Rebirth Starts at 7 Million
Chapter 89 Advertising Plan
"Just transfer it directly! Just send your account number to my mailbox." Luo Fan said.
"Okay, Mr. Luo, we will get your patent authorization in three days or something.
However, Mr. Luo, your Huaxia patent is still hanging under your company, which is not easy for us to deal with. "
"I'll handle the patents on Huaxia's side by myself! You can help me handle the international patents."
"I understand, we will send you the bill and our account number in a while, then we will not disturb your work, I wish you a happy life, goodbye." After that, he hung up the phone.
After Luo Fan put down the phone, he pressed Quick Call and dialed Qin Beibei at the front desk.
"Mr. Luo, what's the matter with you?"
"Help me call Ying Qianlong and let him come to my office as soon as possible."
"Okay, Mr. Luo."
A few minutes later, Ying Qianlong came to Luo Fan's office.
As soon as he entered the door, Luofan said straight to the point: "Lawyer Ying, please help me to transfer the patents of face recognition and listening to songs and songs under the name of the company back to my personal name, and then use my personal name to report to the company. License, which allows the company to operate and manage both patents."
After listening to Luo Fan's words, Ying Qianlong nodded immediately, and then went to do it.
Before Luo Fan put the two patents in the company's name, it was mainly because Xingyuan Technology Co., Ltd. had just been established, and it was in the stage of nothing.
He needs these two patents to add a little background to Xingyuan Technology Co., Ltd., at least to allow Xingyuan Technology Co., Ltd. to enter the sight of some people.
It turned out that Luo Fan's approach was right. Xingyuan Technology Co., Ltd. had a patent on face recognition, which successfully attracted Ali.
Luo Fan raised the first fund by selling algorithms and patents to Ali, and used the money to buy Mikufans, which can be used to acquire the copyright of long-form animations to stabilize the operation of Mikufans.
The money earned by selling games can be invested in the development of new games and the update of functions of the Xingyuan application platform.
Now that the company has stabilized, there is no need to hang patents under the company. It is the best choice for individuals to authorize the company to operate.
After dealing with the patent matter, Luo Fan called Wang Jing over. He wanted to confirm how Wang Jing was preparing for the business order.
Wang Jing knew that Luo Fan called him in the past nine times out of ten because of Yida's business order. He sorted out the plans that everyone discussed yesterday, put it in a folder, and then came to Luo Fan's office.
"Brother Wang, how is the preparation of Shangdan?" Luo Fan asked straight to the point.
"It's basically done, and the plan is almost drawn up, just wait for the people over there to come over to discuss it in detail." Wang Jing handed the folder to Luo Fan as he spoke.
Luo Fan took the folder and opened it to look at the contents.
Wang Jing's plan was to push advertisements directly and rudely. Luo Fan felt that this method was not very good.
Direct push is likely to make users feel bored, the effect is not obvious, or even counterproductive.
If you want your ads to be effective, you must learn to cater to users.
So Luo Fan closed the folder and said, "Brother Wang, these plans of yours are too direct and not suitable, so in my opinion it should be done this way.
The first is the sponsorship of the game rankings. For example, you can add some Yida elements to the rankings in this issue. The rankings are the most frequently opened places on the Xingyuan application platform every day. More users will naturally remember it.
Secondly, there are some small easter eggs in the game, such as adding a texture of Yida chewing gum to the fruit cut in Fruit Ninja, so that Yida chewing gum also becomes a cut fruit.
Finally, in the few seconds before the launch of Xingyuan application platform, Yida's advertisements can be added, but the above skipping should still be reserved.
Let users choose to watch or not to watch ads, these users will not feel forced, and the tolerance of ads will be higher. "
After listening to Luo Fan's words, Wang Jing was a little hesitant. Luo Fan's ideas are indeed much better than they thought, but is it too hasty to take out the naming rights of the leaderboard?
Right now, the ranking list is the one with the highest number of hits on the Xingyuan application platform every day. If the naming rights of the ranking list are sold to Yida, Yida will not be able to get up in the end, which will be a big blow to the company's reputation.
"Boss, I think..."
"Brother Wang, I know what you want to say, but Yida will definitely be able to rise. Now it will be beneficial to establish a good cooperative relationship with them without any harm, do you understand?"
Luo Fan said so, and Wang Jing could only nod in agreement.
"Then boss, how long will our advertisement be on sale this time?" Wang Jing asked.
"Let's press for two years first!"
"Then what is the price in our hearts?"
"Wangge Wrigley's chewing gum earned 2.3 billion in China in 2009, and their turnover is still increasing year by year. Our APP is now the top five in China in terms of smartphone installation rate, and mobile game users are ranked first. We are not a small company anymore, so you can make a bold bid with confidence, Brother Wang."
"I see what you mean."
"Just understand! Brother Wang, this is our company's first business order. It is of great significance. You must grasp it!"
"Don't worry, boss, make sure to complete the task!"
Luo Fan nodded with satisfaction, indicating that Wang Jing could leave.
After Wang Jing left the office, Luo Fan muttered to himself, "It's a pity that this year is not 2013! In 2013, Wrigley Chewing Gum invited Mayday as an endorsement and earned 5.5 billion a year. At this time, they came to discuss cooperation, a small goal. The advertising fees may be able to be taken down.”
Wang Jing returned to his office and immediately convened a meeting with other people, intending to re-draw the advertising plan. Fortunately, there is still more than half a day left, and the new plan should be able to be made before 10 am tomorrow.
In the afternoon, Gao Meng received a call from Zhu Bin.
After several hours of deliberation, Zhu Bin and his men agreed to come to Shanghai.
But Zhu Bin still has a concern. After the people in their subtitle team join Xingyuan Technology Co., Ltd., they will definitely be subject to relatively large restrictions. The people under him are used to being free and loose. If they do something bad It would be embarrassing if things got angry and fired people directly.
So Zhu Bin and Gao Meng made a promise that during the first three months of probation, as long as it is not a principled mistake, he will be more tolerant to the people in their subtitle group and give them more opportunities. This is the only thing he can do for them. I did what my brothers did.
Gao Meng thought about it and agreed, anyway, the trial period itself has an error correction period, as long as you can get rid of bad habits within three months, it is still acceptable.
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