rebirth from small pockets

Regarding the location selection, it has been decided for the time being.

But this doesn’t mean this matter is settled!

The next thing is for Deng Weimin, as the general manager of Shennong Beer, to negotiate some relevant procedures and conditions with the local government.

Only after these negotiations are completed can the site selection be considered successful, but this does not mean that the matter has been determined.

Now there is a very serious problem of funds before Chen Li!

Regarding Shennong Beer, the biggest problem now is that Chen Li has no cash at all.

Previously, Chen Li also made up a story about spending 500,000 US dollars to purchase Shennong Beer, but in fact, this matter was simply a lie.

It’s not that Chen Li can’t come up with $500,000 at this stage, but this portion does not belong to him personally, but to Ideal Fried Chicken.

Use the funds from Ideal Fried Chicken to invest in opening a brewery. Not to mention whether other shareholders are willing, even I am not willing to do this.

After all, ideal fried chicken is ideal fried chicken, and Shennong beer is Shennong beer. These are two different things.

But at this stage, Chen Li personally has no money at all. Almost all the money he earned by using the final patch for the Y2K vulnerability was drained by the system.

You can invest in setting up a brewery, which requires a lot of money.

Even if Shennong Beer takes the craft brewing route, the production scale is not the same as industrial beer, but even so, the investment amount is probably around tens of millions.

It was also because of such large-scale investment that Deng Weimin had the confidence to ask for some preferential terms from the local government.

Maybe someone's investment of tens of millions is not considered a large-scale investment, but this is 1999 ~ an investment of tens of millions these days can be considered a large-scale investment.

Moreover, one of the shareholders of Shennong Beer is a German, which makes it feel like a joint venture.

Of course, a joint venture cannot be established by Chen Li just by recruiting foreigners to become shareholders.

But at the very least, having a foreign shareholder makes it easier to deal with some problems.

After all, Shennong Beer will take the export route in the future, and having such a foreign shareholder represents the possibility of earning foreign exchange.

Although 1999 is no longer the era of foreign exchange earning more than ten years ago, the ability to earn foreign exchange is still one of the important indicators in many places.

In the past May, the country's foreign exchange reserves reached a meager 146.8 billion U.S. dollars. Compared with the trillions of foreign exchange reserves that Chen Li later became familiar with, this number is really pitiful.

Speaking of which, this number should be somewhat different from the foreign exchange reserves of the same period in the previous life, because a small amount of it was brought about by the final patch of the Y2K vulnerability created by Chen Li.

You know, throughout May, the total increase in national foreign exchange reserves was only US$130 million, almost half of which was contributed by Chen Li and Ma Xiaoyun.

This is also the reason why those tens of millions of dollars had such a huge impact at that time. You must know that Ma Xiaoyun appeared in major news media for several days in a row.

That is to say, Chen Li doesn't really want to stand in front of the stage. Otherwise, given his age, the domestic media would probably be in trouble.

In fact, regarding Chen Li's donation of 50 million U.S. dollars, the higher-ups must have known about it.

Although the media did not report it, it was because the superiors valued Chen Li's wishes and directly suppressed it, so the only person who appeared in the media later was Ma Xiaoyun.

For this reason, Chen Li was even interviewed by a certain leader, but not many people knew about it, and Chen Li himself did not tell anyone about it.

However, just because people outside don’t know it doesn’t mean that some people don’t know it.

After all, the matter of fifty million US dollars was there, so Chen Li was actually registered with certain people.

This is actually considered a "qualification" of Chen Li, and it also means that he can enjoy some "benefits"!

Such as a loan!

That’s right~ It’s the loan that Chen Li has always resisted!

It's ridiculous to say that when Chen Li bought a house in his previous life, he happened to encounter the state's control over housing loans.

At that time, Chen Li had even reached the position of nightclub director, but even so, due to the nature of his work, the loan was not approved for a long time.

This is somewhat ridiculous, because although Chen Li's income at that time was not very high, his annual income reached six figures.

With his income level at the time, it would be a stretch if he couldn't be approved for a loan!

However, this is the fact. His mortgage payment was delayed for nearly two months and went through many times before it was finally approved.

And in just two months, the price of the community where Chen Li bought increased during the holidays. Although the increase was not huge, Chen Li must have been very unhappy after spending more money.

What's even more annoying is that after he got his mortgage loan, people from the bank would come to Chen Li from time to time and ask him if he wanted to apply for a loan, or if he wanted to apply for a credit card.

Anyway, when Chen Li needed money, the bank would always push him away. But when Chen Li didn't need money, the bank kept trying to get him to borrow money.

Therefore, after being reborn, Chen Li has always been a little reluctant to go to the bank for a loan.

It wasn't until he used the credit limit of the system mall that he had a new understanding of this behavior of premature consumption, which is to make money with money!

Indeed~ for ordinary people, it can be said that it is best not to take out a loan if you can.

That's because most loans for ordinary people are to meet their own needs, such as housing loans, car loans, and even personal consumption.

But there are other people who take out loans to make money, using the bank's and other people's money to make money.

The purpose is different and the final outcome is naturally different.

For ordinary people, they are indeed spending ahead of schedule, but for others, they are using the resources of banks and others to make profits for themselves.

There is a fundamental difference between the two!

Most people actually have the concept that if they use their own money to do business or invest, even if they lose money, they still lose money.

But if you are borrowing money or getting a loan to do business or invest, that is another matter.

In other words, for most people, if it is not strictly necessary, they would not dare to do it.

Anyway, in his previous life, Chen Li was not willing to take out a loan to buy a car, let alone for business or investment.

Even if he didn't have so much money, he wouldn't even want to take out a loan when buying a house.

And what Chen Li thinks is what most people think!

Even after his rebirth, Chen Li still held this idea for a long time.

Until Chen Li was seduced by the system into using his credit limit.

In fact, if he only had the system, Chen Li might not be so courageous.

But when Chen Li still had the advantage of being reborn, Chen Li, who was originally afraid of using money to make money, suddenly had an idea.

After all, investing is actually quite risky for most people.

Just like everyone knows how to do business, why don’t everyone do it or even dare to do it?

Because everyone knows that although you may make money by doing business, the chance of losing money is not non-existent, but the chance of losing money is greater than the chance of making money.

Although this probability is a bit ridiculous, when ordinary people think about these things, most of them think of: What should I do if I lose?

Therefore, for most people, it is the last word to go to work and make money steadily.

Chen Li had the same idea before, but now that he has the advantage of rebirth and the blessing of the system, he knows very well which industries, which companies, and even which people can succeed.

Under this premise, Chen Li suddenly found that he no longer resisted investment, nor did he resist borrowing bank money to make money.

So this time, Chen Li plans to get a bank loan to set up a factory!

The main reason is that his credit limit at the bank is very high, so he doesn't use it in vain.

Not to mention his donation of 50 million US dollars, but as a shareholder of Red Pony Technology, it was enough to lend a large amount of money.

Coupled with his status as the major shareholder of Ideal Fried Chicken, it is not easy to get a loan from the bank!

Especially for Ideal Fried Chicken, you should know that there is still more than one million US dollars in cash lying in the corporate account here!

When Chen Li has enough capital, it's not whether he can get a loan, but the bank's loan officer often chasing him to get a loan.

There is no way ~ these loan officers also have to rely on their performance to speak for themselves.

Nowadays, Chen Li can definitely be regarded as a potential stock, especially with the ability of Ideal Fried Chicken to attract money. The bank is not afraid that Chen Li will not be able to pay back the money.

What? How does the bank know how much money Ideal Fried Chicken can make?

Just kidding~ Every day, Su Mei goes to the fried chicken restaurant in the afternoon to collect the day's sales, and then deposits the money into the business account of Ideal Fried Chicken.

With the current scale of Ideal Fried Chicken's more than 50 branches, the amount of money that is deposited into the bank every day is a large sum of money.

With this income here, banks will naturally not worry.

Coupled with the identity of Red Pony's shareholder, there is no problem at all with the loan.

"Okay~Boss Chen!"

"We will help you handle it as soon as possible. With your qualifications, there should be no problem!"

The bank staff didn't say anything to death, but Chen Li couldn't understand the meaning behind his words.

Sometimes, the same sentence actually means different meanings.

If Chen Li in his previous life heard the other party say this, the chance of success would actually be uncertain.

But now that he heard these words, he was almost certain that there was nothing wrong with the loan.

The reality was just as he thought. Generally speaking, corporate loans take 7-15 days, but in fact, Chen Li received a call from the bank on the third day and his loan had been approved.

A whole ten million!

Just for this amount, even Chen Li after his rebirth actually felt a little worried.

It's not that he doesn't have confidence in himself, but it's the first time he borrowed so much money from a bank or someone else, and he feels a little guilty.

Even if Chen Li has enough capital, he can afford to pay even if he loses 10 million, but it will still be empty.

But even though he felt a little guilty, Chen Li still transferred the ten million into Shennong Beer's corporate account.

Originally, Chen Li had thought about changing the name of the beer, such as Ideal Beer, but after thinking about it, he decided not to do it.

It is said that in addition to the quality of the beer itself, the reason why Shennong Beer will be able to thrive in foreign markets in the future is actually the story behind the brand also plays a certain role.

At first, Chen Li thought about whether it would be inappropriate to use this name, but when he checked with the Industrial and Commercial Bureau, he found out that there should not be too many companies named after Shennong!

So in the end, Chen Li simply continued to use this name. Anyway, Shennong Beer used this name to establish overseas markets in his previous life, and Chen Li did not want any trouble caused by his appearance.

After the tens of millions of funds arrived, the busiest person became Deng Weimin.

However, he is not busy running around for equipment, raw materials, etc. The management of these things has been handed over to Shennong Food. Deng Weimin will only need to hand over to Shennong Food.

At this moment, Deng Weimin, after finalizing the construction of the brewery, immediately went to dig people with a hoe.

Moreover, the ones being poached are people from the old club and former competitors.

Although Deng Weimin used to be in operations, in fact he didn't know people in production.

It's just that because we were in different positions before, our friendship wasn't particularly deep.

But where can the benefits of friendship be more practical?

As mentioned before, most domestic beer brands actually make industrial beers.

Compared with craft beer, industrial beer, in addition to its price advantage, also has the advantage of being able to streamline the industry and have a very large output.

But the disadvantage is that the flavor is single, and it can even be said that there is no flavor at all.

To put it simply, industrial beer actually has very low requirements for brewers.

After all, it is all standardized production, so the requirements for winemakers have almost dropped to a very low level.

But even so, with so many breweries in China, aren't there any outstanding brewers?

Of course not. In fact, there are still many excellent winemakers in China, but they have little use.

First of all, the market is limited. Industrial beer with a single taste has occupied the vast majority of the market share. Even if there are some differences between brands, the actual differences are not big.

To put it bluntly, many domestic breweries now simply limit the performance of these excellent brewers, because even if they brew beer with different flavors, they will eventually have to accept the reality due to market restrictions.

There is no way~ These days, many places in China are still struggling with food and clothing, and the high-end beer market is indeed too small.

But Shennong Beer is different~ Shennong Beer’s goal from the beginning was not the domestic market, so these brewers can definitely get attention from Shennong Beer.

Yes~ Although there is already a Shennong beer, it is absolutely impossible for a mature brand to stop at just one beer.

Anyway, Shennong beer itself is somewhere between craft beer and industry, and it also has certain technical requirements for brewers.

Recruiting some excellent brewers will not only ensure the quality of Shennong beer, but also allow us to continue to develop other beer types in depth.

This was the case for Shennong Beer in its previous life. It worked step by step and steadily, and finally became the overlord of the global beer industry.

So now, when other breweries don’t pay so much attention to brewers, Shennong Beer wants to take the lead.

In short, as long as you wield the hoe well, there is no one you can’t dig down!