Rebirth Control Technology
Chapter 69: Offline Market (Part 2)
In addition, Honor is following the example of Rice Company, which focuses on Internet mobile phones. When Honor was at its strongest, it could even beat Rice Company in terms of popularity and shipments.
This development of Glory finally forced Lei Jun to say a very classic sentence
"You don't care about life and death. If you don't accept it, do it!"
This sentence is Lei Jun’s attitude towards glory.
Huawei's offline market can be divided equally with Ouwei and Ouwei, while the online market can rely on the Honor brand to suppress Dami, a manufacturer with Internet genes.
It is precisely because Huawei's online and offline markets have developed at the same time and both have achieved a good position, coupled with Huawei's R&D technical strength, that it has finally been able to truly become a leader among domestic mobile phones.
In the previous life, in addition to Huawei, the four major mobile phone manufacturers included Daomi and Ouwei. In the early stages of the development of the mobile phone market, DaMi basically only focused on the online market and did not develop much in the offline market.
Both Ouwei and Ouwei also only focus on the development of the offline market and do not pay much attention to the online market.
Precisely because the four major manufacturers followed this development model in the initial stage, this also led to the online scolding war between Huawei and Dami. After all, compared to the offline market, there are not many users between each company.
contact.
However, it is different on the Internet. Due to the fierce competition between Huawei's sub-brand Honor and Rice Company on the Internet, this has also led to some bad situations among users of the two manufacturers.
Until the mobile phone online and offline markets have gradually become saturated, the prototypes of the four major mobile phone manufacturers have been fully formed.
The three major manufacturers except Huawei also found that they no longer had much development in their respective development channels, and they all shifted their goals to other channels.
Since rice company's mobile phone profits are not very high, most dealers are unwilling to cooperate with rice. In the end, rice adopts self-operation and franchise cooperation to promote Xiaomi Home in the offline mobile phone market.
The two mobile phone manufacturers Ouwei have adopted the most direct method to establish Internet sub-brands and series of each brand.
The current development of the offline market has only just begun, and Ouwei and Ouwei have just begun to grow wildly, and they have not yet completely established the offline market as they will in the future.
Lu Haifeng understood that the lowest profit among his company should be Xingchen m1. To be honest, there will not be many dealers willing to cooperate with this series in the future.
This means that only high-profit mobile phone products such as Huaxing Hongmeng x series and Huaxing Hongmeng s series can be cooperated with dealers. As for the Star series, which has the lowest profit, it can only be sold online or open direct stores.
Sale.
After more than two years of development, Huaxing Technology has now established a certain number of directly-operated stores. However, Lu Haifeng also plans to take advantage of the current chaotic market situation of many mobile phone brands in the mobile phone industry. Within the next two years, his company's mobile phone brands
Firmly stand firm in the offline market as a channel.
Only when Huaxing Technology truly has two different channels, online and offline, can the company truly move forward steadily and be more conducive to the sales of its own mobile phone products.
The offline market is very important to the company's future development. In addition to the development of its mobile phone business, Audi's Audi a4 is about to roll off the production line.
When the meeting was about to end, Lu Haifeng stood up from his seat, looked at the various leaders in the company and said:
"Our development last year is obvious to all. Although Huaxing Technology is ahead of its competitors in terms of technology, according to the budget, product upgrades should be carried out in September this year!"
"Although last year's Huaxing Hongmeng series received a very good response from the market, it still has many shortcomings. This year our new products will do better."
"First we need a very powerful camera"
“In addition, we need to have a battery that allows the phone to last for a long time.”
"Let us work harder on mobile phone design."
"This year we will also make improvements in charging, or wireless charging."
As a mobile phone company, when you start selling mobile phones, you need to start preparing for the next generation of products.
In Lu Haifeng's mind, Huaxing Technology has now set sail, and each generation of its products must have an outstanding feature.
The most prominent feature of the first-generation Huaxing Hongmeng mobile phone is its operating system and extremely powerful A-series chip processor. As the second-generation Huaxing Hongmeng series to be released this year, it must continue the glory of the first-generation Hongmeng series.
Technologies such as wireless charging can be used on the second generation. This feature can also become a selling point of the second generation mobile phones and become a benchmark for the mobile phone industry in the new era.
The wireless charger is actually very simple to say. The board is just a circuit board. As long as the principle is known, Lu Haifeng can let the laboratory design it. The difficult part is the sensor chip inside.
Many of the company's executives are also people who know something about the mobile phone industry and are very shocked by the concept proposed by their boss, but they understand that it is very difficult to implement wireless charging technology.
As the head of the mobile phone department of Huaxing Technology, Zhang Yu felt that he should remind Lu Haifeng, and then said: "Although the wireless charging concept mentioned by Mr. Lu is very attractive, it is very difficult to realize this technology."
Zhang Yu clearly understands that the wireless charging concept mentioned by Lu Haifeng is a concept that is very ahead of its time, but he also understands that it is still somewhat difficult to realize the so-called wireless charging.
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