Rebirth: My 1990s

Liu Haoyang looked at the confused looks of the two people in front of him, and he explained to Liu Baozhu with a smile.

"This hunger marketing is a very famous marketing method from abroad.

That is, although we have a lot of products, I will sell some of them, so that everyone thinks that our products are very scarce.

We have to make our Lanling King wine a bit of a threshold, not that whoever wants to buy it can buy it.

If you want to buy, you have to make a reservation, you have to pay a deposit, so you may not be able to buy it.

This man is all cheap.

The more you keep them from buying, the more they want to buy it.

There is a saying that those who can't get it are always in turmoil, and those who are favored have nothing to fear.

That's hunger marketing.

You can rest assured that in the future, our products will not sell less because of our sales restrictions.

On the contrary, because we restrict sales, the forced price of our products will become higher, and it will be more difficult to get them.

Our sales are even higher than before.

After listening to Liu Haoyang's words, Fang Yuan and Liu Baozhu suddenly realized that it was such a hunger marketing method.

But I have to say that what you can't get is always in turmoil, and it is applicable at any time, and this plan comes out, and it doesn't let those who are good at drinking scratch their hearts and lungs.

The eyes of the two of them looked like Liu Haoyang were different, especially Fang Yuan, who found that he had come to the right Lanling Winery.

There is such a boss, as long as he works hard, how can he not get ahead.

After Liu Haoyang's hunger marketing plan was launched, the whole Huaxia boiled because of a bottle of wine, not for its own rivers and lakes.

The offices of Haoyang Health Products Company are all over China, so it is not too simple to register to buy wine.

After the advertisement was released, many Haoyang health care product company outlets were crowded.

And Liu Haoyang is on CCTV TV, and he will leave the country every day to announce how many boxes of Lanling King wine that day.

On the first day, 200,000 boxes are scheduled to be shipped.

The next day, 300,000 boxes are scheduled to be shipped.

On the third day, all 500,000 boxes were booked.

In three days, all 1 million cases of Lanling King wine were booked.

On CCTV's TV platform, Liu Haoyang excitedly told the people of the whole country about this sales miracle.

"Ladies and gentlemen, three days, just three days, three days of 1 million cases of Lanling King Liquor, it can be said that our Lanling Distillery has created an unprecedented sales myth.

But here, I also apologize to everyone, after all, the rivers and lakes are the rivers and lakes of a few.

So this time we only have 1 million cases of Lanling King wine.

But the rivers and lakes are everyone's rivers and lakes, and a month later, our Lanling Distillery will pre-sell 1 million cases of Lanling King Wine again.

I hope that our Lanling King Wine can bring everyone a river and lake.

After Liu Haoyang announced the sales of Lanling Wang Liquor, the entire Chinese media suddenly rushed towards the hinterland of Lanling Distillery, Lanling City, like a cat with a fishy smell.

In fact, everyone in the news industry can already have an understanding, as long as there is Liu Haoyang, it is the place with the most dense news.

Liu Haoyang can be said to be the top class in China now.

The small city of Lanling was occupied by reporters from major media in an instant.

This is also unique in the history of Lanling City.

In the face of such a huge media group, Liu Haoyang naturally will not let go of such a good publicity opportunity.

In the office of Liu Haoyang of Lanling Distillery.

Liu Haoyang is arranging work for Liu Baozhu and Fang Yuan.

"Baosuke, Fang Yuan, now all the major media from all over the country have come to our Lanling Distillery.

For these uncrowned kings, we must treat them well, and we can't treat others slowly.

Chartered the best hotel, three meals a day, good food and drink.

You said that we are so good to them, why are they embarrassed not to say that we are good!

" Liu Baozhu said with a smile after hearing this: "

Don't worry, boss, you can leave this matter to me."

I promise to convince all these media reporters to serve Cocoa.

After all, how much advertising money do these people have to save us?"

Fang Yuan on the side also said with a smile.

"At the beginning, I tried my best to win the standard king of CCTV, but now it seems that our Lanling Distillery does not need any false name of the standard king, what is the use of this name making movement for us.

Liu Baozhu also said: "It can be seen that this iron is still hard!"

"Okay, don't be emotional, Baozhu, after you arrange these media reporters, and then release a message."

Three days later, I will hold a press conference in the conference hall of our Lanling Distillery.

After all, there are so many reporters, we must not be tired to death in receiving them one by one!

When the time comes, we can directly hold a press conference, which is convenient and simple, and we can do it all at once. "

Okay, boss, I'll arrange it." Soon

, the second press conference of Lanling Distillery was held.

This time, there were more than three times as many news media reporters as when the Lanling Distillery opened.

Looking at the dense reporters in front of him, Liu Haoyang couldn't stop being excited.

Where is this reporter, this is clearly their own traffic pool.

Liu Haoyang believes that after this press conference, Lanling Distillery's reputation will reach a new height.

At the beginning of the press conference, the reporter of the CCTV Agriculture Channel was the first to stand up and ask Liu Haoyang a question.

"Mr. Liu Haoyang, I am a reporter from CCTV Agricultural Channel.

Our agriculture channel focuses more on rural areas, agriculture and farmers, so I would like to ask Mr. Liu Haoyang.

Is the construction of our Lanling Distillery any benefit to our local agricultural production?"

Liu Haoyang said with a smile after hearing this: "Of course there is.

The grain used in our Lanling Distillery is procured locally.

The current production capacity of our Lanling Distillery has not been released, if the production capacity is released, we can produce about 500,000 cases of finished liquor every month.

In a year, that's 6 million boxes.

These 6 million cases are 36,000t of liquor.

According to the general algorithm, three catties of grain, one catty of liquor.

Our annual food consumption is 108,000 tons of grain.

At present, the price of grain in the market is about eight cents, and the purchase price of our Lanling distillery in the market is generally between nine cents and one yuan.

Every year, our demand for grain reaches as much as 100 million yuan.

Every year, we give farmers 1000-2000000000 yuan.

Next, a female reporter stood up and asked sharply.

"Mr. Liu Haoyang, in just three days, we sold 500,000 cases of Lanling King Wine.

It can be said that it has created a sales miracle in our China.

However, some people say that our Lanling Distillery is hoarding strange goods and driving up the price of your products.

I don't know how you explain this situation?"

Liu Haoyang said with a smile after hearing this.

"Mr. reporter, as I just said, the current production capacity of our Lanling Distillery is 1 million cases per month.

But now our Lanling Distillery has just opened, and the production is not stable, that is, it can maintain the output of hundreds of thousands of cases every month.

But in the face of consumer enthusiasm, we at Lanling Distillery can't do nothing.

So, I came up with that method of pre-ordering in advance.

But then again, this Mr. Journalist.

Do you think it's necessary for me to stock up on Qiju?

Now we sell as much Lanling King Wine as we want, and only when things are sold will we get a profit.

The problem now is that our Lanling King wine is simply not enough to sell.

I can't wait to sell a bottle when I produce it, why am I still hoarding Qiju?

After all, I only need one Jianghu, how can I hoard all the people in our Lanling Distillery?"

After listening to Liu Haoyang's words, everyone else also laughed.