Rebirth of Cyber ​​Hegemony

"We don't produce water, we are just nature's porters."

This ad slogan looks ordinary, but after reading it again, everyone on the scene is stunned.

Especially for people on the side of Nongfu Spring.

The positioning of Nongfu Spring is natural water.

What is natural water?

That is the water that exists naturally in the world.

It has not been processed, nor is it pure water, let alone any other water.

This is a product that comes from nature, comes from nature, is healthier, has a variety of micro-organisms, and is more in line with the concept of Nongfu Spring.

Judging from the effect of comparison, the ad slogan that Nongfu Spring is a bit sweet is also very good.

But he didn't really highlight the characteristics of Nongfu Spring.

Some people even disagree with the ad slogan of Nongfu Spring.

There was a news report not long ago that a consumer bought a bottle of Nongfu Spring, but he did not feel a little sweet after drinking it. So he sued the court and asked Nongfu Spring to pay 1 yuan. Although this may seem like a joke, consumers are worthy of recognition for earnestly safeguarding their power. At the same time, this also shows that Nongfu Spring may not be as advertised in his advertisement. Is he really a bit sweet?

But instead of the sentence "We don't produce water, we are just nature's porters", it's completely different.

This is not only in line with the concept of Nongfu Spring, but even more powerful is that he directly hits the hearts of users and consumers.

In fact, many people are worried about various processed products when they consume food.

They think natural is the best.

They like to eat green vegetables without pesticides.

They like to eat domestic pork.

They like to eat eggs without feed.

Why can't purified water be sold now? Everyone thinks that purified water is too pure, and all the trace elements in it are filtered.

This is actually harmful to the body.

So, what do people like more when it comes to water?

Obviously it is water from nature, and people are more accepting from the bottom of their hearts.

"We don't produce water, we are just nature's porters..."

Zhong Xing, chairman of Nongfu Spring, kept reading this advertisement, and then gave Chen Yu a hug.

"Mr. Chen, you are really amazing."

"Your advertising slogan is tailor-made for our Nongfu Spring."

"Xiao Li, go back and notify the finance department and call the 1 million advertising fee to President Chen."

"Yes."

At this moment, no one objected.

Before, several people laughed at Chen Yu's writing for being ugly, but they were also ashamed at this moment.

At the same time, their hearts are extremely depressed.

It seems that the gap between them and Chen Yu is still tens of thousands of miles.

Even if they are not compared to business, but they are more talented, they are completely incomparable.

Of course, this is for Zhong Xiong.

He believes that with this ad slogan, this is just as powerful as a tiger for Nongfu Spring.

However, this is more than that.

Excited, Zhong Xianmin walked to the Mayor of Lan at this moment: "Mayor Lan, I considered several counties in southern Jiangxi before. I believe you have also received the news. We have signed a letter of intent to invest with Anyuan. . However, I now think that Xinfeng is more suitable for Nongfu Spring."

"Thank you, thank you Zhong Dong, and thank you for your recognition of our Xinfeng."

County Mayor Lan thanked Zhong Xian and shook hands.

He didn't expect that this inspection would be facilitated in this way.

"No thanks. If you want to thank you, you have to thank Mr. Chen. I believe that the place where Mr. Chen can be cultivated is absolutely extraordinary."

certainly.

There is no need for Zhong Xianxing, County Mayor Lan is sure that Chen Yu is the first to thank.

However, Chen Yu said modestly: "Don't thank me, it seems like I'm a pimp, although I was here as a lobbyist today. Besides, Dong Zhong comes to Xinfeng, but in the future, we will have a relationship with our Duoyuan Group. The competition, I'm making trouble for myself."

That said, everyone laughed.

But Dong Zhong is also a magnificent person, but he said: "I believe Mr. Chen welcomes our competition."

After some inspection, this is the joy of the host and the guest.

Chen Yu naturally welcomes the competition from Nongfu Spring.

Of course, it is not just Chen Yu who welcomes it, in fact, County Mayor Lan also welcomes them.

There are more companies participating in Xinfeng's investment, which is of great benefit to the prosperity of Xinfeng's economy and the income of Xinfeng residents.

At the same time, the investment of various enterprises will also enable Xinfeng's entire industry to move to a new level.

No matter who this is for, it is actually beneficial.

...

"Come and come, we offer Dong Zhong a cup."

"Hey, Mr. Chen, how to respect me? You should be respected first."

"Dong Zhong, wrong, I am also a member of Xinfeng, you come to our Xinfeng investment, naturally I should respect you."

"Mr Chen is really good at talking."

In the evening, County Chief Lan organized a dinner, and both parties were very happy to eat.

There is no such thing as politeness or politeness.

For Chen Yu, the president of Nongfu Spring is very interested.

Chen Yu is also very interested in Zhong Xiong.

Of course, there is also the upcoming fresh fruit business of Nongfu Spring in Xinfeng.

In fact, Chen Yu thought about doing fresh fruit business before.

But in this world, there is a specialization in the technical industry, and Huanyu Technology focuses on the Internet, not the fruit business.

Although there is a multi-source group, the multi-source group has not been developed for a few years, and its foundation is somewhat weak.

At the same time, the channel has not yet been fully deployed.

The brand is not as strong as others.

So this piece of fresh fruit business can be done by Nongfu Spring, but Duoyuan Group is currently unable to do it.

"Mr. Chen, I really didn't expect to see you today."

"I didn't expect Zhong Dong to come to Xinfeng himself."

"Mr. Chen, what do you think of our 17.5 degree?"

"Zhong Dong, what do you mean?"

Of course, dinner is not about eating and drinking.

Whether it's Chen Yu, County Mayor Lan, or Zhong Xian, there are too many things about eating and drinking.

"I want to ask Mr. Chen for advice."

This is true.

Zhong Xianxian really wanted to give Chen Yu some pointers.

"Dong Zhong is polite again, isn't it? I do the Internet. Although I have done navel oranges before, I only made some cameos. As for our multi-source group, I also handed it over to Manager Shi. What you said should be I’m right to ask you."

Chen Yu pointed to Shi Lanfang sitting next to him.

For future development, Chen Yu also called Shi Lanfang over this dinner.

"Chen is humble again. In fact, I am very optimistic about your e-commerce market. I think your e-commerce platform can not only sell home appliances, clothes, small accessories, department stores, but also fruits."

"Our e-commerce sector does have a fruit business."

Chen Yu also nodded.

"However, our 17.5 degree is different from traditional fruits. We want to build a high-end brand in the fruit industry. So in terms of pricing, it may be higher than other fruits, or even higher than similar navel oranges. But I have some concerns about consumption. It's hard to accept it for a while, what do you think?"

"Actually, it's easy."

Although Chen Yu doesn't make fruit, Chen Yu has an incomparable understanding of e-commerce.

While e-commerce involves all aspects, in fact, we have an understanding of each business.

Especially in the general direction, Chen Yu can stand above everyone in the country. Coupled with decades of experience in later generations, this problem for Zhong Xianyu is not a problem at all for Chen Yu.

"In fact, your high-end fruit business, I think this is a kind of fresh food business."

"Sheng Xian, President Chen, what does this mean?"

"Fresh refers to products that have not undergone various artificial processing and retain the original form of the product."

"Fresh, interesting, interesting."

Naturally, there was no fresh food market in 2005.

It cannot be said that there is no such thing. In fact, there is still a fresh food market, but there is no such saying for the time being.

However, in later generations, the term "fresh food" has become deeply rooted in the hearts of the people.

Many people prefer fresh products.

"Take the 17.5 degree you mentioned by Dong Zhong. It looks the same as a normal navel orange, but if it surpasses ordinary navel oranges in terms of freshness, then your 17.5 degree can achieve high-end positioning and the price can completely exceed them. In Here, picking, sorting, logistics... is the key. Now we can sell 1-2 yuan in the Xinfeng navel orange market, but if we pick it on the same day, we can deliver the navel orange to consumers on the same day. Our price can be 4-8 yuan, or even more than 10."

This is not impossible.

The cheapest of later generations of Nongfu Spring is 10 yuan per catty, and the best is 100 yuan per catty.

This is the charm of fresh food.

At the same time, the later generations of JD.com, Alibaba, Penguin, Yonghui Supermarket, etc. have also invested heavily to increase their entry into the fresh food market.

At this time, it can be said to be the most basic fresh food business.

"Mr. Chen, after listening to your words, he is better than reading for ten years. I have done this glass of wine."

Talking with Chen Yu, Zhong Xian really benefited a lot.

Although Chen Yu's experience in industry is indeed not very good, his vision and pattern are full of brilliance.

Just like this positioning problem.

It turned out that Zhong Xing just made 17.5 degrees into a high-end navel orange brand.

But high-end may not be so easy to do.

In another word, fresh, it links fresh fresh with high-end, so he doesn't think high-end will work.

After drinking a glass of wine, Zhong Xing suddenly had an idea: "Mr. Chen, I wonder if Huanyu Technology is interested in cooperating with our Nongfu Spring?"

"Zhong Dong, what you are talking about is working together, Chen Yu is a little surprised.

With the strength of Nongfu Spring, they don't need financing, they can do it themselves.

Moreover, they have more advantages in doing it themselves, and they have prevented other companies from competing with them.

"Yes, I want to reach a cooperation with your company and operate together in Xinfeng. Of course, we also need your company's e-commerce platform to support it."

Chen Yu understood this.

Nongfu Spring is not bad in brand, experience, and cash.

Their worst is actually an e-commerce platform.

Although the current e-commerce platform is far less terrifying than later generations, this is already a trend.

If Nongfu Spring uses Huanyu Technology's e-commerce platform, they can quickly roll out their 17.5 degrees.

At this time, it is worthwhile to introduce Huanyu Technology to cooperate together.

Of course, this cooperation also has a series of benefits for Huanyu Technology.

The first is to cooperate with Nongfu Spring, so in the future they will be able to better layout the fresh food market.

Of course, this is a little far away for the time being, but even for this one, it is okay.

However, it is more advantageous for the multi-source group.

Duoyuan Group currently has some single products, and it hasn't been long since its establishment.

In terms of channels, distributors, stalls, experience, etc., they are far inferior to Nongfu Spring.

Although Huanyu Technology has an e-commerce platform, it is not a panacea.

Just like navel oranges, you can sell fruits online, but the sales of physical fruits are the bulk.

Since it is an entity, it has to work hard in terms of channels, distributors, stalls, logistics, warehouse management... and so on.

In addition, in the future, e-commerce will be bigger and stronger. Logistics and warehouse management are also the top priorities of Huanyu's technological development.

Although Huanyu Technology also established its own logistics at this time, it hasn't grown bigger yet.

This time working with Nongfu Spring is also an opportunity for Huanyu Technology.

"Our e-commerce platform welcomes brands like Nongfu Spring. Of course, Dong Zhong, in the future, we hope that Nongfu Spring can also give us some support in terms of physical channels, distributors... and so on. "

Talking about business is not about human relations. Only when each party speaks out, the cooperation between the two parties can be long-lasting.

Chen Yu was not polite, and directly put forward his own request.

Zhong Xiaoxiao appreciated Chen Yu's response and raised his glass again: "Happy cooperation."

"Happy cooperation."

Chen Yu also said.

County Magistrate Lan on one side was very aware, and he toasted and said, "Dong Zhong, President Chen, do we have to add us here?"

"That's right, County Mayor Lan, President Chen, we are happy to cooperate."

...

After dealing with Nongfu Spring, Chen Yu was ready to return to the deep city.

As for the school donation, Chen Yu has notified the company to be responsible.

However, before returning to Shencheng, Chen Yu looked at his sister-in-law.

Snail Xi Shi.

This is the snack bar of Chen Yu's house.

But afterwards, Chen Yu's family went to Shencheng and handed over the snail Xishi to my sister-in-law.

Unfortunately, my sister-in-law was not here today, Chen Yu did not call my sister-in-law, and the people in the store did not recognize Chen Yu, so Chen Yu ordered a snail and a glass of soy milk.

The taste is still the same. Although he is alone, Chen Yu eats very unhappily.

"Xiaoyu, are you back?"

I was about to check out, when I saw my sister-in-law came back.

"Sister, I came back two days ago, so I came to see you. I didn't expect you to be there."

"My uncle and I went into the snails."

Seeing Chen Yu's return, my sister-in-law Chen Meihua was extremely excited: "Xiaoyu, let me see you. I haven't seen you for a long time."

"Haha, sister, see if there is any change."

"Become handsome, and become more attractive."

"Sister, you teased me again."

"What are you kidding? If I yell here at this moment, I promise that a bunch of girls will want your contact information."

"How can it be."

"Why don't you try..."

Chen Meihua wanted to shout, and Chen Yu was so frightened that she hurriedly stopped sister-in-law: "Sister-in-law, don't stop."

"Believe it now."

"XinXinXin, sister, this is all right."

"It's pretty much the same."

Chen Meihua took Chen Yu's hand: "Come, come into the store."

"Xiaoyu, where do you live these days?"

"Live at home."

"You haven't been home for a long time, so the quilt at home can't be covered."

"Fortunately, it will only take two days."

"That won't work, go to my house tonight."

"Sister, I am going back to the deep city in a while."

"Ah, won't you play for a few more days?"

"The business in Shenzhen City is quite busy."

"Well, I heard that, it seems you are going to fight a multinational company. What is the name of Weilai?"

"Microsoft."

"Yes, it is Microsoft. Your cousin told me that you must be under a lot of pressure now."

"fine."

If it was before, Chen Yu would be really stressed.

But now, since the two ministers came, Chen Yu has incredible confidence.

"Yes, the spirit is still there, Xiaoyu, I support you."

"Thank you sister. By the way, how is the family business?"

"fine."

"What about brand agency?"

"The brand agency business has declined. Only 10 companies came to talk about agency this year. The main reason is that many people have imitated our model. But, Xiaoyu, don’t worry, the people rely on food, no matter what, Everyone will still eat snails."

"That's probably more tired than before, Sister, look at your hands, you are all working like a 50-year-old. Sister, or you also come to the city, my parents still lack a few helpers."

"Forget it, I won't go."

Chen Meihua shook his head: "I know that your parents' hot pot has been opened all over the country. I didn't graduate from junior high school. I don't have much culture. I don't think I can help your parents. I might as well continue to make snails, here. Tired is a little tired, but I can take care of it anyway. And your uncle is also doing happily, and I am doing happily, so you don’t have to worry about it."

"Yes, sister, you can do what you want."

Seeing how my sister-in-law looked, Chen Yu didn't persuade him anymore.

Everyone has their own way. Although my sister-in-law is not highly educated, snail Xishi has become a career for her.

Even if Chen Yu arranged for her a better, more leisurely one, it might not really suit her.

Next, Chen Yu stayed at the Tianlu Xishi headquarters for an afternoon.

Same as before, when a customer came, Chen Yu ran to serve the plate in excitement.

After being so busy for several hours, Chen Yu was ready to return to the deep city.

"Sister, I'm back to the deep city."

"Xiaoyu, be careful on the road."

"Okay, sister, you and uncle also take care of yourself."

"Don't worry~www.wuxiaspot.com~ We are in good health. When we are free, I will take your cousin to the deep city to see your father and your mother."

"Great, sister, come call me."

Waving his sister-in-law, Chen Yu sat on the public sent to the deep city arranged by Shi Lanfang.

"Xiao Liu, I will sleep in the back first, and call me when I arrive."

He said to Xiao Liu, the front-row driver, closing his eyes, and Chen Yu was about to sleep for a while.

This trip back to Shencheng, Chen Yu knew that that was the time to fight again with Microsoft.

Microsoft, Huanyu Technology is ready, how about you?

===

PS: Brothers, in the past few days, each chapter of Dabai has been backed by 4,000 words, even 5,000 words, and the two changes add up to 10,000 words. From the background subscription, I also saw the great power of the brothers. I know that as long as Dabai gets up hard, my brothers will definitely support Dabai. Thank you everyone, Dabai will continue to explode. Ask for monthly pass, ask for subscription, ask for reward, ask for fit, ask for everything...