Rebirth begins with e-commerce
208. The food that others invite is more fragrant
"Hello Mr. Luo, let me introduce to you. This is Mr. Zhuang from Hongyun Furniture Factory."
"Hello Mr. Zhuang!"
Luo Xiu warmly shook hands with the graceful and charming female factory director in front of him.
Zhuang Min, the female boss of Hongyun Furniture Factory, is also Luo Xiu's target tonight.
The biggest purpose of meeting her is to eat her...
A meal.
In addition to Zhuang Min, there are many owners of furniture factories here.
They are all the ones he wants to cheat.
"I heard that Mr. Luo is a genius in the e-commerce industry and has created many amazing miracles. I didn't expect him to be so young."
Luo Xiu waved his hand, "I'm just lucky and entered the right industry."
"That's amazing. There aren't many young people like you nowadays."
"I don't know if Mr. Zhuang has heard of Lin's Wood Industry. Their boss is a few years older than me. They also sell furniture online. Last year, they sold 50 million yuan."
A boss nearby said: "We have heard a little bit about it, but we all think it is very wet."
"It's normal for you to think this way. If I wasn't in this business, I would think this number is exaggerated. But only after I actually do it do I know how much money I can make."
The man said unconvinced: "Since it's so easy to make money, how much did you sell it for?"
Luo Xiu said embarrassedly: "It's not that much. I entered the industry much later than him, so... this is not worth mentioning."
Another person thought that his sales were not ideal and did not dare to compare with others. He comforted him by saying, "Lin's Wood Industry has just hit the limelight. It is normal to be unable to compare with them. Mr. Luo, you are still young and there are still many opportunities."
"I...not..."
Luo Xiu just wanted to be humble, but he didn't know what to say after being comforted by him like this.
Pinru women's clothing sold for 100 million last year, twice that of Lin's Wood Industry. This year's women's clothing target is more than 500 million.
In addition to women's clothing, there are also men's clothing, bags, shoes, electrical appliances... many categories.
This does not include Nike, Procter & Gamble, etc., the e-commerce general distributors of many international big names.
At this time, Zhuang Min said: "You are too underestimated Mr. Luo. As far as I know, Mr. Luo's Pinru e-commerce is Taobao's best partner of the year. Last year, it sold more than 30 million yuan in one day. In the past two months,
During the 618 event, tens of millions were sold on JD.com.”
The factory boss present suddenly became quiet.
For factory workers like them, if they work hard for a year, their shipment volume is not as good as others in one day.
And if you sell tens of millions a day, how much can you sell in a year?
"Mr. Zhuang, do you think this number is a bit exaggerated?"
Zhuang Min said displeased: "I finally invited Mr. Luo to come over for a meal. Please don't offend me."
"Mr. Luo, I'm really sorry. I'll offer you a cup of tea instead of wine."
They knew that Zhuang Min was a person who would never brag about others without thinking. Nine times out of ten, what she said was true.
If they hadn't seen that Luo Xiu was too young, they wouldn't have said such words easily that might offend others.
"Brother, I'm serious. It's just a small business, it's not worth mentioning."
Luo Xiu didn't take his words to heart.
The dining table of a group of small bosses will never be deserted.
The focus today is obviously on Luo Xiu. From time to time, people ask him about e-commerce.
He originally just wanted to eat in silence and be a heartless eating robot.
After the meal was finished, everyone rushed to pay the bill. In the end, Zhuang Min grabbed the opportunity.
Others who did not get the opportunity also invited Luo Xiu to visit their factories for guidance.
There must be many meals waiting for him.
…
On the way home, Luo Xiu couldn't help but burp, and sighed: "Have you ever felt that other people's treats are delicious?"
Guan Shiyu shook her head, "That's not what my dad said."
"Oh? What did my father-in-law say?"
"My dad always rushes to pay when he eats with others. He often teaches us that treating others to dinner is the most cost-effective business."
Luo Xiu joked: "Then I have to eat with your dad every day. I can save a lot of food expenses in a month."
"What I said is true. My dad has taught us this since we were young. He said that a meal is not worth much, but others will remember you as a person because of this meal, and the rewards for you in the future will be far greater than this.
A meal.”
Luo Xiu insisted: "That's not necessarily true. He invited me to dinner at the beginning of last year. Not only did I not give him anything in return, I also abducted his daughter."
"My dad said that if you treat ten people to a meal, only one of them may help you in the future, but one person can be worth a hundred meals."
A big entrepreneur like Guan Wenyan doesn't spend much time with his daughter, but as long as they are together, he can't help but instill in his daughter various principles of life.
This is a common problem among all parents, but children may not listen to what other parents say. They will think you are an antique that has not kept up with the times.
For an absolutely successful person like Guan Wenyan, the words he speaks carry more weight, and the children have no reason to object.
"My father-in-law is right. It reminds me of a case in marketing."
"What case?" Guan Shiyu asked curiously.
"In a church in the United States, their members need to collect donations from passers-by on the street, but the fundraising effect is very poor, and most people are unwilling to donate money.
Later, they came up with a way to send flowers to passers-by and force the flowers into their hands, saying that this is a gift from the Lord to you. After the passers-by received the gifts, they made a request for donations.
After many passers-by receive gifts, they are too embarrassed to refuse them and will donate a little, and the money they donate will definitely be greater than the cost of the flowers."
Guan Shiyu nodded: "Maybe this is what my dad meant! To him, the money for a meal is equivalent to a flower, and he can give it away casually."
Luo Xiu remembered a Double Eleven marketing case he planned before his rebirth.
At that time, a store he was responsible for learned that its Double Eleven pre-sale products were far less competitive than competing products, and the brand had strict price controls and did not allow price reductions.
Sure enough, on the first day of pre-sale, the number of prepaid deposits was only half of that of competing products.
So Luo Xiu took a bottle of sample from the pre-sale package and told the customer: As long as you pay the deposit, we will send you a bottle of sample for free according to the deposit address. After receiving the goods, no matter whether you are satisfied with the use or not, you can apply
Refunding the deposit is equivalent to getting a free bottle of sample.
Because of this strategy, 100,000 people finally paid deposits during the entire pre-sale period, while only 30,000 people paid for the competing products.
In the end, his bet was successful. After receiving the sample, few of the 100,000 people canceled their deposits, and most of them chose to continue paying the balance.
At the beginning, there were still many people who wanted to lose face, and the Wool Party had not yet appeared.
Because of this strategy, the store sold more than 30 million yuan during the pre-sale stage.
And all he paid was the courier cost of sending the sample in advance, and the sample itself was still taken out of the original set.
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