Rebirth of Cyber ​​Hegemony

Because of the small plates, the major appliance stores have not formed a large scale.

　　 So their operating idea is to do whatever they want.

　　 It should be said that they are all wild roads.

　　 However, in third- and fourth-tier cities, let alone such a wild road.

　　 If you run a large store like Gome in the past, it may not be easy to talk.

　　 What people want is bargaining, and what they want is flicker.

　　 The state subsidy went down, but it instantly aroused the interest of a lot of customers.

　　Of course, these small home appliance stores are also human beings.

　　Of course, they know that Huanyu Mall is advertising for their website. At the same time, they also use this opportunity to do it online and offline.

　　 For a while, the major appliance stores did their best to attract as many customers as possible.

　　 On the other hand, Dangdang and Zhuoyue quickly formed their own home appliance marketing team.

　　 Although the major home appliance supermarkets do not cooperate with them, they bypass the home appliance supermarkets and directly cooperate with home appliance manufacturers.

　　 I have to say that this trick is indeed possible.

　　 In addition, there is another advantage in cooperating with manufacturers, that is, price advantage.

　　 It is also advantageous to put it on the platform.

　　 However, the major home appliance manufacturers don’t work together if you want to.

　　 If you want to cooperate, you must sign an order with them.

　　 In other words, it is impossible for you to buy one and ship it to you.

　　 There are no orders of tens of millions or hundreds of millions. These home appliance manufacturers ignore you.

　　 Don’t think that the tens of millions of billions of dollars are very big, but in fact it’s just a little bit.

　　 Excluding all aspects of cost and logistics, it would be nice to earn 5 million.

　　 It’s just a pity that even with the cooperation of manufacturers, Dangdang and Excellence still have not solved the offline pickup.

　　 In other words, although manufacturers can deliver goods, they cannot bring users an experience.

　　 Even Dangdang and Excellence recognize this and increase the investment in logistics to ensure that the goods are delivered within seven days. But in the end, after the two major websites went online, they were not welcomed by the market.

　　 According to rumors, the website of Dangdang and Excellence was launched on the same day, and the sales amount has not been announced.

　　 This already means that Dangdang and Zhuoyue have failed in the battle for home appliances.

Not only did 　　 fail, they also signed orders with major appliance manufacturers.

　　 You must know that if these orders are signed but have not been sold, it will be a huge loss.

　　 But no one will care about them, because after Dangdang and Excellence, Suning e-commerce officially launched.

　　 is superior to Dangdang, and has more advantages than Huanyu Mall.

　　 Suning itself is a home appliance, and its brand is stronger than Yongle.

　　 In addition, Suning also has its own logistics, after-sales, and marketing teams.

　　 It’s just that the team is now moving online.

　　 The media has always believed that Suning will definitely do better than Huanyu Mall.

　　 But the result was surprising.

　　 Suning e-commerce has not announced specific sales figures after it was officially launched.

　　 It's not that they don't want to publish it, but that they can't publish it.

　　 After Suning’s e-commerce was officially launched that day, the entire website crashed for unknown reasons.

　　 Although Suning said later, Suning’s e-commerce company was attacked by hackers on the day it went online.

　　 But industry experts are skeptical.

　　 Related people in later generations declassified that the reason for the website crash of Suning e-commerce that day was that there was a problem with the website structure.

　　 Well, to put it simply, Suning Appliance thinks that e-commerce is purely a website page. Although some people in the industry pointed out that their website has a big problem, the page is simple, from the architecture, the database, to the server, and the signal processing. There are big defects.

　　 It's just that Suning didn't know much about the Internet at that time, and it was a layman who instructed the command this time.

　　 Although he is very good at selling home appliances offline, his eyes get dark when he puts it online.

　　 After Suning, it is Gome.

　　 Gome is always personal.

　　 They learned the lessons of Suning and solved the problem of website structure perfectly.

　　 The entire website is not only elegant and concise, but also extremely smooth.

　　 After waiting for the official online, a series of bugs have emerged in an endless stream.

　　 For example, Gome Electric also learnt from Huanyu Mall and started an auction system.

　　 As a result, those who were not auctioned had their money deducted.

　　 This can irritate users who participate in the auction.

　　 "He's meow, Gome, are you stealing money?"

　　 "I didn't get the picture and deducted my money."

　　 "What is the deduction of your money, do you know how much money I deducted?"

　　 "How much did you deduct?"

"30000."

　　 "Why are you deducting so much?"

　　 "He deducted all my money for more than a dozen price increases."

　　 "Nima..."

　　 Although the Gome Mall has dealt with this issue urgently, the bugs still continue.

　　 The most maddening user is the [ID].

　　 This [identification code] is the same as a series of serial numbers. As long as you hold the identification code, the user can pick up the goods at any offline store of Gome.

　　 This is of course copied from Huanyu Mall.

　　 Of course, plagiarism is plagiarism, which is nothing.

　　 But when the user actually took these identification codes to pick up the goods, they found various problems.

　　 Either the identification code cannot be identified, or the identification code identifies other types of products.

　　 This is obviously a problem with the database.

　　 But this is undoubtedly an extremely bad experience for those users who are trying to experience it.

　　 "Sister, I obviously bought a color TV, and the identification code turns out to be a speaker."

　　 "Your speakers are not bad, I bought a color TV, and the remote control was recognized."

　　 "I'm **** his lungs, I can't do a website well, so I am embarrassed to sell things online?"

　　 "Gome, you can rest assured that you can sell electrical appliances offline, and come online to join in the fun."

　　 All the users were crying and they madly called the customer service of Gome.

　　 But there are so many people who call, and the customer service department of Gome Electric has been sold out.

　　 Some customers who were mad at Gome Mall complained to 12315 on the spot.

　　 After the appearance of relevant departments above, many consumers' orders have been cancelled one after another.

　　In the end, the sales of Gome Mall have not been announced~www.wuxiaspot.com~ how to announce it?

　　 If the order was not canceled, the sales data is actually okay.

　　 But most of the orders were cancelled at once, and the sales data was embarrassing to be released.

　　……

　　 "I served those guys, and the website was not well done, so I even dared to engage in e-commerce."

　　 Faced with this situation, Zhang Jianming was dumbfounded.

　　 He didn't expect that the menacing Suning and Gome would end up in this way.

　　 "Interlace is like a mountain. After all, they are engaged in offline physical stores, and they are laymen who lead the experts. If there is no problem, there will be problems."

　　 This is also the reason why Chen Yu dare not enter the physical appliance supermarket easily.

　　 Chen Yu can be successful in doing the Internet, it is Chen Yu who understands the Internet.

　　 If this enters the entity, I am afraid that the joke will be the same as that of Gome Suning entering the Internet.

　　 Of course, this is only temporarily, Chen Yu will not enter easily.

　　 There are opportunities and talents in the future... It is absolutely necessary to enter the offline entity.

　　 "By the way, is our second wave of online activities about to begin?"

　　 "Well, we will have another wave of promotions next week."

　　 "With full firepower, let them take a look at the second wave of sales in our Huanyu Mall."

　　 Chen Yu nodded, full of expectation.