Rebirth: Back To 1991 As the Richest Man

Chapter 2874 Give others some living space

The home appliances going to the countryside plan officially started trial operation in Pingshan.

The batch of old products retained by Qiuhai Group also officially began to participate in the plan of sending home appliances to the countryside.

Feng Zongxian was not idle. He found someone to formulate a special framework and perfected the plan to the extreme. All home appliance companies participating in this plan will enjoy preferential treatment in many aspects in the future.

Such as tax payment and other preferential treatment, Qiuhai Group immediately announced its participation in the plan as soon as the relevant departments of Pingshan announced the plan.

Although Qiuhai Group is the most powerful company in Pingshan, there are also many small home appliance companies. These companies are usually unable to compete with Qiuhai Group. Now that they know about the plan to send home appliances to the countryside, they began to study carefully. .

When Feng Zongxian announced the relevant situation of the plan, he immediately found that it was an excellent business opportunity.

First of all, as long as they participate in this plan, they will be compensated to a certain extent for every commodity they sell, and after participating in the plan, they can also receive preferential treatment from the relevant local departments.

Secondly, their products are not comparable to Qiuhai Group, so in the conventional market, they cannot compete with Qiuhai Group, even if they use price reduction methods, they cannot match the reputation of Qiuhai Group.

In this way, the plan to send home appliances to the countryside seems to be an opportunity for their rise.

At the same time, Chen Jianghai, as the chairman of the China Home Appliances Association, also sent invitations to many domestic counterparts, calling on everyone to participate in this project.

It's just that except for some home appliance companies in Shanghai and big names like Gree Hisense, most of the other home appliance companies did not participate.

After all, they still don't know what the plan represents.

Moreover, in this era, the general price of home appliances is relatively expensive, and it is still unknown whether ordinary people in towns can afford the products.

In this way, when the Home Appliances Going to the Countryside Program is officially launched, all surrounding towns and villages will be covered with Pingshan as the center. Headed by Qiuhai Group's products and supplemented by other products, all kinds of home appliances have also entered the local area in a mighty way.

In places like Nanshan Township, because of Wandao Lake, the local power system has been successfully constructed. At the same time, the dividends brought about by the development of Wandao Lake have made everyone rich. There is very strong support there.

As for other places, such as Qiaotou Township, the progress is relatively slow.

"Mr. Chen, do you want to lower the prices of those products of our home appliances going to the countryside?"

In Chen Jianghai's office, Yue Hongsheng asked while sitting on the sofa.

Currently home appliances are going to work in the countryside,

It is mainly Yue Hongsheng who is in charge of this plan. Yue Hongsheng is quite supportive of this plan. He is also from a rural area, so he understands what the home appliances to the countryside plan represents.

In addition, the batch of products that Yue Hongsheng had been hoarding before had been in a hurry, and now he could finally clear them.

"Even if it is a 50% discount, the price of our products is still relatively high. A refrigerator costs 1500 to 2000 yuan after a 50% discount. This price, coupled with Hirayama's subsidies, can eventually be reduced to 1000 to 1000 yuan. Thousand three."

"However, compared with the same type, the prices of other home appliance brands are lower, and some are even reduced to a few hundred yuan. This is completely a piece of cabbage."

Yue Hongsheng frowned and said.

"One thousand to one thousand three?"

The corner of Chen Jianghai's mouth twitched. Normally, a refrigerator from Qiuhai Group costs about 3,000 yuan. Unexpectedly, after discounts and subsidies, it would only cost more than 1,000 yuan.

"Yes, if we want to support this project vigorously, then we have to lower the price, and at the same time open up a corresponding market for our Qiuhai Group."

Yue Hongsheng nodded and said, this is a batch of old products anyway, although it does not affect the use, but the normal sales Qiuhai Group will definitely not let it flow into the market.

But it is acceptable to let it flow into the secondary market.

Yue Hongsheng didn't even think about making money, as long as he could make less money.

"No, this price is too low, let's raise it a little bit." Chen Jianghai thought for a while, and then made a decision.

"ah?"

Yue Hongsheng was taken aback, obviously not understanding Chen Jianghai's purpose.

The Home Appliances to the Countryside Program is originally a project to benefit the people, and it is a strategy to increase the ownership rate of home appliances, help the local people improve their living standards, and improve the economic environment.

This results in all products being sold at the lowest possible price so that more families can afford them.

Chen Jianghai was very supportive of this plan at the beginning, but he didn't expect to do the opposite now. He wants to raise the price, isn't it unnecessary...

"Hongsheng, think about it carefully. In fact, my purpose of promoting this plan is not just to dispose of these stocks."

Chen Jianghai laughed out loud. Some things cannot be explained too clearly, and Yue Hongsheng has to think about it.

This is the vice president of Qiuhai Group. If Yue Hongsheng couldn't even guess his purpose, then Chen Jianghai would be somewhat disappointed.

"etc……"

Yue Hongsheng frowned, as if he had thought of something.

"Mr. Chen, you are not in our inventory at all." Yue Hongsheng said with a grin.

"Actually, the main purpose of promoting this plan is to help the villages improve their living standards... No, this actually expands rural consumption and at the same time boosts domestic demand..."

Yue Hongsheng thought about it and gradually realized something, and then looked at Chen Jianghai with some surprise.

"Your idea is a bit powerful."

Yue Hongsheng said with some admiration, "If we expand it to a bigger extent, it will actually help our country stimulate the people's desire to buy, expand consumption, and promote the coordination of domestic and external demand..."

When Chen Jianghai saw that Yue Hongsheng was able to think in this way, he was immediately relieved.

Sending home appliances to the countryside is essentially a very important project. It is an active exploration and practice of the relevant departments in the future for the Chinese market. Chen Jianghai is now proposing it, and he also wants to make some achievements. In the future, this plan will be fully rolled out.

In addition, Chen Jianghai really wants to improve the living standards in rural areas.

"You're right, but the reason can be simpler. Why should I raise the price? It's just to give other brands some room to survive."

Chen Jianghai said with a smile.

If even the Qiuhai Group had to sell at a lower price, then there would be no room for other brands to compete at all.

Their low price is their advantage, not to mention the quality. In the plan of sending home appliances to the countryside, the only remaining advantage they have will be taken up by Qiuhai Group. At that time, this will become a personal show of Qiuhai Group . ..

This is not a good thing for the overall development.

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