Rebirth Starts at 7 Million
Chapter 338: Ming Xiu Plank Road Darkness Chen Cang
【Rebirth starts from 7 million】 【】
In the evening, Luo Fan invited Mr. Ma to have a meal at the Peace Hotel, and then sent someone to put Mr. Ma on the plane.
After sending Mr. Ma away, Luo Fan breathed a sigh of relief, Xingyuan and Penguin reached a consensus, and it would be easier to deal with Ali later.
Luo Fan returned home and took out his mobile phone and shouted, "Xiao Qi."
"Mr. Luo Fan, I'm here, do you have any orders?"
"From now on, help me monitor Ali's developments in real time. I want to know all their actions."
"The mission has been established."
"By the way, by the way, help me select two suitable medium-sized business jets. One can take about 50 people at the same time, and the other can take 100 to 200 people at the same time. If the price is right, buy it directly."
"The mission has been established."
"Luo Fan, do you want to buy a plane?" Li Jingyi, who was wearing an off-white nightdress, came over and asked.
"Well, now the company's travel needs have increased, so let's just buy two private jets. The big one is for the company's executives, and the small one is for both of us." Luo Fan replied.
"I remember that there are a lot of procedures for buying a plane. Can Xiao Qi handle it?"
"Yes, Xiao Qi has done more complicated things."
"So, by the way, Luo Fan, I heard that you recently asked Mengmeng to buy a newly built technology park in Bingzhou?"
"Well, that's what happened."
"Why did you suddenly think of buying this?"
"The company is preparing to do a new industrial project after the New Year. These are all supporting facilities."
Li Jingyi was very surprised when she heard the words: "What kind of project needs to invest 30 billion in supporting facilities?"
"Semiconductor." Luo Fan replied.
"Semiconductor? Hasn't our country always been in a weak position in this industry? Isn't this a pure loss of money?"
"Don't worry! I have very mature information here, and I won't lose money."
"Where did you get the information...Wait! You didn't let Xiaoqi do it, did you?"
Luo Fan smiled and didn't answer directly.
When Li Jingyi saw his appearance, she knew that he was acquiescing.
......
The next day, in Hangzhou, Ali headquarters, as soon as Mr. Ma came to the office, his secretary Xiao Wang hurried over.
"Mr. Ma, it's not good, something happened!"
"What does it look like in a panic? It's not stable at all, calm down, and say something slowly." President Ma glanced at Xiao Wang and said with some dissatisfaction.
"It's not that I'm unstable, Mr. Ma, it's that Pinduoduo has just updated the version."
"Update just update, what's the big deal?"
"No, Mr. Ma, Pinduoduo's update this time is different from the previous one."
"What's different?"
"There is a warm-up related to the Spring Festival Gala title event in their app."
Mr. Ma's face changed slightly when he heard the words: "What did you say? The warm-up of the Spring Festival Gala naming event? But the Spring Festival Gala wasn't Xingyuan's naming right bought by Xingyuan?"
"It was indeed bought by Xingyuan, and I have just investigated, and there is no news that Xingyuan sold the naming rights of the Spring Festival Gala." Xiao Wang said with a bitter expression.
"In other words, Pinduoduo is actually a subsidiary of Xingyuan?"
"Nine times out of ten it's like that."
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【Rebirth starts from 7 million】 【】
Hearing Xiao Wang's words, President Ma suddenly felt dizzy. He quickly asked Xiao Wang, "What about Pinduoduo's payment channels? Has our Alipay been eliminated?"
Xiao Wang nodded.
"What about wx? What about penguin's wx?" Mr. Ma continued.
"wx has not been eliminated, and some Penguin products have appeared on Pinduoduo."
This dismounting is not only dizzy, but the whole person feels that the world is spinning.
Xingyuan's hand-built plank road was too dark for Chen Cang to play too hard. There were only 10 days left before the Chinese New Year. Ali didn't have time to make any countermeasures.
And they also reached an agreement with Penguin, so that wx payment can continue to stay on Pinduoduo, in exchange for Penguin to be with them now.
"Okay! What a Luo Fan!"
"Mr. Ma, you..."
"I'm fine, Xiao Wang, you work overtime today, buy more navy soldiers, and slam Duoduo's quality control problems."
"Okay Mr. Ma."
A few hours later, a large number of smears against Pinduoduo’s quality control suddenly appeared on the Internet.
After Luo Fan learned the news from Xiao Qi, he sneered and asked Xiao Qi to teach several large naval groups a lesson.
Xiao Qi immediately followed suit, hacked into the computers of these navy groups without knowing it, and then canceled all the accounts in their hands, and set a 64-encrypted password for the computer by the way.
If you want to crack this password, it will take at least a month, and if you want to bypass it, the only way is to replace the hard drive.
Xiaoqi seems to have done a lot of things, but in fact it only took less than 10 minutes.
After 10 minutes, more than half of these public opinions have disappeared.
Luo Fan couldn't help but sigh, Xiao Qi is like an omnipotent god in the Internet world, which is really amazing.
After solving most of the Internet navy, Luo Fan began to concentrate on the marketing of Pinduoduo's Spring Festival Gala naming rights.
The marketing routine of Pinduoduo’s Spring Festival Gala title this time is actually similar to the marketing routine of the last Douyin Spring Festival Gala title, both of which are mainly based on coins.
But Pinduoduo is not Douyin, there are not so many content creators, and there are no good-looking short videos in it.
Therefore, in addition to throwing coins, we must also find ways to retain users.
Luo Fan's solution is to let users bill on Pinduoduo.
Luo Fan is going to launch a subsidy campaign on Pinduoduo. As long as new users download Pinduoduo, they can spend 1 yuan to buy a product.
The products that users want to buy are calculated by Xingyuan big data algorithm. As long as users click on Pinduoduo, 95% of them will place an order.
After the order is over, Pinduoduo will also issue coupons.
This coupon does not have any routines, just how much money is reduced in real terms.
The former president of the U.S. central bank once said: Whether it can make customers identify with a supermarket or convenience store depends on whether the supermarket and convenience store can make customers spend twice.
This theory is prevalent in Western stores. They generally believe that the first time to guide users to consume is to let users get real benefits and become interested in the store, and the second benefit is to deepen the user's image of the store.
The reason why there is no third time is because if people are used to the preferential price more than three times, they will immediately choose to abandon the store after there is no preferential price.
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【Rebirth starts from 7 million】 【】
To sum up, Luo Fan decided to follow the example of Western stores, so that after two consumptions, at least 80% of customers can be retained.
Of course, this plan can't be implemented by Luo Fan. No matter what, he has to communicate with other shareholders. It just so happens that Luo Fan wants to talk to them about Pinduoduo's listing.
This afternoon, Luo Fan held a video conference with Baidu's President Li, JD.com's President Liu, and Rice's President Lei.
As the New Year is approaching, everyone has a lot of things going on, and Luo Fan didn't hide his thoughts directly.
After some discussion and inquiries, the three bosses agreed to the Luo Fan plan.
Luo Fan nodded with satisfaction, and then said, "Three, I have something else I want to discuss with you. After this Pinduoduo Spring Festival Gala title event, I want Pinduoduo to go public. What do you think?"
"Pinduoduo listed?" Everyone present was shocked.
Although Pinduoduo’s current scale is already very large, and it can attract a wave of traffic after the Spring Festival Gala is named in a few days, the development time of Pinduoduo is only a little over a year.
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Moreover, Xingyuan only listed Xiaopozhan this year, and this followed by listing its second subsidiary, which may not have a good impact.
It may even send a signal to the outside world that the various subsidiaries of Xingyuan are going to be listed one by one.
After the listing of Xingyuan's subsidiaries, Xingyuan's main body, Xingyuan Games, Daily Toutiao, Douyin, Xingchao, and Xingyuan Payment will be listed?
As an Internet giant, Xingyuan's release of such a signal is likely to affect the stock market.
Mr. Li and the three of them are old fritters who have been in the shopping mall for many years, and they are naturally clear about these things.
As allies and strategic partners, all three of them explained to Luo Fan the pros and cons of listing Pinduoduo.
After listening to it, Luo Fan said with a smile: "I know all of what you said, and I thought about Pinduoduo's listing.
Pinduoduo relies on the four of us alone, and no matter how hard we work, it will be difficult to shake Ali's dominance in the e-commerce platform.
On the one hand, there is the issue of funding. We all have our own main business, and it is impossible to spend a lot of money on Pinduoduo all the time.
On the other hand, it is the recognition of users. Taobao has existed for many years, and many users have become accustomed to using Taobao. It is not easy for us to break this habit. together.
People who bought Pinduoduo stocks will subconsciously choose Pinduoduo when shopping online. This sense of identity is what is urgently needed for the subsequent expansion of Pinduoduo. "
The three bosses fell into contemplation when they heard the words.
They quickly figured out that, as Luo Fan said, the upper limit of Pinduoduo has actually been fixed. Without special means, it is impossible to surpass Taobao.
This has nothing to do with resources and money. After all, Xingyuan, Baidu, JD.com, and Rice are the four Internet companies that have their own resources. The transportation and transportation resources include Jingdong Express, and the supply chain and other resources include rice. With JD.com, there is Xingyuan for traffic support, and Baidu for political resources.
It can be said that the only thing that restricts the development of Pinduoduo is the habits of users.
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【Rebirth starts from 7 million】 【】
Going public is indeed a good way to change user habits through stocks.
After thinking about this, Mr. Lei asked, "Mr. Luo, where do you plan to list Pinduoduo?"
"I'm going to be listed in Hong Kong City." Luo Fan replied without hesitation.
"Hong Kong City? Why Hong Kong City?" Brother Dong asked with a puzzled look.
From my brother's point of view, shouldn't all of today's Internet giants go public in the United States? Nasdaq, in particular, has some of the most Internet-chasing investors in the world.
Apple, Google, Facebook, and Microsoft are all listed on Nasdaq, and even Xingyuan's own subsidiary, Xiaopozhan, is listed there.
On the Hong Kong side, a relatively well-known technology company is Penguin.
And as far as I know, Penguin was not listed in the United States at that time, because there was no similar company in the United States at that time, and there was no similar profit model. In the United States, it was not sure whether Penguin could make money. In desperation, Penguin chose the port city.
"Yeah! Why not on Nasdaq?" Mr. Li also asked.
"Mr. Luo, in recent years, Amazon's stock has risen very sharply, and the entire United States is very optimistic about the e-commerce market. The executives of Nasdaq have been inviting Alibaba to re-enter the rice stock market. Although Pinduoduo is still not as good as Taobao. , but as long as the publicity is in place, it will also become a hot stock." Lei also said.
"I know, but the three, Pinduoduo's business model, like Penguin, is currently only limited to the domestic market and has nothing to do with overseas markets.
At that time, because there was no corresponding profit precedent in the United States, Penguin could not be listed in the United States, and our Pinduoduo was the same.
And now that the Internet has developed for nearly 20 years, investors everywhere in the world will be optimistic about the Internet industry.
Gangcheng is one of the three major financial centers in the world and can provide services to investors around the world, which is in line with Pinduoduo's needs.
The last and most important point is that Pinduoduo’s main market is China. Now, with the strength of our country, more and more people’s national pride has begun to rise. After we go public in the United States, we will leave some people behind handle. "
After listening to Luo Fan's words, the three bosses had different expressions.
In fact, these are just superficial reasons that Luo Fan said, and there is a deeper reason that if your industry involves the United States and you want to make money from the American people, then you can go public in the United States.
But if it wasn't involved, Luo Fan wouldn't foolishly hand over his destiny to his opponent. If someone suddenly asked for his core data, then listing on someone else's site would be tying himself up and giving it to someone else.
On the other hand, Hong Kong City, there are not so many things.
After the three bosses pondered for a while, Mr. Lei was the first to express his position: "President Luo, I understand what you mean. We at Rice choose to support your listing plan."
"Okay, thank you Mr. Lei." Luo Fan said with a smile.
Mr. Lei spoke first. Mr. Li and Mr. Dong looked at each other and said, "I am more optimistic about listing in the United States, but if you insist, Mr. Luo, I have no opinion here."
"I don't care. According to President Luo, there should be little difference between the United States and Hong Kong. I believe in President Luo's judgment.
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【Rebirth starts from 7 million】 【】
However, rather than where to go public, I am more concerned about how many shares we will sell after going public. How many do you think is appropriate? " Brother asked.
"I won't express my opinion on this, it's fine for everyone to decide." Luo Fan said with a smile.
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