Rebirth 99 to become a car giant

Most people are lay people.

Zeng Tingting felt that she was the same.

As long as you are a layman, you will inevitably have some curiosity and like to see some special things.

Now that the protagonist has come to participate in the activities at Yangcheng Station, the relevant news in the past few days will definitely continue to become hot news on various websites.

It’s not surprising that her name is trending again.

Thinking of this, Zeng Tingting said: "At the beginning of last year, a video of a female model in the car model circle spread crazily on the Internet. As the heroine of this video, the popularity of 'Shou Beast' spread from the automotive industry to all fields across the country. spread."

"At that time, there were basically few people who liked to surf the Internet who didn't know her name, and many people had even watched her videos."

Cao Yang knew it before Zeng Tingting finished her introduction.

Who doesn’t know about the “beast” in the modeling industry?

Among the hundreds of gigabytes of videos on the computer back then, there were several of her videos.

At that time, Cao Yang was still a little strange, wondering how a girl could have the title of "Shou Beast".

After getting to know it, I realized that even this name has its own particular meaning.

It is taken from the "Blue Water Golden Crystal Beast" in "Journey to the West". The Blue Water Golden Crystal Beast is the mount of the Bull Demon King and can go anywhere in the sky or on the earth.

With a sexy figure and a pure face, and as a result, there are 4 very eye-catching videos, it is difficult for Beast Beast not to be famous.

"Isn't this in the past?"

Cao Yang looked at the crowded crowd in front and couldn't help but ask a question.

"It's so easy to get by."

"If she stopped being involved in the modeling industry, then this matter might really be over."

"But if she still wants to eat this meal, this topic will never be resolved."

"And this time she came to support Tramuntana. As a famous handmade supercar brand in Spain, this strange sports car attracted countless eyes and flashes, and the price went directly to 16.8 million yuan. "

When Zeng Tingting said this, Cao Yang really became interested.

Although he can be considered a professional in the automobile industry, there are too many automobile brands in the world, and he really doesn't know about some particularly niche brands or models.

Like Tramuntana, he heard it for the first time.

I have never seen this car on the road.

After all, in everyone’s mind, supercars are Ferrari, Lamborghini, Bugatti, Pagani, Koenigsegg, etc.

Tramuntana's name is definitely unfamiliar.

“How about the supercar that Tramuntana is showing at the auto show this time?”

Xingchen Automobile also has its own starry sky sports car. Cao Yang is naturally more interested in knowing about the supercar.

Although I had never heard of this brand in my previous life, it meant that its influence in China was very limited.

But who knows if the boat will capsize in the gutter?

"It's quite special. It has a unique front and rear seat design. The cockpit is shaped like a fighter jet. The cockpit canopy can also be removed. After removing the canopy, the Tramuntana can be transformed into a street version of a formula car in an instant."

"In terms of body size, it is 4.9 meters long, 2.08 meters wide and 1.3 meters high. In addition to using carbon fiber materials, it also has aluminum-magnesium alloy. The vehicle weight is 1268KG."

"The suspension of this car uses formula racing specifications, and the brakes are high-performance carbon ceramics."

"The appearance is very similar to the American Plymouth Predator. In addition to the suspension, the super large air intake on the side also has a full formula racing feel. From the perspective of the racing driver, this is a road version of F1."

"The body design is completely aimed at aerodynamics. Except for retaining the necessary equipment, the remaining elements have no trace of civilian cars."

"The aerodynamic package can generate 240KG of downforce at 300 kilometers per hour, and the traction control system can control the output of traction in three levels. All of these are characteristics of racing cars."

"The cockpit is a front- and rear-seat design. As for the interior, although it is small, it is not shabby. You can basically find all the luxury configurations you can think of."

"The entire design of Tramuntana completely subverts the impression of traditional cars. The front design is as simple as a double-layer spoiler, which directly integrates the headlights, turn signals and front fog lights."

"Even getting in and out of the car has become a hassle, especially for larger people."

"To be honest, as one of the countless niche independent supercar factories in the world, most of them are not for profit, and I think Tramuntana is the same."

Zeng Tingting saw that Cao Yang seemed a little interested, so she immediately gave a detailed explanation and gave her own judgment.

"Such a special car, coupled with such a controversial car model as 'Beast', no wonder it can attract everyone's attention."

Cao Yang knows very well that Chinese netizens are very curious.

The Tramuntana sports car can satisfy everyone's psychology.

The same goes for car model beasts.

The combination of these two elements can really make them popular at this year's Yangcheng Auto Show.

However, Cao Yang also knew that this sports car would not have any impact on Nanshan Group.

This is just a toy for a small number of super wealthy people.

It is so niche that most rich people have no interest in it.

…

As if to confirm Cao Yang's statement, netizens paid special attention to the news about Tramuntana and Beast on websites such as Autohome.

"Beast beast? It's so dark that it's shiny, and I even have video of Thunderbolt!"

"I want to recall that my brother sent me a private message!"

"Shou Shou's skills are really good. I watched four of them and still can't stop watching them!"

"Really? Come on, brother, let me take a step to talk!"

"I'm old and have long forgotten. Brother, can you lend me a moment to speak?"

"Brothers, having fun alone is not as good as having fun with everyone! Share it!"

"The maximum speed limit in China is 120, and your performance of running 1,200 is of no use here!"

"I have a Mercedes-Benz Grand G and a Lamborghini Maverick. What did I say? They are all electric, with exclusive remote control and an acceleration of 2 meters per second. What else should I say?"

"If you take a step to speak, stop here. I came first, so you guys stand back!"

"You're talking serious nonsense, Beast~ since when did you stand on the street~?"

"What is the only thing that beasts and this car have in common? Come on, come on, the old driver will speak, it's so dark!"

"The beast's skills are really good, and there are always resources!"

"Sports cars are for girls, one seat at a time? Do you want girls to kneel down?"

"Brothers, don't keep it to yourself, share the good things together~"

"Where's the beast? I'll come to see the beast, and you can show me the car. I'll see your car. I can't afford it anyway!"

"They call you brother, I call you brother, can you take a step to talk? Send me four movies to watch!"

…

All kinds of comments are completely false, but the popularity is still very high.

It made He Ling a little embarrassed.

"Editor-in-Chief, can we delete this article?"

“Inexplicably, it has become the most commented article today.”

This article was not written by He Ling, but by one of her subordinates.

Although I originally wanted to take advantage of the hot spot, I didn't expect the popularity to be so high.

This is an instant kill for many car companies.

How embarrassing is this for He Lingqing?

"Why delete it?"

"There is nothing wrong with our content. If netizens' comments contain sensitive words, we will automatically block or delete them."

"Now, none of these words are particularly illegal."

Yu Yu would not delete popular articles on his website just because of those comments.

Some companies and people deliberately create various topics for the sake of popularity, some of which are even peripheral.

Especially when new movies or TV series are released, it is common for the male and female protagonists to speculate on scandals.

Even some female celebrities deliberately find people to take photos or videos of themselves "accidentally revealing" in order to gain popularity.

What is this article about Autohome?

All in all, it’s just that the focus of netizens is a bit biased.

But what does it matter?

"After all, Beast Beast is also a victim. We may have unknowingly caused secondary harm to her. Isn't that bad?"

He Ling is quite kind and thinks this matter is a bit bad.

But Yu Yu's view is completely opposite to hers.

"He Ling, I bet you that after reading this article, Beast Beast will definitely be more happy than unhappy."

"She definitely doesn't want us to delete this article."

"She is a model, and she eats famous food."

"As long as this report can make her more famous, then she will be happy."

"She will even use this topic to hype it up appropriately."

"After all, the four videos had been circulated for a long time. She was very concerned about it at the beginning, and it had a great impact on her career."

"But now, the situation is slowly changing."

Hearing what Yu Yu said, He Ling opened her mouth, but in the end she said nothing.

Because she knew what He Ling said might make sense.

I just blame myself for being too simple-minded.

…

Cao Yang doesn't have that much time to pay attention to the news on the Internet.

In the Pazhou Exhibition Hall, he continued to follow Zeng Tingting around in a low-key manner.

However, after a lap, he was quite emotional.

Especially when he saw the Lifan 320 Championship Edition, he couldn't tell the difference from the MINI Cooper.

It is estimated that the staff of BMW MINI will feel uncomfortable, embarrassed and speechless when they see this car.

At the auto show, Lifan 320 Champion Edition was officially launched, with 7 models launched according to different configurations, with a price range of 36,500-54,900 yuan.

This is definitely a very depressing price for a MINI.

"The people at BMW are probably going to be depressed this time. Needless to say, Zotye copied the X5 before, and now it's Lifan."

Cao Yang felt sorry for BMW for 3 seconds.

In recent years, with the increase in sales of independent brands, everyone has also put a lot of effort into improving research and development capabilities.

Therefore, among the new models launched in the past two years, whether they are Chery, Geely, Great Wall, or Changan, there are very few direct copies.

Even if there are some references, they are only references to some design elements.

Wherever it looks like Lifan 320, I just copied it.

This approach is comparable to the original Zotye Automobile.

"Mr. Cao, if you saw Brilliance China's V5, you would probably feel even more sorry for BMW."

Zeng Tingting grinned and couldn't help laughing.

At yesterday's media day, the Zhonghua V5, the first SUV model under the Brilliance China brand, was officially launched.

The design of this car has many similarities with the BMW X1, especially in the curves on the side of the body. At first glance, it may really cause a lot of misunderstandings.

"Brilliance China feels like the previous Hongqi. It has BMW Brilliance as a blood transfusion, but it has always copied BMW."

Cao Yang hit the nail on the head and pointed out Brilliance China's style.

Both are state-owned enterprises in Northeast China, but they are no match for Spring City Motors!

"Ten years ago, China's independent brands were generally just getting started, and copying popular models from international automobile giants was basically inevitable."

"But ten years later, some car companies are still taking this path, which is destined to not last long."

Obviously, Zeng Tingting does not feel that the path chosen by Lifan and Brilliance is the right one.

Cao Yang, who knew the outcome of these two companies, felt even more deeply about this.

Obviously relying on BMW Brilliance, a joint venture car company that can make a lot of money, Brilliance Group couldn't survive in the end.

This simply makes people doubt their life.

As for Lifan...

Now the sun is in the sky, as if it is the star of tomorrow.

later……

Just don’t say it!

While Cao Yang and Zeng Tingting were discussing BMW, BMW China was also discussing countermeasures for several cars at the auto show.

"McTy, do you think the emergence of the Lifan 320 Champion Edition will have an impact on our MINI sales?"

As a premium small car owned by BMW, Almohar attaches great importance to the development of MINI in China.

After staying in China for so many years, he found that the status of women in the family in China is actually quite high.

This means that when many families buy cars, women have a say.

MINI's main consumer group is women. This situation in China is naturally a good thing for MINI's sales.

On the other hand, it would be extremely difficult for MINI to expand its market in Korea, Japan, or the Middle East.

"To say it doesn't have any impact at all, it's certainly not the case."

McTee considered his words and began to express his opinions.

“But to say how big the impact is, I guess it’s not that big.”

"If Chery or Geely launches such a car, the impact may be relatively large."

"For Lifan Motors, forget it."

As a China expert, McTee has a very clear understanding of the situation in the Chinese automobile market.

Obviously, Lifan's name is not among his competitors.

"I'm afraid that if they do this, MINI's reputation will be ruined."

"Do you think we should sue Lifan Motors directly this time?"

In the past few years, although BMW has been copied a lot, Aimoha has never wanted to go to court.

Because in the lawsuit with those car companies, regardless of winning or losing, it feels like BMW has lost.

Because if this kind of lawsuit is won, BMW will not get much benefit.

But the other party can become famous through this lawsuit, and in the end they don't have to pay a high price.

"It's not impossible. This month, Honor Mobile, a subsidiary of Nanshan Group, sued Apple for infringing on their appearance patents, and eventually banned the sale of iPhone 4 and iPhone 4S."

"We are now also infringing our appearance patent with the Lifan 320 Champion Edition and asking China to ban the sale of the Lifan 320. I think it is still possible."

McTee can naturally understand why Aimoha asked whether to sue Lifan Motors this time.

I didn't sue before because I knew that even if I sued, I wouldn't be able to ban the other party.

But it's different now.

The vivid example of Honor mobile phone is right in front of us.

As long as we work hard, it is entirely possible to become the first sales ban case in the automotive industry.

This is very meaningful for BMW's future development in China.

When other car companies think about copying BMW's appearance, they will think twice to avoid wasting their investment.

"If it's possible, let's do it."

Amoha gave instructions very directly.

However, Mike couldn't help but ask more and said: "Over at Brilliance China, their V5 is actually very similar to our X1."

"Should we sue together too?"

To be honest, as a member of BMW China, Mike already looks down on Brilliance as a partner.

Other people's partners can more or less help the company's development.

But he felt that BMW's partners really didn't make much contribution.

"Forget it, Chinese consumers seem to have acquiesced in the fact that various new models of China are similar to BMW models."

"This will not have a big negative impact on our BMW sales."

"On the other hand, if we can win the lawsuit against Lifan, we can threaten Brilliance with the plagiarism of those models in the future and ask them to make major concessions in some places."

"Even 50% of the shares can be discussed in the future."

Aimoha narrowed his eyes, revealing a hint of cunning.

If the lawsuit wins, BMW will gain little benefit.

On the contrary, as a bargaining chip, greater benefits may be obtained.

"Ai Moha, is it possible that China has loosened its grip on stock ratio matters?"

Mikedy knew that Aimoha must be better informed than he was.

After all, the level gap between everyone is just there.

"Not yet, but it is very possible in the future."

"In the past, China had such regulations in order to protect the domestic automobile industry."

"With the rapid development and expansion of China's independent brands, the demand for this aspect should not be so strong."

"In this case, it is inevitable to loosen controls in this area in the future."

I have to say that Aimoha sees the problem very thoroughly.

In a few years, these things will become a reality.

However, although the policy already allows you to own more than 50% of the shares, or even become a sole proprietorship.

Whether you can successfully recover the remaining shares from the partner is another matter.

Of course, these are all things for later.

For BMW, all it has to do now is arrange for someone to sue Lifan.

Even before the auto show ended, BMW officially announced the decision on its official Weibo account.

This actually made Zhongtai's people secretly worried.

"Minister Zeng, you have a relatively close cooperation with BMW. Have you heard that besides suing Lifan, they have other actions?"

Zotye's general manager Wu Kaiwei personally called Zeng Tingting.

He did have Cao Yang's phone number, but he couldn't speak for such a thing.

After all, Zotye's copying of BMW is not a very glorious thing.

Even when Zotye moved its target, it was only after Cao Yang helped to say hello.

It is precisely because of this background that Wu Kaiwei wanted to understand BMW's thoughts from Nanshan Group.

"I really haven't heard of this."

"However, your ZX5 was sold a few years ago. Although it is still on sale, BMW did not sue you at the beginning, and it probably will not sue you again today."

"Of course, try not to tilt your advertising resources towards the ZX5 during this period, otherwise BMW may be stimulated and make some new decisions."

Zeng Tingting immediately understood the purpose of Wu Kaiwei's call.

So I didn’t go around in circles.

Zotye Motors' current engines and gearboxes are purchased from Nanshan Group. Zeng Tingting is naturally willing to help them.

Of course, if you go too far, it's not appropriate to help.

After all, Honor Mobile just sued Apple for appearance patent infringement, but Nanshan Group later supported other companies in infringing BMW's appearance patent.

This is indeed a bit unpleasant to say.

"We currently have several models, and in the next six months our focus of promotion will not be the ZX5."

"According to our previous promise to Mr. Cao, we will not imitate BMW models in the future."

Wu Kaiwei breathed a sigh of relief and made his statement again.

He is even observing BMW's lawsuit against Lifan to see what changes will follow.

If the lawsuit is really won, then Zotye's future development path will be changed again.

After all, once BMW wins the lawsuit, Audi and Porsche will definitely follow suit.

By then, Zotye will be sued by several giants at the same time. If the products are banned, bankruptcy will not be far away.

This is something Wu Kaiwei absolutely cannot accept.

"Well, at the beginning of a company's development, it's normal to find some ways to learn from and imitate."

“But after entering the formal stage, we still need to rely on innovation to keep up with the pace of development.”

"Otherwise, it will be difficult to continue for a long time."

Zeng Tingting was not a person who liked preaching, but she couldn't help but remind her.

After all, if the situation is allowed to develop, she feels that Zotye's future will not be very good.

As for whether Wu Kaiwei listened after what he said, that is another matter.

"Well, I will convene the company's senior executives after I go back to adjust the future development direction."

Regardless of whether he thinks so in his heart, Wu Kaiwei will definitely not talk back to Zeng Tingting.

no need.

However, BMW's lawsuit against Lifan was not as popular as Wu Kaiwei feared.

Because soon, everyone's attention was attracted by another major event.