Rebirth 99 to become a car giant

The influence of China Channel is undoubted.

However, with the rapid development of the Internet and the popularity of smartphones, the ratings of various programs are actually declining.

For example, popular TV series broadcast during prime time could easily reach double digits in the past, but now 3% is already an incredible achievement.

And the ratings of a program like "Big Country Heavy Industry" are definitely not comparable to those of popular TV series.

But when the ratings results came out, China TV was shocked.

"Xia Tai, we have confirmed this data many times. The number 1.34% has been confirmed many times. There is no problem."

"And from the beginning to the end of the broadcast, the ratings have shown an upward trend, which means that the ratings of our subsequent programs may further increase, and it is possible to even exceed 2% in the end."

Xia Hong has always been very concerned about the news of Nanshan Group companies.

This is not only because her niece is the general manager of Honor Technology, but also because she knows the importance that relevant departments attach to Nanshan-based companies.

At the same time, it is also because she really admires the companies in the Nanshan Group.

"For a popular science program with a main theme, the ratings actually exceeded 1%. This is really beyond everyone's expectation."

"In this way, our program can continue."

"Perhaps many years from now, "Big Power Heavy Industry" will be a flagship product of our China TV station."

Xia Hong is in a very good mood now.

She followed the entire program and arranged it herself. She even put all the ten episodes of the Nanshan series at the front and played them together. It was all arranged by her.

Because this can play a better publicity role and bring a stronger impact to everyone.

"Yes, I think programs like this will be used by many schools as recommended programs for students to watch in the future."

"This is also very meaningful to enhance the audience's confidence in the achievements of our country's industrial development."

"In the past, all high-end equipment had to be imported from abroad, but this has slowly disappeared."

"As long as it is equipment that others can produce, we will slowly be able to produce it, and even what we produce will be better."

"Just like the photolithography machine produced by Nanshan Equipment, it is already the most advanced equipment in the world."

"Nanshan Semiconductor will soon put into operation the latest generation of semiconductor factories in the imperial capital. This factory uses 14-nanometer process technology. This is the first company in the world to apply 14-nanometer technology into mass production."

"When the news is combined with this program, the effect will definitely be even greater."

As Xia Hong's subordinates, these people naturally attach great importance to what the leader values.

"If the ratings are so good, then we can consider arranging subsequent rebroadcasts."

"Good programs must be seen by more viewers on our platform."

Xia Hong is in a good mood now.

The projects I promoted have achieved very good results, which I can say on many occasions.

And this time the program is not a TV series, but a popular science program that promotes positive energy.

In this way, the meaning becomes even more different.

Just like China Film invested in a commercial blockbuster and it was very successful, it is completely different from investing in a theme movie that was very successful.

The former is only a commercial success at best, without much other bonus effects.

But the latter can be written about in a big book, and can be promoted and explained as a political achievement.

"Well, I'll make arrangements right away."

"Next step, other TV stations will probably be interested in rebroadcasting it, and I will follow up."

Naturally, everyone is very active in doing this kind of good thing.

If you can achieve results and satisfy your leaders, if you don’t do this kind of thing, then what else will you do?

…

The ratings of the "Great Power" series were very good, and China Channel quickly posted this information on its official WeChat account.

And Xia Hong also called Xia Qingqing specifically and told her about the current situation and some follow-up arrangements.

"Auntie, let's put it this way, programs like "Big Power Heavy Industry" actually still have an audience."

"In the future, China Channel can cooperate more with our group and produce more similar programs."

Yesterday, Xia Qingqing made a special call to thank her aunt, but she didn't expect that the situation would be different the next day.

The ratings of the first episode reached 1.34%. It can be said that Xia Qingqing does not need to worry about some of her requests and whether it will affect her aunt's future.

"Indeed, I am considering creating a new program in the future called "Into XX", such as "Into Nanshan Equipment", "Into Nanshan Semiconductor", "Into Venus Technology" and so on. I think it should There will also be a market.”

Xia Hong feels that the role of the Nanshan System can be further brought into play.

For such an excellent company, if you promote it more, it is completely in line with the major policies of the relevant departments. Maybe this thing alone can become a plus point for you, giving you more opportunities for advancement.

"I think it's absolutely fine. If China Channel has concerns, it can also ask Nanshan Film and Television to produce this type of program."

"Not only are our companies in the Nanshan Group very good, but there are also some other companies in the industry that are performing very well."

"Companies such as Warwick, BYD, DJI, and Ji'er Machine Tool Factory all have their own uniqueness, and more people should know about their existence."

Xia Qingqing naturally fully agreed with Xia Hong's idea.

You can't even spend money to get Huaxia Taiwan to help you with publicity.

If the "Into" series of programs is really launched in the future and so many companies in the Nanshan Group are arranged to participate, the advertising effect will definitely be in the hundreds of millions.

"Well, when the time comes to select specific candidates for the program, our people will also consult with some experts in the industry and try to make the selected candidates convincing to everyone."

Xia Hong naturally knows that this kind of program plays a great role in promoting companies, and some companies definitely hope to get in through relationship building.

But if the person you choose is too unconvincing, you will definitely be criticized.

For example, when looking at "Into Lenovo", Xia Hong felt that the style of painting would be completely different.

…

"Mr. Cao, you are so awesome. In the first episode of China Channel's "Great Power Heavy Industry", half of the products in it were from your group."

Zhang Sheng and Cao Yang are old acquaintances.

Although the gap in social status between the two has widened as time goes by, their relationship has not faded.

Therefore, Zhang Sheng directly called Cao Yang for many things.

Ji'er Machine Tool Factory has followed the pace of Nanshan Equipment early on and is now the leading enterprise in the domestic machine tool industry after Nanshan Equipment.

Their large-scale stamping equipment is also very competitive globally.

Especially among the TDM presses used in automobile stamping workshops, more than 60% of the newly added production lines in the world in recent years use the large-tonnage stamping production line of Ji'er Machine Tool Factory.

Especially in recent years, Ford Motor has launched stamping line upgrades for more than a dozen factories around the world, and almost all of these orders have been won by Ji'er Machine Tool Factory.

As for the new production lines of domestic OEMs, there is no need to mention them.

At that time, the domestic "Eighteen Arhat Machine Tool Factory", that is, Ji Er, had the best life.

For such a promising enterprise, Cao Yang is naturally willing to develop it together.

To a certain extent, the products of Ji'er Machine Tool Factory can also form a complementary relationship with Nanshan equipment.

For example, Ji'er mainly produces TDM equipment for stamping presses, while Nanshan Equipment mainly produces PRG presses and TRF presses, and they are also large-tonnage types.

"Your Ji Er Machine Tool Factory is not bad either. There are so many companies in the country, and you can be considered a very outstanding presence by being included in the first season of "Great Power Heavy Industry"."

"I heard that there were a lot of scenes of Mr. Zhang in your episode."

Cao Yang had heard from Xia Qingqing and Pan Jinxing about the general content of the program that was filmed and edited by China Channel.

Cao Yang also knows which companies will be included in the first season of the program together with companies from the Nanshan Group.

Heavy industry is a very special industry, and not every country can engage in it.

In other words, not every country can do it.

Without that industrial foundation, all the drawings and data are really given to you, and you have no way to produce the product.

"We are only good at large-scale stamping machines. The performance of other products in the industry is just like that. There is no way to compare with the all-round development of Nanshan equipment."

"But I am satisfied. With the strength of Ji Er Machine Tool Factory, if we do everything, we may end up doing nothing well."

Zhang Sheng also had a clear view of the situation at Ji'er Machine Tool Factory.

Don't do porcelain work without diamonds.

Just become bigger and stronger in the areas you are good at. Don’t be greedy for more, otherwise you will bite off more than you can chew and you will suffer from indigestion.

In recent years, there have been several cases among the Eighteen Arhat Factory that have bitten off more than they can chew, and have been annexed or closed down in the end.

On the contrary, Ji'er Machine Tool Factory, a company that has always been relatively conservative, is developing very well.

"The current development pace of Ji'er Machine Tool Factory is quite good."

"No matter how the automobile industry develops, parts such as four doors and two covers basically still require the use of stamping processes."

"At least in the next twenty years, there is no need to worry that these large stamping equipment will have no market."

"Besides, large stamping machines are not only needed by the automotive industry, but also by many other industries."

Cao Yang exchanged some views on the equipment industry with Zhang Sheng.

Everyone is in a very good mood.

But for other companies, the situation is naturally a little different.

"Pete, China has been promoting the lithography machines of Nanshan Equipment on a large scale. I heard that Nanshan Semiconductor can produce a chip factory with a 14-nanometer process and will be put into production soon."

"How long will it take for us to launch the same type of photolithography machine?"

As the president of ASML, Christopher is under great pressure now.

Although relying on the support of shareholders, ASML can barely maintain its orders in the past two years.

After all, neither Samsung, TSMC, nor Intel has considered purchasing lithography machines from Nanshan Semiconductor for the time being.

But our new factory still needs to be constantly built.

For the semiconductor industry, if you don’t work hard for a year, you may fall behind your peers.

Then you will keep falling behind.

In the end, they were slowly eliminated in a winner-take-all situation.

"It should be developed next year. We have now solved most of the bottleneck processes, and there are only some things that need further research."

"Customers can already start preparing for the 14nm process chip factory."

Peter took a deep breath and came to a conclusion.

Although it is indeed possible to produce related equipment for the 14nm process next year, he is not 100% sure.

But he also knew that if he couldn't come up with a reassuring conclusion, he might not be able to keep the position under his butt.

"Why is China's research and development speed so fast, but ours is so slow?"

"Can't you speed it up?"

A few years ago, Christopher would not have easily criticized a technical leader like Peter.

But the situation now is completely different.

If ASML doesn't make some new moves, it is estimated that it will be eliminated by the market.

After all, there is absolutely no way shareholders like Intel and TSMC can stay ahead of Nanshan Semiconductor.

"As you know, our company is located in a small city with a total population of only about 200,000 people."

"The core pillar industry of the local area is our company."

"For some people with relatively strong technical skills, we want to recruit them, but many people are reluctant to come."

"And when it comes to recruiting newly graduated college students, there are a lot of troubles, which makes our company's reputation among good universities not so good."

“After the new employees come here, it’s not that convenient whether it’s renting a house or transportation.”

"This will definitely have a huge impact on our research and development progress."

"Christopher, actually I think the company should consider relocating?"

Peter suddenly brought up a brand new topic.

Company relocation!

This kind of thing is a big deal no matter which company it is in.

In particular, the relocation that Peter is talking about is not a factory relocation in the same city, but a change of city, or even a change of country.

That would be even more different.

"Relocation is not a trivial matter, and it will certainly not be accomplished overnight."

"And will the technical issues be resolved by relocation?"

"Where will you move to if you move?"

Christopher did not directly deny Peter's proposal.

After all, he has also been reflecting on some issues in the past year.

Among them, the problem of the location of the company's headquarters has actually had some impact on the company's development.

"Whether it is moved to France or Germany, or to England and the United States, it will definitely be better than where it is now."

"If that doesn't work, we can also build a new R\u0026D center somewhere else."

"Or we can take this opportunity to let the local area improve some things."

Peter saw that Christopher was no longer obsessed with when the new technology would be available, and immediately began to actively discuss the relocation of the factory with him.

Anyway, this matter will definitely not be concluded so quickly, and it doesn't matter what you say.

…

"Mr. Cao, this time China Channel's "Great Power Heavy Industry" series attracted many people to watch and discuss."

"Our Nanshan equipment can be considered completely out of the circle."

"No domestic equipment manufacturer can compare with us."

Pan Jinxing has been in a very good mood these days.

China Channel's "Great Power Heavy Industry" series has been aired for three days.

The contents broadcast in the past few days are all products of Nanshan Equipment, which has given many Chinese netizens a deeper understanding of this manufacturer that develops and produces industrial equipment.

Today's Nanshan Equipment is definitely at its peak since its establishment, with strong strength and no rivals.

As long as Nanshan equipment enters the field, it will not only be the first in the world, but it will also be the first in the country.

In recent years, we have solved the bottleneck problem of equipment development for countless companies.

Among the enterprises in the Nanshan Group, Nanshan Equipment's products are also the ones that have won the most national science and technology awards.

Even for the whole of China, Nanshan Equipment has the most awards in the country.

Such a strong enterprise is definitely a favorite of relevant departments.

No wonder Xia Hong dared to make a bold decision and left most of the episodes in the first season of "Big Power Heavy Industry" to Nanshan Equipment and Nanshan Group Enterprises.

We can even work on other projects with similar themes such as "Materials of Great Powers" in the future.

"Nanshan Equipment has been keeping a low profile for so many years, and now there is no need to hide it."

"In the past, some domestic companies did not fully understand us. Among products of the same type, they always felt that imported equipment was better than ours."

"So we would rather spend more money to purchase imported equipment."

"Through this program on China Channel, we can let more people have a correct understanding of Nanshan equipment."

“Let everyone know that many of our devices are already No. 1 in the world.”

Auto parts, complete vehicles and equipment, these are the three projects that Cao Yang started.

Up to now, although Cao Yang has spent much of his time in other fields, his emphasis on these three projects has not actually decreased.

Especially the equipment, Cao Yang is very aware of its importance.

Nanshan equipment is definitely indispensable for the achievements of enterprises in the Nanshan system.

Even breakthroughs in various new materials are closely related to the supporting development of equipment.

For example, T1200 carbon fiber, as the flagship product of Nanshan Carbon Fiber, would have been impossible to move from the laboratory state to large-scale industrial production if Nanshan Equipment had not developed special production equipment for them.

Similar situations exist in many other fields.

Sometimes it is not that difficult to create a new material or product in a laboratory.

However, it is very difficult to evolve from the laboratory state to large-scale industrial production.

Even the second step has greater significance than the first.

"Yes, even though it has developed to this point, many people still trust imported equipment more than domestically produced equipment."

"Many institutions and companies even use the number of imported equipment they own as their main publicity point."

"This is really a huge irony and tragedy for those of us who work on equipment."

"With the help of Huaxia TV to promote this opportunity, our Nanshan Equipment is also ready to expand its customers."

"Take the initiative and contact relevant departments to see if we can also promote the use of domestic equipment by various enterprises from a policy level."

"As long as the equipment can be produced domestically, if the relevant companies still need to use imported equipment, it is best to ask the relevant departments to review it."

"This will definitely promote the development of domestic equipment."

Pan Jinxing is ready to promote the methods he has used previously in chip production equipment.

Anyway, the United States does not hesitate to use administrative means to attack its opponents, and there is no need for China to be polite.

In the equipment industry of all walks of life, in addition to Japan and Europe, many equipment actually come from the United States.

Nanshan Equipment can definitely do something good in this area.

Pan Jinxing feels that relevant departments will more or less support projects in this area.

At least in terms of state-owned enterprises, it is entirely possible to proceed in this spirit.

If it really doesn't work, he can also use his influence as an academician of the Academy of Engineering to get something done.

He didn't believe that his efforts would be in vain in the end.

"If you want to do this, just make the move bigger."

"You can bring together large equipment manufacturers such as No. 1 Heavy Machinery Factory, No. 2 Heavy Machinery Factory, and Ji Er Machine Tool Factory to do it together."

"Their influence on relevant departments is actually very large."

"Even some personnel in relevant departments were promoted from these companies."

Cao Yang naturally does not think that the development of any project must rely on pure market competition.

In the equipment industry, especially in key areas, there is no pure market competition at all.

Don't think that companies in Japan and the United States have developed based on pure market competition.

All equipment related to heavy industry is actually developed with the support of the country where it is located.

Otherwise, it will be difficult to get through the difficulties in the early stages of enterprise development.

Now that Pan Jinxing is willing to rush forward and do something good, Cao Yang will definitely support him fully.

He believes that other colleagues are definitely very supportive of this matter.

After all, as long as relevant policies can be introduced, even if it is just a verbal notification to various domestic state-owned enterprises, the final impact will be huge.

This can greatly reduce the difficulty for domestic equipment manufacturers to obtain orders.

And considering it from a higher level perspective, continuously improving the localization rate of equipment in various industries can also better deal with some international risks.

It is definitely better to have the industrial chain in your own hands than to have it in foreign countries.

"Well, I'm going to make a good contact. I've had some interactions with them on many occasions over the years. Although we may not all be familiar with them, we all know each other."

"If you bring them together, the probability of success will indeed be higher."

Pan Jinxing couldn't help but smile when he saw that Cao Yang not only supported his idea, but also further prepared to make this matter bigger.

If we continue to develop at this pace, Nanshan Equipment's status in China and even the global equipment industry will continue to improve.

This is definitely a great thing.