Rebirth of the Internet Overlord

0385. Cai Wensheng receives an olive branch

/*Second update*/

{Time: late July 2005}

{Location: Planting flowers}

Looking at Cai Wensheng who was moved, Ning Zimo smiled:

"Speaking of which, Mr. Cai and I have similar resumes. I dropped out of school and started working at the age of 17, and then officially entered the Internet industry. So, essentially, I am the same as Mr. Cai. In our eyes, it seems

Without a serious business model, we just rely on one or two "nirvana" to carve out a sunny avenue in the Internet space."

Ning Zimo's seemingly clichéd words made Cai Wensheng smile bitterly and shake his head, "Mr. Ning, although I am very happy when you say that. But my past may be shared by thousands of Chinese people, but your experience so far

So far, it’s still the only one.”

Ning Zimo could tell that Cai Wensheng said this as a compliment. But Ning Zimo did the same. He was not trying to get close. In his eyes, Cai Wensheng, who was born in Fujian in 1970, was a rather interesting and reckless hero.

Unlike Internet celebrities who often study abroad for master's degrees and Ph.D.s, Cai Wensheng never went to college. He dropped out of high school in his first year of high school to start business with his family. He founded an international trading company at the age of 20. Before becoming famous in his previous life, he had made clothing.

, real estate and stocks and other industries.

In 2000, Cai Wensheng became very interested in the Internet because he made a lot of money by speculating in Internet concept stocks. After some research, he became a domain name hunter, who registered domain names and resold them.

What made Cai Wensheng famous in one fell swoop was his rush to register Lenovo’s “fm365” domain name.

fm365 was a portal website that Lenovo spent heavily to build and launch in October 1999. At that time, Lenovo regarded fm365 as an important part of its Internet strategy, and its role was comparable to that of Sina and Sohu. Although Lenovo attached great importance to fm365,

But there is nothing wrong with domain name management.

Since the fm365 domain name has a registration validity period like every domain name, when the validity period expires, anyone can register the domain name. As a domain name investor at that time, Cai Wensheng’s most important way to make money was to grab such a famous domain name.

Then sell it to its original owner or a powerful buyer at a high price.

Cai Wensheng is an excellent hunter in the field of domain name squatting. He knows the top 10,000 websites in China well and has built a database to collect all domain names with investment value.

Cai Wensheng had been watching the fm365 domain name expiration vulnerability since early in the morning. He noticed that there was a time difference in domain name registration in the United States, so he rented a server in the United States and wrote a set of software that automatically submitted registration information thousands of times per second.

On that day of that year, the fm365 domain name expired. With countless preparations, Cai Wensheng, who was only one thousandth of a second happier than Lenovo, won.

Cai Wensheng's offer immediately attracted widespread attention from Chinese and foreign IT media. Lenovo also sent negotiation experts to find Cai Wensheng. Everyone craned their necks to see how much Lenovo wanted to spend to redeem the domain name.

At that time, Cai Wensheng had already built his own 265 website. It would also be a good choice if he transferred fm365, which had hundreds of thousands of visits every day, to the 265 website. However, after a night of hard thinking, Cai Wensheng decided to give the domain name to Lenovo for free.

This domain name squatting case, which has been causing a lot of noise for many years, naturally everyone was happy with the result. Lenovo lost a lot of money and saved face. Cai Wensheng and his 265 also quickly became famous through the news effect.

Cai Wensheng's move is more effective than millions of yuan in advertising for 265. With this shareholder style, 265 has developed rapidly, and the number of visits has increased rapidly. In just one year since its establishment, 265 has ranked among the top 100 click-through rates in the world.

Location.

Ning Zimo also knew that in his previous life, Cai Wensheng quietly helped many companies regain international domain names from foreigners, and also helped many domestic brands and government agencies renew their domain names at his own expense to protect resources.

Although he was born rough, he can be regarded as a true rough hero.

What's more, in an era when the five major portals control large domestic traffic, and Baidu has acquired the personal website hao123. If you want to divert more traffic to its Internet sites, acquiring the 265 website is definitely the best choice.

What's more, Ning Zimo's contact with Cai Wensheng this time is more than that simple, but there must be an incision in everything.

With his thoughts flowing, Ning Zimo expanded the topic.

"Actually, I had an initial impression of Mr. Cai from the fm365 incident that year, so this time Mr. Cai sent out a hero post to convene a meeting of webmasters, and we, Emperor Penguins, must come. Because in addition to talking to the participating webmasters,

In addition to some cooperation, I also want to have more in-depth cooperation with Mr. Cai."

Ning Zimo went to the topic openly and honestly, which was in line with Cai Wensheng's brief understanding of him today.

From Cai Wensheng's superficial understanding, Ning Zimo is a young man with a rather interesting acting style, and he is a young force that cannot be ignored in China's Internet field.

It’s not that 5.6 billion Skype is so amazing, but the various layouts of his Emperor Penguin company are completely different from other companies currently developing in China’s Internet field.

Emperor Penguin first started with Luban Technology in 2001. Emperor Penguin established a trading company in 2002. In 2003, Emperor Penguin acquired Chengdu Jisheng Technology and entered the field of Internet cafe management software, and also founded its subsidiary Panda Pictures Company.

Until 2004, when Emperor Penguin sold Skype and skyrocketed, Emperor Penguin successively acquired platforms such as Blizzard in the United States, Ogilvy and Mather in China, Winger, Haofang, Qidian, etc., and also established the Dibao e-commerce e-commerce platform in Europe.

But the most surprising thing is that Emperor Penguin won Yahoo China in 2004, which no one would have thought of. Coupled with the [Cambrian] and [Quaternary] industries that have been slightly heard of, it only took four years.

Over the years, Emperor Penguin has been involved in software, trade, culture, games, hardware and other industries.

This year, Yahoo China has launched several products at once, whether it is [Tieba], [One Number] or [Security Guard].

This means that the emperor penguins have never planned a route from the beginning. Cai Wensheng is the first one not to believe it.

And such a young man, can he have no clear business logic like Cai Wensheng?

After thinking about it in this way, Cai Wensheng felt that Mr. Ning wanted to talk to him about something, and he probably didn't want to just buy the 265 website on the surface!

But from Cai Wensheng's perspective, he felt that he could not understand the logic behind this young Internet leader.

After thinking about it, Cai Wensheng asked directly, "Mr. Ning, I can invite you because I really admire your ability. I also want to use this webmaster conference to let you tell everyone about the future development trend of the Internet and see if there are any

There is no opportunity to bring everyone together.

And the most important thing is that I also want to meet you and have a chat with you. Let’s see if those of us from Fujian who were early pioneers in the Internet can have any in-depth cooperation with Emperor Penguins in the future Internet field.”

After Cai Wensheng said this, he laughed. He had decided that he could not see the future development of the Internet clearly, and at best he would be fishing in troubled waters in this field.

But after listening to it, Ning Zimo found it very interesting. This Internet senior, who started out earlier than his previous life, actually kept his attitude low when doing things.

As a result, it is more likely that he will have an in-depth chat with Cai Wensheng.

"Mr. Cai, I think there is no need for us to talk about each other's business. After all, Longsheng Jiuzi is different. We are all people who are working in the Internet field. Let's talk openly and honestly to see what is possible.

"

"Okay! Mr. Ning, I'm all ears."

Cai Wensheng had an open attitude, and Ning Zimo also had a clear purpose. So Ning Zimo talked about all the relevant exchanges.

Cai Wensheng, born in the 1970s, focuses on looking for opportunities, while Ning Zimo, born in the 1980s, is good at long-term planning. This is destined to be a collision of ideas from two eras, and it is also destined to be a hearty communication.

Whenever Ning Zimo introduces domestic and foreign projects to explain the future development of the Internet, Cai Wensheng always praises him or bows his head in deep thought.

After a long time, Cai Wensheng suddenly realized, "So Mr. Ning's acquisition of the 265 website is not just to divert traffic like Baidu acquired hao123. It is also to create an advertising alliance."

After a pause, Cai Wensheng thought for a while and then continued, "According to Mr. Ning's analysis, the future belongs to individuals and is an era of traffic. Therefore, independent stations relying on alliance platforms are the largest and fastest growth model."

"That's right," Ning Zimo nodded, "There are giants in any industry. Development based on the industrial chain formed around the giants is an essential model for any industry. Just like commercial real estate, the crowds gather

There will always be an aggregation effect, and ultimately the merchants and commercial real estate entities that gather together will benefit together. This is the essence of business."

"The essence of business ethics," Cai Wensheng patted his thigh and said with a smile, "Look at Mr. Ning, you really can't just look at your face, otherwise people won't be able to understand the things you hold in your heart.

And I have thought a long time ago that Mr. Ning’s success is no accident. And Emperor Penguin’s business layout is definitely not figured out step by step. Now it seems that it is indeed the case. Mr. Ning should have been on the right path when he was less than 20 years old.

The Internet has its own set of understandings!

I have to say that although Mr. Ning claims to be in the Internet field, he has a complete understanding of business! I, Cai Wensheng, cannot accept this!"

Cai Wensheng always felt that he benefited a lot from today's meeting, and he was extremely positive about the young genius in front of him.

But then I thought about it, what kind of genius was this guy in front of me?

The understanding of the Internet industry and the corresponding business logic behind him are no longer something that can be defined by genius!

Thinking of this, Cai Wensheng slapped his thigh and said, "Mr. Ning, I, Cai Wensheng, will obey a capable person like you. It's a shame that you value my 265 website, and Mr. Ning wants me but there is no better way to monetize it, so I will agree."

Mr. Ning will sell it to you."

Hearing what Cai Wensheng said, Ning Zimo just smiled lightly.

Part of his purpose of coming here is indeed to visit Cai Wensheng's 265 website.

But if that's all, it's enough for them, Emperor Penguin, to send out an acquisition invitation. Why go to all the trouble for him to make a trip?

So, Ning Zimo nodded lightly and said, "Thank you, Mr. Cai, for your approval, but the in-depth cooperation that Mr. Cai and I mentioned is not that simple."

"Oh? Mr. Ning has other projects?" Cai Wensheng was immediately interested.

"Yes, Mr. Cai." Ning Zimo nodded again, "I know that idg has invested in Mr. Cai's 265, so this time to acquire the 265 website, I plan to take all idg's shares from Mr. Cai's hands.

Acquire a portion of the shares.”

Just a partial share?

Cai Wensheng suddenly had a bold idea, "No way, Ning always wants to collaborate with me, Lao Cai, on some project."

"That's right, our Emperor Penguin is going to buy 70% of 265's shares for 10 million US dollars, and Mr. Cai will continue to hold the remaining 30% of the shares. While Beijing 265 Company continues to operate, I have a project that I want Mr. Cai to come to

Host."

After all calculations, Cai Wensheng never imagined that Emperor Penguin would not only give 265 such a high valuation, but also extend an olive branch!

Opportunities to collaborate in depth with emperor penguins are not common, let alone running a project with emperor penguins!?

"I have no problem with the price of 265, but what makes me more excited is, what project does Mr. Ning want me, Lao Cai, to host?"

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