Rebirth of the Internet Overlord
0318. Set a small goal for Duobaoyun first
/*Regret, your little goal has arrived!*/
{Time: June 2, 2004}
{Location: Flower Planting-Special Zone}
The reason why most people can live safely in this world is because the knife stabbed from other people's hearts has no lethality as long as it is inaudible and invisible.
Therefore, no matter how Dong Qianqian stabbed Ning Zimo in her heart, after this short meeting, Ning Zimo could still sit on the rooftop unscathed and chat with Zhang Xiaolong and Chen Li about the next development of the Multi-treasure Box.
"On the first day that Duobao Box was launched, we still used our usual promotion methods, but after adding the Bing search engine, we gained 30,000 users on the first day." Zhang Xiaolong said calmly.
Chen Li could feel that the boss Zhang Xiaolong would no longer be as excited as before about how many users gmail grew in a day.
After all, Gmail has developed 30 million global users since 2002, so the 30,000 users of Duobao Box are no longer able to catch his eye.
"It's only 30,000, it feels a bit small..." Ning Zimo scratched his head feebly.
This unpretentious action made Chen Li roll his eyes.
It seems that the boss is the one who is most "indifferent" to the number of users!
Because he once developed Skype to 130,000,000 users in 16 months. The user growth trend is still an unattainable mountain in the industry. Perhaps, one day there will be a product with 16 users.
Within the month, the growth exceeded Skype’s user growth.
But that product may have to come from the hands of this big boss, right?
Ning Zimo saw Chen Li's "rolling eyes", and he could understand what Chen Li was "despising". But user data is like this. When anyone looks at the number of users from the perspective of a product manager, in fact, for the skyrocketing
Numbers can easily cause visual fatigue.
At that time, the only thing that aroused everyone's interest, apart from more advanced functions, was money.
"Hurry up and collect the money after the 1-month trial. According to my experience from Skype to ACS. The user fee of 9.9 US dollars for the trial version is likely to help Duobao Box become profitable quickly, while the enterprise version of Duobao Box will
It will allow Duobao Box to earn back all the investment in 'gmail' and 'Duobao Box'." Ning Zimo said with a smile.
"Master, I estimate that Duobao Box will become profitable as quickly as [acs]," Zhang Xiaolong added with a smile, "The main reason is that your experience charging model is really addictive."
After a pause, Zhang Xiaolong said with a "wry smile", "Today, the SaaS model of Internet software has not yet become popular. There are many traditional Internet and software companies whose profit models are still based on selling the lifetime use rights of the current software version.
Just like Office, the 2000 version costs a fee, the 2003 version costs another fee, and it is estimated that the 2007 version will cost another fee. This habit of big companies has affected many people, so much so that most of the European and American software industries
The company has almost become a boss, and they all have the traditional mindset of just sitting back and collecting money.”
"Yes," Ning Zimo nodded. "The Internet is here, and traditional thinking is no longer conducive to development due to the impact of the Internet. Different from traditional thinking, the important thing about the SaaS software model is not the deployment method but the charging model. Users are free
When you experience the benefits brought by the software, you will unconsciously compare whether a more advanced version is more beneficial to your use because of the existence of paid anchors.
During the entire use process, the user will form a mindset of 'I can terminate the use at any time', making him feel that he has absolute control over the use of the software. On the contrary, it will reduce the user's wariness, and then most users will
After paying once, you can find the most comfortable price among multiple price anchors.
Finally, products in the SaaS software model are also a growth model for the development team to explore user needs more carefully. On the one hand, if it is not used well, customers will not pay. On the other hand, if the experience is excellent, customers will renew.
A win-win situation between buyers and sellers is the core of the long-term development of the SaaS software model."
Starting from [Skype], [acs], [LinkedIn], and [Double Box] have all followed the saas gold model.
Nowadays, even the three earliest companies under Ning Zimo, [Nuwa], [Pangu], and [Queqiao], have quietly transformed their original version buyout system into a SaaS monthly rental payment method.
After being tempered by the Internet pricing models of so many types of software, Ning Zimo has now taken the anchoring effect pricing method of free, experience, premium version, and enterprise version to the extreme in terms of pricing strategy.
Among all its saas monthly payment models, Ning Zimo helped the team develop 3-4 types of pricing based on the anchoring effect on corresponding product pricing. There is always a pricing that will make users feel like they have paid some money.
It’s like picking it up for free!
This charging method has subverted the industry's traditional charging method. Since Ning Zimo has never released data, only some people can see some clues from Skype's past profitability.
Perhaps after [acs] and [Double Box], more people will start to study similar pricing strategies. But when more people use the same pricing strategy, it means that the market's consumption habits have gradually formed.
At that time, Emperor Penguin's software will have more potential to tap as everyone jointly cultivates a larger market.
Anyway,
Krypton gold is cool for a while,
It’s always fun to make money.
In the past life, how many people who played QQ did not pay for Ma Daba?
oh,
I thought a little too far,
Aren't you talking about the multi-treasure box with Zhang Xiaolong?
Speaking of Dropbox, which is brewing to create problems for Google's gbmail, this cloud storage service is also an idea from a previous life. The company founded by three young people in 2007 provides private cloud storage services to customers around the world.
In the first two years, Duobao Box in the previous life only had one million users. Who would have thought that in three years, Duobao Box would gradually develop into a giant company valued at US$10 billion.
Such a unicorn, coupled with a mature krypton gold mechanism.
If you develop the Treasure Box from your own hands, it will definitely play a greater role than in the previous life.
Ning Zimo knocked on the table and highlighted the key points, "Don't underestimate the strategy of [Double Box]'s 30-day free trial with a $9.9 entry plan. The trial of [Double Box] is the same as the trial of [acs].
That's just opening the lid of Pandora's box. Once you try it, you won't be able to stop."
The reason why the [Double Treasure Box] project is put on the agenda is actually what Ning Zimo promised Zhang Xiaolong long ago. He is responsible for finding a suitable money-making project for the foxmail team who has followed Zhang Xiaolong through life and death, and this money-making project Ning Zimo
What Mo Mo is eyeing is the private storage cloud that does not conflict with [acs] in the big cake of cloud services.
In 2017, before its rebirth, the global public cloud service market was as high as US$117 billion. However, the domestic giant Alibaba at that time only accounted for 3.7% of the list, followed by Google.
However, it only occupies 2.8% of the share. The one ahead of Google is Juhard, which occupies more than twice Google’s 8.7% share.
But none of these three combined can beat the number one on the list. Amazon AWS, which is unsurpassed, dominates 54.1% of the market share.
Of course, in this life and in the future, this monopoly share will definitely be planned by me under the [acs] banner.
In its previous life, just as Amazon AWS dominated the cloud service market, Duobao Cloud, which occupied a considerable share of the cloud storage lightweight product market, can naturally be used at this time to allow Zhang Xiaolong's Foxmail team to make some money.
Although it is a bit early to launch Duobaoyun at this time, and it has fallen in previous lives. But within a period of time, it has the possibility of becoming the next [Skype]!
"The technical requirements of the three major projects of Gmail, Duobaoyun, and [acs] are similar. Our joint development costs will be reduced by 30%-50%, and the comprehensive operating costs can be reduced by at least 15%. This way
Once we go there, the operating costs of these services are reduced.”
Ning Zi looked at Zhang Xiaolong with a silent smile, raised an eyebrow at him and said, "With such combined advantages, let me help you set a small goal for Duo Baoyun first."
???
Chen Li looked at the boss with shining eyes and the boss's boss with great interest.
I always feel that the "small goals" mentioned by the boss's boss,
Will be an interesting number.
"3 years, 500 million US dollars,"
Seeing Zhang Xiaolong nodding silently,
Ning Zimo still couldn't hide the smile she was holding back.
"Remember, it's net profit!"
Chen Li saw his boss's pupils shrink.
He couldn’t help but complain, “It’s really a ‘small goal’~~”
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