Rebirth Control Technology
Chapter 162: A6
In Lu Haifeng's view, Audi currently only has one model, the Audi a4, which is not enough to establish the Audi brand's status as a luxury car brand.
What's more, the Audi a4 is just a B-class luxury sedan, not a top-notch car.
As for Audi's positioning as a luxury car brand, it naturally needs a flagship model to support its position, otherwise it will be a bit out of place.
After making up his mind, Lu Haifeng took out the information locked in the safe and immediately called Xu Zhilin and Zhao Jianhua from the Audi Automobile Laboratory to arrange work.
In Lu Haifeng's office, Xu Zhilin and Zhao Jianhua sat opposite Lu Haifeng.
Seeing the two of them, Lu Haifeng said: "General Manager Xu, Mr. Liu, our Audi brand has been completely stabilized."
"But our Audi car only has one model, the Audi aa, which is completely inconsistent with the development requirements of our Audi car."
"So I decided to start the research and development of the next model immediately."
"We will start production after the third phase of our Audi cars is completed, so we will also have to do a good job in mass production of the next product. This will also save us a lot of time."
Hearing Lu Haifeng's words, the two of them were stunned for a moment. They did not expect that Lu Haifeng was so anxious to develop new products.
Zhao Jianhua thought for a moment and said, "Mr. Lu, in principle, I don't have any problems."
"After all, with our current development, we really need to launch the next product as soon as possible to diversify our products."
"But our next product development needs to be carefully considered."
"For its market positioning, target group, and technical configuration, etc., these all need to be fully considered."
"The development of a model depends largely on our control of the market."
"So for this model of ours, we must not only diversify our products, but also consider expanding the market size."
The two of them had not been following Lu Haifeng for a day or two. Naturally, they knew that it was Lu Haifeng's decision and it was useless to object.
Therefore, neither of them raised any objections. On the contrary, they strongly agreed with it this time.
Therefore, they only put forward some suggestions for the consideration of Audi cars.
Hearing Zhao Jianhua's words, Lu Haifeng said with a smile: "This is natural. You don't need to worry about this. I have already considered it."
"Take a look, these are the next two models I am planning to develop, the Audi a6 and the Audi a8."
"I have brought all the technical information for you from Huaxing Laboratory, and all you need to do is to understand these technologies thoroughly and strive to mass-produce this model as soon as possible."
With that said, Lu Haifeng handed the prepared parameter information of Audi a6 and Audi a8 to the two of them.
The two of them took the drawing handed over by Lu Haifeng, opened it, and immediately looked at it. This sight immediately shocked them both.
They never expected that the new model Lu Haifeng wanted to develop would actually be a real luxury car.
After a long time the two put down the information, Zhao Jianhua asked uncertainly: "Mr. Lu, we are definitely going to develop this C-class sedan."
"Do you think we don't have the technical strength?" Lu Haifeng asked.
Zhao Jianhua quickly replied: "No, no, Mr. Lu, that's not what I meant."
"I have never doubted the technical strength of our Audi cars, but the displacement of the Audi a6 is a bit too small, while the displacement of the Audi a8 is a bit large."
Naturally, he would not doubt whether Lu Haifeng had this technical strength. You must know that the entire Audi car technology comes from the Huaxing Laboratory under Lu Haifeng, so he does not need to worry about the technology at all. Gu
But judging from their expressions, the displacement of the Audi A6 seems to have exceeded their expectations.
Xu Zhilin followed closely and said: "Mr. Lu, I have the same idea as Mr. Zhao."
"The Audi a6 has the same 2.0t displacement as the Audi a4. It is estimated that many consumers will find it difficult to accept it, but the Audi a8 has too large a displacement."
"To a large extent, it also has a great impact on our market share."
Hearing this, Lu Haifeng smiled and said: "Let me ask you, what is the current market positioning of our Audi cars?"
"The high-end luxury car market," the two said in unison.
Lu Haifeng smiled and said: "That's right."
"I just said that as a high-end car brand, we must come up with a mainstream product."
"Think about it, for this type of luxury car consumers, displacement is not the key consideration, only product quality is the key."
"What they want more is a symbol of status, which is consistent with their status as a successful person."
"And this Audi a8 is designed to be a top-notch luxury model, the standard equipment for successful people."
"In this way, we can truly establish the market position of our Audi luxury brand."
"So the problem you are worried about does not exist"
"Mr. Lu, I understand."
"Mr. Lu, I don't have any problem."
After hearing these words from Lu Haifeng, both of them nodded in unison.
Naturally, they understood such a simple truth. They had just been unable to react for a moment, but now that they had received some advice from Lu Haifeng, they were able to understand it in just one click.
"Okay, that's it."
"Please pay more attention to research and development matters. I will dispatch some experts from Huaxing Laboratory to assist you later."
"Okay, no problem, don't worry we will make arrangements"
After arranging things here, it was already the end of the month, and Lu Haifeng turned his attention to Huaxing Technology.
During this period of time, the popularity of the Hongmeng S2 mobile phone has calmed down due to the latest news reported by Sanyang and Gao Tong.
Netizens beware that the Hongmeng S2 mobile phone has not yet established its position as the king of Android phones this year, and will be usurped by the Samsung S6.
Therefore, after the last pre-sale of Hongmeng S2 mobile phone, the online sales in the following period gradually became flat.
Of course, Lu Haifeng also knew about this situation, but he didn't take it to heart. What he is doing now is to deal with the Hongmeng X series.
The second generation of Hongmeng x series mobile phones released in the second half of the year will be the masterpiece of Huaxing Technology. The Luhai Summit will use all its technologies to face this challenge.
In order to perfectly present a sincere work, Lu Haifeng even rushed to BOE to order the supply of this screen.
Screen resolution and refresh rate have always been two major indicators of screen quality.
The difference between a 2k screen and a 1080p screen is worlds apart.
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