Rebirth: Dominate The World, Starting From The School Network

In September 2003, the Internet industry was not very calm.

The [School Beauty Selection Event] organized by the Internet Rising Star Campus Network has caused a stir in major universities across the country, attracting countless college students to participate in this event.

Related to this, the user traffic of the school network, which was originally stagnant, has once again increased dramatically.

There are more than 2,000 universities across the country, with a combined number of teachers and students of about 50 million.

Originally, in July and August, after the number of domestic users of Xiaonei.com exceeded 27 million, it showed a lack of upward momentum.

But with the launch of the activity, in just a few days, the number of domestic users has exceeded 30 million and 40 million.

This shows how enthusiastic students from various universities are to participate in this event.

At the same time, the move of the school network was like pulling the plug on the fire, making all the copycat websites dizzy. Even the second player Goose Factory’s campus network was immediately discontinued and converted into a QQ space project.

Time passes day by day.

The popularity of the school beauty selection event has not diminished at all.

On September 20, the number of users of Xiaonei Network exceeded 50 million.

"50 million! The number of users of our website has exceeded 50 million!"

The people in the operation and maintenance team of the technical department looked at the numbers displayed in the background and shouted loudly, extremely excited.

"50 million! Haha, let's put it this way, basically all the students from major universities across the country have been captured by our website!"

"Cowhide!"

“I’m afraid those copycat websites have become stupid and no one is using their websites anymore.”

"How many are active?"

“42 million daily active users!”

"..."

The news spread throughout the company, causing everyone to talk about it.

Of course, Lu Yi and other senior executives also knew the news.

But Lu Yi looked very calm.

He knew the result when he decided to launch the school beauty selection event.

A large part of the reason is because of the current environment.

At this time, there was no large-scale talent show taking place in China.

Although the school beauty selection event is only promoted within colleges and universities, there is no doubt that this is a large-scale talent show, which makes college students feel novel and naturally willing to participate.

If it were placed in the era when various large-scale talent competitions are rampant in later generations, if Xiaonei.com launches this kind of activity, I am afraid that even two splashes will not be able to make a splash.

Of course.

Although he looked calm on the surface, he was still very happy in his heart.

...

"In my opinion, in the future of a thousand degrees, Xiao He will succeed and Xiao He will fail."

“Although the ‘bidding ranking’ model can bring a steady stream of revenue to Qiandu, it will also bring it countless criticisms.”

“Qiandu relies on a bidding ranking system to sort search results, which results in many excellent websites that are unwilling to pay Qiandu to be ranked very low in the search results page or even not included in Qiandu. happens sometimes."

"The top few URLs are websites paid to Qiandu to be promoted. The content itself cannot be guaranteed to be true and effective. Instead, it is often full of fraudulent information, Trojans, viruses and other harmful content."

"Imagine a patient searching for relevant hospitals on Qiandu, but Qiandu ranks based on bidding."

"In other words, whoever offers the higher price will be ranked higher in the search results."

"And people who don't understand often think that the higher the ranking, the more reliable it is."

"On the contrary, the less powerful the hospitals, the more they will spend a lot of money on bidding ranking, because this can bring them more customers."

"Once a patient chooses to go to such a weak hospital for medical treatment, not only will he spend a lot of money but the disease cannot be cured, and the disease will even become more serious with each treatment. What was originally a minor illness turns into a serious disease and life-threatening disease after being treated by a rogue hospital."

"Once the news spreads, it's because I went to this hospital after searching thousands of times. Think about it, what will be the consequences?"

From the [JiSou] project development team of the Technology Department, Lu Yi is having a discussion with Yu Jun and other people from the project team.

Some time ago, I decided to enter the search engine field. After the meeting, Yu Jun, as the project leader, immediately formed a corresponding project development team, and now it is on the right track.

And because Lu Yi had written some related programs and sorted out the corresponding skeleton before this, the entire project is progressing very quickly, and it is expected to launch its own search engine by the end of the year.

Now, Lu Yi and others are discussing whether Jisou’s business model should be the same as Qiandu’s, using bidding ranking.

But as a ‘future person’, Lu Yi obviously knows what consequences the bidding ranking will bring?

The "Wei Zexi" incident that caused an uproar in society and was widely discussed in later generations directly plunged Qiandu into the quagmire of fishing boats and was unable to extricate itself. It was denounced and spurned by countless users, and its reputation plummeted. It was called a steamed bun eating human blood.

"It is undeniable that Qiandu's bidding ranking model is a bright spot in business and can bring huge profits to the company, but it is the reputation of the brand that is overdrawn."

“Once a brand’s reputation collapses, users will vote with their feet!”

"Qiandu's choice is to win in the present, but lose the future."

"We can't do this, we have to lose in the present and win in the future!"

"Even if we will suffer losses for three to five years or even longer, it doesn't matter. As long as users recognize our brand, we will earn more in the future. Don't be blinded by the little profit in front of you."