Rebirth 99 to become a car giant

Chuncheng Motor Group has more than 100,000 employees.

If the various enterprises and institutions that rely on Spring City Motor Group are added, this number will at least double.

If the family members of these employees are added, then this number reaches the million level.

As Zhu Zhengfeng of Spring City Motor Group, he naturally had a lot of things to do.

However, Cao Yang came to Zhu Zhengfeng with the design drawing of the "Big Red Flag", so he must have time.

Not only did he have time, but he also spared half a day, preparing to call the research institute and the person in charge of the Hongqi brand over to see it together after reading it by himself, and everyone to express their opinions.

"Mr. Cao, you really keep your promises and act resolutely. You are a role model for my generation."

Zhu Zhengfeng first met Cao Yang alone in his office.

"I have to put down everything else that Mr. Zhu personally asked me to do, and try my best to design the appearance of the big red flag."

It's polite.

Cao Yang can also say a lot casually.

Although it feels like entering garbage time, the effect of polite words is sometimes very good.

Zhu Zhengfeng was very happy when he heard Cao Yang say that.

As for what actually happened, it doesn't really matter that much.

"The performance of Hongqi Cars in the past few years has indeed been unsatisfactory, and the leaders are also very dissatisfied."

"I'm also under a lot of pressure, so I have to ask Mr. Cao for help."

Zhu Zhengfeng showed weakness appropriately.

There is no way, within this year, he really needs Nanshan Group to cooperate with him to get the big red flag out.

Otherwise, his position may not be so stable.

"Mr. Zhu, I have prepared the renderings and exterior design drawings of the big red flag."

"You can first check if you are satisfied, and if there is anything that needs to be adjusted."

Cao Yang knew that Zhu Zhengfeng really wanted to see the design drawing of the big red flag, so he didn't go any further.

He took out a stack of papers directly from the handbag, and unfolded them in front of Zhu Zhengfeng.

"Mr. Zhu, the big red flag I designed adopts a silver split ratio of 1:1.414, which makes the front face more solemn and conforms to the brand positioning of the red flag."

"In terms of the appearance of the model, the front air intake grille of this Dahongqi adopts a straight waterfall-style grille shape, and uses a split headlight design, and the headlights will also use LED headlights like Ziweixing. "

"Dahongqi also uses LED light strips on the outer edge of the China Open and on the red flag logo in the middle, and integrates with the LED light groups on both sides, making this car maintain the dignified and stable oriental beauty. increased significantly.”

"In terms of body shape, Dahongqi is also unique in consideration of stability and fashion."

"From the side view, the roof line of this car is very smooth, and it adopts a slip-back body design, which is somewhat similar to Ziwei Star's design language."

"In addition, the chrome-plated trim extending from the lower part of the front fender continues to the rear part of the car, and is equipped with large-scale multi-spoke wheels and hidden door handles, giving Dahongqi a very luxurious feeling, which is in line with its high-end luxury flagship car position."

"The rear part of this car is the first in the world to adopt a penetrating taillight design, which stretches the horizontal visual width of the vehicle and also echoes the front of the car, improving the recognition of the new car."

"In the future, this will definitely be a very good selling point for Dahongqi."

As soon as Cao Yang's drawing was brought out, it attracted Zhu Zhengfeng's attention.

Accompanied by Cao Yang's eloquent explanation, Zhu Zhengfeng's expression became more and more exciting.

He is not the kind of person who has no ability.

Otherwise, no matter how powerful the family is, they would not be able to sit in this position.

On the contrary, he was one of the earliest batch of foreign students in Huaxia, and he was definitely a highly educated talent.

Whether the big red flag designed by Cao Yang is good or not, you can definitely feel it at a glance.

In other words, Cao Yang's level can make you feel good or bad at a glance.

Undoubtedly, the big red flag in front of you will definitely be a very classic model.

Even the current Audi A8 or Audi AL has no way to compare with it.

Even the BMW 7 Series or the Mercedes-Benz S-Class are not as dignified as they come.

The most important thing is that this car has a stylish and agile appearance, but it is not at all dignified.

This is very difficult.

Like Xingchen Motors' own Ziweixing, although the appearance is very fashionable, it is a little bit less interesting in terms of dignified and solemn.

As an official car, it is somewhat not so perfect.

While Cao Yang was speaking, various thoughts flashed through Zhu Zhengfeng's mind.

"This Hongqi also uses the exhaust shape of the bilateral exhaust pipe decoration, which makes people fully feel the charm of its 3.0T twin-turbocharged engine."

"Of course, I know Mr. Zhu must be very concerned about the size of this car."

"According to my opinion, since this car is the flagship model of Hongqi sedan and the most high-end model of Spring City Motors, the size should naturally fit its positioning."

"The length, width, and height of this car are recommended to be set around 5200/1900/1500mm, which can fluctuate a little bit appropriately, and the particularly critical wheelbase is to reach more than 3 meters."

Although you can see it with your eyes, but with the designer Cao Yang explaining by the side, the feeling must be very different.

Zhu Zhengfeng stared at the drawings for more than ten minutes. From the renderings to the more formal appearance drawings, he carefully read every drawing.

During this period, he didn't say a single unnecessary word.

This attitude is definitely very correct.

"call!"

After reading all the drawings, Zhu Zhengfeng let out a sigh of relief.

Then the whole person leaned back on the seat, the expression on his face relaxed a lot.

"Mr. Cao is indeed the most powerful car design master in China."

"I think Huaxia TV's evaluation is completely worthy of the name."

Although there was an element of politeness in these words, Zhu Zhengfeng, who had finished watching the big red flag, was speaking very sincerely at this time.

Spring City Automobile Group also has its own car designers, but Zhu Zhengfeng still knows what level they are and what level Cao Yang is.

Although the designers of other domestic automobile groups have their own styles, compared with the designers of Spring City Motor Group, they are nothing more than half a catty.

Looking at it this way, it is not a problem at all to say that Cao Yang is the most powerful car design master in China.

Zhu Zhengfeng even thought about whether he should cooperate with Nanshan Group and promote the name of Cao Yang, the most powerful car designer in China.

After all, the Big Red Flag was designed by Cao Yang.

If Cao Yang's popularity is increased, it will definitely be beneficial and harmless to Dahongqi.

"Mr. Zhu won the prize, I'm afraid you won't like this car."

"If there are still people who don't like the big red flag designed by Mr. Cao, then there is no car in the world that is worth looking at."

Zhu Zhengfeng took a deep breath and made a decision in his mind, "Mr. Cao, I am very satisfied with the appearance of this big red flag. There is no need to make any changes. I can arrange people to make clay models right away and officially start the development of the big red flag. "

"However, besides the exterior design, do you have any suggestions for the interior?"

What Cao Yang provided was only the exterior picture. As for the interior, Zhu Zhengfeng didn't mention it before, so naturally he didn't do anything extra.

"Considering the special positioning of Dahongqi, I think that in addition to the standard 5-seater model, there should also be a 4-seater model for consumers to choose from."

"In addition, I think the rear seats are its top priority, so you must choose well."

"I suggest adopting the design of high back + wide shoulders + thick armrests, so that passengers can feel a wide range of support from feet to legs, waist and shoulders after taking a seat. The soft and hard design should also be adjusted. It's just right."

"As for the central control, Nanshan Auto Parts has recently studied a 7-inch full LCD instrument panel and a 7-inch central control multimedia touch screen."

"Among all mass-produced models, the instrument panel and central control of this size are absolutely top-notch."

"As for the power, I don't need to say more."

"After being equipped with the 3.0T and 8AT of Nanshan Group, it is not necessary to squeeze the power by frequently stepping on the accelerator and increasing the speed, so that it is easier to drive the car smoothly and smoothly."

"It is definitely in line with Dahongqi's model positioning."

Cao Yang expressed his opinion in one breath.

Zhu Zhengfeng was naturally very satisfied with this.

Soon, he called Chang Lei, the director of the research institute, Xu Fei, the head of the Hongqi brand, Tao Wen, the head of the brand public relations department, and others to the office to admire the appearance of the big red flag.

Needless to say, everyone's reaction will only be more exaggerated than Zhu Zhengfeng's.

"Mr. Zhu, I still have a win-win publicity plan. I wonder if you are interested?"

Seeing that the atmosphere of communication between the two parties is very good, several senior officials of Spring City Motor Group looked at Cao Yang with kindness in their eyes, and Cao Yang naturally would not miss this opportunity.

"Mr. Cao, we have always admired the publicity of Xingchen Motors."

"If you have any suggestions, we are all ears."

Zhu Zhengfeng is in a very good mood now, seeing that Cao Yang has a new proposal, he is naturally very willing to listen to it.

"In the past few days, an Internet company called Weibo was born, which caused quite a stir in the IT circle."

"To tell you the truth, this company has some relationship with our Nanshan Group, and our group also invests in it."

"I believe that in the future Weibo will become a platform that is more suitable for the products of various enterprises than the four major portal websites."

"The rendering of Dahongqi has come out, and we can use this platform to make Dahongqi a hot news on Weibo."

"At that time, the big red flag will become popular before it is launched, and the Weibo platform can also take advantage of this opportunity to gain a group of customers."

When Cao Yang said this, Tao Wen next to him couldn't help but interjected: "Mr. Cao, is this Weibo funded by Nanshan Investment?"

Obviously, Zhu Zhengfeng and others may not have any feeling about Weibo, or even heard of it.

But Tao Wen is different, she must have noticed the existence of Weibo.

"There is a company in our group company that is responsible for the investment of some Internet projects, and it can barely be regarded as a venture capital institution."

"Weibo is a project we are more optimistic about, so we also have funding."

The equity structure of Weibo is relatively complicated.

Cao Yang asked people to register a bunch of offshore companies to hold shares.

So on the surface, it shows that Nanshan Investment has only 20% of the shares, and Fang Sisi has 10%, and the rest are offshore companies whose shareholders are unknown.

So at this time, naturally there is no need to speak so thoroughly.

"Mr. Cao, since Weibo is good for our big red flag propaganda, I naturally fully support it."

"Taobu, you will make a notice later that all the subsidiaries and affiliated companies of the group must register on Weibo."

"Then release the rendering of the big red flag and let everyone forward it on Weibo."

"We must let the news about our big red flag become hot news on Weibo."

Zhu Zhengfeng is a smart man.

Cao Yang's proposal is indeed a win-win solution.

With the help of Spring City Motor Group, Weibo has expanded to hundreds of thousands, even millions of users.

And Dahongqi also used Weibo as a platform to achieve certain publicity purposes.

Although the final publicity effect, he is not very clear.

However, even if it doesn't have any effect, Zhu Zhengfeng will let people do it.

Cao Yang provided Chuncheng Automobile Group with such an excellent red flag, and Chuncheng Automobile would naturally give it back.

However, this return was more violent than Cao Yang imagined.

Directly issue a notice requiring the employees of subordinate enterprises to register and forward it rigidly.

Cao Yang hated this kind of thing in his previous life.

But paralyzed on his body, he felt very fragrant.

It seems that several other major customers of Nanshan Group can also be asked to help promote it?

The automobile industry is a pillar industry in China. If people in the entire industry circle use Weibo, it will definitely be very beneficial for Weibo to occupy a leading position in the industry.

Of course, it is best to let other OEMs see the power of Weibo.

Let them feel the benefits of publicity on Weibo, so that everyone's enthusiasm can be mobilized to the greatest extent.

Otherwise, it becomes a beggar.

The effect will naturally be much worse.

"Mr. Zhu, thank Spring City Motor Group for its support on Weibo. I believe that Dahongqi will definitely become a classic product in the history of Huaxia Motors."

"I think Chuncheng Motor Group can also enter Weibo, and register and verify that it belongs to Chuncheng Motor Group's official Weibo."

"In the future, if you have any news that needs to be released, or if you need to deal with the outside world, you can do it through this official Weibo."

"At the same time, some users can also leave messages on Weibo, so that your company can hear the voices of some consumers as quickly as possible."

"I think this will also be a bright spot for Spring City Motor Group in the field of publicity in the future."

Cao Yang is too aware of what these big state-owned enterprises care about.

It mainly allows them to achieve more results in reporting to their superiors, and their enthusiasm is definitely very high.

Sure enough, after Zhu Zhengfeng heard this, he agreed without any hesitation.

He even said that he would personally register a real-name account and express some of his views on the auto industry on it.

This is also a surprise.

After all, if Zhu Zhengfeng registered this kind of real-name account, some other industry leaders would probably follow suit.

Although in terms of attracting ordinary online names, they can't compare with celebrities.

But in the auto industry, or for netizens who are interested in cars, following their Weibo accounts is definitely a routine operation.