Rebirth of India: Superior

Text Chapter 302 Family Portrait

Miranda thought about it carefully and found that although Shakru had many women, he had never had any experience of fooling around with married women. This was probably one of his advantages, so she said happily: "Then I will concentrate all my efforts on helping you to conquer Xiong Dailin recently.△"

But unfortunately, Shakru did not give him this opportunity, because he left New York very soon and came to Harbin. This was because he was not very confident about the response of Harbin's second branch in the face of increased orders, so he planned to come and see it in person. As for Changchun's first branch, he was more relieved. Although Lu Han was a little greedy, it was still within his tolerance range, and the first branch had gone through several tests, so there should be no major problems.

But what surprised Shakru was that the production of the second branch was not a problem. Instead, his backer, Mayor Qin in Harbin, gave him a problem. Mayor Qin hoped that he could invest in an enterprise under the Municipal Grain Bureau, or lend the other party a sum of money to solve the other party's current difficulties.

If it was just a few million, Shakru would have agreed without hesitation, but the funds required this time were as high as hundreds of millions. Of course, if it was just a few million, it would not be worth it for the mayor to ask for it.

So Shakru arranged for Su Ze, the acting director of the second branch, to investigate, but the results of the investigation made him frown even more. The development of this chain restaurant called Quanjiafu is very Chinese, or more accurately, it is very characteristic of the development of Chinese state-owned enterprises during this period.

The predecessor of Quanjiafu was a service company under the Municipal Grain Bureau. Under the tide of state-owned enterprise reform, the service company naturally faced the fate of reorganization. Feng Song, who was in charge of the service company at that time, was a very courageous person. When the service company started, Feng had the courage to find Mayor Qin, the deputy mayor in charge of the Grain Bureau. Mayor Qin appreciated his courage and made an exception to allocate 300,000 yuan for him to run the business. Feng Song also issued a brutal administrative order that each employee should hand in 10,000 yuan of fundraising funds, or pack up and leave.

At that time, the old director of the Grain Bureau was about to retire. Others were busy striving for promotion and waiting and watching. Feng Song had 300,000 yuan given by Mayor Qin, so no one bothered him for a while. Anyway, the service company had 11 people at most, so the impact was not too big. In the end, he actually raised 500,000 yuan. Someone paid 20,000 yuan, but Feng Song borrowed 75,000 yuan by selling everything he had. It was this 500,000 yuan that supported the first store of "Quanjiafu".

Due to the appropriate positioning and delicious taste, Quanjiafu recovered its investment in just half a year. When the dividends were distributed at the end of the year, everyone was smiling. Someone proposed to increase the equity, but Feng Song refused.

After the Spring Festival of the second year, when General Manager Feng visited Mayor Qin again, Mayor Qin had been promoted to Executive Vice Mayor. Hearing that this courageous young man had made a name for himself, the newly promoted Vice Mayor felt that he should do something to show everyone his skills, and agreed to Feng Song's loan plan without hesitation.

However, Mayor Qin would definitely not allow Feng Song to open only two chains. "If you want to open, you must have at least five. Xiao Feng, you must have lofty ambitions. Time is money, and efficiency is life. You are so slow, too conservative."

At this point, "Quanjiafu" has entered the fast lane of development. In the end, the speed of personnel training could not keep up with the speed of opening stores. Mayor Qin was very happy to see such a sudden rise of such an enterprise in the city. Not only did he specially call the bank to ask them to simplify the loan process of Quanjiafu, but he also personally asked about the expansion speed of Quanjiafu.

Last year, the expansion target of Quanjiafu was 20 stores. Mayor Qin wrote, "Seize the day, at least one Quanjiafu in each provincial capital city, with a base of 30 stores and strive for 50 stores."

In theory, although this goal is a bit big, it doesn't matter if authorized franchise chains are allowed. However, Mayor Qin believes that the Quanjiafu brand belongs to the Municipal Grain Bureau and the Municipal Government. How can private individuals use national resources for profit? Therefore, Feng Song could only take out a loan to do this. Although the base was met last year, only 35 new stores were opened. There was no other way. The money could not keep up.

Although the income of Quanjiafu was 220 million last year, the cost of opening stores in other places is really not low. Coupled with the burden of systematic management, the net profit is about 50 million. Excluding the 30% management fee paid to the bureau, the cost of handling the city, and the dividends of several people in the family, there is not much money left. It can't even pay back half of the bank loan.

To be honest, the pace of Quanjiafu's expansion is too fast. The supply channels can't keep up, and the relevant management is also a mess. Otherwise, the net profit last year would have reached 80 million. This is the inevitable pain of rapid growth.

At the beginning of this year, when Mayor Qin was discussing with entrepreneurs, he specifically mentioned Feng Song, "Xiao Feng, your steps for Family Portrait are not big enough. This year I will give you more responsibility. Is it a problem to open 100 stores?"

Mayor Qin has spoken, so there is no problem. Unfortunately, there is a problem with the bank.

To be honest, "Family Portrait" is really a good loan target. The city strongly supports it and the funds are recovered quickly. However, people in the banking industry are also dissatisfied with Feng Song, that is - Mr. Feng is too arrogant. It is true that you have a good relationship with the mayor, but since you are borrowing my money to do business, you should always fulfill the proper etiquette, right?

The people in the bank didn’t really want Feng Song to give them some ice or charcoal, or some courtesy during festivals. Isn’t life all about comfort? You haven’t been too rude on weekdays, but it’s always bad to ignore people, right? You assigned a public relations manager to send a card of 100 or 200 yuan with a blank expression during the New Year holidays. Who are you trying to please? If you really want that, you can just treat me to two skewers of lamb on the street. Everyone wants equal communication. This society is a society of favors.

In the second half of last year, the support of the bank for the whole family was reduced. The whole family is not like real estate projects. The cost recovery is fast and does not bring the huge pressure to the bank. The expansion of the whole family cannot be separated from the support of the bank. In this case, Feng Song would ignore the relationship with the bank. Isn’t it because his own financial situation is good? But the bank also knows that with this kind of huge profit, once the whole family expands, it will become difficult to make a profit. How can the consumption of small cities compare with that of big cities?

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