Rebirth Control Technology

Take the Audi a4 as an example. The lowest selling price abroad today is about 300,000 yuan. If a local factory is built, tariffs and other costs will be reduced, and the price will be even lower.

To put it bluntly, the local dealers and Audi cars did not get any of the extra expenses. They all went into the pockets of the countries where they were located. In the end, it was not the consumers who paid the bill!

If you build a factory locally, although the price will be lower, the profits earned will not decrease, but will become more.

And the benefits are far beyond these, there are many other benefits.

Look at the current joint venture brands in China. Aren’t they just the domestic layout of those foreign giants?

For Audi cars, building factories overseas is also a layout for Audi cars in the future!

Of course, overseas Lu Haifeng will not enter into a joint venture with any car company. After all, foreign companies can build car factories with sole proprietorship.

However, for Audi, building a factory is not now, that is a matter of the future.

That's why Lu Haifeng rejected Zhao Jianhua's proposal.

Hearing Lu Haifeng's negative words, Zhao Jianhua asked in confusion: "Mr. Lu, why don't we strike while the iron is hot now?"

"Taking advantage of the popularity of our Audi car brand, we should quickly build a factory to further expand the market share of our Audi cars in foreign countries!"

"If we can build factories abroad, it is no exaggeration to say that our sales of Audi cars will definitely double!"

When Lu Haifeng heard this, he knew that Zhao Jianhua still didn't see the essence.

"Mr. Zhao, you only saw the sales volume, but you didn't think about other issues!"

"Have you ever thought that we have so many orders from abroad now? Once we build a factory abroad, there will be hundreds of unsubscriptions. After all, foreign consumers are not fools!"

"hiss"

Hearing Lu Haifeng's words, Zhao Jianhua couldn't help but take a breath. He only thought about expansion, but ignored such a serious problem.

Don’t foreign consumers now buy Audi cars because they value the performance of Audi cars?

With such strong performance, they can accept even if the price is a bit more expensive, but once Audi builds a factory abroad, they will have better choices.

Then there will be a large number of customers canceling their orders, which is something he has never thought about before.

If this is really done according to his suggestions, it will definitely cause huge losses to Audi.

Before he could think about it, Lu Haifeng continued: "Besides, even if we build a factory abroad, we will definitely have to develop a new version!"

"The version we produce domestically is definitely an imported model abroad!"

"And the models we produce in their country must be divided into lots. It is impossible to use our domestic technology to produce them!"

"Our Audi cars must be the same as other car companies. The same product must be divided into domestically produced and imported!"

"Otherwise, our domestic technology will be too cheap!"

"Besides, our Audi product range is not rich enough!"

"If Audi builds factories overseas now, not only will it not bring us any benefits, but it will also add many constraints!"

"So our Audi cars don't need to consider building factories abroad within two years!"

"When the time is right, I will arrange it myself!"

Zhao Jianhua could think of the matter of building factories overseas, but how could Lu Haifeng not imagine that building factories overseas involves many problems, and it is not something that can be built just by saying it is built.

Just like what Lu Haifeng said, there will definitely be some differences in the production of the same product overseas.

Otherwise, consumers are not fools. With the same configuration and such a big price difference, why would consumers buy the imported version?

Is it just because imported cars sound high-end and more respectable?

That's because the important factors that really differentiate between them are performance, quality, etc.

After Gu Xuan listened to Lu Haifeng's words, Zhao Jianhua nodded and said: "I understand, Mr. Lu, you are still thinking about the long term. I am too Menglang!"

"I only wanted to expand the market as much as possible, but ignored the other impacts it would bring to us!"

"Haha, Uncle Zhao, don't take it to heart, you are doing it for Audi too!"

"Although I'm a little anxious, my starting point is still good. I can understand it!"

"Let's put this matter aside for now! Let's talk about it when the time is right!"

“The top priority is to focus on the country as much as possible!”

Lu Haifeng still respects Zhao Jianhua, an old man who has worked hard with his father for decades.

After Lu Haifeng chatted with Zhao Jianhua for a while, he went to the Audi automotive laboratory.

As soon as Lu Haifeng entered the laboratory door, he saw several new cars parked on the first floor of the laboratory.

Audi r8, rs7, q7, q5

"Hey, you moved very quickly, and even a prototype car was built!"

Lu Haifeng explained how long it took for these people in the laboratory to actually build a prototype car.

This research and development speed is really beyond Lu Haifeng's expectation.

"Mr. Lu, you are back!"

"Mr. Lu..."

"Mr. Lu..."

Seeing Lu Haifeng come in, the laboratory employees looked at Lu Haifeng with admiration.

After the broadcast of "Focus on Hot Topics", Lu Haifeng became a model for young people to establish their life values.

My boss is famous, and all the employees in the company are proud of him, and they feel very proud.

"Everyone, go get busy! Stop standing around here!"

After everyone dispersed, Lu Haifeng looked at the few prototype cars parked on the first floor.

The most representative of these cars is the first true supercar that Audi is about to release.

Audi r8

A real sports car is to abandon the front-engine mode, adopt a mid-mounted full-time four-wheel drive mode, and match it with a V10 or above engine.

Compared with other rear-engine driving modes, the advantage of a mid-engine is that it can design the body to achieve a golden ratio.

This allows the vehicle to obtain better grip and achieve the most ideal riding experience.

This is also the reason why most supercars choose to be equipped with mid-engines.

Compared with its predecessor, this supercar has undergone many changes in all aspects.

First of all, in terms of appearance, compared to the mediocre features of the previous generation, the employees of the design department in this generation designed the body to be more explosive and aggressive.

Coupled with the air kit on the body, the car can better absorb wind resistance while driving.

In order to enhance the appearance of this car, the design department took out all the supercars in the world for reference.

The biggest change in this car is the interior. In line with Audi's technological concept, the design department completely abandoned the original interior design.

After referencing many supercars in the world, they designed a new interior that resembles a fighter jet cabin.

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