Rebirth of Cyber ​​Hegemony

Vol 3 Chapter 1136: : Live delivery

"Mr. Chen, you, are you looking for me?"

Knocked gently on the door, and Li Xuelin asked with a guilty conscience.

"Well, sit down."

Chen Yu was still reviewing the documents, and after speaking, he ignored Li Xuelin.

This made Li Xuelin even more worried.

In Huanyu Technology, Chen is always the biggest boss in the entire company. Although it seems that he doesn't care much, a single word determines a person's future. Although Li Xuelin’s overseas Huanyu video looks very good, he knows that this kind of business is nothing in Chen Yu's eyes.

Seeing that Chen Yu didn't say a word at this time, it was even more nervous.

After a while, Chen Yu put down the file.

"Oh, I almost forgot, Xuelin, wait a long time."

"No, I just sat down for a while."

This is where I just sat there, and it has been an hour since I entered.

But even if he waited for a long time, Li Xuelin didn't dare to say a word.

"I heard that you are going to intercede with Mr. Zhang when you return home this time?"

"Mr. Chen, me?"

"I, I, I, and I didn't say anything about you. As your Universal Video business grows larger, you can naturally develop elsewhere. However, if you want to develop elsewhere, you must first make your business the strongest."

"Mr. Chen, you are right, I will immediately stop the search and instant messaging services when I go back."

"What about after stopping?"

"Look, just stop to stop."

With that, Chen Yu picked up the phone, turned on the vibrato, and started to use the vibrato.

"The Douyin you made recently is very good. It inherited the advantages of the previous Huanyu short video and carried it forward in smart phones. Users took advantage of the fragmented time to shoot a lot of interesting stories. But did you find that yours Other competitors are also here."

"Mr. Chen, we have seen other opponents. However, they are still in the stage of imitating our Douyin. In addition, we have also made more financial subsidies for those original video fans. In terms of functional business, we are new The launch of intra-city services has made great progress in terms of user growth."

"It seems that you have some confidence in Douyin."

It's just that Chen Yu said again: "But what about afterwards?"

"Later?"

Li Xuelin was taken aback. He didn't understand what Chen Yu was talking about: "Ms. Chen, what are you referring to?"

"How long do you think the Douyin model can survive?"

"this……"

Li Xuelin shook his head: "Mr. Chen, we haven't thought about this issue for the time being."

"You should think about it."

Chen Yu continued: "Although Douyin is developing well now, it doesn't mean that others can't live without it. Unlike instant messaging, he doesn't have such a strong viscosity."

"So, Mr. Chen, I just want to engage in instant messaging. Combining instant messaging with short videos will create viscosity."

Maybe there is still something in his heart that can't let go of instant messaging, Li Xuelin still fights for Chen Yu to say.

"You really think well, but how do you know instant messaging?"

"this……"

With this, Li Xuelin could only sigh.

Li Xuelin used to be a portal site and also a content background.

Instant messaging is not the same as a portal.

They are completely different things.

So Li Xuelin, who is doing content, can make a video website, but he can't do instant messaging.

"Xuelin, your advantage is the content. The previous portal site is, and the current video site is also."

"But Mr. Chen, you just said that Douyin is not as viscous as instant messaging after all."

"This can only mean that your content is not enough. If your content is good enough, maybe users spend more time on Douyin than on YY or on WeChat. many."

Seeing Li Xuelin's entanglement a little, Chen Yu knew that he was embarrassed by what he said.

Chen Yu also knows that content is the most difficult.

He can do it in two days, not in one day.

But Chen Yu believed even more.

Once the content is done, it is extremely difficult for others to surpass.

As it is now.

Even for the domestic portal, their Huanyu portal is still inferior to Sina.

This is the power of the content.

"Xuelin, in fact, you can think in a different direction. Instead of talking about content, you can directly cut into profitability. I ask you, what are the current aspects of Douyin's profitability?"

"Mr. Chen, this is what I want to ask you. At present, Douyin does not have much profitability. On the one hand, it is through advertisements and on the other hand, it is rewarded through props. There is another one, we are preparing to launch VIP members. The mechanism, but I haven’t figured it out yet."

"Members are of little use."

Chen Yu shook his head: "Advertising and rewarding profit margins are also very small and not sustainable. Moreover, this kind of advertising and rewarding can only be the highest in the pyramid. Some video anchors can make some money. For the most part, they can’t make money through video. profit."

"That's why we will introduce a subsidy mechanism."

"Always subsidize, how long can you make it up. The subsidy alone does not produce output, even if Douyin has a large amount of traffic, it is useless."

Chen Yu asked questions one by one, and Li Xuelin's face flushed.

He now understands why Chen Yu would say that he did not mistake his righteous deeds.

I really haven't done a good job in Douyin, so I want to enter other businesses.

"President Chen, in fact, we also have some other attempts."

"Oh, talk about it."

"Like selling goods."

"Not bad."

Chen Yu praised: "I think the idea of ​​selling goods is good."

"Mr. Chen, it's not good."

"why?"

"We have worked with several well-known game anchors several times, mainly selling keyboards, mice, graphics cards... etc. At first, the results are not bad, but after a few more games, the results are not good."

"It's nothing, and not everyone has to buy a mouse and keyboard."

"Yes, so the profit from selling goods like this is not lasting."

"Xuelin, I think this is a good attempt. Why do you want to sell mice and keyboards?"

"Because they are game anchors, everyone comes to watch him play games live, so selling mice and keyboards is a better variety."

"So, except for the mouse and keyboard, what else can't be sold?"

"Mr. Chen, what do you mean?"

"Could it be that when a user is watching a video, he can't buy a piece of clothing and go back?"

"this……"

"The clothes are not good, so can you sell shoes. If this is not good, try selling fruits..."

"Mr. Chen, what do you mean, let them sell everything?"

"Yes."

Chen Yu nodded with a smile~www.wuxiaspot.com~ If you only bring the mouse and keyboard, the best anchors will not sell after a few games.

But what if you add other things?

Sell ​​the mouse today, and sell the clothes tomorrow.

Sell ​​clothes today and underwear tomorrow.

Sell ​​underwear today, sell lipstick tomorrow...

In short.

Anything you can buy online can be sold on Douyin.

right.

That's right.

This is called live streaming.

(End of this chapter)

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