Rebirth of the Burning Era

"Utilizing product advantages and opening up the market is a simple statement!"

Again, Yang Aiguo interrupted.

His marketing department specializes in this. What are the advantages of the cannery? Is the quality of good, fools know.

That would have to be some idiot inside the cannery, too.

The market is not clear. It has not been a year and a half to accumulate word-of-mouth. How can this advantage be exploited?

Advertising alone is not enough. In advertising, who doesn't say that their quality is good and their products are quack?

Zhou Wanxin waved his hand to interrupt Yang Aiguo's complaints. He had heard enough of Lao Yang's clichés and complaints, but now he is very interested in Liang Yifei's thoughts and asked, "Yifei, what do you think?"

I say? I will not say!

If you don't say it, what should I say?

Liang Yifei sells a small business with a small, hehe smiled, and kept his mouth shut.

He was reborn once, and he didn't owe anyone anything. Even if he did, one life would be enough to repay.

The factory is really not ready to enter, it doesn't make any sense, it's just a waste of life.

But he must have money, and the more the better.

Zhou Wanxin understood the meaning of Liang Yifei's silence, pondered for a moment, and said, "Yifei, let me tell you something plain. The bonus can be given, but how much it will be given cannot be determined now. Uncle Zhou is the director of the factory, and he is responsible for the organization and employees, you can understand this truth."

Liang Yifei was satisfied with Zhou Wanxin's statement.

This is his first 'sale', without a 'successful case', of course others will not give money first.

People of this age just don't have enough business experience and brains, and they're not fools. Just say a few words from yourself, and people will take out thousands of them?

Returning the favor, Liang Yifei then continued: "Uncle Zhou, I have a whole set of plans for the factory's situation, namely product improvement, marketing, and advertising. Let's take it step by step."

"Yo, it's still a set, and boxing, and a combination of boxing!"

Yang Aiguo interjected strangely from the side again, "I want to tell you Yifei, the factory has no money right now, so if you buy machinery, it will not work."

"You don't need to buy new machines or produce anything new, just repackage these cans, reprint a few words, and adjust the packaging template. It doesn't cost a lot of money." Liang Yifei said.

"What about the specifics?" Zhou Wanxin asked curiously.

Liang Yifei thought about it for a while, then turned around to find white paper and pencils from the drawer of the writing desk, and roughly drew the appearance of a can.

The bottom of the can was originally printed with the expiry date and expiry date, and Liang Yifei wrote four small characters on the side.

'Internal special offer'

Below the small print, a small five-pointed star was drawn.

Several people looked at each other, what does this mean?

Zhou Wanxin picked up the paper and looked at it carefully for a while, then turned his head and looked at Liang Yifei with puzzled eyes.

Liang Yifei clicked on these four words with a pencil, and said, "How can the advantages of the cannery be manifested? It is in these four words that the products are specially supplied to the troops. This is our unique advantage!"

After speaking, he looked at Yang Aiguo and said, "Uncle Yang, you just need time to accumulate word of mouth, and advertising for a while will be useless. This is not false at all, so we have to find a way for consumers to believe it when they see it."

Then he looked at Zhou Wanxin and said, "What do the people believe in? Believe in the party, the government, especially the People's Liberation Army! From the eight-year Anti-Japanese War, to the defeat of eight million reactionary troops by Xiaomi and rifles, to the fight against US aggression and aid Korea, and the world's most powerful The People’s Liberation Army has never let the common people down. Although there is no war now, but whenever the common people encounter natural disasters or flood relief, the first thing that comes to mind is the People’s Liberation Army! Therefore, our cannery, as long as it is released to the military With the brands we supply, people will naturally believe in our quality.”

Zhou Wanxin loves hearing this, especially!

He came down from the army!

Liang Yicheng thinks about this as well. Once they encounter any natural or man-made disaster, as long as they see the green of the People's Liberation Army, the people will feel at ease and know that they are saved.

Over the years, the people's feelings and yearning for the army are a real golden sign!

The equipment and food for the troops, I dare not say how high the grade is, but the quality is absolutely first-class, who dares to play tricks on the military supplies? That's courting death!

"Well..." Zhou Wanxin pondered for a while, nodded, and said, "It makes sense. However, even if it means that it is of good quality, the common people may not necessarily like to eat it, right?"

"It's not about eating."

Liang Yifei smiled and asked an irrelevant question: "Uncle Zhou, now parents all hope that their children can go to college, but if they fail, they are entering a factory. Why is this?"

"Learn cultural knowledge! It's still a question." Yang Aiguo said.

"Why did you learn cultural knowledge?"

This time, Liang Yifei asked and answered his own questions. After a pause, he said, "It's not because college students are allotted for distribution when they come out. It's because of their cadre status, salary, benefits, housing allocation, and household registration. There are benefits."

Several adults were taken aback by what he said, and then they all laughed.

It's a bit straight-forward, but that's the truth.

After going to university for a few years, you will get a good job, high salary, good treatment, different identities, and the country will raise you, so you have a good face.

"Right, to put it bluntly, 'superior'."

Liang Yifei continued: "It is also reasonable to repackage the canned food with the words 'internal special supply' printed on it. A few dollars can't buy a real superiority, but it can buy a feeling of superiority. According to fashionable words Say, our canned food not only has use value, but also has added value!"

When these words came out, the three adults were a little stunned.

At first, I didn't expect Liang Yifei to be able to say something like "the frontier of the times" when he got out of jail;

Second, considering their own experiences, what he said really makes sense.

The so-called 'privilege' and 'superiority' are not necessarily derogatory terms. In short, they are different and better than others.

It's like evaluating a model worker in a factory. In fact, there is not much money to be rewarded. If you get an evaluation, you may not be able to get a salary increase, but the employees can fight for it.

To put it bluntly, isn't it the feeling of 'I'm better than everyone else'.

And now these self-employed people earn so much money to buy a car, and they don't need tens of thousands of yuan per car, and it is really ten times worse than the hundreds of thousands?

It's not a face. Driving a car of hundreds of thousands of dollars feels superior to others.

"Director, we're not producing canned food for the troops now. Isn't that a lie to print this?" Yang Aiguo interrupted again.

Zhou Wanxin and Liang Yicheng were not happy to hear this, so they finally came up with an idea that looked good, and Lao Yang was making trouble here.

But this worry is indeed justified.

Even in order to make money, you can't cheat! This is the basic principle!

"Yifei, the idea is yours, what do you say?" Zhou Wanxin asked.

"What does this say?"

Liang Yifei chuckled, "The backlog of canned food was originally planned to supply the troops, right? That's right! The quality of canned food has nothing to say, it's much better than the outside, that's right. Internal special supply refers to quality. . It's a military-industrial quality specially supplied to the army! How can this be a lie!"

Yang Aiguo opened his mouth subconsciously, and instinctively prepared to pick on.

But his mouth was open, but he didn't know what to say.

Zhou Wanxin glanced at Lao Yang with a half-smile, and finally made a final decision: "Okay, Yifei, you say a combination of punches, let's hit the first punch first, get a batch out, explore the way, and then decide on the next step."