Rebirth 99 to become a car giant
Chapter 809 Starting from the destruction of the Korean Wave, the campaign to encircle and suppress
As the general manager of Honor Technology, Xia Qingqing is definitely a well-known presence in the Chinese business circle.
The influence of a high-tech industrial enterprise whose turnover will soon exceed 1 trillion is definitely beyond the imagination of ordinary people.
Not to mention that the Xia family itself is not simple. Even if Xia Qingqing's ancestors were poor farmers for three generations, she can succeed in many things now.
This time Cao Yang has agreed to her full siege on Samsung mobile phones, and she must use all methods to do so.
Communicate with Warwick, communicate with OPPO, communicate with dealers, these are all things that need to be done.
But the thing she cares about most has nothing to do with her cell phone.
For this reason, she personally flew to Shanghai, returned home, and then secretly discussed her thoughts with her aunt at home in the study.
"Auntie, in 2000, the Korean TV series "Blue Life and Death" was introduced to our country, allowing the newly rich Chinese people to feel the charm of 'Korean dramas' for the first time."
"Since then, the development of Korean dramas in the Chinese market has entered a 'golden period'."
"Whether it is the food-related "Dae Jang Geum" or the emotional "Love at Harvard", they have gained a very good reputation in the Chinese market."
"Because my country's entertainment industry was also in its infancy at that time. Many film and television producers went to Goryeo to 'learn from their experiences' and copied many of their program models and play structures."
"But in my opinion, the Koreans want to make money from China, and at the same time they are sparing no effort to plagiarize Chinese culture."
"There is an indescribable 'little family spirit' in this country, from the top to the common people."
Obviously, Xia Qingqing wants to start with China Channel and start laying out the plan to suppress Samsung mobile phones directly at the top of public opinion.
This kind of structure is definitely not something that ordinary companies can have.
Of course, this is inseparable from Xia Qingqing's resources in this area.
"In fact, Goryeo's cultural and entertainment industry has been inseparable from Goryeo's politics since its birth."
"The so-called Korean culture has inevitably become a tool for Goryeo's external propaganda."
"And Korea completely listens to the United States on many things. There will definitely be various measures against China in the future."
"Now that we are the world's second largest economy, it is necessary to enhance cultural confidence and not allow the Korean Wave to influence the views of our young people."
Although Xia Qingqing is Xia Hong's niece, Xia Hong will never agree to such a big thing as eradicating the Korean Wave.
Xia Qingqing is also very clear about this.
So in order to convince her aunt, she also prepared a lot of relevant evidence.
"Korean celebrities' unconventional looks are extremely easy to mislead young people, especially students, who are still developing, leading to misunderstandings and thinking that that look is right."
"Korean Wave is very deceptive, especially the ideas conveyed by movies, television and music, which deeply mislead young people..."
Xia Qingqing continued to speak, and Xia Hong, who had been listening carefully, did not interrupt her niece's speech until she finished speaking.
"Can you elaborate on the cultural confidence you just mentioned?"
As the deputy director of Huaxia Station, Xia Hong's sense of smell is definitely very keen.
How to suppress the Korean Wave openly and honestly requires a completely defensible reason.
Otherwise, she wouldn't have been able to do such an exaggerated thing out of public favoritism.
In that case, it is very likely that the area under your butt will be lost in the end.
"Auntie, I think cultural self-confidence is a nation or a country's full affirmation and active practice of its own cultural value, and its firm confidence in the vitality of its culture."
“Standing on a vast land of 9.6 million square kilometers, absorbing the cultural nutrients accumulated by the Chinese nation’s long struggle, and possessing the majestic power of the 1.3 billion Chinese people, we follow our own path, have an incomparably broad stage, and have incomparably profound The historical heritage has an extremely strong determination to move forward.”
"The Chinese people should have this confidence, and every Chinese person should have this confidence."
When Xia Qingqing said this, Xia Hong's eyes began to change.
When did my niece become so enlightened?
But it’s so well said!
This theory can definitely be improved and made into something that China TV will focus on promoting this year.
After all, Huaxia TV is originally engaged in work related to promoting culture, so it is most appropriate to propose cultural confidence.
Coupled with China's rapid economic development, it is indeed necessary to enhance cultural self-confidence.
Otherwise, we will always be guided by trends such as the Korean Wave, which is actually not the result that the relevant departments hope to see.
"Qingqing, in order to deal with Samsung mobile phones, you have been ruthless. You started by killing the Korean Wave."
Xia Hong had an idea in her mind and began to smile on her face.
Naturally, she could accurately guess what Xia Qingqing had in mind.
So even if Xia Qingqing didn't mention that she wanted to deal with Samsung mobile phones, Xia Hong could guess it.
After all, Xia Qingqing is now the general manager of Honor Technology, and among Korean companies, Samsung is Honor Technology's most direct competitor.
It just so happens that Samsung was the world’s top-selling mobile phone company last year.
Combining this information together, it is clear at a glance what the purpose of Xia Qingqing's actions was.
"Auntie, Korea's comparatively advantageous industries are automobiles, shipbuilding, semiconductors, consumer electronics and other products."
"These things were relatively weak in China more than ten years ago. We need to vigorously encourage related companies in Korea to invest."
"But after years of development, we have fully reached or even surpassed the level of similar companies in Korea in these fields."
"This means that the competition between us and Korean companies will become increasingly fierce in the future, so the relationship will definitely not be good."
"Since we are competitors, we must go all out to suppress our competitors in advance."
"Otherwise, if we use our market to fatten up our competitors, we will be under greater pressure in the future."
Xia Qingqing did not deny Xia Hong's speculation, but she raised the background of her work so that Xia Hong would not think that she was acting out of impulse.
"You are right. Our industries have a relatively high degree of overlap and competition is relatively strong. This means that conflicts are destined to be deep and the relationship cannot be good."
"You can take action in advance to encircle Samsung, which is a more correct choice."
After listening to Xia Qingqing's words, Xia Hong nodded, obviously fully agreeing with the other party's point of view.
"Actually, we started taking action the year before last. At that time, we were mainly working in the automotive industry."
"The sales of Didu Hyundai and Xifeng Yueda Kia have not recovered so far."
"Since then, we have actually been competing with Samsung Electronics in the semiconductor industry."
"Now it is further spreading to the field of consumer electronics, which is also normal."
Xia Qingqing had a very frank and in-depth communication with Xia Hong.
Xia Hong, who had fully accepted the relevant theoretical viewpoints and had a firm idea in his mind, immediately returned to the stage and began to arrange for the people below to prepare relevant materials.
To kill the Korean Wave, the action on this matter will definitely not be small.
At that time, we need to work together from multiple aspects.
It is prohibited to sign new Korean TV dramas and variety show cooperation projects.
Korean stars were prohibited from performing in China.
Stop new investment in Korean cultural industry companies.
Korean actors are prohibited from appearing in TV dramas and broadcasted on TV stations.
If these related measures are to be introduced, Xia Hong will definitely not be able to make the decision alone.
Even China Radio is not able to make decisions completely independently and needs to report to relevant departments.
Of course, she also knew that Xia Qingqing was in a hurry, so she wouldn't delay.
After meeting her aunt, Xia Qingqing came to Nanshan Film and Television without stopping.
The elimination of Hallyu must start from Huaxia TV, but she did not put all her hopes on Huaxia TV.
"Mr. Zhang, our group is preparing to completely encircle and suppress Samsung, so that the sales of Samsung mobile phones, computers and other products in China will continue to shrink."
"Mr. Cao has asked Nanshan Automobile Group to further simultaneously suppress Hyundai and Kia Motors."
"To this end, we are preparing to suppress the recognition of various products of Korean companies starting from the elimination of the Korean Wave."
Xia Qingqing stated her purpose straight to the point.
After all, everyone is on their own, and they can definitely say anything behind closed doors.
And in the Nanshan System, Xia Qingqing's current status is definitely higher than Zhang Songwen.
"Mr. Xia, do you need our cooperation with Nanshan Film and Television to do anything?"
"As long as I can help, I will do my best."
Zhang Songwen knows very well what the purpose of establishing Nanshan Film and Television is.
Therefore, no matter what time it is, he will consider the role of Nanshan Film and Television in promoting the development and growth of other Nanshan enterprises.
Just like when filming a movie like "The Wandering Earth", all I was thinking about was advertising placement and brand influence enhancement for related companies such as Daystar Technology.
Now that Xia Qingqing has come to him personally for help, he will not slack off in either public or private matters.
"We hope that all movies, TV series, and variety shows invested by Nanshan Film and Television will not have any form of cooperation with any Korean stars or companies."
"And through my own influence, I want other companies in the entertainment industry not to use Korean stars."
"We will not promote anything related to Hallyu."
"At the same time, we will promote the removal of all Goryeo-related movies and TV series, so that Goryeo culture will completely disappear from China."
Xia Qingqing expressed her thoughts without any politeness.
Since we have to start by eradicating the Korean Wave, there is no need to be polite.
The competitive relationship between Samsung and Honor Technology has become intense.
The competition with Nanshan Semiconductor has also become very fierce.
In this case, any kindness is irresponsible to oneself.
"No problem. We at Nanshan Film and Television can follow these steps. I will also personally communicate with other companies in the industry to promote actions in this area."
"However, if Hallyu can have a market in China, it's obviously because of its strengths. I guess some companies are reluctant to follow our lead for short-term interests."
Although Nanshan Film and Television is the largest entertainment company in China, it has not reached the point where it can dominate the world with one hand.
Zhang Songwen saw this very clearly.
"It doesn't matter. I've also come forward on the China Channel side. When the time comes, they will come out in person to the relevant departments to issue some notices and instructions."
"If any entertainment company fails to comply with the notification regulations, you can just arrange for someone to report it."
"I have a way to make it impossible for a company like this to survive!"
Xia Qingqing is now also the general manager of a very large company with sales of nearly one trillion yuan, and her work style is naturally relatively tough.
Otherwise you wouldn't be able to suppress so many elite soldiers and generals.
"If China Television came forward to endorse it, then this matter would be much easier."
"I also think it is really necessary to restrict the Korean Wave, otherwise many young people will be indifferent to both men and women, which will be unbearable."
Zhang Songwen expressed his attitude clearly.
This kind of thing requires no thinking or hesitation, just get started.
And he is not the kind of person who does one thing in front of others and another behind his back.
After chatting with Xia Qingqing, he immediately started taking action.
In addition to holding a formal meeting within the company, he also personally called the bosses of many companies in the industry to discuss the matter.
Nanshan Film and Television wanted to ban all Korean stars, and the news quickly spread from different people.
The first person to feel the crisis was Chaihang, the company responsible for mobile phone sales in Samsung China.
Knowing the background of Nanshan Film and Television, he immediately went to Li Zailin to report.
Before he even took any action, the other party made the first move.
In this case, it must be reported clearly.
"Mr. Li, I think something is wrong with the situation. We want to deal with the Honor mobile phone. I feel like it has been leaked to the other party."
"Otherwise they wouldn't be able to counterattack so quickly."
Chaihang immediately found a reason and hired a few scapegoats within the company.
Otherwise, if he had just reported to Li Zailin two days ago on how to increase the sales of Samsung mobile phones and how to deal with Honor mobile phones, why would Nanshan Film and Television be dealing with Korean stars in the blink of an eye?
To deal with Korean stars is to deal with Korea.
Dealing with Goryeo, in Chai Hang's view, was like dealing with Samsung.
Nanshan Film and Television and Honor Technology are brother companies, so the actions of the other party are definitely not unreasonable.
Then the only reasonable reason is to serve the development of Honor Technology.
"How did they fight back?"
"Why didn't I feel it?"
Li Zailin thought about the news in the past two days, and he didn't seem to see any information about Honor phones trying to deal with Samsung phones.
"It's like this. There has been a rumor in the entertainment industry in the past two days that Nanshan Film and Television will completely ban Korean stars."
"And they will no longer have any cooperation with any Korean companies."
"Normally, this matter has nothing to do with Honor Technology."
"But Nanshan Film and Television and Honor Technology are both companies in the Nanshan family, and their cooperation echoes each other."
"I think Nanshan Film and Television has inexplicably banned Korean stars in order to suppress Korea's influence in China, thereby suppressing the sales of Samsung's products in China."
It has to be said that Chai Hang has a very keen sense of smell in this regard.
His guess was basically close to the truth.
Foreigners sometimes don't understand this practice of hunting cattle across mountains.
Of course, now that Chai Hang has broken this point, Li Zailin naturally feels it.
"Are you saying that the Nanshan Group is playing a big game to include all Korean companies, and the most important one is to suppress our Samsung?"
At this point, Li Zailin took a breath of air.
This is a bit big.
It was so big that he could already feel the pressure when he heard this statement.
"The most well-known Korean companies in China are Samsung, Hyundai Kia Motors and LG."
"It just so happens that whether it's consumer electronics, automobiles, or semiconductors, they are all closely related to Nanshan Group's affiliated companies."
“Among them, the mobile phone field has entered a stage of fierce competition.”
"So the other party's big move can directly include all the major manufacturers in Korea."
"I think this matter must be taken seriously. Otherwise, even if we are prepared to invest more funds in publicity, it will be difficult to reverse the trend of public opinion."
Chai Hang felt a sense of urgency.
As a local snake, Nanshan Group is definitely no worse than Samsung, the dragon that crosses the river.
Especially in the field of publicity, the other party has left countless classic cases in the market over the years.
Chaihang does not hope that one day Samsung will become a learning material for others.
"Are Honor Technology's methods so vicious?"
Li Zailin combined Chai Hang's explanation and imagined the future scene.
If the image of Goryeo as a whole continues to decline in China, the impact will be huge.
This is definitely not a situation Samsung wants to see.
"Business competition often involves the use of any means. However, in the past, everyone was often in direct confrontation with each other."
"It's relatively rare for Honor Technology to circle around and then surround its opponents."
"This kind of gameplay is not something that ordinary companies can play."
Chai Hang was halfway through his words. He wanted to say that Honor Technology was not an ordinary company, and they knew how to play this game.
"Do you think their goal can be achieved?"
Li Zailin asked very tangledly.
He also knew the huge influence of Nanshan Group in China. Judging from Samsung's influence in Korea, he felt that the situation seemed a bit not very optimistic.
"It's hard to say now, but the people at Nanshan Group are very good at marketing, and the related methods often come in waves."
"What I'm more worried about is that they have some other measures that they haven't taken yet."
"That would be fatal for us."
As soon as Chai Hang finished speaking, Li Zailin's secretary walked in with a heavy expression.
"Mr. Li, the embassy just sent out a document. It is said that China Channel is reporting to relevant departments and is preparing to issue a document to suppress the Korean Wave."
"According to the content of this document, all Korean stars will not be able to shoot movies and TV series in China in the future, and there will be no way for Korean film and television dramas and variety shows to be introduced to China for broadcast."
"Even cultural enterprises from Goryeo will not be allowed to come to China to do business."
"China Channel feels that the current Korean Wave has had a very bad impact on young people in China and must comprehensively curb this situation."
Li Zailin's secretary is very beautiful, but at this moment, neither Li Zailin nor Chai Hang is in the mood to appreciate beauty.
They were starting to panic a little now.
I just mentioned whether there will be other back-up plans waiting for you behind Nanshan Film and Television's actions.
As soon as I finished speaking, people’s back-up tactics started to appear.
The key is that this time, China Channel directly rushed out to suppress the Korean Wave in the entire China.
The impact is absolutely huge.
"Mr. Li, I think this matter needs to be reported to the headquarters immediately."
"It is estimated that it will be difficult to cope with the current situation simply by relying on the Huaxia Branch."
Chai Hang is more aware of the influence of Huaxia TV than Li Zailin.
Although there is no evidence to prove that Huaxia TV did this to assist Honor Technology, he absolutely does not believe that there is no relationship between the two incidents.
So handing the problem over is the best solution.
"Okay, I'll go and communicate right away."
Li Zailin had a dark face and a very bad mood.
At the same time, this information spread rapidly within the industry.
"Mi Lai, there is a saying now that China TV wants to suppress the Korean Wave, which is the result of our company's promotion."
"Do you think this statement is true?"
In the cafe downstairs of Nanshan Film and Television, Charlene and Mi Lai were sitting by the window, drinking coffee and chatting.
Nanshan Film and Television has held a formal internal meeting a few days ago to ban all Korean stars and cut off any cooperation with Korea.
Both Mi Lai and Charlene knew this very well.
Even after the two of them returned to their respective homes, they specifically checked which electrical appliances in the home were of the Korean brand and prepared to replace them.
In case a colleague comes to visit his home one day, this matter will not be spread to Zhang Songwen's ears.
"It may not necessarily be promoted by our company, it may be the actions of the group."
"Korea's Hyundai Motor and Samsung Electronics both have relatively large competition with the group."
"Especially Samsung mobile phones, computers, semiconductors and other products are the main competitors of Honor Technology and Nanshan Semiconductor."
"And the aunt of Xia Qingqing, the general manager of Honor Technology, is said to be the deputy director of China Channel."
"Our boss's wife was also a reporter for China Channel back then."
"So this matter, I feel, is the work of the group, and Mr. Zhang's influence is not that great."
Mi Lai's reasonable analysis made Charlene couldn't help but nod her head.
This seems to be the case.
"These actions are actually a good thing for us."
"In the past, there were always some companies in the industry that liked to use Korean celebrities, but this will no longer happen."
When people like Charlene think about problems, they will definitely consider their own interests first.
This is also human nature.
For something like this that is beneficial to individuals, they will definitely support it fully.
"Yeah, I hope this time the action can be a little more violent and completely drive out the Korean celebrities."
Milai was naturally able to see through the impact behind this matter and was very supportive of it.
In the entire Chinese entertainment industry, most celebrities have similar attitudes.
Of course, those who have experience as Korean interns will probably struggle.
And as these rumors spread, a bigger storm is about to officially begin.
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