Pioneer of the Rebirth Era

Without staying overnight at Buckingham Palace, after agreeing on a rough process and asking Zhang Yue to sort out the information and give it to these people, Yang Dongxu left Buckingham Palace and stayed in the presidential suite of the Hilton Hotel.

Dai'er did not leave with him, but chose to stay at her aunt's house.

But early the next morning she appeared at the door of Yang Dongxu's presidential suite.

"Your cousin isn't going to help you?" Yang Dongxu couldn't help but ask when he saw Dai'er coming to his side so early in the morning.

"He won't stop him even if he doesn't help." Dai'er said as she walked into the room, and then threw herself on the sofa in an imageless manner.

Yesterday, she talked with her cousin for a long time, and she couldn't sleep all night. She ran to Yang Dongxu early in the morning, and now she suddenly felt sleepy and wanted to sleep.

"I want to sleep in the guest room next to me. I have to entertain guests later." Seeing Dai'er's tired look, Yang Dongxu said.

If William doesn't help, he is actually helping Del. After all, the resources that Del takes away belong to the United Kingdom. As a British prince, his not taking action to stop it is already the biggest concession.

"I know." Dai'er muttered, but made no move to get up.

Listening to his breathing becoming more and more even, Yang Dongxu shook his head and walked into the room and took a blanket to cover her. The air conditioning in the room was turned on quite well, and the morning air was a bit cold.

After simply washing up and having breakfast, today's guests arrived. Dai'er was asleep in the living room, so Zhang Yue led them directly to the restaurant.

"BOSS!" Seeing Yang Dongxu who was having breakfast, Matthew had a smile on his face.

"Here, sit down, have you had breakfast?"

"have eaten."

Yang Dongxu nodded, and the maid in the suite next to him served a cup of black tea to Matthew who had already sat down.

"How have you been recently?" Yang Dongxu started chatting casually.

"It's good. Everything went smoothly. My daughter got all A's in her exams." He said his daughter Matthew's smile became even brighter.

To be honest, Matthew never thought that he would be able to live like this before, especially when Goldmund and others stepped into the mud.

His greatest wish was that Goldmund and others would not involve his family, and then he could find a quiet place to die with dignity.

And now as the CEO of BMW China Europe, he is definitely a member of the upper class. Goldmund, who used to be able to step on him casually, now has to take a detour.

Especially since the big boss of his family in the UK seems to have a close relationship with the Spencer family. Now it is Goldmund who is in constant panic, not him.

In return, Matthew has done his best in the European region this year, not only using all the resources and contacts accumulated in the Land Rover Group on BMW China.

And after accepting other automotive resources provided by Dai'er, they also tried their best to convert these resources into BMW China products.

In recent years, BMW China's sales in the European market have continued to rise every year, and Matthew can be said to have contributed a lot.

While dealing with the millet porridge in front of him, Yang Dongxu said, "I'm calling you here this time to sort out the automotive technologies we currently lack. For example, the car's central control system, car chips, or four-wheel alignment.

technology."

"Is that just these? Do you want to sort out the inferior technologies such as engines and gearboxes?" Matthew couldn't help but ask.

Yang Dongxu paused for a moment, then nodded, "Let's tidy it up too."

He had only thought that the technology for this exchange was mainly chips and systems, and had not thought much about other technologies.

After Matthew's reminder, Yang Dongxu suddenly remembered that he still had the engine in his car.

There is no shortage of ordinary car engines in China, nor is there a shortage of sports car engines. After all, he owns two brands, Martha and Ferrari.

He has spent a lot of money in researching automotive technology before, and he recently bought Ferrari in one package. It can be said that BMW China is definitely a T0-level presence in terms of sports car technology.

But while there is no shortage of engines for these types of cars, there is a shortage of engines for off-road vehicles.

Although the middle class in Europe and the United States live a very careful life, otherwise fuel-saving and energy-saving Japanese cars would not sell so well in the European and American markets.

However, contrary to the fact that energy-saving and emission-reducing cars are favored by ordinary people, as long as they have money, the cars that Europeans and Americans like to buy most are still large cars, especially off-road vehicles, RVs and other cars.

Therefore, if we want to continue to develop in the European and American markets, we must make up for the shortcomings of off-road vehicles and RVs.

And these two cars are not only popular in Europe and the United States, but as more and more people in China are not short of money, the sales of these two cars are also increasing year by year.

Especially for off-road vehicles, rally racing has become popular in China, and various car clubs are very lively every year. If you don't take a bite of this fat, Yang Dongxu will feel distressed even in his dreams.

After talking about the lack of technical organization, Matthew briefly introduced the operation of BMW West China in Europe.

Finally, he talked about formula racing, "According to your instructions, Schumacher did not announce his retirement, but took up the title of consultant with Ferrari, and Ferrari has bought out all his contracts. From now on

If he's physically ready and can hit the track again, he can only do so at Ferrari."

"Yeah." Yang Dongxu nodded.

I don’t have many memories related to the F1 Formula One racing car Yang Dongxu, but the name of the car king Schumacher is very popular.

Since he has won Ferrari in a package, he naturally cannot let Schumacher announce his retirement this year and then wait until later to pay for it and become a spokesperson for Mercedes-Benz.

As for whether it is worth spending a large sum of money to buy out Schumacher, Ferrari's professional team has calculated that it is definitely worth it.

Just like Bolt redefined sprinting, before Bolt appeared, how many people cared about sprinting and knew sprinters?

This chapter is not finished yet, please click on the next page to continue reading the exciting content! In other words, if there is a live broadcast on the sports channel during a world competition like the Olympics, you will take a second look. At other times, not many people pay attention to this sport.

But what happens after Bolt appears?

How many people went to watch sprint races because of him?

Schumacher is the Bolt of F1 formula, or in other words, he is himself, he is the king of F1 formula.

Even if he retires, even if he only tests the car occasionally, he can bring enough attention to Ferrari's new models.

For example, he now holds the title of Ferrari consultant, and his job is to attend F1 races intermittently to test civilian cars and F1 racing cars. As long as he is at Ferrari, this is a living brand.

"In terms of signing sports stars, other teams are not going very well, especially the American football team. Toyota and Volkswagen are competing fiercely." Matthew continued.

Because Yang Dongxu owns two teams, one is the football team Barcelona, ​​which is a frequent visitor to the Champions League. The basketball team 76ers is currently trying to achieve its third consecutive dynasty.

Therefore, China Automobile has never been so urgent in signing athletes.

But in the American market, if manufacturers want to sell their products well, rugby players are a must-win for manufacturers.

Although the NBA seems to be very popular around the world, the number one sports game in the United States has always been football. And the commercial value of the Super Bowl of football is higher than that of NBA superstars. At least there is no other sport in the United States that can compare.

.

Therefore, in the past two years, BMW China, after stabilizing its basic market, also began to reach out to rugby, but after a period of contact, there was no gain.

"We can't rush this. Some of the big brands have already started signing contracts and bundling them when they are still in the youth training camp. If we want to gain something in this area, we must either pay a high price to poach them, or we can only slowly save up."

It will take a few years.”

Regarding the endorsement of rugby athletes, Yang Dongxu is not as eager as I am. This is because the foundation of Japanese and German cars in the American car market is too stable.

The stable BMW China has tried all kinds of methods in recent years, but it can only eat into some small market share in the narrow cracks. 60% of the high-end market belongs to them.

As for the remaining 40%, BMW China currently accounts for less than 7%, because in addition to Toyota and Volkswagen, there are also many car brands in the United States, and the rest account for the majority.

It can't beat Toyota and Volkswagen, which have been deployed for a long time, but it still has the strength to overpower the rising star China BMW. Therefore, since there is no way to make a fundamental breakthrough, it doesn't make much sense to have one or two more endorsement stars.

"How was the golf talk with Tiger Woods?" Yang Dongxu asked.

Bolt is the king of sprinting.

Schumacher is the king of F1.

Woods is the king of golf.

Regardless of how many girlfriends Tiger has had and how much breakup fees he has paid, he is the undisputed king when it comes to golf.

Golf is one of the direct channels to the upper class, so winning this title will significantly increase the sales of BMW China's top car series.

"The negotiations went smoothly, but the signing bonus and signing fee may be higher than expected. Woods won the championship last year, and this year he is in good condition and has won several championships, so he will still win the championship next year.

Big hit.”

"Then just go with the market. As long as it's worth the price, we'll give it. Try to sign the contract before the new commercial vehicle comes out, and then we can increase the sales of the new model." Yang Dongxu said without caring much.

You get what you pay for, it's just mutual benefit for everyone. He can't win Woods at a loss, and Woods won't sign with China BMW at a low price.

After chatting with Matthew for a while, Matthew left Yang Dongxu to simply pack up and go out. He was going to meet Tuo Yi.

Although he and Troy have not met much in the past few years, the two have kept in touch with each other and even helped Troy with many ideas. For example, they invested in some potential MPs in the UK.

Don't always look at the international news reports on how the United States is targeting North Russia, and how the younger brother behind him is not dealing with North Russia.

But in fact, people from North Russia have a better time in Europe and the United States than people from other countries, and even better than people who do bigger business in Europe and the United States.

Otherwise, why would Rabmovich not go anywhere but come to the Premier League to buy a team?

Therefore, the former North Russian oligarchs headed by Toi, although they are very low-key in Europe and the United States, they live a really good life and are really powerful.

This is Yang Dongxu's second layout in the UK. He understood the truth that eggs cannot be put in one basket when he was very young.

So after cooperating with Jack Jr. and the Kennedy family in the United States, he is now cooperating with Picken and other Wall Street tycoons.

In addition, he also owns Yiting Technology and Haina Entertainment in the United States. He also owns the NBA 76ers team, which is the favorite to win the championship, as well as a local TV station. He also seized New York from the Nakush family.

Report.

In the UK, because the country is too small, there are not many projects for investment in the country. Yang Dongxu seems to have only a few overt collaborators such as William and Dean, and an old relationship like Troy secretly.

But in fact, through these resources, Yang Dongxu has expanded his influence to other countries. For example, Australia and India currently have great influence in the UK.

Many companies owned by Yang Dongxu have already sold their products through transit in the UK. They have gained a lot of money while being very low-key and inconspicuous.

"I'm going to see a friend to help me take care of her. If I don't come back in the evening, tell her not to wait for me. I might not be able to come back until tomorrow." After packing his things, Yang Dongxu gave instructions to the housekeeper in the room.

Dai'er is still asleep on the sofa in the living room.

"Okay, sir." The English-style butler, wearing a wig like a judge, straightened his back and bent slightly to indicate that he had taken note of it.