Rebirth: I Want to Surf
Chapter 1013 Hype breaks the circle
4G network was commercialized in 2013 and became widely popularized around 2015.
With the reduction of 4G package fees, the launch of unlimited traffic, and the widespread use of WiFi at home, the past era of charging for traffic and shutting down for arrears for the next song is gone forever.
This is also the fundamental reason why the domestic live broadcast and short video industries have taken off.
At the beginning of the new century, a number of Internet celebrities, represented by Xiaopang and Sister Furong, were born in China. However, there was a lack of monetization channels at that time. They could only appear on TV and perform in commercials. Capital was willing but would not support them.
But things have changed since the 4G era. From 2015 to 2023, the scale of the live broadcast e-commerce industry has grown to 4 trillion!
In fact, it’s not much. When we were shocked that Evergrande had a debt of 2.4 trillion, it was said that Zhongzhi had a debt of 3.72 trillion. This is nothing. It is said that there is also a city government...
Northeast, outdoors.
Erlu is conducting an outdoor live broadcast challenge. Today’s task is to dance at the train station and then shout for one minute:
"I'm an idiot!"
"I'm an idiot!"
"Thank you guys for the gifts! Oh, Brother Umbrella, you are here too. Thank you for the 200 crowns... I'm not bragging, brothers. You guys gave me the whole point of difficulty. It's too easy to call me a fool at the train station. Got it!
Let me tell you, shameless people are invincible! "
Erlu pushed hard and finished the broadcast with satisfaction. After completing this task, he could earn at least 20,000 yuan.
This is a gameplay that was introduced on platforms such as YY and Zhanqi earlier: the audience wants the anchor to challenge something, crowdfund and reward, and the anchor will do it.
It was just a small fight at first, but later it became more and more unsatisfactory, and the scale became bigger and bigger. This is how corrupt the atmosphere has become.
It was noon. Erlu found a place to eat and ordered the most expensive food and wine. He was from the countryside and had worked many jobs. Now he felt like he had become rich overnight.
"Live streaming is a good thing!"
While eating, he watched Kuaishou. Now Kuaishou has initially formed a class division. MC Tianyou is the king of kings, and he can only be regarded as a waist.
It looks pretty good, but people are afraid of comparison.
Erlu felt envious and jealous when he thought about Tianyou, and that Papi Jiang from his friend...
Damn it, financing!
That’s financing! The valuation was 100 million, and the advertising space for the sales was 22 million. The anchors on the entire network were so angry that they cursed while talking in their sleep.
Why?
Netizens don’t think Papi Jiang is talented, they just think it’s bad luck.
"Everyone, wait and see. Now that the gifts are in place, I'll start eating them!"
"Definitely alive!"
On the screen, there is an aunt from a rural area in Hebei, with over a million fans and a very popular figure. Her job is to self-abuse and eat foreign objects, including light bulbs, glass, chewing a piece of raw ginger, etc.
At this moment, there was a plate on her table, which was soft and slimy and still squirming. It was a big plate of worms.
The aunt grabbed a handful without changing her expression, yes, it was a handful, and stuffed it into her mouth...
"Hehe, awesome!"
Normal people can't stand it, but Erlu watched it with relish while eating.
There are many similar "eating broadcasts" in Kuaishou, and the most awesome one is "Brother Sheng", whom everyone knows and admires. Guys like Erlu, with both low morals and low conduct, are ashamed of themselves.
He scrolled for a while, and his phone suddenly vibrated, and a message popped up.
Um?
Erlu clicked on it and took a look, and it read: "Hello, I am the operator of Mi Dou. This is my WeChat account. Can we chat?"
Hiss!
His whole body was shaken, and he had a great premonition, and he hurriedly said: "Okay, okay, I'll add you!"
He added a WeChat chat, and the other party expressed his intention of coming. It was exactly the poaching he expected!
After chatting for a while, Erlu was a little impatient and said: "I am a straightforward person, so I asked directly, what are the conditions for my treatment in the past?"
"We have clear scoring standards for anchors. If you come here, we will provide resources according to the standards. Of course, if you want to change jobs, we will give you a signing fee first and then provide some traffic support in the initial stage."
"How much is the signing fee?"
"If we pass the review, the amount will range from 5 million to 10 million!"
10 million! ! !
Erlu's eyes were shining, but the other party said: "I watched your videos and live broadcasts, and I have a small request. Your current style is not in line with Midou's positioning. I suggest you be more original, interesting, and Works suitable for mass communication.”
"Isn't this necessary?"
"This is very necessary. Even if you come over, we will ask for it and explain it to you in advance to avoid misunderstandings. You'd better send an original work first and let us take a look...or you can think about it again. We can all be friends. ."
"Oh, good!"
Erlu couldn't hide the matter, so he ended the conversation and immediately announced it in his fan group.
"Brothers, let me announce some good news. Mi Dou has taken the initiative to poach me!"
"Damn it, Brother Donkey is so powerful and domineering!"
"Brother Donkey, Brother Donkey, are you also going to raise funds?"
"Of course, Brother Lu is a big anchor after all. If he takes the initiative to recruit people, he will definitely be rewarded. In the future, two donkeys will become three donkeys, and three donkeys will become four donkeys. It will be listed in the United States in less than two years!"
"Brother Donkey, don't worry. We, the Donkey Family Army, will follow you for life. We will go wherever you go!"
"Yes, we will go to Midou from now on!"
"Hey hey hey!"
Perhaps because he drank too much, Erlu felt dizzy and a little dizzy looking at the screen.
He didn't take that request seriously at all. In his understanding, he had so many fans, and fans who switched jobs would follow him. This was his confidence.
Unless Mi Dou is stupid, it is impossible to refuse.
He also didn’t consider the issue of liquidated damages with Kuaishou. When he came to Kuaishou, he just wanted to change jobs, so he would just jump again.
…
A few days later, news suddenly broke.
It turns out that Erlu is not the only one. Big anchors such as MC Tianyou, Er Ge, Shandong Xiaochuang, and Hebei Fengjie have all been poached by Mi Dou. There is a list of more than 20 people on the Internet.
Changed name:
"MC Tianyou's 100 million signing fee comes to MiDou!"
"Papi Jiang's record only lasted for a month, Mi Dou paid a sky-high price to poach him!"
"Kuaishou declares that if MC Tianyou leaves, he will sue for breach of contract!"
MiDou users have basically no contact with Kuaishou. They saw it inexplicably, so they all ran to download Kuaishou, and then came back vomiting.
"No! Don't poach these people!"
"I looked at it for a while and I almost went blind. I asked you if you are afraid of eating a toad alive?"
"I like the current atmosphere of MiDou very much. I understand that the product needs to develop, but as a user, I strongly hope that MiDou can maintain its original intention and not become vulgar!"
"Uninstall uninstall!"
There was a lot of excitement at the moment, and Kuaishou was also in a hurry.
No matter how stupid Su Hua and Cheng Yixiao were, they couldn't let the head anchor leave, especially MC Tianyou. But just when they were thinking about it, the news suddenly changed:
Mi Dou was still poaching people with his front legs in a big way, but suddenly he didn't want to do it anymore!
(besides……)
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