My name is Colani
Chapter 571 opta2
After a lot of verification, Hugo felt that this was actually an interesting thing. The sports industry in the United States is highly developed and big data is widely used, while in Europe it didn’t start too early and developed relatively slowly. Let’s talk about this company Opta. The market value is less than 50 million. If you don’t take a good step, you may be in the abyss!
They now really need financial investment to give wings to their dreams.
The largest source of profit for this London-based data company comes from gambling companies. Now they want to expand their development space and find new ways like their American predecessors. Hugo is a financial backer they have thought about for a long time.
Hugo owns a team, and his passion for football is well known. He is willing to take risks and make some attempts. For example, buying the broadcasting rights for Serie A and Serie B is an absolute risk. It is still difficult to say whether he will take it or not. Will lose money.
Hugo's past made opta's executives discover two things: First, Hugo cares about money at all, and he can invest however he wants! Secondly, he is a fan. If the data is really useful to Trapani, he will be willing to pay.
The bosses think this is an opportunity to deceive, well, not deceive, but really try to convince Hugo, why not other rich people? ! If they could find one, they wouldn't want Hugo so hard. Besides, could anyone else compare with Hugo's conditions? !
Just play something big!
Competition in the data market is equally fierce. Only by finding a strong backer can you avoid extinction and become the winner in the market.
In fact, Hugo did not agree to Julia rashly. He did not think that data would be of any benefit to the team during the conversation, but Hugo remembered the big data of his era, the era of big data. Is it possible that this data company will become a big data company in football in the future? Maybe we can achieve incredible achievements in the future!
So Hugo said that we could talk about it at the time. Now that he has verified a lot of information, Hugo feels that maybe it can really be applied to the team. After all, Americans do this, and football can also do it!
Besides, Hugo knew there was pre- and post-game data analysis when he was coaching.
What is this called? ! science!
Aren’t those sports equipment providers always committed to developing equipment for human potential? Data may not be enough!
Hugo thought about this and suddenly laughed again. It turned out that he remembered a movie, a movie by Xingye, Shaolin Football. Yes, martial arts football is a good combination, but data football may not be a good combination. The realization of Shaolin Football is empty talk. But data football, haha, this may be true.
Opta executive Aidan Cooney ran extremely fast and came to Trapani on Monday to brag about the benefits of data to the team in front of Hugo.
"Data can provide guiding opinions, help coaches correct some of the players' problems during training, and remind them what skills they should strengthen. ..."
Cooney said a lot, and he desperately hoped Hugo could support him.
"How much annual profit can you achieve in five years?" Hugo asked and embarrassed Cooney.
Of course, the wish is beautiful, but the current reality is very cruel. Last year, Opta's profit was less than 2 million Premier League. Such profit margins must be based on squeezing employees.
How many more can there be in the future?
"Look at your profit situation, do you think I'm crazy?! Investing in an industry with no future?! Such a small profit is not enough to fill my teeth!" Hugo said with disdain.
Cooney is embarrassed. This is a fact. It is hard to say whether he will succeed or fail in the future.
"Let's do this. You go back and discuss with the shareholders and set a price. I am not investing in you. I will not invest in you. I will only acquire you! Your idea is very good. I only need Opta to serve Trapani. !" Hugo said to Cooney, crossing his arms.
"Ah!" Cooney didn't expect Hugo to have this idea.
"Mr. Cooney, if we talk about investment prospects, I don't think your company has any investment value. You provide data for William Hill, but that is a betting company. I don't think most teams will agree with your point of view." The team can be of great help! Besides, we all know what the gambling company is about! But I want to tell you that I want to give it a try. I want to buy your company and try to see if you can help my team!" Hugo expressed his opinion.
Of course Cooney didn't know that Hugo was actually performing. He knew that Cooney had already been frustrated, otherwise he wouldn't have come to Italy to find him. There are many rich people in the UK, and Opta is just a small company. If you want, you can grab a lot of them. The key to investors is that they are not optimistic about the use of data.
What can Cooney say? ! Is this the legendary rich man who is willful? !
Cooney didn't believe what Hugo said. He believed that the company had a future, and Hugo was just taking advantage of the opportunity to do something evil. However, he was tempted after all. After all, he also had shares, and it was acceptable if he could get a good sum of money in exchange for it.
"How much do you plan to spend on the acquisition?! Mr. Colaney!" Cooney couldn't help but ask.
"You should contact the shareholders first! My offer will definitely impress you! But I will only accept acquisitions. I will make Opta my personal private company, and maybe it will become the club's data center!" Hugo said proudly ’s smile.
Cooney quickly called the shareholders to discuss it. In fact, these guys wanted to sell it after holding on for so long. The profit was not high and the competition was fierce. It was better to sell it and get money while there was a good customer.
The shareholders agreed to sell Opta, and Hugo directly offered a price of 40 million US dollars. This price was already quite generous. Cooney could not remain calm, and he immediately had the urge to ask everyone to sign.
Hugo felt that this was a forced sale. He suddenly wanted to acquire because he really planned to merge Opta into Trapani Football Club and establish Trapani Data Center.
He had heard from Platini that UEFA would study the Financial Fair Play policy. The purpose of such a policy was to make the finances of each club healthy and for the future of football. Hugo supported this policy. Now there happened to be such an opportunity. Hugo figured it out. In the future, the offshore stadium, medical center, and data center can become an important part of Trapani Football Club's revenue. If it develops well, it can fully support Trapani Club's purchases. This is a century-long plan.
Julia was surprised at how quickly Hugo changed his attitude, but she didn't say anything. After all, she was actually tempted.
Hugo said that he would acquire it privately, and Julia did not object. Hugo's private company was not like this. Hugo International Investment Company did not manage all of Hugo. Julia was just a trustee.
In late March, the two parties completed the transaction, and Hugo officially became the sole shareholder of Opta.
Cooney originally thought that Opta would become history, and originally thought that Opta would move to Trapani, but who the hell knew that Hugo had no intention of changing at all.
Adding a bracket "Trapani Football Club Data Center" to the name is done, and the headquarters is still in London. Cooney finally felt cheated.
"Who told you that the Trapani Football Club Data Center must be in Pacheco?! Who told you that it can't be in London!"
"You lied to all of us!" Cooney said angrily.
"Bullshit! I didn't lie to any of you. I proposed the acquisition price and you all signed it! Did I force you?!" Hugo said coldly, this can be called a lie.
Cooney thought about it, smiled bitterly, and stopped dwelling on the past. It was indeed as Hugo said, he did not deceive anyone, they themselves could not resist the temptation and accepted the money.
The reason why Cooney could stand in front of Hugo now was because Hugo offered him a high price to continue to serve as CEO, and the company did not even change the employees.
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