Rebirth of the Internet Overlord

{Time: February 24, 2005}

{Location: Flower Planting-Special Zone}

Yang Jian was still sitting in the same place, but after hearing Ning Zimo's name, he leaned back happily. It was obvious that he wanted to give Han Qinghua the opportunity to speak first.

Seeing how indifferent he was, Ning Zimo raised his eyes and looked towards the cheap brother-in-law.

After all, Luban Technology, which has been dormant for three years, has also reached its first wave of explosion.

Facing his brother-in-law's gaze, Han Qinghua gently straightened his collar. Before going out today, his wife Luna specially asked him to put on a suit to welcome such an important moment!

Three years later, Zhuang Zhanpeng, an old friend whom Lian introduced, was the first to spread his wings and create a miracle of 5.6 billion US dollars. Although that time he reaped a high income that he had never imagined in his life, with 1 before tax.

With more than 100 million in income, he has entered the ranks of billionaires. But after all, it is not supported by himself, but more like a gift from nepotism.

In my own eyes, only Luban ERP of Luban Technology can be regarded as a child that I pulled up one by one.

Only Luban ERP can truly prove that Zhuang Zhanpeng did not rely on nepotism to reach the position of general manager of Luban Technology.

What he relies on is ability, his own ability, and his ability to lead the team!

Lifting it to his chest in one breath, Han Qinghua tugged hard on the collar that should have been straightened out.

What flashed through my mind were the results that had been engraved in my mind over the past few days and were familiar to me!

"Luban Technology has acquired 4,538 business users in the past year and a half, of which 38.8% are American customers, 35.7% are European customers, and the remaining 25.5% are flower growers. Among them, the average subscription price of the American version is 1,980 US dollars a month.

The average subscription price of the European version is 1,560 euros per month, while the average subscription price of the Chinese version is 7,980 yuan per month.”

Luban ERP implements the saas model, which is a monthly usage charging model. The Chinese version is priced at 80% of the overseas pricing, which is a rule Ning Zimo set early on.

However, Luban ERP is a modular ERP, and many advanced functions are not yet available to domestic business users.

Moreover, as a local enterprise that grows flowers, Luban must, on the one hand, focus on cultivating the ERP usage habits of domestic business users, and on the other hand, it must provide domestic business users with some discounts. Therefore, the average subscription price for domestic users is less than half of that of foreign users. This

This is also reasonable.

But compared with the 561 commercial users in 2003, Luban’s user growth this year can be called a cliff-top growth.

"In 2004, 1,760 American customers contributed 36.9 million U.S. dollars in sales, 1,620 European users contributed 3,835 million U.S. dollars in sales, and 1,258 domestic users contributed 13.5 million U.S. dollars in sales to us."

Han Qinghua smiled faintly, paused and said, "Luban ERP contributed 89.75 million U.S. dollars in sales throughout 2004. Our annual operating costs were 22.5 million U.S. dollars, so the profit we created was 67.25 million U.S. dollars."

Ning Zi silently looked at Han Qinghua, who looked serious but slightly relaxed, and raised the corners of his mouth with him. But after smiling, he turned his head and glanced at Luo Shuohan.

Luo Shuohan saw Ningzi looking over silently and said knowingly, "According to the data from PricewaterhouseCoopers in 2004, Jindie's turnover was 445 million yuan, an increase of 22% from 2003. At the same time, Jindie's profits were all

There are 5496w RMB per year.

In the same period last year, UFIDA's turnover reached 725 million yuan, an increase of 20% compared to 2003. And the profit part also reached 70 million yuan."

Turning to look at Han Qinghua, Luo Shuohan said with a smile, "Luban ERP's global sales are 735 million yuan, but its profits are as high as 551 million. Not to mention the overall international revenue, just the domestic profit can already surpass Jindie

Close to UF.”

"Of course, our operating model is very different from theirs. In terms of the cost of software implementation, we use the model of [Queqiao] plus [Pangu] and [Feixun], plus [acs] in Europe.

Rice and flower planting port province server assistance.

It can be said that our 547 members can save a lot of money on travel expenses, and users have also saved a lot of software implementation and training costs. Not to mention, our centralized office saves a lot of office expenses."

Han Qinghua raised his chin, looking rather proud.

But he knows very well where Luban ERP’s outstanding achievements come from!

It’s not the territory that the cheap brother-in-law sitting at the top drew early in the morning that played a big role!

"In total, the operating costs of the two overseas centers have lowered the overall profit. Otherwise, Luban ERP may have a profit of more than 70 million." Luo Shuohan said with a smile.

Ning Zimo shook his head after hearing this, "This amount is already very good. After all, nearly 35% of the operating costs are investment in search engine advertising."

The promotion method of Luban ERP is different from that of Jindie UFIDA. Compared with them, Luban ERP has no agents at all. In addition to search engine advertisements and online demonstrations, Luban ERP's sales team almost only has one meeting with the customer before signing the contract.

Opportunity for face-to-face interviews. Calculated in this way, Luban ERP will naturally save a lot of travel expenses and middleman price differences.

Although this approach was formulated, Luban ERP's domestic advancement speed was much slower than that of the other two companies. However, Luban ERP still won many business users by virtue of its modular self-selection model.

Luban ERP has never relied on quantity to win, but has won a small part of the domestic market by relying on high-quality users.

Of course, part of the domestic promotion expenses and 10 years of ERP corresponding keyword rankings only cost 5.5 million yuan when Luban bought it from Baidu. This amount makes Luban ERP become a major customer of Baidu! This has to be

That said, it is another win-win cooperation strategy.

As for whether Comrade Robin Li recognizes it or not, that is unknown.

As for the foreign part, there is a sales force (saleforce) in front of it, and Luban ERP is following behind it to grab some Oracle and Siap customers, which is enough to save money! After a few more years of accumulation, I want to break up with Oracle and Siap.

Arm wrestling, isn't that the old way of the past life?

It's just that it was rearranged 22 years in advance. It's unclear what kind of competitive situation the international ERP industry will be by then.

"As for the to b part, Luban ERP has grown enough this year." Ning Zimo nodded, then turned to look at Han Qinghua and asked, "What about the to c part?"

To B is a business user, and To C is mostly an individual or small and medium-sized business owner.

The to c mentioned by Ning Zimo specifically refers to the cooperation between Luban Technology and Ahri.

When I went to Qiantang in 2003, Ali's Taobao had not yet been officially launched. In mid-2003, when Taobao was officially launched, Luban ERP officially entered Taobao's to c software market. But for that whole year, Luban Technology was just

Crossing the river by feeling the stones at the To C market.

But by 2004, Taobao, which had experienced the baptism of SARS, had made some achievements. Some individual Taobao sellers had already made hundreds of orders, and many platform-based e-commerce small and medium-sized enterprises were established one after another.

Luban ERP's to c business has also officially extended to Taobao.

But this piece of business made Han Qinghua shake his head involuntarily:

"I have read Taobao's financial report last year. Taobao's sales in 2004 increased by 217%, reaching 2.3 billion yuan." After a pause, Han Qinghua smiled bitterly, "It is precisely because I understand their data that I understand,

Our Luban ERP’s to c business is a team of 20 people and has created 5.9 million yuan, I’m afraid...it’s not bad..."

"E-commerce is an emerging thing after all. Being able to win 590wc of business this year is already a good achievement."

Ning Zimo nodded and smiled, "2.3 billion is divided among nearly a million sellers, but you almost transferred nearly 10 yuan from each seller. This is already plucking the feathers from the iron rooster.

After all, the per capita income of 1 million sellers is only 2,300 yuan for the whole year, which is considered to be charging two thousandths of the software fee. This is not a bad result in the current software atmosphere of Zhonghua. After all, when new businesses emerge, they must start from the existing ones.

Rich people make money from those who dare to try new things. This logic will not change."

From the day the to c business was designated, Ning Zimo knew that his development in the land of flower cultivation would not be as rapid as the to b business.

But in the future, the usage rate of personal software will be higher and higher. With such a market, Ning Zimo will not let Luban Technology give up from the beginning. Even if it means losing money and making a profit, it still needs to be tried, let alone how much profit it can make.

some money.

"It's done, I think it's not bad. If we continue to persevere in this business, although it will not catch up with Luban ERP's market share in the future, in years when the economy is bad, it will become an important incremental market for Luban Technology!"

Ning Zimo did not discuss this topic further and directly made a conclusion.

Then he thought about it and said, "All profits under Luban ERP, except for 40% of the profits corresponding to the TUP bonus shares and all distributed as dividends, 15% of the profits will be paid to [Queqiao] in the ratio of 2:2:6

], [Feixun] and [acs] are used as technical service fees. All other parts are used as expansion funds and will continue to be invested in the expansion of Luban Technology.”

"Master, this...isn't appropriate." Han Qinghua looked at the other people present and cautiously said, "Other brother units will not get this high proportion of dividends."

"Other brother units make much more money than you."

"That's right, what does this little profit mean to you?" Yang Jian squinted his eyes and said with a smile, "After working hard for these two years, you should also give some rewards to your team members."

Everyone around him was smiling, and Han Qinghua was speechless.

Who made Luban Technology so unsatisfactory?

I just made more than 6,000 US dollars.

It's not enough to watch at all.

But before he could finish muttering, he saw his cheap brother-in-law looking at Yang Jian.

Ning Zimo nodded towards Yang Jian and said, "Brother Yang, let's talk about the treasure digging trade."

"Okay," Yang Jian relied on the trend, "Dubao Trading completed sales of 550 million US dollars in 2004, but due to the increase in SKU categories and increased competition, the overall profit margin of Diobao Trading dropped to 34.5%. Therefore,

Diggao Trading achieved a profit of US$189 million in 2004.”

"Emmmm, it's a cash cow after all. The treasure-hunting trade is indeed the most profitable of our early projects."

Ning Zimo smiled, but stopped after saying something.

Yang Jian naturally picked up the topic and continued, "Dubao Trading has now reached 3,400 SKUs. At present, the supply chain of these corresponding products has been provided to Dibao Mall to expand the product library.

At the same time, the current profitability of Diobao Trading is declining. In addition to the increase in fast-moving consumer goods, 5% is invested in the product research and development of [Mini Gold Quality Manufacturing]..."

Ning Zimo nodded after hearing this, "This is the necessity of comprehensive development, because we must invest more R&D expenses in products in order to seize more markets."

The fact that Diubao Mall was able to achieve sales of 300 million US dollars in 45 days is by no means unfounded, but the [Diamond Quality Manufacturing] behind it has followed the path of cooperative development from the very beginning, so that the products of Diubao Mall were launched from the day they were launched.

It has the quality and functionality to compete with local products from Omega countries.

"It's much simpler here at Treasure Digging Trading. 20% of the profits will be distributed according to the TUP reward equity. I will transfer the remaining 100 million to other places. The remaining part will be invested in the equipment update and team expansion of [Dianjin Quality Manufacturing]."

!”

Ning Zi silently set the tone concisely and concisely, then turned around and smiled at Zhang Xiaolong and others:

“I have already read the financial reports of [gmail], [Panda Pictures], and [Cold Play Technology]. Although it is not a problem to support your own team, it is still not the time for you to exert your efforts.

Therefore, all the profits in 2004 were used as dividends for tup reward equity and the remaining part was fully invested in the operation of the project."

Gmail is free to operate, which is for ecological needs. Dropbox, a subsidiary of Gmail, only really operated for half a year after 2004. Even if the revenue is less than 10 million, it is slightly profitable.

It’s time for real harvest.

[Panda Pictures] Although "Peppa Pig" was launched and some money was made from the peripherals of "Peppa Pig" after it was launched on the Treasure Hunt Mall, the team still needs to continue to invest, and Ning Zimo does not have to

In order to make a profit of nearly 10 million, the development of [Panda Pictures] was stopped. Therefore, [Panda Pictures] also needs subsidies from other projects.

This is especially true for [Cool Play Technology]. Due to the free model and the positioning of ecological supporting facilities, the profit of [Cool Play Technology] is only enough for the team to digest internally.

In this case, Ning Zimo will naturally not withdraw the profits from these three projects.

But other projects were brought out for display, but when it was his turn, almost none of them were displayed. Although they were happy to hear the profitable arrangement plan, Zhang Xiaolong, Yan Yufeng, Wu Yujun and Wu Zhenyu still looked at each other and curled their lips.

There was no shame in their faces, but they held their breath in their hearts because of this.

When Ning Zimo saw their looks, he understood what they were thinking.

But there was no need for him to pay attention to this problem. Instead, he turned to look at Luo Shuohan:

"The groupization plans of various domestic companies will be put out before June. We still need to use group operations to avoid some financial tax problems and achieve cost savings and personnel deployment."

"Well, I will definitely take it out before June." Luo Shuohan nodded heavily.

Ning Zimo looked at his serious look and said nothing more on this issue.

"The [Senior Programmer Incubation Center] that has been dormant for more than a year has accumulated enough in the past time." Ning Zimo turned to look at Levqin and said, "Get ready. Wait until I come from the United States this time."

When we come back, we will have more fun!"

"I've been waiting for this day for a long time!" Levchin said solemnly.