Chapter 916

Vanity Company does not invest much in research and development, but in other aspects, it has a profound foundation. After decades of development, not only is the company's scale second to none, but it also has all kinds of outstanding talents. These are all

It is unmatched by Pengbo Electronics at present.

Take marketing and media promotion as an example. Both departments of Pengbo Electronics were temporarily established, but Vanity Company has been operating for many years. There are even subdivisions within the marketing department and the publicity department.

Before the product was launched on the market, the staff of Vanity Company had already divided the domestic media available for publicity into ten categories, and analyzed twenty media in each category that had good communication effects and were consistent with their own needs and product characteristics.

Several media, and even the advertisements placed on them are not all consistent, but are produced in a targeted and differentiated manner.

All in all, the Mingli Company is like a regularized army. Guo Mingli only needs to make requests, and the various departments below will complete the rest. Pengbo Electronics is like a local

The army has not yet formed a professional and effective management system and business capabilities, and there are even many contradictions within it.

It is difficult for Hu Mingchen of Pengbo Electronics to let go. If he doesn't keep an eye on it, the problem will be even bigger.

Isn't there a famous saying that a shopping mall is like a battlefield? Since it is a battlefield, the scale of both sides, the combat effectiveness of both sides, the quality of the personnel on both sides, and the ability to unite and cooperate are all very important factors that affect the victory or defeat of the battlefield.

There is no doubt that in this first round of battle, even if Pengbo Electronics did not lose, it was still relatively at a disadvantage.

However, after Hu Mingchen and others adjusted their strategies and intensified their efforts, sales began to increase slowly and did not show any signs of weakness.

After ipeng was launched for a period of time, Apple products were also launched, and their priority was the North American market.

In terms of market strategy, Apple's choice is the same as Vanity's, which is to prioritize occupying and consolidating markets where it has an advantage.

Of course, their market strategy will never last long. At most, they will expand outward after laying a good foundation in half a year.

In contrast, Hu Mingchen adopted a two-front battle, simultaneously occupying the domestic market and attacking the North American market.

Regardless of whether it is Apple or Vanity, in order to contain Pengbo Electronics, their advertising efforts are not ordinary. It can even be described as a violent bombing. This has fundamentally changed from the original history.

Changes: Back then, Apple was the only one in the world, but now it has become the Three Kingdoms competing for hegemony.

"Davis, what's the feedback on the market conditions today?" Jonas asked the senior vice president in charge of marketing business opposite him, holding a glass of wine and sitting on the soft sofa.

"Qiao, it's not bad. Although Pengbo Electronics' products are good and they have done some publicity, they have no reputation and have never launched products in the US market before..."

"They have never made their own products, let alone the American market. Even in their Chinese market, they have never been involved in it before." Gretli put down the goblet in his hand and took it from David midway.

Si said.

The three of them poured wine when talking about things, which showed that they were in a good mood. When they picked up the wine glasses, it felt like a celebration.

"Yes, they have never made a product before, but we are different. We have been in this market for many years. Our previous desktop computers and tablets have been recognized by consumers. Therefore, after our Ai Feng was launched into the market,

The response has been pretty good. This year, we will be able to sell at least 1.5 million units, and I am already working on the Asian and European markets. Once these two markets are opened, I believe the prospects will be even better." David

Si continued his speech.

"We can start well, and it's not bad. However, our real threat does not come from the market, but from the product. From the perspective of use, Pengbo Electronics' IPeng has obviously better performance than our Ai Feng.

, the Internet speed is faster, they can already use 3g network, but we are not yet able to reach this point, once it disappears

Consumers have realized that their products are of higher quality, and our risk has arisen. Therefore, the top priority is to increase investment in scientific research and catch up with technology as soon as possible. Only by achieving technological leadership and transcendence can we truly have success.

Maybe we can defeat them." Jonas took a sip of wine and looked deeply at a famous painting on the wall.

"Qiao, you don't have to worry about technology. We have been doing research and development public relations day and night. We are a little behind in the first generation of products, but in the second generation of products, we can definitely catch up. In terms of R&D strength, we are still the best.

Powerful." Gretry said.

"Glitli, last time you came back from China, didn't we take measures against Vanity Company? Why has it stopped now? If we don't take down Vanity Company, it will be extremely detrimental to our products entering the Asian market.

, their prices are lower than ours, and the company is also a super powerful company, I think their threat is much stronger than Pengbo Electronics." Davis said.

Davis was obviously asking about Greetry, but in fact, he was asking about Jonas.

Because Jonas must be the one taking the lead and making the decision in this kind of thing. Without Jonas's approval and support, Gretli would not have taken any action.

"It was my request. We can't attack Vanity Company now." Jonas glanced at Davis and said.

"Why? Why do you want to keep it?"

"Because although Vanity Company is very big overall, it is actually much easier to deal with than Pengbo Electronics. If we are willing, we can bring this company back to its original shape at any time. The reason why I want to keep it now is that I hope

They help us weaken the strength of Pengbo Electronics. As far as the market is concerned, I would rather be owned by a vanity company than fall into the hands of Pengbo Electronics." Jonas put down his wine glass and stroked his thick beard.

.

"If we attack Vanity Company now, it is very likely that it will benefit Pengbo Electronics." Gretli added.

"Oh...that's it. But...we can't completely adopt a policy of appeasement towards Vanity Company. You must know that if the time is prolonged, it will be a legacy of raising tigers. Vanity Company is still very

If they have the strength, once they really occupy that market, it will be almost impossible for them to spit it out. They also have many engineers. If they have their own intellectual property rights in the second generation of products, wouldn't we?

Did you make a wedding dress for someone else?" Davis asked.

Davis's thinking is completely a market thinking, which is very different from Jonas and Gretli.

"At first, I had the same idea as you, but later, I changed my mind. Although iph used a lot of our technology, I also saw the shadow of Pengbo Electronics' technology in it. In other words, Vanity Company also

The technical information of Pengbo Electronics should have been stolen. So even if I want to take action, I have to wait for Pengbo Electronics to take action first. Only if they take action first can we gain greater benefits," Jonas said.

"Qiao, this is just a guess after all. Otherwise, Pengbo Electronics is so close to Vanity Company, so it's impossible for them not to be able to detect the problem. If they wanted to take action, they would have taken action long ago," Davis said.

"Half a year, maybe Pengbo Electronics is waiting for us to take action, so they can reap the benefits, so I decided to wait for half a year. If Pengbo Electronics is still like this after half a year, then we will do our thing

.Anyway, half a year is enough to do a lot of things." Jonas said.

Someone in Pengcheng was also asking Hu Mingchen the same question, but the person asking was not a business or technical executive of the company, but Pei Qiang, the security manager.

"Venity Company is currently conquering cities and territories, and its progress is quite rapid. Didn't you bury a secret? Why haven't you started it yet? Is it possible that we have to wait until Vanity Company has occupied the market before we consider it?"

"Brother Qiang, please be patient. Do you think I don't want to? No, I do. It's just that I can't do that, at least not now." Hu Mingchen replied to Pei Qiang.

"Why? Why is this? I don't understand."

"Brother Qiang, you will know in the future. Now, we are competing with others for endurance to see who can stay calmer." Hu Mingchen said enigmatically.

Due to the efforts of the three companies, the market's awareness and acceptance of smartphones is obviously higher than in the original time and space. Although sales are far from being comparable to physical mobile phones, sales have still expanded three to four times.

Three months later, Pengbo Electronics sold nearly 400,000 mobile phones, and Apple sold more than 300,000 mobile phones. Relatively speaking, Vanity Company accounted for the majority. In terms of sales volume, their volume

It is the sum of Pengbo Electronics and Apple. It seems that Vanity Company has become the biggest winner.

Due to the efforts of the three companies, the market's awareness and acceptance of smartphones is obviously higher than in the original time and space. Although sales are far from being comparable to physical mobile phones, sales have still expanded three to four times.

Three months later, Pengbo Electronics sold nearly 400,000 mobile phones, and Apple sold more than 300,000 mobile phones. Relatively speaking, Vanity Company accounted for the majority. In terms of sales volume, their volume

It is the sum of Pengbo Electronics and Apple. It seems that Vanity Company has become the biggest winner.

However, there is a saying that when the mantis stalks the cicada, the oriole stalks behind.

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