Rebirth 99 to become a car giant

Cao Yang saw a piece of news in his previous life. In 1997, Huaxia imported two shield machines from Germany.

It is used to excavate the Qinling Railway Tunnel.

At that time, the price of an imported shield machine was as high as 300 million yuan.

That was 300 million yuan in 1997.

International giants monopolize technology, and Chinese people are not allowed to participate in maintenance, and the man-hours required for maintenance are completely dependent on foreign parties, which seriously affects the progress of Huaxia's project.

In order to get rid of the predicament, the relevant enterprises set up a research and development team consisting of 18 people.

After 6 years of technological breakthroughs, Huaxia's first compound shield machine with independent intellectual property rights was successfully launched in 2008, realizing the transformation from "using shields to building shields".

This fully proves that as long as you make up your mind, some technical thresholds are not impossible to break through.

With this technological breakthrough, the shield machine no longer needs to be imported, and the cost has naturally dropped significantly.

At this time, the international giants will naturally come up with a means of reducing the price, but it is useless to reduce the price at this time.

Today, Nanshan 6AT has completely broken the monopoly of international parts giants such as Aisin, ZF and Jatco on automatic transmissions.

Seeing that their own market was about to be taken away by Nanshan, the giants immediately began to come up with means of reducing prices.

In their view, China's auto market is not big.

Even if you don't make money selling gearboxes, you can't let Huaxia's gearbox manufacturers develop and grow.

Otherwise, their global interests will be threatened at that time, and that problem will be big.

"Mr. Cao, people from Great Wall Motors contacted us just now, saying that Aisin's attitude has changed again in the past few days."

"The price of 4AT was lowered before, but 6AT is still not willing to sell."

"Later, I found out that this didn't seem to work, so it immediately became 4AT and continued to reduce the price, and then 6AT can also be sold."

"Although the price of 6AT is still higher than ours, the price of 4AT is almost the same as our 6AT."

As the head of the sales department, Zeng Tingting naturally needs to collect market information in a timely manner.

Great Wall Motor and Changan Automobile are among the domestic self-owned brands that have been relatively close to Nanshan during this period of time.

They are willing to take the initiative to share with Nanshan about the movement of Aixin.

"Aisin has already set up a gearbox factory in China, which is obviously aimed at those domestic independent brands."

"Now that we are coming out of Nanshan on the way, it must have disrupted their plan."

"Don't think about the original high profits. Now the first thing to consider is how to keep the market."

"We don't care about them for now. After finishing all the 6AT production lines, we will invest in CVT gearboxes. We will not make 4AT products."

"If some manufacturers would rather use Aisin 4AT products than our 6AT, consumers will tell them what the result will be."

6AT has too many advantages over 4AT

In terms of transmission ratio, 6AT has more gears, so it can have a higher transmission ratio, which makes the vehicle smoother at low speeds, accelerates more linearly, and improves fuel economy at the same time.

In terms of quietness, since the 6AT has more gears, the speed of the vehicle is lower during driving, thereby reducing noise and vibration, making the interior of the car more quiet.

In terms of handling, 6AT has more gears, which makes the vehicle more agile when accelerating and braking, and also improves the handling performance of the vehicle.

For most consumers, whether it is Aisin or Nanshan, they have never heard of it.

But 6AT is better than 4AT, it should be easy for everyone to understand.

"Aisin has already started cutting prices to deal with us, and I'm worried they will do the same with Foton Motor and General Motors."

"And ZF and GAT are certainly not sitting still."

Zeng Tingting has already felt the atmosphere of stormy weather.

The value of the gearbox is high, the profit is high, and it is more important.

Whether it is Aisin or ZF, it is impossible to give up this field.

Then they will definitely not let Nanshan, a newly emerged company, attack the city everywhere.

"Ford doesn't have to worry too much, our cooperation model is different."

"General Motors, they have been doing experiments for several months, and they should have a relatively intuitive understanding of the performance of our 6AT."

"Unless ZF and Aisin can reduce the price to be lower than ours, otherwise they will not be able to grab it at all."

Cao Yang is still very confident in the 6AT he created.

In addition to the durability, it will take some time to prove that other parameters are completely better than other manufacturers in the industry.

The key is that the price of Nanshan is much cheaper.

In this case, as long as the brain is not flooded, it will not easily give up Nanshan 6AT and choose Aisin and ZF products.

Otherwise, why would Ford brandish its knife from the palace, give up the 6AT developed by itself, and cooperate with Nanshan?

"Their 6ATs are all produced overseas, and the cost must be much more expensive than ours."

"It's unlikely that 6AT is lower than ours, but 4AT is possible."

During this time, Zeng Tingting has done a relatively sufficient research on the gearbox industry.

Naturally, one has one's own judgment for each situation.

"Let's look at it first. I think our 6AT has no rivals in the face of absolute technological and cost advantages."

"Even if there are still some manufacturers who are waiting and watching, they will soon choose to cooperate with us."

"What we have to do now is to do a good job in quality control, so that we don't get caught with pigtails."

The gearbox is an important part for Nanshan Technology Co., Ltd. to take off.

Even if one unit is calculated at 8,000 yuan, if one million units are sold a year, there will be a turnover of 8 billion yuan.

Considering that Nanshan has already cooperated with Ford Motor and General Motors, the cooperation with Great Wall Motor and Changan Automobile has also been finalized.

Then in two years, after the mass production of each model, let alone 1 million, 2 million, or even 3 million units a year is possible.

At that time, the turnover of the gearbox assembly alone will reach 24 billion.

Not to mention the spare parts supplied by Nanshan to the 6AT produced by Ford Motor itself, that is also a very huge number.

At that time, a 6AT will be enough to contribute billions of dollars in annual profits to Nanshan.

Many of Cao Yang's ideas can be fully implemented.

Otherwise, can things like chips be touched by Nanshan?

Gritting your teeth and persisting for a few years, in the end there is not enough profit to support it, so we can only choose to stop the loss.

This is a situation that Cao Yang does not want to see.

"Mr. Cao, Aisin and the others have taken the initiative to deal with us."

"In addition to making our own products well, shouldn't we also see if we can cause them some trouble?"

Zeng Tingting is a more thoughtful person.

She is newly appointed as the head of the sales department, so she naturally hopes to make some achievements.

At least let everyone see that she is more suitable for the position of head of the sales department than Zhang Fugui.

"Naturally, you're welcome to deal with Aisin."

"As long as there is a chance, we must clean them up properly."

"Do you have any plans?"

Whether it is Aisin, ZF, JATCO or Schaeffler, these international gearbox manufacturers are all targets that Cao Yang wants to suppress.

Similarly, Nanshan is also a manufacturer they want to suppress.

There's not much room for compromise here.

"I thought so……"

...

"Omura, the 6AT you sold to us is more than 10% higher than the price in the Chinese market. This is absolutely unacceptable."

General Motors is Aisin Seiki's largest customer after Toyota.

Because the purchasing director of General Motors asked Aisin's head of global sales to negotiate prices, Okumura had no choice but to fly to the United States.

"Austin, the price we gave to GM is definitely already very advantageous, and it is lower than what we gave to Ford Motor and Chrysler."

"General Motors is our most important customer, and we will never make unreasonable profits from this cooperation."

Okumura was still very respectful in front of Austin.

These parts companies in Japan are very humble when facing the car companies in the United States.

Prior to this, this attitude had led to quite a few misunderstandings in Ford and General Motors' purchases.

They also thought that Japan's component companies were really easy to cooperate with.

"You haven't answered my question directly."

"The American auto market is much bigger than China's, but your prices are higher than China's. What does this mean?"

"Do you think that GM has no other choice but to buy 6AT from Aisin?"

Several gearbox manufacturers of General Motors were relatively strong before.

Although it will not make GM, the father of Party A, become Party B, it is definitely not a manufacturer that will do what GM says.

This made Austin not very satisfied.

When purchasing, who doesn't want suppliers to be more obedient?

Arguing every day, I feel tired.

No more wages will be paid.

"Misunderstanding, this is definitely a misunderstanding."

"Austin, you must be aware that China's Nanshan Technology Co., Ltd. has now launched a 6AT automatic transmission, and they are grabbing our orders everywhere in China."

"Obviously knowing that those car companies are not willing to use expensive automatic transmissions, but they deliberately and constantly seduce them."

"We quote a relatively low price, and there are prerequisites for that."

"In real terms, it's actually no cheaper than giving it to General Motors."

"In particular, the low price we offer is mainly for customers who have already cooperated with Nanshan."

"These prices seem very low, but they are actually meaningless, because these quotations are made to disgust Nanshan."

In order to dispel Austin's doubts, Okumura also desperately tried to explain the situation in Huaxia clearly.

How could Austin, who had caught Aixin's handle, let them go so easily?

"Since you can quote those prices, it means that this price can be done."

"I don't care what your starting point is, anyway, the 6AT purchased by General Motors from Aisin cannot be higher than your lowest quotation in China."

"Otherwise, you should also know that General Motors also cooperates with Nanshan."

"If we give all of Aisin's shares to Nanshan, I think the other party will definitely give us a price that is much lower than the current price."

Using one manufacturer to suppress another is a routine operation in procurement.

Cao Yang specially gave Austin this idea of ​​reducing costs, so he naturally couldn't live up to his kindness.

Anyway, Nanshan and Aisin are fighting to the death, which is a good thing for General Motors.

"Austin, I need to go back to the agency and report this situation. The price is really too low, and the company is hard to accept."

Seeing Austin's tough attitude, Okumura was in a bad mood.

As soon as he left GM, he didn't care how much time Huaxia had, so he called Saburo Sato, the head of the sales department of Aisin Huaxia Branch.

"Satou, what nonsense are you paying attention to?"

"The price has been lowered, but the order has not been won, and now it has affected the price of General Motors."

"If there is still no progress in Huaxia, cut yourself up."

Saburo Sato, who was sleepy, was scolded by Okumura.

However, scolding obviously cannot solve the problem.

"Minister, Nanshan 6AT has been recognized by more and more OEMs, especially the endorsement given to them by Ford Motor, so that Chinese auto companies have chosen to cooperate with Nanshan."

"I think there is no way to suppress them by relying on traditional methods."

"Do you want to consider some extreme measures?"

Sato, who was in a very depressed mood, thought of some vicious ideas.

Commercial competition, for the sake of profit, can do anything.

Grabbing seals and the like is just a trivial matter.

Setting fire to your factory, poaching people, and even causing "car accidents" are not uncommon in the world.

Obviously, Sato thought of this.

"Huaxia!"

"You are in China!"

"Who do you ask to implement these measures?"

Sato couldn't refute Okumura's words.

The situation in China is very different from Japan and the United States.

For a while, he really didn't know what to do.

"Minister, why don't we just lower the price to make Nanshan sick?"

"Are you out of your mind? When the time comes, General Motors wants us to settle at a super low price. What should we do?"

Thinking of what happened to him just now, Okumura felt angry.

Now Sato actually dared to propose a similar plan.

Is it not enough to suffer once?

"4AT, the head of the department, what I'm talking about is that 4AT has a super low price."

"Anyway, this gearbox has already started to be produced in the Huaxia factory, and the cost has dropped a lot compared to before."

"In addition, we can also hire a group of people to constantly slander Nanshan 6AT, saying that their technology and durability are not good enough."

"True or false, it must make Huaxia's consumers full of doubts about them."

Feeling Okumura's anger, Sato also desperately wanted to find some way to redeem it.

"How to do it, you have to figure it out yourself."

"In short, if this situation continues, you will know the consequences very well!"