Rebirth: From arcade game to business empire

Obviously, Lin Mu advertised by himself, but he actually wanted to make himself pay for it?

Sam Walton said slowly: "Lin, you give me a reason, why do you want me to pay for it?" "

"Why?" Lin Mu shrugged, and then slowly said, "Mr. Sam, I have a question!" "

Sam Walton was slightly stunned, then nodded and said, "You ask!" "

"Why are you so rich, but you wear a cheap outfit from your store, a discounted baseball cap, and drive a dilapidated little cargo truck with a dog cage for hounds in the back?"

Sam Walton paused slightly, then smiled and said, "It's nothing, it's my personal hobby, and besides, I don't like to spend money where it's not necessary!" "

"Well, so am I!" Lin Mu nodded.

Sam Walton couldn't help but be stunned for a moment.

Then, I heard Lin Mu say lightly: "Actually, my reason is also very simple, because in the process of cooperating with me, you are making money, I am not simply promoting my TV, and similarly, I am also promoting Walmart supermarket, isn't it?" "

"It's profitable for Walmart, so, I think Walmart needs to pay half of the advertising money!" Lin Mu said with a smile.

Sam Walton froze for a moment, then laughed: "Your reason convinced me!" "

Lin Mu just smiled faintly.

I have seen many biographies of celebrities, saying that they are hardworking, honest, business-minded, and caring, and Sam Walton in front of me is one of them.

However, in Lin Mu's opinion, this is pure nonsense.

Really industrious and honest, really don't use any means of competition, how can Wal-Mart become the largest private employer in the United States and the world's largest chain retail enterprise?

Just because he is diligent and goes to his supermarket every day?

This is of course impossible.

Walmart has more than 10,000 stores in 27 countries, 69 brands, more than 2.2 million employees worldwide, and 200 million customers visit Walmart every week.

Whether it's charity or integrity, these things are all put on the table.

......

Lin Mu's principle is that either he doesn't do it, and once he does, he immediately presses the opponent directly to the ground and rubs it.

Subsequently, in the major news newspapers, the news of the large-scale price reduction of Soni and Takeshita's TV sets immediately appeared, and this news quickly became a sensation in the media.

Almost as soon as the price of the TV began to drop, Lin Mu immediately poked the news out.

Of course, in the middle, Lin Mu also spent a lot of money.

didn't even explain what was wrong with Soni and Takeshita, but repeatedly emphasized that this time the big price cut was wrong, why the price reduction?

And......

It has been repeatedly mentioned that when Sony's arcade was broadcast live around the world, there was a large-scale crash directly.

At the same time, the newspaper still emphasized that the island country is a copycat country.

Then, are the island's products really credible?

Now whether it is Soni or Panasonic, in fact, it is the time of the past few years, which has slowly accumulated some popularity, and a few years ago, it was a representative of inferior goods.

As soon as the newspaper came out, it immediately reminded countless people of the United States of the scene when they used inferior goods from the island country.

Lin Mu's advertisement was very intensive, and for a while, the whole of North America began to pay attention to this matter.

The products of the island country, whether the electrical appliances of the island country are worth buying themselves.

The last step is that the products of the island countries were so expensive to sell us before, but now they are so cheap, so are those of us who bought in advance at a loss?

For several days in a row, Lin Mu was bombarding indiscriminately and frantically.

Something that doesn't have to be made big for you, who made you start to suddenly reduce the price to a quarter of what it was, whether there's something wrong with your product, linked to the poor performance of last year's World Finals.

In an instant, a large number of rice people began to boycott island products.

carried out an information-intensive attack, and at the same time, occasionally published some successful cases of rights protection in newspapers, in addition, Lin Mu deliberately invited some TV stations and talk show hosts to comedify island products on the TV.

I have to say that this thing is really burning money, just to deal with Soni and Panasonic, Lin Mu directly threw millions of dollars into it.

Fortunately, the other half is paid by Walmart supermarkets.

After the seventh day, both Soni and Panasonic suddenly welcomed a wave of returns.

......

island country

"Yaga!"

Akio Morita made an angry voice from his mouth, and looking at the dense messages in his hand asking for returns, a wave of anger rushed directly to the top of his head.

It's not just asking for returns, it's also asking for money loss.

There are also some lawsuits.

Some dealers just turn their faces and don't recognize people.

He never dreamed that he would be arrested and used by Lin Mu to reduce the price with good intentions.

It's just so humiliating.

I definitely didn't expect that Lin Mu would actually smear himself on a large scale before he officially competed with himself, which was not only shameless, but simply shameless.

Not only Akio Morita, but Konosuke Takeshita's face is definitely not good-looking.

"I'm going to the United States, I want to clarify!"

Akio Morita gritted his teeth, and then said viciously: "This is Lin Mu's smear, this is also Lin Mu's rumor, I want to make Lin Mu pay enough price!" "

In contrast, Konosuke Takeshita is much calmer.

While looking at the report in his hand, Konosuke Takeshita took a deep breath and said to the manager next to him, "Withdraw our TV!" "

"Maybe we shouldn't consider selling at a reduced price!"

Konosuke Takeshita shook his head, and then said slowly: "What we should really compete with Hongmeng is not the price reduction, but the quality of the product, as well as our reputation, we can't learn from Sony, it's too eager for quick success, if it weren't for last year's arcade incident, Soni would definitely not be so passive!" "

"The next thing we have to do is to develop our own brand, make our own high-definition TV, the future is still very long, as long as in terms of quality, we are enough to compete with Lin Mu, then, we can also win this victory!"

Speaking of this, Konosuke Takeshita paused slightly, and continued: "This year, we will continue to allocate funds to the R&D department, and we will completely overwhelm Lin Mu in terms of quality!" "