Peninsula Asteroid
Chapter 444 New endorsement
"Who is it?"
Somi seemed to be in a good mood. Hearing what my good friend Sun Caiying said, she immediately cheered up with a very interested look.
Although the stage of the small open-air theater they performed was not as big as the main stage on the other side, there were thousands of people in the audience. Even if it was not actually their performance, it could only be said that they acted as Park Zhenying's backup dancer. It is still very exciting to show off your dance and charisma on an open stage in front of many people.
Standing on the stage and becoming the focus of everyone, being watched, sought after, supported and cheered by thousands of people, you will only know how fascinating it is if you try it. Even if you participate in an art performance in an ordinary junior high school It makes people tremble, let alone such a formal stage performance with a large audience.
This is also one of the biggest attractions of the idol profession.
At this time, the faces of the seven members of the major group all looked flushed. Obviously, although the performance was over, the aftertaste of the excitement just now still lingered on their bodies.
Sun Caiying looked mysterious, she grinned and winked exaggeratedly, and after a little bit of a trick, she said suddenly: "We saw the members of XO!"
She has a very good relationship with Somi, and I know that this younger sister usually pays attention to boy groups, and she likes EXO, a popular group, so Somi must be very interested in bringing up this topic.
Although she also likes bigbang, she even likes the style of bigbang more.
"Jinjia? Where? When?" Sure enough, Somi's eyes lit up after hearing that, and she asked while grabbing her hand.
The members of the major group next to me also attracted attention, especially Zhou Ziyu, who was sitting obediently at the far side. She was lowering her head just now, twirling her hair with her hands, listening quietly Chatting with people, after hearing Sun Caiying's words, her round eyes turned and her eyes glanced over.
"Just outside our theater, around noon, we met five members of EXO here. It seems that Yuan is showing others around the school. Isn't he a student of Yonsei University..."
"Ah, why wasn't I here at the time..."
"During the break in the afternoon, we went over there to take a look. Wow, you didn't go to the scene and didn't see it. The atmosphere is really, jinjia..."
Sun Caiying spoke vividly. At first, she was only talking to Somi, but after seeing a few other people who were very interested, she turned into talking to everyone.
"Did you meet XO's seniors at noon?" After hearing a few words, Park Jihyo asked Lim Nayeon and Yu Jungyeon next to him in a low voice.
Lin Nayen didn't seem very interested, she nodded expressionlessly, and Yu Dingyan responded with a smile. Both of them knew that Lin Nayeon became a black fan of Ji Jingyuan and EXO because of a certain incident, and they often complained and slandered the black family in front of them in private. Lin Nayeon also supported Bigbang because she didn't like Ji Jingyuan, and at the same time encouraged them to vote for Bigbang to defeat EXO. After losing one place, she was depressed for a long time, and she didn't grin anymore, rabbit teeth He didn't show it anymore, just kept rolling his eyes there.
They were already used to this, but they didn't know where this elder sister came from so much hatred.
But the two of them didn't care, and whispered together: "Well, we chatted for a while, and it's just outside the auditorium of the theater..."
The intertwined voices made the whole lounge lively.
Just like male idols and trainees are usually very interested in female idols, they often discuss similar topics when chatting, and from time to time they come to sort their looks, the same is true for female idols and female trainees, the opposite sex is always big Some topics of interest can be regarded as two-way travel to a certain extent.
After chatting for a while, Park Zhenying still did not come back, but under the greeting of the head of the room, more than a dozen girls started to tidy up their things together in twos and threes, and some of them went to the bathroom by the way. After everything was ready, they went outside and waited for the assembly before leaving together. .
Obviously, Park Zhenying is still very busy as the president. He, a well-known alumnus, also has a lot of social occasions for the school celebration today, and he has no time to come back to take care of the children.
Zhou Ziyu and two girls from the neon line came out from the backstage first, and stood beside the stage with their bags on their backs, waiting for other people. Participants were busy up and down the stage, organizing and storing all kinds of audio, lighting and other equipment, and it seemed very lively for a while.
She is not very familiar with Mingjing Minami and Minozaki Sasha, she just stood quietly blowing the evening breeze, looking down at her feet that were gently rubbing the ground as if thinking about something, while the two next to her The neon line was whispering small things in Japanese.
"Xiaoying, guess who I saw today?"
"Which artist? It's normal to meet so many artists who came to the school today for the school celebration. Judging by your expression... it can't be XO, right? Chi Jingyuan?"
At this moment, two female voices came from not far away and attracted the attention of the three of them. They turned their eyes inadvertently, and found that they were two female college students who were cleaning up the venue. Their clothes and badges should be Volunteer for this celebration.
Another chance encounter with EXO...
Did they really transfer the whole school?
Except for Mingjing Nan, the other two girls murmured something in their hearts, but anyway, they were bored and the others hadn't come out yet, so they pretended to be casual and listened.
"Bingo! It's Chi Jingyuan and XO. We met at this venue at noon. He was taking a few members to visit our school. I happened to be next to me at that time. I saw it one day after a long distance. Then I rushed over to meet by chance."
There was obvious pride in this female voice. Although Mingjing Nan didn't look over there, she couldn't help but smiled slightly after hearing it. She could tell that it was the Chi Jingyuan fan named Li Meiyan at noon.
"Jinjia, is it really Chi Jingyuan? Wow, I really want to see him too. I've heard his classmates say that Zhenren is very good. It's a pity that I went to their department a few times before and didn't squat. I ran several times in vain. ...But it’s really too much to say, I’m a student like everyone else but I don’t come to school a few times a year, just because I’m an idol, the school is too relaxed, it’s not fair of."
"There is indeed one point, but I heard from others that the school's requirements for Chi Jingyuan are relatively relaxed. It's not because he is a popular idol. Our school is not a third-rate artist school like Dongguk University. The requirements are quite strict in all aspects. Yes, and when Chi Jingyuan entered school, it was the beginning of 2012, when EXO hadn’t debuted yet. Later, he took a break from school for a year to make his debut. When he came back to school in 2013, EXO was still not popular, so in fact, the relationship with the artist Identity doesn't matter."
"That's it, why is that?"
"This is what a senior told me. Do you know who sent him to class when he came back to school in 2013?"
"Who is it?"
"It's the Golden Court..."
Speaking of this, Li Meiyan's voice was obviously lowered in a mysterious manner, making the three girls who were pretending to be watching the other side eavesdropping all prick up their ears.
Originally, I was just an avid fan expressing my excitement about meeting my idol, but I didn’t expect that some of the secret things she said about Chi Jingyuan’s school were really interesting, and I wanted to continue when I encountered this kind of gossip. listen.
Like Zhou Ziyu, who used to rub his feet on the ground with his head down, but now he was rubbing, and his body moved a few centimeters to that side at some point.
"Really? Did you send it yourself?" I didn't hear it clearly before, but the tone of this sentence increased significantly, and the expression of surprise was fully revealed.
"Yeah, I couldn't believe it at the time, so it's obvious that Chi Jingyuan is not an ordinary person. Either his personal relationship is very strong, or his family conditions are particularly good."
"Hey Yigu..."
"That's why he is a kid from a rich family, and he's a TOP-level idol. It's great to be able to come to school honestly, and he's really amazing, very polite, very nice, and very interesting, I'll show you the TO sign he gave me later... It's really the kind that can make a girl fall in love with just a glance, and I said how could he be so popular in a school like Yonsei."
"It's true what you said. I heard that although his grades are not very good, he has passed the final assessment and make-up examinations every time, and he has not caused any troubles in the two or three years since he entered the school. Now I see that he is really good. That's pretty good... I heard that some other second-generation rich families are causing troubles, and the teacher doesn't dare to take care of them..."
"...Unfortunately, I didn't see XO's stage this afternoon..."
As the two volunteers moved away with their things, the voice gradually faded away, and the gossip that interested the three of them ended here.
Although there are not many stories heard, it is enough to let a few people taste for a while. Zhou Ziyu couldn't help but looked up at the direction where the two college student volunteers left, turned back a second later, and just bumped into Mingjing Nan who was doing the same thing as her.
"..."
She pursed her lips and smiled at Mingjing Nan, without saying anything, she continued to lower her head and rubbed the ground.
She didn't see Najing Nan looking at her with a slightly complicated gaze, but after he glanced at her, he went back and continued to whisper something to Minazaki Sasha, probably starting to exchange the wonderful story he heard just now.
"Hurry up, it's too late to go to the toilet..."
At the same time, Lin Nayen's complaining voice came from not far away, and several girls walked over from the backstage one by one, talking or laughing next to the three of them, making this place that seemed a little quiet just now noisy. stand up.
Under the light of the moonlight, the refreshing evening breeze blew by, blowing the long hair of Zhou Ziyu and Ming Jingnan up, scratching and itching their faces.
They reached out and stroked the long hair covering their faces gently behind their ears. From the corner of their eyes, they glanced at Yonsei University around them for the last time, followed the members and the director staff who came out, turned and left.
………
In the conference room on the fourth floor of SM Company, Chi Jingyuan, who was sitting in his seat, was leaning on the back of the chair and fiddling with the phone in his hand.
There is no award-giving session such as a singing show for the performance of the school celebration. The performers don’t need to wait until the end. They can leave directly after their stage is over. There are also many artists who have received more than one school’s commercial performances and rushed back and forth. Very busy.
After finishing their performance, EXO went to have a meal first, and then returned to the gymnastics arena to briefly preview tomorrow's concert.
Although it was still early after all the activities were over, the company did not arrange any more schedules because there was a performance tomorrow, and they simply disbanded and let everyone come back to rest.
Just as he was about to rush back, Chi Jingyuan was stopped by his manager Li Chenghuan. After a few explanations, he followed Li Chenghuan to the conference room alone to prepare for the meeting.
Because no one had arrived yet, Chi Jingyuan took the time to check his phone after flipping through the information in front of him.
Because he was on leave today, this episode of "Music Bank" was the first time that he and Bae Zhuhyun were hosting alone since they collaborated. At this time, he was reading the messages and comments after today's "Music Bank" broadcast.
"Irene is so beautiful! So cute! She is indeed a female idol who can be relied upon for her beauty."
"Although Irene is very good-looking, I feel like there's something missing when I host it by myself."
"Ah, why didn't you come this week? CP, who only comes here once a week, can't be seen today..."
After reading a few comments, in addition to complaining about Bae Zhuhyun's appearance, many viewers left messages to express their dissatisfaction with Ji Kyung-won's absence. Although it can't be said that they are full of complaints, they are definitely a little disappointed.
In less than three episodes of the show, the two have attracted many CP fans through their hosting style and tacit cooperation, and Bae Zhuhyun's popularity is also rising at a speed visible to the naked eye.
Some people's comments were the most outrageous. These viewers didn't even come to watch the stage, but came specifically to see these two people hosting the show. They watched "Music Bank" as if it were "We Got Married" once a week.
Although I don’t know what to say to these viewers, being recognized and supported is a happy thing after all.
After appearing in two episodes, Chi Jingyuan felt that the fixed MC case was taken correctly.
The popularity it brings is secondary. The main reason is that recording once a week is very relaxing and makes people feel good.
"You came to our stage today."
While he was browsing the web, he suddenly received a text message. Looking at the font, he knew it was from Zhou Ziyu without looking at the sender, Chi Jingyuan.
It seemed like she had heard someone else talk about what happened to them today.
Just as I was thinking about how to reply, I received another message.
""Orientation Sniper" (Smiley Face)"
This message was sent by Najing Nan. The two of them sent text messages one after another as if they had discussed it.
Seeing this text message from Jing Nan made Chi Jingyuan blink and think about what she meant by sending a song title.
However, he was not given much time. As the heads and staff of several departments entered the conference room one after another, the last person closed the door and explained that the meeting was about to start.
"Yes, big star."
Chi Jingyuan quickly tapped the screen of his phone, first replied to Zhou Ziyu, and then slid to Mingjing Nan's communication page. After thinking for two seconds, he replied (smiley face).
Then he put his cell phone that had been muted before back into his pocket, took a deep breath, and entered working mode.
This meeting was mainly to announce and discuss Chi Jingyuan's personal advertising and endorsements in the coming period.
Ever since EXO became popular, Chi Jingyuan has never fallen from the top position of popularity. At the same time, due to various reasons, his personal popularity has surpassed EXO in many aspects to some extent, especially In the field of advertising and endorsements, he is even more outstanding and favored by major manufacturers. In the past two years, especially last year, he alone has more endorsements than the entire EXO group.
In the income ranking of Peninsula artists that went viral last year, he ranked second with 55 billion won. Even though the data is not accurate, it is enough to scare people. And SM itself knows very well that although this data is inaccurate, it is not much different.
Because of the amazing revenue, the company has also arranged special departments and personnel to be responsible for Chi Jingyuan's personal aspects, including itinerary, endorsements and other things. This time, he will explain the recent progress of some things.
"...Last year in 2014, the company accepted a total of 34 medium and large brand endorsements in various categories for Jingyuan, including 21 from Xiaguo and 13 from the peninsula..."
"As of May this year, 26 of all contracts have expired or are close to expiration..."
"... After our detailed communication, 5 of these 26 brands ended their cooperation and hired new spokespersons after the expiration of their contracts. The other 3 either stopped operations or no longer invited them due to reasons between manufacturers and companies. The artist serves as the spokesperson, and 18 other brands have the intention to continue to renew their contracts. We have already reached agreement on some of them, and we are still communicating on the rest..."
The endorsement contracts of this kind of commercial brands are generally not very long. As the first party, the manufacturer and brand owner are quite picky about the data and popularity of the spokesperson in various aspects. Usually, it is more common to sign one contract per year. Waiting for the contract At the end of the period, the brand will use the revenue and sales data during this period to see how effective the spokesperson's promotion is. If it is suitable, the brand will continue to renew the contract.
Of course, there are also long-term contracts signed for various reasons, but the number is relatively small in comparison.
So many of the endorsements that Chi Jingyuan received last year have expired or are about to expire this year. According to the company's statistics, most brands tend to renew their contracts and are very sincere. His ability to bring goods should be very good. Satisfy the other party.
"...And there are a few of the more important endorsements that also need to refer to your own opinions. The most important one is that the case of LG's full line of electronic product endorsements will expire in a few months. LG has already done so. After conveying the intention to renew the contract, we made a preliminary contact with the other party, and the other party expressed that he was very satisfied with the effect brought about by you as the spokesperson this year, but we need to consider some of Jing Yuan’s personal opinions and opinions. Opinion……"
A room manager skillfully introduced the materials in his hands, and then looked at Chi Jingyuan: "Jing Yuan, what's your opinion?"
"..."
Chi Jingyuan also looked at the documents on the table, but did not speak.
When accepting this endorsement last year, he hesitated for a while between LG and Samsung, but in the end Samsung was only a mobile phone model, while LG was a full line of electronics. Obviously, the latter is more sincere and has a higher level of endorsement.
"Although it was only a preliminary contact, LG's tendency is quite obvious. According to the statistics we have obtained, after you served as the spokesperson last year, LG's electronic products have spread throughout Southeast Asia, especially The data of both Xia Guo and Peninsula have increased significantly. Of course, we cannot get the specific high-end figures, but it is clear that the other party has a high tendency to renew the contract and is very sincere. If the negotiation is successful, it should be included in the endorsement fee. And made a lot of concessions in various aspects.”
Seeing that he didn't make a sound, the head of the office seemed a little worried, and added something again:
"LG's full-line endorsement is the top case in the entire peninsula. Having it on your body is beneficial to both you and XO, so the company's opinion is mainly to renew the contract and not let others grab it." Come on, we've received word that several top actors are interested in LG's case."
"Well, Mr. Li, I understand."
"Then let's continue."
After thinking about it, Chi Jingyuan also nodded, because the one-year cooperation was very pleasant, and the other party also valued him very much, so he didn't hesitate too much.
And what the other party said is right, many people are worried about such a top-level case, and Peninsula artists are very fierce in private when it comes to competing for endorsements.
"OK, we will keep in touch." Mr. Li let out a sigh of relief, his triangular eyes showed a smile, took a sip of water and continued:
"It's still a few Hana Banks in the peninsula, LOTTE department store, Haoliyou..."
"In addition, several cases of Xia Guo, such as Tsingtao Brewery, Dongfeng Yueda Kia, Chow Tai Fook and other brands have entered the renegotiation stage..."
Chi Jingyuan was able to become one of the highest-paid artists last year with two years of experience in his debut. A large number of high-quality endorsements are the most important part of it. This is also due to his popularity in East Asia, especially in the Xia Kingdom and the peninsula. Both have the same high popularity and popularity, as well as his own excellent image, which has won him the favor of many brands.
“…these are probably the brands that have recently had to renegotiate renewals.”
After some introductions and discussions, the matter of contract renewal finally came to an end, but Director Li did not intend to stop. After a pause, his expression became a little weird, with excitement and surprise in his eyes, looking at Chi Jingyuan He said solemnly: "There is another very important thing. A top luxury brand from Europe has contacted us, and it seems that it has the intention of cooperating with you, Jing Yuan."
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