jingxing's introduction was very general, he didn't want to reveal more about smartphones for the time being.
Now the outside world knows that he is making mobile phones, and everyone thinks that he is making feature phones or semi-smart phones.
It has been almost a year since the mobile phone was built. For this matter, he was often ridiculed by his mobile phone peers, and his venture capital peers also felt that he was not doing his job properly.
Xia Jingxing skipped the mention of the mobile phone, and mainly talked with Zhang Zhao about the pan-entertainment strategy.
Although only a small corner has been uncovered, it is enough to get a glimpse of the grand commercial layout.
"I've talked to you so much today, I just hope you'll keep your spirits up and let's build a social pan-entertainment empire together.
Tangerine Pictures will be an important part of this business empire, an indispensable one. "
Seeing the boss with a serious face, Zhang Zhao nodded excitedly, "Mr. Xia, I know that Tangerine Pictures will definitely not hold you back."
"This is the company's top secret. I only disclose it to you. You have to pay attention, as long as it's rotten in your stomach."
Xia Jingxing looked at Zhang Zhao with a serious face. At this stage, all business units are still in the development stage, and the foundation has not yet been laid. It is not suitable for disclosure, so as not to cause some unnecessary troubles.
However, Jupin Films is a direct descendant of the direct line, with 80% of their shares, he felt it was necessary to reveal something to Zhang Zhao, pointing out the future direction of Tangerine Films, and at the same time, encouraging Zhang Zhao's fighting spirit.
Zhang Zhao nodded heavily, "President Xia, I understand, I promise to keep my mouth shut."
Xia Jingxing looked at Liu Xiaoduo who was at the side, who was in a daze. She didn't understand most of the pan-entertainment industry and Internet Disney.
Smiling, Xia Jingxing looked away, looked at Zhang Zhao and said, "Oh, by the way, how is the distribution network going?"
"It's seven or eight, and the first film will be released in two days. It's a low-budget film called "Crazy Stone". Although the name is not good, the content is not bad, and it's black humor."
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