Rebirth Starts at 7 Million

The overall valuation of Xiaopozhan before its listing was about 4 billion yuan. This time, a total of 30 million depositary receipts were issued, and the issue price per share was 13 million yuan.

If Xiaopozhan was just a video company, its stock value would not be that high at all, at most the level of Youku.

But Xiaopozhan is not only a long video platform, it is also a link in the ecological chain of Xingyuan Technology Co., Ltd.

Today's Xingyuan is the fourth giant of the Internet, but the shares of its core business are basically held by Luo Fan alone.

Douyin and other companies and capital of Daily Toutiao could not find the opportunity to intervene at all.

Xingchao is firmly controlled by Xingyuan and Rice.

Xingyuan payment is Luo Fan holding all the shares.

Xiaopozhan and Xingyuan Studios did not accept financing in the later stage.

Under this premise, Xiaopo Station went public.

As a part of the ecological chain of Xingyuan Technology Co., Ltd. and the only listed company under Xingyuan, the price of Xiaopozhan's stock began to skyrocket once it was listed.

The influx of a large amount of capital has made Xiaopozhan's 30 million shares have raised more than 500 million yuan of funds before all of them have been sold.

As the money was credited, Gao Meng suddenly felt his waist stiffen.

She began to compete with Ali's Youku and Penguin Video for the copyright of various film and television rights.

The penguin video is okay, after all, the penguin itself has a lot of ip.

Youku can't take it anymore.

President Ma did not expect that Xingyuan would list Xiaopozhan at this time.

From the perspective of President Ma, it can be seen naturally. As the only listed core company of Xingyuan, as long as Xingyuan does not have any problems, the share price of Xiaopozhan will go up all the way.

At this time, it doesn't matter how much money Ali spends on Youku.

In desperation, President Ma sighed and said, "That's it! Youku doesn't need to invest any more."

With the abandonment of Ali's side,

Without Youku's financial support, Youku's expansion came to an abrupt end.

Xiao Po stood here to stabilize his fundamentals, and then began to explore other areas.

Then, not long after Xiaopo Station stabilized the situation, there were problems both inside and outside Xingyuan.

First of all, ofo's top management has recently begun to deliberately suppress and isolate the financial personnel sent by Xingyuan. At the same time, ofo has also negotiated with Ali, and wants to introduce Ali's investment in the next round of financing, intending to use Ali to fight Xingyuan Far.

Mr. Dai's explanation for ofo's new round of financing is that he does not want to be the puppet of any big capital.

Internally, because of the listing of Xiaopozhan, the mentality of many employees could not be stabilized.

This happens because with the listing of Xiaopozhan, the company conducted a share subscription before the listing of Xiaopozhan, which is regarded as a benefit for employees. Basically, listed companies will do this.

But because of this, many people hold the original shares of Xiaopozhan. When Xiaopozhan went public this time, many employees who bought more shares became tens of millions of rich people, and there were dozens or hundreds of them. 10,000, the company visually estimates that one-tenth of its employees have achieved financial freedom.

And the dividends of Xiaopo Station also made people in other branches jealous. Xiaopo Station has been listed. Will other industries of Xingyuan also be listed?

As a result, many people are trying to inquire about the branch's listing plan, and the company's heart has become more and more impetuous.

Of course, from the current point of view, this kind of performance is not very obvious. After all, there are still a few people with free wealth.

But it still affects work efficiency to some extent, and the company definitely needs to come up with a solution at this time.

For this kind of thing, Luo Fan has nothing to do, this is human nature!

And more than this, Luo Fan is more worried that the stocks in the hands of many people have enough wealth and freedom, so will they start to change their attitude towards work?

Luo Fan was also a migrant worker in his previous life, and he knew very well the mentality of a migrant worker.

Migrant workers in the manufacturing industry may only have to accept their fate for a lifetime, because the income of the real industry can only be said to allow them to survive, but the Internet industry belongs to the no1 in the migrant industry, and many people have the opportunity to change their lives, at least it is still possible to rise one class. of.

For example, among the group of people who entered the company in the early days of Xingyuan, with the basic benefits of the company, they earned the first pot of gold, and after they rose to the middle and senior levels of the company, they would also have share incentives.

If they subscribe to a lot of stock speculation when the company goes public, it is not a problem to become a billionaire.

And with so much money, who would work patiently?

The purpose of working part-time is for a better life, but if you have already earned a certain amount of money and reduced your pursuit of life, then you can say that you have no desires and no desires. This may be good for him, but it is not good for him. Companies are another matter.

This kind of problem occurs in large Internet companies.

According to Luo Fan's previous life, the solution is nothing more than focusing on observation. Those who continue to work hard will be promoted or rewarded in other aspects, and those who have changed will slowly transfer business, transfer from core departments, or lay off staff in due course.

It's just that Luo Fan doesn't want to lay off staff. As long as he's not slack, it's not a mistake to have big pursuits. In fact, he himself is the same.

At the beginning, he never thought about making Xingyuan an Internet giant. All he wanted was to create a news platform, and at most, to engage in games.

"Forget it, this matter doesn't have much impact for the time being, let's focus on ofo!" Luo Fan muttered to himself.

Then Su Qing called Cao Shuai to Luo Fan's office.

Cao Shuai had long thought that Luo Fan would call him over, because Cao Shuai also heard what Mr. Dai said.

"Boss, did you call me here to deal with ofo's affairs?" Cao Shuai asked straight to the point.

"Yes, it seems that you already guessed it, so what are you going to do with it?"

"Boss, I want to go to ofo company in person and talk to Mr. Dai."

Hearing this, Luo Fan shook his head and said, "It's useless to talk about estimates, but Mr. Dai has publicly declared that he will not be an affiliate of any company."

The founders of ofo are several college students, which is not unique among many Internet startups.

Not to mention other things, the same is true of Ele.me, which competed with Baidu Takeaway before.

However, most entrepreneurs will introduce a professional management team to manage the entire company after they have a certain scale, but ofo does not.

This is mainly because Mr. Dai's identity and background are somewhat special. He is a son of an official and has been a class cadre since he was a child. He even became the president of the student union when he arrived at the university.

This growth experience has made Mr. Dai develop a very arrogant character. He feels that he can control everything and manage the entire ofo company.

But managing a company is not that simple.

This can be seen from the future outcome of ofo.

Mr. Dai is actually not restricting others to himself.

If it hadn't been for ofo's unique business model and the support and optimism of venture capital from all sides, ofo would have been in a storm long ago.

In a sense, Luo Fan arranged for financial personnel to be stationed in ofo's management, which is actually helping ofo.

But Xingyuan's financial director made Mr. Dai feel limited.

In the early stage of ofo's development, because of the support of Xingyuan's huge traffic, and competitors headed by Mobike began to seize the market, the cooperation between ofo and Xingyuan was quite pleasant and belonged to the honeymoon period.

However, with the expansion of the scale, the scale of ofo has begun to support Mr. Dai's ambitions. In order to compete for more markets, Mr. Dai has repeatedly expanded on a large scale, completely disregarding the company's capital situation, and purchasing large-scale shared bicycles.

This is inconsistent with Luo Fan's usual formal style.

There is a famous line in "Bright Sword": One soldier is roaring, and one general is roaring, and the military chief often determines the character of the troops.

The behavior of Xingyuan employees is somewhat similar to Luo Fan's character.

Therefore, Xingyuan's financial staff often persuaded Mr. Dai not to rashly advance, but this made Mr. Dai feel that Xingyuan was restricting the development of ofo, and the relationship between the two sides naturally became worse and worse.

Mr. Dai believes that his company should be completely independent. Even if ofo has the capital of a giant, it should not be subject to capital.

Therefore, the next round of financing of ofo mentioned earlier, which is to introduce Ali's capital, intends to let Ali fight against Xingyuan.

"Then boss, should we just do nothing? I think Mr. Dai is actually a little too confident, or even arrogant.

This time, it has just raised 700 million US dollars, and is ready to purchase 3 billion yuan bicycles, and will provide more aggressive subsidies.

This way of playing, you can run out of funds in 3 months. If you can't raise funds at that time, ofo will completely collapse. "Cao Shuai said anxiously.

Obviously Cao Shuai did not want ofo to have an accident, and he was very optimistic about this project.

Hearing this, Luo Fan smiled and said: "ofo's valuation is now 4 billion yuan, this figure has made Mr. Dai lose himself, and not only Mr. Dai, Mr. Cao, you are also fooled by this money.

Mr. Cao, think carefully about the fact that there is no good profit model for shared bicycles at present, and charging by time alone will definitely not support the cost and daily maintenance of shared bicycles.

And David didn't even register the patent, so he didn't know what he was thinking. Ifo went on like this, he might have to pay royalties to other shared bicycles.

A bicycle is actually used by few people a day. Even if it costs one dollar for half an hour, you can earn a few dollars a day, and the daily maintenance is a huge cost, not to mention the procurement.

And the most terrible thing is that the market size of shared bicycles has a ceiling, not everyone likes to ride bicycles.

You can walk if you are near, or take a bus if you are far away, or choose a shared bicycle. There is only one situation, that is, the place where public transportation is inconvenient.

And if it is winter, rainy days, windy days, the hottest day in summer, etc., people will not choose bicycles to travel, which leads to a very low actual utilization rate of shared bicycles. "

After listening to Luo Fan's words, Cao Shuai couldn't help frowning. He really didn't consider a lot of what Luo Fan said.

"But boss, there is still a deposit for shared bicycles! This is a huge asset."

"It is true that in the bicycle-sharing business model, the most profitable thing should be the deposit. The huge deposits are concentrated together and can be used for finance to make money.

But the problem is that the deposit is only a successful business model under the monopoly model.

Now, under the competition of many companies, the deposit will only become less and less, and some even cancel the deposit, which is also fatal to ofo. "

Hearing this, Cao Shuai was silent. After a while, Cao Shuai raised his head and asked, "Then what should we do now? If Ali's side really enters, we will be in trouble."

Luo Fan smiled and said, "Since Ali likes ofo so much, let's sell all the stocks in our hands to them."

"Sell it all to Ali? Are you sure, boss?" Cao Shuai asked in surprise.

Although the shared bicycle market itself is not large, it still plays a certain role in the payment ecological chain. Xingyuan loses this market, and even if it loses the market, it still needs to give the market to Ali? Cao Shuai couldn't understand.

Luo Fan smiled and asked, "Brother, how much did we spend on shared bicycles?"

"About 1.5 billion!"

"How much can you sell now?"

"The valuation of shared bicycles is 4 billion yuan. We have 35% of the shares. It is conservatively estimated that it can be 1.4 billion yuan."

"With 1 billion to make 9 billion, don't we make blood? With this money, isn't it delicious to build a shared bicycle by ourselves?"

"Build your own shared bicycle?"

"Yes, I told you from the beginning that our goal is to have a shared bicycle of our own. Ofo is at a high price right now, and we sold all of our stocks. We can use the money to build our own bicycle. enough.

The most important thing is that ofo, Mobike and some small brands have cultivated user habits, and now we are entering the market just in time. "

After listening to Luo Fan's words, Cao Shuai understood that Luo Fan had already made up his mind, and he no longer hesitated, and asked Luo Fan directly, "Boss, shall we remove the link of ofo on Star Chat?"

"Of course, but we still have to wait until we sell the shares, and Ali should not reject us.

After all, if we quit ofo, then hundreds of millions of ofo users can only use Alipay to pay. "Rowan said with a smile.

"Hundreds of millions of users! It's impossible for anyone to refuse." Cao Shuai said in a complicated tone.

"Brother, don't be reluctant, take action as soon as possible, don't dream too much at night.

In addition, our self-built shared bicycles will not really start over. Brother, you should look in the market to see if there is a medium-sized shared bicycle brand. You must have a complete team, and the most important thing is the brand name. Remember.

Many times, a brand with a good name will be more effective in promoting it. "

"Okay, I'll deal with it here."

"Brother, you don't have to feel sorry for the users of ofo, there are no barriers to sharing bicycles, basically you can do it with money.

Not to mention 100 million users, there are many, as long as the money is in place, everything will be there. "

"Is the boss ofo really helpless?"

Rowan shook his head.

"Hey! I know, I'll go talk to Ali now, and try to sell the shares of ofo as soon as possible." Cao Shuai said with a sigh.