Rebirth of the Internet Overlord

{Time: February 29-March 3, 2004}

{Location: Flower Planting-Jiangcheng}cai

Ning Zimo and his entourage left as quickly as they arrived. It was already the afternoon of the third day when Ma Yun stood at the airport to say goodbye to him.

After standing outside the security checkpoint and watching for a long time, Ma Yun turned around and became curious about Cai Chongxin, "Tell me, why does this guy have so many weird ideas? Whether it's selling added Skype, or the cultural and gaming industries he planned, and from

The various ecologies extended by our Ali Baba..."

After a pause, Ma Yun curled her lips and continued, "It seems that the words of our ancestors, 'Three hundred and sixty years of practice, will lead to the number one scholar'."

"How can I say that he has unlimited creativity?" Cai Chongxin shook his head with a smile, then laughed out loud again. "And his ability to utilize resources is also outstanding. His general manager of Coldplay Technology was originally just

He looks like a good person. But looking at his appearance, I'm afraid he is using projects to instill human experience into people."

"With more money, useless people can become talents." Ma Yun couldn't help but shook her head.

After saying that, Ma Yun looked at the figure in the distance who had not disappeared from sight and frowned.

After a long time, he said in a deep voice, "Next year, we will reach a formal strategic alliance with him!"

"Well," Cai Chongxin nodded, "Judging from his current business development system, Emperor Penguin is indeed the most powerful helper for our Ahri."

“Doesn’t Yahoo even count?”

"Hahahaha, water from a distance can't dissolve fire from a distance..."

"Hey, forget it, let's not mention that. Let's see what flowers he can come up with this year..."

"Just look at his last few pieces of the puzzle in the gaming industry."

***+***

No. 80 Hebao Hute, next to Gexin Avenue, Dxh District, Jiangcheng District, Hubei Province, is home to a stand-alone game publishing company established in 1996. After eight years of development, in 2004, this stand-alone game publishing company was in a period when piracy was prevalent.

Planting flowers in the land has achieved annual sales of RMB 5,000,000.

But at this time, the company CEO Zhang Shubo, who was sitting in the conference room, did not look like a winner who had made great achievements. Instead, he looked like a loser. So he was restless.

The situation naturally disturbed other people sitting in the conference room, making everyone look nervous.

Just when everyone was restless, there was a sound of footsteps coming from far and near outside the door. Perhaps because they were upset, everyone couldn't help but feel nervous and cast their sights in the direction of the door.

The footsteps got closer and closer and stopped at the door, followed by a gentle knock on the door. The sound seemed to knock on the hearts of the people inside the door, causing everyone to adjust their posture and sit upright without any explanation.

Zhang Shubo saw that everyone was in good condition, and he sighed slightly before raising his voice.

"Please come in"

The door was gently pushed open, and several figures behind the secretary were revealed at the door.

"Mr. Zhang, people from Wegame Company are here."

While the secretary was speaking, he walked in the door and guided the people behind him into the conference room half sideways.

The first person to walk through the door was Ning Zimo, who almost had his head pried open by Ma Yun in Qiantang two days ago.

Zhang Shubo looked at this young man who had heard many rumors. His face was calm and he didn't look like he was going to negotiate.

"Mr. Zhang, I have admired you for a long time..."

Long admired?

This wording!

Zhang Shubo couldn't help but smile bitterly in his heart.

The person I should have admired for a long time is probably the young talent in front of me, right?

…

Sitting opposite Zhang Shubo is a negotiating team that makes Ogilvy people feel neat and at the same time extremely strange.

The young man taking the lead is none other than Ning Zimo, the richest young flower grower whom Ogilvy people have admired for a long time. There are two distinct groups of people standing beside him, one on the left and one on the right. One group is the three attorneys from AllBright City, while the other three are

He is a young man who is only a few years older than the young richest man.

Wu Zhenyu, general manager of Coldplay Technology; Luo Shuohan, financial director of Emperor Penguin; Dong Qianqian, the beautiful secretary of the richest man.

With such a combination, is the opponent certain to win Ogilvy?

Zhang Shubo really didn't know how to describe his mood at the moment.

It has only been 8 years since Ogilvy was founded this year.

8 years, the most glorious year has just passed.

How could Zhang Shubo be willing to sell it like this?

But the person opposite him was a presence he couldn't resist.

This acquisition battle seems to have reached its final outcome from the moment AllBright's legal delegation revealed their identity as agents.

Zhang Shubo had a lot of thoughts in his mind, but he couldn't help but sigh, "It's not easy for Ogilvy Electronics to get to where it is today in the field of flower cultivation. Ogilvy was founded in 1996, but in 1997 it became a glass slag in the field of flower cultivation."

As the exclusive agent, we sold 15,000 units of "Warcraft 2" that year."

Zhang Shubo glanced at Ning Zimo and said with a smile: "Don't think that selling 15,000 sets of genuine CDs in a country with a population of more than 1 billion is a failure. I am quite satisfied with this result.

That year, the genuine CD of "Warcraft 2" sold for 168 yuan, and the pirated version ranged from 10 to 20 yuan. At the time when the flower was planted, the annual per capita disposable income of urban residents was not high, only about 5,000 yuan. Therefore, the price at that time was

There are not many flower growers who have the purchasing power."

Ning Zimo is a loyal fan of Glass Slag, and Zhang Shubo is very clear about the difficulties behind Ogilvy.

Excluding the factor of insufficient per capita income, the piracy market has indeed compressed the profit margin of Ogilvy and Mather. As of 2004, there were 50 million "StarCraft" and "Warcraft" players in the land of Flowers, but Ogilvy and Mather were given the opportunity to sell "StarCraft" and "Warcraft"

The total sales volume of the three ace series games "Conflict" and "Counter-Strike" ("CS") was only a few million, which shows how big the installed base was at that time.

Zhang Shubo's words continued. Ning Zimo saw his inner struggle and simply let him speak.

“Ogilvy & Mather has worked very hard, but the profit model of early software developers was mainly based on the sale of software. If the profit margin of software sales is squeezed by pirated software, the software developer is likely to be unable to make ends meet.

We at Ogilvy were moving forward under this pressure, and we were working hard until 2002. Until that year, we finally implemented the simultaneous global release of the game "Warcraft 3: The Frozen Throne". Although it was launched

At present, I hope that the price of this game’s flower cultivation will be 20% of the global price.”

As Zhang Shubo spoke, he looked at Ning Zimo. Although he knew that the young richest man in front of him was already the largest shareholder of Glass Slag, he couldn't help but smile.

"The sale price of "Warcraft 3: The Frozen Throne" in flower-growing areas has been reduced from the original 168 yuan to 48 yuan. This is a drop of up to 71%, which to a certain extent has brought together our flower-growing players.

That price reduction and simultaneous global release allowed flower growers to enjoy double happiness for the first time, and Ogilvy Electronics' reputation in flower growers was also established because of this. That was our most glorious time!"

Ning Zi looked at Zhang Shubo with a silent smile, and then looked around him for a moment, and found that everyone at the Ogilvy & Mather meeting had raised their chests, and their faces were glowing red, as if they had returned to that glorious moment.

But for Ning Zimo, who had a clear purpose for this trip, just listen to it.

Looking at the calm look on Ning Zimo's face, Zhang Shubo felt that he had never been so out of breath.

"Just last year, we at Ogilvy accumulated 50 million yuan in revenue for the whole year, occupying half of the PC game market. If Glass Slag hadn't postponed the agency rights of "Warcraft Online", based on our relationship with Glass Slag,

, will definitely win "Warcraft Online". By then, our Ogilvy team will be even more powerful in the country.

Mr. Ning, under such a good situation, why should I sell Ogilvy?"