Pioneer of the Rebirth Era
Chapter 21212 Another preparation
The wind from abroad cannot blow into the country for the time being, so Yang Dongxu is doing his own thing step by step.
However, just as many people are paying attention to whether the attack on Chen Xin in Hangzhou will have repercussions, and when the end of the year is approaching, the newly emerged R live broadcast platform and the other two major e-commerce platforms will kill four in the Spring Festival.
No one expected that after visiting the main person, Yang Dongxu, who still had some free time before going home, would plunge into the 361 novel.
As the main means of exporting to foreign cultural fields, it seems that Yang Dongxu has not paid much attention to the powerful tool of online novels in recent years, but in fact he has paid attention to it all the time.
Otherwise, I would not have directly started filming "Zhu Xian". You must know that this is a work that will compete with American blockbusters tomorrow. If you don't know enough about this IP and have enough confidence in the market of this IP.
Just because of Haina's strength and his confidence in the special effects company, he directly used Zhu Xian as a sniper weapon?
Yang Dongxu said that he has never done such a mindless thing since he was a child. It is precisely because he always pays attention to online novels that Yang Dongxu knows very well that Zhu Xian has a large number of fans not only at home, but also abroad.
After all, a novel like Harry Potter, which is about simply defeating monsters and leveling up, can take the world by storm. There is no reason why a novel like Zhu Xian, which is full of ups and downs and gripping, should not be popular.
Of course, due to cultural differences, and because we only know magic but don’t understand cultivation, many excellent novels have received a mediocre response abroad. After all, you can’t communicate with a cow about swimming.
Therefore, the popularity of Zhu Xian abroad is inseparable from the hard work of translators in order to make foreign readers understand it better without emasculating Chinese words and cultivation words.
Without them, foreign readers would never be able to read this kind of original Chinese novel that makes them excited, worried, and anxious at times.
It is precisely because of the preliminary work that he did to cultivate a hot spot for Chinese novels abroad, and fully understands the enthusiastic response of Zhu Xian among foreign fans, that Yang Dongxu came up with this IP to test its quality.
And this 'weapon' is being forged, no matter whether it is sharp or not, you cannot prepare just one, so Yang Dongxu took advantage of his free time to start looking through the current rankings of domestic and foreign online novels.
Then my eyes were fixed on the title of the novel "Coiling Dragon".
When it comes to online novels, whether it is domestic or foreign, Panlong's novel is an unavoidable point. Even without him in his previous life, the translation of this book was not so smooth when it was logged on foreign websites, but it still gained success
gained countless fans.
Now with his promotion and a strong translation team, this book is not only dominating the charts at home, but also abroad. Even though it was completed in June this year, its popularity has not diminished even after half a year.
It is still a frequent visitor on major lists.
Originally, when Haina received the task from above and was preparing to make a domestic film of his own to compete with American blockbusters, the Panlong IP actually went through discussions for a period of time.
The reason why he was not chosen in the end was that he was a fantasy rather than a pure fairy tale. The higher-ups wanted to see works with pure Chinese elements that could compete with foreign blockbusters, so Zhu Xian was chosen in the end.
However, although this IP cannot be used as a blocking weapon, it can be photographed as a means of profit and promotion. And to be honest, if it weren’t for the soil of foreign Chinese online novels that Yang Dongxu had cultivated for a long time.
It allows the vast number of foreign fans to have a certain understanding of the Chinese cultivation system. In terms of novel acceptance, Panlong is actually more in line with the tastes of foreign readers. Zhu Xian cannot compete with him in this aspect.
So Yang Dongxu wants to make this IP, but this time he doesn't want to make a movie, but plans to make this IP into animation first.
Compared with movies, whether it is the character selection, shooting background, or various costumes and props, it always feels a bit grounded and somewhat different from the real world of cultivation. Animation has no worries in this regard at all.
Because everything can be done according to the imagination and requirements, not to mention 100% restoration of everything in the novel, but it is not impossible to restore 80%, or even work hard to restore 90%.
But if a movie can restore 70%, it’s considered a dedicated effort, and compared to TV series, 70% animation has less constraints and is more free to shoot.
"We need to start investment in animation studios." Yang Dongxu couldn't help but muttered.
Yang Dongxu has his own animation studio. After all, in a real sense, one of the most important catalysts for his business was the early transfer of various big IP comics.
Since comics have carried the meat of animation, he will not let it go, but because after his success, he has too many companies with dazzling results, so this played a big role in the past and is still bringing him a steady stream of benefits.
The catalyst for huge returns has simply been ignored.
And at present, the main member of this project is still Ben Ben, and the publisher of Ben Ben comics and animation is also responsible for this matter.
There is a saying that Yang Dongxu does not have much favorable impression of Yang Dongxu, but he does have direct praise for him, whether he is a teacher of various love actions or animation.
However, the animation studio that Yang Dongxu wants to establish now obviously does not want to follow the old routine of operating and transporting comics, but is preparing to start a new business specifically to serve online novels. Even if some technologies can be shared between two different IP types, it will not be involved.
What's the copyright issue?
"Let Haina go!" Yang Dongxu thought for a moment and wrote Haina's name on the plan.
Originally, he was thinking about whether to place it in the 361 Film and Television Department. In a few years, in addition to accepting online video works from other teams, the video platform would also shoot some IPs himself.
This chapter is not over yet, please click on the next page to continue reading! So putting an animation studio on the video platform seems very abrupt, but it will be very reasonable in a few years. But after thinking about it, Yang Dongxu felt that Haina’s music
, TV, movies, variety shows, basically everything that can be done in the entertainment industry has been done, except for animation, which has never been touched. If this is supplemented by an animation studio, everything will be possible.
Although Yang Dongxu doesn't have any obsessive-compulsive disorder, he didn't plan to do this before. Now that he is ready to do it, if he doesn't complete the project with Haina, he always feels that there is something wrong, so he chose Haina.
Of course, this is just one reason to choose Haina. In fact, the fundamental reason is that 361 Film and Television is currently not making money. Currently, it relies on other projects of the 361 department for blood transfusion.
Because in this era where piracy is everywhere, it is basically impossible for netizens to pay money to watch movies. Therefore, 361 Film and Television has never been profitable, and it relies on the support of several other brothers in 361 Satellite TV and other departments.
It is obviously not suitable to add an animation studio that also sucks a lot of blood when it is already sucking blood. Therefore, it is more suitable for the animation studio to add it to Haina.
In this way, Haina CEO Chen Zongsheng can approve the initial start-up capital of the animation studio, the cost of producing Panlong animation, etc. with a stroke of a pen. Isn't this just raising a boy who can make money when he grows up? Mr. Chen said this
He's so familiar with life.
After being busy in the study for a while, Yang Dongxu stood up, shook his sly neck and walked out.
"What do you think of Ajie's wedding gift?" Zhou Ya asked as Yang Dongxu came out of the study.
"There are not so many vulgar gifts. Just do what others do to our family. If you really want to give it as a gift, wait until Ajie and the others return to Yanjing."
Yang Dongxu is a person who likes to keep a low profile and does not like to be too public, even though he is in the circle, or the Yang family cannot keep a low profile in his hometown.
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