Rebirth 07 Becomes the First Internet Celebrity

The two of them were very busy, and the two of them were busy.

"Let's go, then, to the house you rented." Jiang Xue said hurriedly as she packed up the documents she had taken out.

Xu Wenyang now felt like he had lost money and was on a pirate ship.

The rented house was also not far away, and Jiang Xue drove the two of them there.

After arriving at the place, Jiang Xue found that it was a very new community with good public security.

Arriving at the house, Jiang Xue looked around. It had two bedrooms and a living room, and was well decorated. It had a large living room, and the rent in this area was not cheap at first glance.

Considering Xu Wenyang's style of doing things and his experience in studying, he was also considered a rich second generation.

Investing 500,000 yuan is easy, but for her and her brother, this amount of money is a huge sum.

Her brother has only this amount of money in his account after several months of hard work. And she actually doesn't have 500,000 yuan in her account at present. She plans to calculate the company's dividends for May and June at the end of June before she can get the money.

Originally, she planned to work here with Xu Wenyang so that she could subsidize her expenses. Seeing such a nice house, she planned to shut up.

He probably doesn't care about the little money she subsidized.

Mei Shi is really a lean camel that is bigger than a horse. She used to think that Mei Shi looked very poor and about to go bankrupt, and she couldn't bear to ask Mei Shi for promotion fees. Now it seems that she is the clown.

Several people sat down at the dining table in the living room.

"We may need a financial officer, but the salary is not low. I plan to hire a part-time accountant. There is a financial candidate who has worked with us before. Do you have any objections?" Jiang Xue plans to hire Accountant Ma who has more experience.

The previous cooperation was quite pleasant.

"Isn't it that each person invests 500,000 yuan? You can hire a full-time person, right?" Xu Wenyang asked in confusion.

"I have already found an agent to arrange the company and brand in advance. I don't know how long the preliminary preparation stage will take. I will find a full-time person when I need it. Before I make money, I have to save everything I can." Hearing Jiang Xue say this, Liu Qinglin nodded in agreement.

"Okay then." Xu Wenyang also agreed reluctantly.

"Then the first product is coming. Xu Wenyang, one of the categories you just selected coincides with mine."

"What is it?" Hearing that Jiang Xue finally mentioned the product she was going to make in the future, Xu Wenyang immediately asked seriously.

"Makeup remover oil." Jiang Xue replied.

Xu Wenyang was a little surprised. She thought Jiang Xue would choose makeup products as the first product to promote, but she didn't expect to choose the makeup remover oil track.

"The makeup removers that are selling well now are all makeup removers." Liu Qinglin has also done a lot of research on beauty products during this period. Basically, he has made tables and studied some categories and products with relatively high sales on Taobao, so he can immediately say that makeup removers with relatively high sales are makeup removers, not makeup removers oil as Jiang Xue said.

"Brother, there is a kind of cotton pad in your store that sells well. Do you know how your customers use it after buying it?"

"With makeup removers." Liu Qinglin replied.

"I plan to use makeup removers oil as the first shot, so this shot is aimed at makeup removers." Seeing the puzzled look of the two, Jiang Xue said again: "What is the reason why customers who have demand choose toners at present?"

"It feels greasy, and it is also sticky and dazzling. After removing makeup, the body does not feel refreshed and greasy." Xu Wenyang replied.

"If there is a very serious problem with makeup remover, and this problem is unacceptable to this user group, can we produce a product that targets this problem to attract this type of user?"

"Makeup remover uses surfactants instead of oil, so there is no problem with its cleaning power, and the formula is also very stable. There shouldn't be the serious problem you mentioned." Xu Wenyang said.

"I know that makeup remover is essentially fine, the problem lies in the makeup removal technique."

"Cosmetic cotton pads?" Liu Qinglin said hesitantly.

"Yes, you need to use cosmetic cotton pads, dip in makeup remover, and physically rub to remove makeup, but this technique is too violent. Long-term use will damage the skin barrier, making the skin worse and more sensitive."

"Next, I will use this as a starting point and post some related posts."

"But if we make makeup remover oil, it is a fact that the current market has the disadvantages of makeup remover oil and it is difficult to use, and the makeup remover oil that sells better on the market is all made in Japan. Even if we find a foundry to make the same quality, we can't compete with them." Xu Wenyang continued to put forward his thoughts

.

"That's why I said that the first shot should be toner. We need to segment the population and change the track. They make makeup removers for the general public, which can be used by all skin types, while we can target people with sensitive skin and make makeup removers for sensitive skin."

No wonder they want to use toner as a target. Jiang Xue's suggestion that friction with cotton pads will damage the skin barrier is a valid question, regardless of whether it has any basis.

She raised this question, and sensitive people will care about it.

So they give up using toner.

At this time, if we launch a makeup remover for sensitive skin, we can immediately eat up this wave of customers.

Xu Wenyang figured this out, and then looked at Jiang Xue with admiration.

"I have commissioned Zhenchen Laboratory in S City to streamline the ingredients and reduce the sensitization rate based on the formula of Japanese cosmetic oil. Xu Wenyang, you will be in charge of the laboratory next." Xu Wenyang certainly knew Zhenchen Laboratory, which was a studio that had just emerged in the industry, but it had already made several good patents.

It has to be said that Jiang Xue's choice of them to sample the cleansing oil was a good choice.

Jiang Xue chose Zhenchen because she remembered that a domestic cleansing oil produced by a brand in the future was the product of this laboratory, thanks to the explosive resource acquisition platform in the future. Some insiders dug out some products produced by this laboratory. As they dug deeper, she and the netizens who watched the video at that time exclaimed that so many domestic brands came from Zhenchen Cosmetics Company.

"We plan to make this product specifically for sensitive skin, so the core of the product is low irritation and reducing allergens. My idea is to streamline some unnecessary formulas to reduce the allergy rate. I checked the ingredient lists of many cleansing oils. In order to make the ingredients look good, the brand will add some expensive raw materials, but the specific amount is unknown. On the contrary, the raw material formula on the product is a long list, and the same ingredients are added. The more things are added, the greater the chance of causing sensitivity. So we do the opposite and simplify."