Rebirth: Dominate The World, Starting From The School Network

this day.

Lu Yi was processing documents and received a call from Chen Zhengguo, feeling a little confused.

"Hey, Principal Chen, what do you want from me?" Lu Yi asked.

The other party is now his company's advertiser, so he still needs to provide considerate service.

Chen Zhengguo's excited voice came from the other end of the phone.

"Director Lu, haha, I want to repay you!"

There was uncontrollable excitement in Chen Zhengguo's words.

"Bring me good news?"

Lu Yi was simply confused.

Chen Zhengguo said: "Yes, good news! On the first day when you launched the advertisement in the city, the number of people who called for consultation reached 550. On the second day, there were even more, nearly 900 people. On the third day , that is, yesterday, the number of people reached 1,200!"

"Over three days, more than 2,500 people called our driving school for consultation, and the final transaction was 150℃!"

"Including the fifty or sixty people who were learning to drive at the driving school before, there are now a total of 200 people learning to drive in the driving school at the same time. The driving school's coach cars are not enough. They have been queued up for a week. The supply exceeds the demand!"

Lu Yi smiled and said: "Haha, then I wish you, Principal Chen, a prosperous business and a big fortune."

07 Chen Zhengguo laughed and said: "Haha, let's make a fortune, let's all make a fortune together! This is also thanks to your advertising, the effect is really great!"

Lu Yi said: "I will be relieved if you are satisfied with Principal Chen."

"Satisfied, of course I am satisfied, very satisfied, haha!"

After hanging up the phone, Lu Yi shook his head with a smile and continued working.

He has a lot to deal with lately.

Especially when Qiandu officially announced the launch of Qiandu Navigation website more than a week ago, Lu Yi knew that a battle with Qiandu for offline Internet cafes was inevitable.

And now, Qiandu has launched an attack on future technology.

According to the backend data reported by the maintenance staff of the 123.com website, in the past two days, the traffic of 123.com has dropped by about 5% compared with before, and it is continuing to decline.

obviously.

Qiandu has already fired the first shot and started spending money on offline Internet cafes.

However, Future Technology has also been well prepared. Before Qiandu fired its first shot, it had already begun to spend money in advance and smashed into Internet cafes everywhere.

Not long after Future Technology and Qiandu started working together, Goose Factory also officially announced the launch of the Penguin Navigation website and joined the battle for offline Internet cafes.

Although Goose Factory’s Penguin Soso is not yet online, this does not prevent Goose from launching Penguin Navigation first to seize the market.

And one day later.

NetEase also announced the launch of its own NetEase navigation network.

Later, Sohu from Zhongdu also joined in.

These major companies have vowed to enter the search engine field and understand the importance of navigation websites to search engines.

Their search engine is still under development. Whether it can gain a firm foothold after it goes online depends on whether it can get the support of enough Internet cafe owners in this battle for offline Internet cafe traffic entrances.

In December 2003, the domestic Internet industry was extremely lively.

Many media and industry insiders have ridiculed that Qiandu probably hates Lu Yi now.

As soon as Lu Yi's Jisou went online, Qiandu's navigation links were blocked on the 123.com website, which directly led to a 30% drop in Qiandu's search requests.

Through Alexa website traffic query, in just over a week, Jisou's traffic data has reached about 8.5% of Kaidu's traffic.

Based on the fact that Qiandu occupies more than 45% of the domestic market, Jisou already occupies about 3.8% of the market share in the domestic search engine market.

For a search engine that has just been launched, this data is dazzling.

People in the industry also know that the biggest reason behind this dazzling data is the number 123.com.

No. 123.com provides a large amount of traffic to Jisou. Originally, this traffic belonged to Qiandu and Guge, but now all of it has been intercepted and transferred to Jisou.

This also makes everyone see clearly the importance of navigation websites to search engines.

then.

Qiandu launched its own Qiandu navigation website.

Goose Factory launched its own Penguin Navigation website.

Sohu and Wangyi have also launched their own navigation websites.

Obviously.

They all want to increase the traffic of their own navigation websites before their own search engines are launched, so as to pave the way for search engines.

It's just that in Internet cafes across the country, the default navigation website is 123.com. It's not easy for them to open up the situation.

no way.

You can only throw money at it!

Let these Internet cafe owners replace their navigation websites with their own.

It was originally a competition between Qiandu and Future Technology, but now Goose Factory, Wangyi, and Sohu have joined the competition, and none of them is short of money.

Even for future technologies that seem to be most short of money, Lu Yi only needs to shout in the capital circle, and countless people will wave their money to support it.

Investment institutions such as Goldman Sachs, Morgan, SoftWin, and IDG have stopped talking now. Even when Lu Yi spent a lot of money on offline Internet cafes, they didn't make a single call to ask about this matter.

On the one hand, they knew they would be attacked by Lu Yi.

On the other hand, everyone also knows the importance of offline Internet cafes for navigating the website.

Everyone has set their sights on offline traffic entrances, which makes Qiandu very uncomfortable.

Several parties have entered money-burning mode.

Because now all parties have reached a consensus, that is, in China, navigation websites are essential for search engines.

Of course.

Faced with this situation, Gu Ge Search seems very Buddhist, like a spectator.

Lu Yi and the others fought tooth and nail to compete for offline traffic entrances, but Gu Ge remained unmoved, even if the navigation entrance was blocked by 123.com, resulting in a drop in search requests.

Guge Search is so arrogant and has a natural sense of superiority. It feels that its search engine is the best. There is no need to fight for anything, and users will take the initiative to jump into the bowl.

Gu Ge won’t say anything here.

Lu Qi, the person in charge of Yahu Search Longguo District, was very depressed.

Yahu Search's share of the domestic market is only about 10%, which is inferior to Guge and Qiandu.

With the birth of Jisou and its rapid establishment in the market, Lu Qi felt nervous.

Because he has already felt the menace of Jisou!

same.

Lu Qi also saw the role of navigation websites on search engines. If he wanted to increase Yahu Search's market share, he must have a navigation website in his own hands.

Seeing that Future Technology and Qiandu were already fighting fiercely for offline traffic entrance, Lu Qi knew that he could not wait any longer and had to act immediately.

The most time-saving way is to directly acquire a domestic navigation website, even if it costs a lot.

Otherwise, once companies such as Goosechang, Wangyi, and Sohu launch search engines, Yahu Search's market share may continue to decline.

then.

He directly took a fancy to a domestic navigation website called 265.com. After contacting the other party, 265.com agreed to sell it to Yahu Search for 80 million.

When he reported the acquisition of 265.com to his boss, James, the president of the Asia-Pacific region, he called to report the relevant situation and explained the importance of the navigation website to search engines.

importance.

As a result, not only did he not receive support, but he was directly scolded by James, saying that it was completely unnecessary for Lu Qi to do this. Spending 80 million to acquire a junk navigation website was a complete waste of the company's money. .