Rebirth of Cyber ​​Hegemony

"Mr. Zhu, there are already 20 game companies that have contacted the vice president of Blizzard, but Blizzard has not yet expressed its position on that aspect."

"They are up for sale."

"We think the same is true. According to the news, Blizzard's conditions are very demanding. Not only does it require a sky-high agency fee, but it also wants to divide the June 4th into four. We are six and four of them."

"Where is Shanda and Netease?"

"There is no news for the time being, but Blizzard revealed to the outside world that Allen will only stay in China for another week and that he will return to the United States in a week. We estimate that Shanda and Netease will be in contact with Blizzard within a few days."

In Jiucheng headquarters, assistants report industry news to CEO Zhu Jun.

Undoubtedly, what they are most concerned about recently is Blizzard’s agency for World of Warcraft.

This is a super online game that countless game manufacturers around the world are paying attention to.

Any game company, they want to represent World of Warcraft.

Needless to say, China, which is the largest market for online games in the world, is even more competitive.

Previously, more than 20 game agency companies went to talk with Blizzard just to warm up.

Many people know that it is impossible for Blizzard to represent these game companies.

In addition to these more than 20 game companies, there are three large game companies.

Ninetowns, Shanda, Netease.

The reason why Huanyu Technology is not mentioned.

Because Huanyu Technology is a super game company.

They already have their own 3D games, and it is said that they are going to compete head-to-head with World of Warcraft.

So, only these three are finally eligible to represent Blizzard World of Warcraft.

One is that these three companies have made a lot of money from the previous games and are powerful.

In addition, their operating experience is also very mature.

After his assistant reported a series of news to Zhu Jun, Zhu Jun called a company meeting.

The content of the meeting is to win World of Warcraft with all its strength.

Only the second day, Ninetowns contacted Blizzard Vice President Allen.

The two parties negotiated for a whole day.

As for the content of the discussions, most of them are confidential.

But one news was revealed.

Ninetowns spent US$50 million in agency fees for this agency.

Such sky-high agency fees directly shocked the entire country.

You know, although the agency of an online game requires an agency fee.

But the general agency fee is not high, at most ten to twenty million, and some even several million.

The most important thing is not the agency fee, but the rest of the share.

But not to mention the division now, the agency fee alone has reached 50 million, or US dollars.

If converted into RMB, at the 2004 exchange rate, the agency fee would be 400 million RMB.

Such an agency fee not only created a record, but also greatly shocked the entire Internet.

...

"50 million U.S. dollars, Zhu Jun is really willing to pay for it."

Shanda President's Office.

Chen Tianqiao and Chen Danian frowned.

They had long known that this contest was inevitable, but they didn't expect to make a big move as soon as it came.

"Ninetowns is estimated to be determined to win, otherwise it is impossible to spend 50 million US dollars in agency fees."

For the two of them, the agency fee of 50 million US dollars is naturally affordable.

In the past few years, Shanda Operation Legend has added dozens of games and has earned billions of dollars.

But the agency fee of 50 million US dollars is still a figure that cannot be underestimated.

If the agent World of Warcraft operates successfully, the money can be earned back in the future.

But if the agency for World of Warcraft is unsuccessful, then this is an extremely risky business.

You know, it's not that the better the quality of the game, the more popular it is in the market.

Such as heaven 2.

At that time, Paradise 2 was also highly praised by the outside world, but it turned out to be a dog when acting as an agent to operate in China.

Of course, World of Warcraft is not comparable to Paradise 2.

Judging from the information published so far, the two are extremely emotional.

They believe.

As long as the World of Warcraft agent comes back, they will definitely be able to successfully operate him.

"Brother, we are still one step late."

Chen Danian said with some sighs.

"not late."

Chen Tianqiao shook his head and said: "At present, Blizzard has not signed a contract with Ninetowns."

"But Zhu Jun smashed so much money, Blizzard should be excited."

"If there is no competitor, Blizzard should sign this contract with Ninetowns, but there is not only Ninetowns in China. Moreover, from this news, we know that Blizzard wants to go further."

Who passed the soaring US$50 million agency fee?

It can't be Ninetowns.

Since it is not Ninetowns, there is only Blizzard.

"In the next year, you go to Blizzard, we bid 60 million and agree to their 64% share."

Make up his mind, Chen Tianqiao said.

"Okay, I will contact them immediately."

After speaking, Chen Danian left the office.

However, while Chen Danian went to Blizzard, NetEase also acted.

This time, it was Ding Yingfeng, vice president of NetEase, who went to Blizzard.

"Chen, what a coincidence?"

"President Ding, what a coincidence?"

On the way to meet Ellen, the two ran into each other by accident.

"How about you first?"

Ding Yingfeng asked.

"You can talk first."

Chen Danian also stretched out his hand.

Then the two smiled: "Since they ran into each other, let's be together."

"Ok."

Although it was a bit unexpected, since it happened, it was time to really fight for strength.

I don’t see it alone, and it’s nothing.

"Mr. Allen, we have shown our sincerity."

After turning over the conversation, the two parties had already quoted each other several times.

It turned out that Chen Danian insisted on 60 million US dollars, but also mentioned 70 million US dollars after the arrival of NetEase.

But Ding Yingfeng was authorized by Ding Lei, no matter how high the price was set by the competitors, they would have to pay 1 million more.

In the end, Chen Danian withdrew from the contest, and Blizzard and NetEase signed a letter of intent for cooperation.

"Yingfeng, how is it?"

"Follow the mission."

Ding Yingfeng took out a letter of intent for cooperation and reported to Ding Lei.

"Very good."

Ding Lei breathed a sigh of relief.

If they can win World of Warcraft, their NetEase will have no worries in the next few years.

With the joining of World of Warcraft, in the future, NetEase will be able to compete in the game.

"However, Mr. Ding, we also paid a high price. The agency fee reached 74 million U.S. dollars, and the share was June 4th."

Previously, the agency cooperation signed by game companies was seven or three points.

That is, the agent company seven ~ www.wuxiaspot.com ~ the research and development company three.

This is more reasonable.

Because R&D companies shouldn’t take money for nothing, it’s pretty good to get 30%.

In addition, the agency contract can represent multiple agents, not only to China, but also to South Korea.

Sixty-four is divided, and Blizzard only dared to open the exit.

"It's okay, it means success if you can win."

Although the cost is huge, they still make money with a game market as big as China.

However, just when Ding Lei was preparing to sign a formal agency contract with Blizzard in the next few days.

Another game company that no one thought about entered the field.

This game company is called Huanyu Technology.

They gave an astronomical agency fee of US$200 million.