Rebirth of Cyber ​​Hegemony

"Rebirth of Cyber ​​Hegemony (

"Lu Xue, how many venture capital companies have you invested in?"

"Five, how about you."

"I voted for 7 companies... but no one has contacted us now."

Vipshop Technology Co., Ltd.

Vipshop is a newly established e-commerce company recently registered by Lu Xue and Li Hui.

It wasn't originally called by this name, but after thinking about it a few times, I felt normal.

Chen Yu took out the name "Vipshop" from his previous life, and even agreed to the name.

It's just that although the company has been registered and the website has come out, in addition to the trend frontline, the agency also got two other third-tier brands. However, the dozen or so venture capital firms that had previously invested in it didn't even get started at all.

"Sister Hui, didn't Chen Yu tell me, these venture capitalists are rich."

"The question is whether these venture capitalists will invest in our small company."

"Definitely, you have to believe our model."

Just talking.

At this time, the phone rang.

"Hello, is it Vipshop?"

"Yes, hello, what's the matter?"

"Hello, we are IDG Venture Capital. We received your letter of intent for financing before, and Mr. Xiong, President of IDG, will visit your company in person."

"Really, really?"

"Of course, we will send a fax to your company in a while, please check it carefully."

"Okay, okay."

Hanging up, Li Hui jumped up excitedly.

"Sister Hui, did a venture capital respond to us?"

"Yes."

"Which one?"

"IDG, it's IDG."

As a star in the venture capital industry, IDG has invested in many well-known online companies in China.

There are many well-known technology companies with IDG presence.

Unexpectedly, their Vipshop also attracted IDG.

"Just now they said that tomorrow their IDG president will visit our company in person, Lu Xue, we have to be prepared."

Although this investigation does not mean that it will invest.

But since I came in person, this has already demonstrated IDG's incomparable intentions.

If all goes well, their Vipshop will most likely win the IDG investment.

"By the way, Lu Xue, you call Chen Yu and ask him to come over tomorrow."

"Row."

Both of them are a little excited.

For such a big scene, both of them thought of Chen Yu for the first time.

As for why I thought of Chen Yu.

It was such a big scene, some of them couldn't hold it, so they could only tell Chen Yu to come back to the town.

But at this time Lu Xue made a call, and Chen Yu had already arrived in the deep city.

"Ah, Chen Yu, have you returned to the deep city?"

"Just arrived."

"Why did you go to the deep city?"

"It's a little urgent, so I will go back to the deep city first."

Professor Wang Ren agreed, and Chen Yu took Wang Ren to Shencheng immediately.

He was afraid that Wang Ren would regret it.

"Then come to Beishi tomorrow?"

"There may be no time, what's the matter?"

"Tomorrow idg said it would send someone to inspect it in person."

"Oh, it's okay, isn't it you?"

"We are just students, how can we deal with it."

"Student Lu, I'm still a student."

"Cut, you don't come here."

"That, I really can't come. Lu, I believe in your strength."

"Believe a shit, I don't even believe it myself. If our investment goes out, I will want you to pay."

"Fine, if the investment is gone, I will replenish it for you."

"Huh, it's almost the same."

Helpless, Lu Xue hung up.

"Lu Xue, when will Chen Yu come?"

"He can't say it."

"No, he won't come for such an important thing?"

"He said there was something urgent in the deep city recently."

"This rich second generation."

Li Hui scolded.

In Li Hui's heart, Chen Yu must go back to deal with their hot pot restaurant.

"Lu Xue, what am I talking about? You can't rely on men."

"Forget it, forget it, don't mention him, aren't we still there."

Lu Xue cheered herself up.

"I'm afraid I can't stand it."

"It's okay, Chen Yu said, in fact, these venture capital companies are not professional."

"They are not professional yet?"

"Yes, Chen Yu said, if they are professional, they can build a website by themselves. What do we invest in?"

"It's the same as the truth."

Li Hui was dubious.

But there is no half way at this moment. If Chen Yu doesn't come, isn't their website still open?

The next day.

IDG China President Xiong Xiaoge brought a group of IDG representatives to Vipshop.

"Mr. Xiong, our Vipshop has been established not long ago. The hardware conditions are a bit crude, so please bear with me."

"President Lu is polite. When I was your age, I didn't have such a great ability."

"Mr Xiong is humble."

After turning over the courtesy, Lu Xue and Li Hui introduced the situation of Vipshop to Xiong Xiaoge.

Of course, there is nothing to introduce to the office space.

Because it hasn't been long since its establishment, the entire scale is not that big.

Except for an office area, the rest is the warehouse.

The main introduction is the mode of Vipshop.

"Mr. Xiong, this is the homepage of our official website of Vipshop. I believe Mr. Xiong and IDG representatives have visited our website. At the same time, our letter of intent for financing also introduces our main business model of Vipshop. Here , Let me add to you about our positioning."

"Our Vipshop is positioned as an e-commerce website that specializes in special sales. Currently, our main products are second- and third-tier brands. At the same time, the layout recommendations on our homepage are also different from traditional e-commerce sites. Take Huanyu Mall and Huanyu Department Store as examples. Because the two major e-commerce platforms of Huanyu cover too many product categories, it is impossible for their official homepage to recommend so many products. Their model can only adopt standardization, price and brand models."

"But our Vipshop is different. Some products recommended by our Vipshop homepage will make a series of changes according to different customer groups at different times. For example, I see these products recommended on the homepage now, I will refresh it again. , What I see is something else."

When he first met Xiong Xiaoge, Lu Xue was still a little nervous.

But while constantly introducing her products, Lu Xue had already entered the role.

"Is this an intelligent recommendation?"

Xiong Xiaoge still had vision, and he saw this recommended model at once.

"Mr. Xiong Huiyan, this is indeed a smart recommendation. We will recommend different products on the homepage according to the different user groups. Of course, we do this not only for smart recommendation. Our smart recommendation is actually a simulation of the real shopping space. ."

"It's interesting to simulate a real shopping space, Mr. Lu, can you elaborate on it?"

"sure."

Lu Xue explained again: "Let's take the example of Huanyu e-commerce. Because their platform is big enough, they can't recommend all the products. They can only operate according to the price and brand. But in reality, we are not shopping. Shopping in this way, in our reality, shopping is actually constantly shopping from one store to another, and constantly choosing. When shopping, although we may still pay attention to the brand, we are more looking for clothes that suit us. Even, we simply We’re not looking for clothes, we’re just shopping, we can buy none, but we can go shopping for several hours.”

"Especially for us girls, but in traditional e-commerce platforms, it is difficult for us to experience the fun of shopping. That's why we have created a smart recommendation model. On the one hand, this model can be closer to the taste of users. On the other hand, we can also let users experience the joy of shopping in reality."

"Wonderful."

Xiong Xiaoge took the lead in applauding.

He had always felt that this website completely avoided competition from the major e-commerce giants, which is actually a highlight.

Unexpectedly, when he came to reality inspection, Vipshop gave him such a big surprise.

"Mr. Lu, I admire your Vipshop model very much. I think your model is not only particularly novel, but also avoids direct competition with giants. At the same time, I also very much agree with the shopping concept of simulated reality you mentioned just now. It should belong to your original creation by Vipshop. What I want to ask is, what do you rely on to ensure that users are interested in Vipshop, which is temporarily defined as a second-tier e-commerce website."

"In fact, our model has been able to attract users very much. We use discounts, smart recommendations, shopping through simulated reality, etc...and the flash sale model we will launch in the future."

"What is a flash sale?"

"It's just for a limited time."

"Mr. Lu, you gave me another big surprise."

Xiong Xiaoge was very satisfied, and then continued to ask: "If we give up investing in you, and at the same time, other capitals have not invested in your company for the time being, what kind of model will you develop through?"

"We are already working on this. If there is no venture capital for the time being, we will take the campus route first. We will temporarily locate the most important customer group in the campus student group. This part of the group does not seem to be many, but In fact, it is the most mainstream online shopping group. Because we are school students, we have certain advantages in promoting this group. At the same time, because we are positioned in campus groups, our publicity costs may not be too high. , But the efficiency obtained is not low. Of course, it depends on the actual situation."

"I think this strategy of starting with campus is very good, and you can do it now."

Xiong Xiaoge said with a smile.

"Thank you Mr. Xiong for the suggestion."

"Don't thank me. Next, we will come to bargain..."

Having said so much above, the next thing is the highlight.

However, this also made Lu Xue even more excited.

Looking at the current situation, it seems that IDG has decided.

As for the next step, it is the question of how much Vipshop will be worth and how much money it will raise.

"I read your letter of intent for financing. You are only willing to sell 10% of the shares, which is too small."

"Mr. Xiong, we are currently raising funds for the first time. If the first financing is to sell too many shares, it will not be conducive to the development of the website in the future."

"It is because of the first financing, so you should sell more shares. As for the future, as long as you develop well, even if you only sell a small part of the shares, many venture capitalists are interested."

"We believe that the current transfer of 10% of the shares is sufficient for our development."

"But we IDG generally need at least 20% of the shares."

"Mr. Xiong, 10% of the shares are our bottom line."

"Okay, let's not talk about this first."

Xiong Xiaoge is experienced.

Putting the problem aside for now does not mean they back down.

It is not too late to talk about it at this time, and wait until a certain time to come back to discuss this issue.

"In your letter of intent, you value Vipshop at 100 million yuan."

"Yes."

"We think it is too high. I took a look today, your office is rented, the warehouse is rented. At the same time, you don't have any valuable real estate. In addition, your current traffic is not particularly large. You really have The value is that you have an online store. The business of this online store is not bad, but an online store is worth 100 million, which is too much."

"Mr. Xiong, your statement is wrong. Although Vipshop does not have too many valuable real estate, the model of Vipshop is actually worth more than 100 million."

"A model is a model. You can use this model, and others can imitate this model."

"Other imitations prove the success of our model. In fact, the value of our online store does not lie in how much money he makes, but in that our online store proves that this model works."

"President Lu, what major are you studying?"

"Business management."

"I have long heard that Peking University's business administration major is very good."

Facing Lu Xue, Xiong Xiaoge had some headaches.

However, Xiong Xiaoge is a tycoon in the venture capital industry, and continued: "But it seems that your model is not very profitable. Even, you may not be profitable yet."

"Not making money does not mean that the website has no investment value. The best representatives of this piece are the two platforms of Huanyu e-commerce. Not only do these two platforms do not make money, they also generate huge losses every year."

"What if other capitals also launch special sale sites like yours?"

"It depends on the operations of all parties and their understanding of Internet e-commerce."

"Do you think your operations can surpass them?"

"No, I think we understand more about Internet e-commerce than they do."

"President Lu..."

Once the confrontation was over, Xiong Xiaoge had a headache while admiring it.

I admire Lu Xue's outstanding personal ability, but the headache is that Lu Xue's personal ability is too high~www.wuxiaspot.com~ The more their venture capital interests are damaged.

Although Lu Xue on the other side seemed to be vying for each other, in fact, there was some anxiety in her heart.

But during this period of time, under the influence of Chen Yu from time to time, his vision gradually became unusual.

This is quite normal.

Although Chen Yu is a rich second generation at Peking University every day, he is not a rich second generation.

Not only is he not the rich second generation, he is also the first person in the domestic Internet field.

Even now, he has a pivotal position in the field of electronic technology.

Don't look at what Chen Yu had been talking about in front of Lu Xue and Li Hui before, it seemed to be flicker, but in fact there was no flicker at all.

These words that look like flicker, in fact, do not know how professional they are.

The two might not be particularly able to feel it right now.

But for Xiong Xiaoge, he only felt that Lu Xue in front of him was a newcomer in the workplace, he was a small boss in the industry.

When Lu Xue said that, Xiong Xiaoge didn't know how to counter-offer.

Some Xiong Xiaoge didn't know where to start. After reading the letter of intent for financing, he planned to chat with Lu Xue about other things.

"By the way, you seem to have three shareholders."

"Yes."

"Who is this shareholder named Chen Yu?"

Lu Xue and Li Hui Xiong Xiaoge have all seen each other.

But this one named Chen Yu, I didn't see it today.

He was familiar with the name, but he felt that he was thinking too much.

He once checked it on Baidu, and there are about 10,000 people in China with the same name as Xiong Xiaoge.

As for Chen Yu, he didn't know how many people there were, but he definitely broke 100,000.

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PS: Two chapters in one big chapter, today they add up to three chapters. This should be considered a plus...