Rebirth 99 to become a car giant

Nanshan Technology Co., Ltd. can produce advanced gearboxes, and can produce hub bearings, drive shaft bearings and other bearings comparable to international giants.

It can also produce bolts, nuts and fasteners such as wheel bolts, and even molds used in various auto parts, which are also areas where Nanshan is good at.

In addition, it is rumored that Nanshan has also carried out research on various control systems such as ECU, ABS, ESP and other key components.

This made Wang Fu, who wanted to build a car, decide to take the team to Nanshan himself.

Anyway, the two places are only an hour's drive away, which is very convenient.

"Mr. Cao, BYD is just a battery supplier in the consumer electronics field. You don't need to make special adjustments to your itinerary. You can stay with them all day, right?"

Zeng Tingting and Cao Yang stood at the gate of Nanshan, waiting for the arrival of BYD and his party.

This situation obviously made Zeng Tingting a little confused.

Although BYD only makes batteries, its current scale is larger than that of Nanshan.

But Zeng Tingting felt that giving Nanshan two more years at most would definitely surpass the opponent's scale.

Besides, during this period of time so many customers came to visit Nanshan, such as the scale of BYD, it is nothing at all.

The most important thing is that Zeng Tingting feels that BYD is here to make soy sauce, and your business has nothing to do with Nanshan.

"Although BYD is only making batteries now, how do you know if they will switch to producing cars?"

"Besides, they are in the battery industry, so we can consider some cooperation with them in the battery field."

Cao Yang naturally knew much more information than Zeng Tingting.

Not to mention that BYD will do well in the automotive field in the future, and even become the leader in later generations.

Even in the current battery field, there is no room for cooperation.

Although he can also come up with more advanced battery technology, there is always a process of accumulation and development that makes outsiders look normal.

Besides, it is indeed necessary for Nanshan to cultivate its own battery technical talents.

Otherwise, if you rely on Cao Yang for everything, wouldn't you be exhausted.

"When people from Spring City Motor Group and West Wind Motor Group came over, they didn't see you waiting at the door."

Zeng Tingting directly expressed the question in her heart.

Obviously, in her opinion, the status of Spring City Motor Group and West Wind Motor Group in China is much higher than that of BYD.

In terms of the scale of the company and the cooperation with Nanshan, it also has more potential than BYD.

At most, BYD and Nanshan are both in the Pearl River Delta, and they are both private enterprises. Many of the fates they face are similar.

"As far as Chuncheng Motors and Xifeng Motors are engaged in cars, independent brands will not see much improvement."

"Now they are all starting to focus on joint ventures, thinking that the most effective way is to exchange the market for technology."

"In this case, the scale and potential of their cooperation with us is actually not very great."

"Even if the development speed of their joint venture company will be faster and faster, it has nothing to do with them in terms of the selection of parts."

"For example, Spring City Toyota, when they choose a gearbox, will they listen to the opinions of Spring City Motor Group?"

"If the market is exchanged for technology, the market is occupied by others, so don't count on technology."

"In the end, it is only by independent research and development that it is possible to master the core technology."

"Or do you think other international auto giants are fools?"

In front of Zeng Tingting, Cao Yang has nothing to hide.

The reason why he chose to cooperate with Changan Automobile and Great Wall Motors during this period of time, and the communication with Chery and Geely is relatively smooth, and now he attaches importance to BYD.

This is because he is more optimistic about these companies and thinks they are worth developing together.

Although Nanshan will also consider entering into complete automobiles in the future, it has a certain competitive relationship with these companies.

But the Nanshan family can't afford Huaxia's annual market of 20 to 30 million.

At that time, everyone should press down the international giants together, which should be considered.

As for the competition between each other, it is second.

"That's right, it's like a gearbox. Before our 6AT came out, it was said that Aisin's 4AT was very expensive, and it's not that you are willing to sell it if you want to buy it."

"Under such circumstances, the major domestic car companies have not seen them invest too much resources in gearboxes."

After thinking about it for a while, Zeng Tingting understood Cao Yang's thoughts.

While this idea isn't mainstream in the auto industry right now, it could eventually prove to be justified.

"International auto giants and parts giants have gone hundreds of years ahead of us. They have established a solid patent moat on various core components such as engines and gearboxes."

"Domestic companies really want to break through, not only need to spend more time than others in the past, but also need enough financial resources to invest."

"The most important thing is to develop this kind of thing. It is often difficult to produce results in one or two years."

"If you invest in it for a long time, the general manager above has already been replaced."

"In this case, no one who is the general manager wants to spend too much money on research and development."

"Otherwise, the financial report of the year will be ugly, but the effect will not be reflected until my successor, or even the successor."

"Under the existing incentive system, naturally no one would do this foolishly."

"That is to say, those of us private enterprises, the company is our own, and the starting point for considering problems is different from theirs."

In Cao Yang's words, it is obvious that domestic giants such as Chuncheng Motors and Xifeng Motors are looked down upon, and Zeng Tingting is not surprised by this.

"Mr. Cao, if I remember correctly, Changan Automobile is also a state-owned enterprise, right?"

"Why do you feel that your attitude towards them is better than that towards Xifeng Motor?"

Anyway, the people from BYD hadn't come yet, so it would be boring to stand at the door. Zeng Tingting took this opportunity to ask a few more questions.

Only by better grasping the mind of the boss, can she better grasp the standard of dealing with various customers in the future.

This is actually very important.

Otherwise, the direction is wrong, and the harder you work, the more troublesome you will be.

"Changan Automobile entered the automotive field relatively late. Although it is also a state-owned enterprise, it does not enjoy as many resources as Spring City Automobile and West Wind Automobile."

"Even due to geographical location and other reasons, their resources are not as much as those of the Modu Automobile Group and the Imperial Capital Automobile Group."

"In this case, if they want to achieve results, they naturally have to take a different path from the other big brothers."

"Otherwise, it would be impossible to surpass each other in a lifetime."

"In this way, we both have a basis for cooperation."

Cao Yang's explanation makes sense, but it's also a bit far-fetched.

In essence, it is just a reason that comes out casually after backwards based on the results.

It's just that Zeng Tingting didn't know it.

"Mr. Cao, there are two cars from Guangdong B coming up ahead. It is estimated that they are from BYD."

At this time, Luo Hongxing, the newly hired vice president, reminded him.

"He is the king of batteries, there must be something worth learning, and we will pay attention to everyone's attitude later."

Cao Yang wants to cooperate well with BYD, which is a win-win result.

Of course, he is not afraid of others.

After all, among the various domestic auto companies, none of them can scare Cao Yang.

It's nothing more than feeling that cooperation is better than struggle, so I try to push forward in the direction of cooperation.

...

"Mr. Wang, there seems to be a lot of people standing at the gate of Nanshan in front, and it seems that the other party is welcoming us at the gate."

In a Santana, Liang Chuanqing saw the scene ahead with sharp eyes.

Not to mention the large banner of "Warmly welcome BYD expert team to visit and guide" hanging at the gate, you have seen this kind of scene a lot at the supplier's side.

But this time Nanshan Technology Co., Ltd. is not their supplier.

Even this time BYD came over, more in need of help and cooperation.

That's why Liang Chuanqing paid special attention to it.

"The car stopped 30 meters in front of the gate, and then we got out of the car and walked over quickly."

In an instant, Wang Fu thought of the next solution.

The other party attaches so much importance to the visit of his party, it seems that the next cooperation negotiation will be relatively smooth.

Soon, the driver followed Wang Fu's instructions and stopped the car tens of meters in front of Cao Yang and others.

Before Cao Yang and the others came over, Wang Fu got out of the car by himself and walked over quickly.

He had read the news on Huaxia Channel on Nanshan.

In addition, he had learned about Nanshan in the past few days, so Wang Fu recognized Cao Yang immediately.

"Mr. Cao, you are too polite. We came here to chat and asked you to wait here."

When he was a dozen or so steps closer to Cao Yang, Wang Fu opened his mouth and stretched out his right hand.

In a few seconds, the bosses of both parties exchanged greetings and shook hands, and the scene was very harmonious.

This made the teams on both sides feel a little better.

"Wang is always a role model for my generation. In just a few years, he has made the battery world-class, making BYD a private enterprise with core competitiveness."

Cao Yang naturally recognized Wang Fu at a glance.

Although in 2001, Wang Fu's popularity was not very high.

But by 2023, everyone in the entire automotive industry chain will know his name and even his appearance.

He was already a star-level entrepreneur at that time.

"I dare not take it seriously. Our BYD has only made some achievements in the battery, and there is still a big gap compared with Nanshan."

"I heard that your 6AT automatic transmission is better than those of Aisin and ZF."

"Your PRG stamping machine and TRF stamping machine are so powerful that even Aida and Schuler are complaining."

"In the field of machine tool numerical control, you even dealt with Siemens and Fanuc."

"Not to mention the performance in subdivided fields such as molds and bearings."

"Nanshan's achievements have shown me the hope of China's auto industry."

"If Huaxia can have a few more auto parts suppliers like Nanshan, why worry about the development of the auto industry."

When Wang Fu said this, he was not entirely polite.

No one can fault Nanshan's performance.

In the field of domestic auto parts, there are no manufacturers that can be more admirable than Nanshan.

Even CITIC Dicastal, which has already started exporting, has made achievements in aluminum wheels.

Manufacturers like Wanxiang Group have only made some achievements in bearings.

As for companies like Minth, they rely more on cost advantages, and technology is just like that.

"Boss Wang praised it absurdly. Nanshan still has a lot to work on."

"The core parts installed on the cars running on the road today are basically from international parts giants."

Cao Yang and Wang Fu exchanged pleasantries at the gate for a while, and then they started heading towards the conference room.

"Mr. Cao, Nanshan has now conquered the automatic transmission technology, which can be regarded as one of the two core parts of the car."

"As long as Nanshan wants to be able to manufacture an automatic transmission, I don't think it is impossible to develop an engine by myself."

"I wonder if Nanshan plans to enter the vehicle manufacturing industry?"

Wang Fu knew very well what his purpose for coming here today was.

Before officially entering the topic, he also wanted to see if Nanshan had any idea of ​​building a car.

If Nanshan also intends to enter the automobile manufacturing industry in the next two years, then his original plan must be revised.

"Mr. Wang, you are actually not the first person to ask me this question."

"In the past few years, domestic passenger cars have developed very fast, and various international giants have also accelerated the pace of entering the Chinese market."

"In the first half of this year, Ford Motor officially established a joint venture company with Changan Automobile, and Nissan Motor Co. and Xifeng Motor are said to be discussing the establishment of a joint venture company."

"Even Korea's Hyundai Kia has arranged personnel to visit China to review the establishment of a joint venture factory."

"As for some domestic companies, they are naturally considering whether to enter the vehicle manufacturing industry."

"After all, Mr. Li of Geely also said that a car is nothing more than four wheels and a few sofas."

"The difficulty is not necessarily as high as everyone imagines."

Cao Yang could see that Wang Fu's question was not just asked casually.

However, he did not answer Wang Fu directly, but made a detour first.

Then he said: "In the next five years, the goal of Nanshan Technology Co., Ltd. is to become a parts giant like Bosch and provide first-class parts for domestic and foreign auto companies."

"Whether it's engine parts, gearboxes or other parts, Nanshan is always researching."

"And wait until next year, we will start to launch a new batch of parts, looking for more opportunities for supporting OEMs."

"Huaxia needs more self-owned brand car manufacturers, but I think Huaxia needs more parts companies that master core technologies."

"Otherwise, even if China's automobile output is already the largest in the world, it can only be called a big automobile country, not a powerful automobile country."

"So you asked me if Nanshan would build cars, and my answer would be no."

"There are no plans in this regard for at least the next five years."

Cao Yang didn't say anything to death.

Otherwise, when Nanshan enters the automobile manufacturing industry, it will become a slap in the face.

"Mr. Cao, what you said is too reasonable. Huaxia really needs more parts companies that master core technologies."

"Nanshan is willing to take root in the field of parts and components, which really admires us."

"This is something that many other parts companies, even Spring City Motors and Xifeng Motors, are unable to do."

"However, if Nanshan wants to enter the field of more auto parts, especially the core parts of ECU, it may still be very challenging."

"Whether it's Toyota or Honda, these international giants will not easily give opportunities to Chinese companies."

"This requires a good platform willing to carry these parts, so that Nanshan has the opportunity to prove its strength."

Wang Fu also knows how to negotiate.

It may seem like a casual exchange, but there is actually a deep meaning behind it.