Rebirth: Starting from selling water to become the world’s richest man

Entering the catering industry?

It’s noon now.

Normally it should be the peak dining period, but currently there are only two or three customers in the entire store, and there are seven or eight waiters.

Li Shanshan thought to himself that the money he earned at noon was not enough to pay the waiter.

Just as Li Shanshan was looking around, a person suddenly walked over from not far away.

I saw her in her twenties, wearing a light blue OL skirt, showing off her urban white-collar temperament.

“Jiajia, you didn’t even say a word to me when you came.”

She walked to Zhang Jiajia’s side and held her hand affectionately.

“Shu Qi, let me introduce you. This is the big boss I told you.”

Zhang Jiajia introduced the two of them.

“Hello, my name is Jiang Shuqi. Nice to meet you.”

Jiang Shuqi smiled slightly: “You are the big boss that Jiajia said. I didn’t expect you to be so young.” ”

Hello, my name is Li Shanshan. I don’t dare to be the big boss.”

Li Shanshan smiled and waved his hand, and then asked curiously: “You two originally opened this store?” ”

Well, Jiajia and I grew up together, but then I went to study abroad, and I graduated and returned to Shengli last year. Market.”

Jiang Shuqi slowly told her about opening a store with Zhang Jiajia.

It turned out that the two grew up in the same compound.

Later Jiang Shuqi went to the Wharton School of Business in Pennsylvania, USA, to study business administration.

After graduating last year, she didn’t want to stay abroad, so she returned to Shengtian City to start her own business.

At this time, she found Zhang Jiajia. The two good sisters, who had not seen each other for many years, hit it off and planned to open a Hong Kong-style restaurant together.

As for why they opened a Hong Kong-style restaurant, the main reason is that they like to eat.

Afterwards, the two agreed that each of them would contribute half of the money, but Zhang Jiajia was only responsible for the investment, and Jiang Shuqi was usually responsible for the restaurant’s business.

That’s how the restaurant opened, but it has been tepid.

At present, I can keep making money from employees’ wages every month, so I don’t have to think about profits for the time being.

After listening to Jiang Shuqi’s introduction to the details of the restaurant, Li Shanshan fell into thinking.

Normally there is no problem with the location of this store, it is located in a bustling area of the city center.

There is no problem with the decoration style. The entire restaurant adopts a light and luxurious style, which is in line with the aesthetics of young people.

There is nothing wrong with the food, the taste of the food is all authentic.

Now there are no problems with the location, decoration, and dishes. The only problem is that the price is a bit high.

Ordinary people will spend about 100 yuan here for two people at a time.

But now the average salary is only 500 or 600 yuan. No matter how good the food is, ordinary people cannot come here often.

Li Shanshan knows that this kind of Hong Kong-style restaurant will definitely be full of business in ten years.

At that time, people’s living standards had improved, and they were naturally willing to come here to spend money.

But now, even I can’t turn the restaurant around.

But this was the first time Zhang Jiajia asked him for help, and he still had to find a way to help her.

Seeing Li Xianxuan’s frown, Zhang Jiajia was a little worried.

In fact, she didn’t want to trouble Li Xianxian.

But now that the restaurant is really not making money, it is a bit difficult to open it. Although the money invested is lost, it will be lost, but who doesn’t want to make money.

After about five minutes, Li Shanshan finally thought of a plan.

“Actually, the main problem with your store is the high price.”

Li Shanshan glanced at the two of them, and then continued: “This cannot be solved by advertising. The most important thing is that people don’t have money in their wallets. No matter how much they pay, Advertisers won’t come either.”

“Actually, we also know that the price is a bit high, mainly because of the high cost, and there is really no room for price reduction.” Jiang Shuqi said quickly.

“So I have a plan here. Why don’t we close this store and let’s jointly open a Western-style fast food restaurant selling fried chicken and burgers.”

Li Shanshan knew that his plan would definitely make money, but he still wanted to respect Zhang Jiajia’s decision.

“I listen to you.” Zhang Jiajia nodded. He believed in Li Shanshan’s business vision.

“You want to open a foreign fast food restaurant?

Jiang Shuqi asked out of caution: “Wouldn’t that compete with McDonald’s and Chew De Chicken? ”

She has been studying in the United States for several years and has a very good understanding of these two fast food giants.

McDonald’s and Jade Chicken are the world’s largest fast food chain brands, with chain stores all over the world.

Now someone told her, He always felt a little unreliable to compete with such a giant company.

Li Shanshan knew what Jiang Shuqi was thinking when he saw her face.

“I am very optimistic about the fast food industry. “Although McDonald’s and Chicken Decker are giant companies internationally, as far as I know domestically, they have not adopted a rapid expansion strategy. ”

“Especially since McDonald’s has less than 10 stores in China, if we enter this market now, we may not be able to replace McDonald’s in the future. ”

”

After hearing what Li Shanshan said, Jiang Shuqi’s heart was not at peace. She felt that the other party’s ambition was really great.

“Your plan is indeed very attractive, but the initial investment in building your own fast food brand is also very large. “

And we also need to advertise to increase brand awareness. Jiajia and I don’t have that much money. ”

Although Jiang Shuqi was very excited, she found that she couldn’t participate in the plan.

“Is this investment too big? ”

On the other hand, Zhang Jiajia was also a little hesitant.

Although she didn’t know much about business matters, according to Li Shanshan’s plan, the investment in the future may be tens of millions. It’s okay to make money, but

if you lose money, the loss will be too great. That’s big!

“I will contribute the money and you will contribute, and then we will share it in proportion, and no one will suffer. ”

Li Shanshan smiled slightly and thought to himself that it is impossible to lose money.

He knew that the fast food industry was very profitable. Instead of all the money being made by foreign companies, it was better to make it himself!