Rebirth Starts at 7 Million
Chapter 90 Advertising Fees
At 10 am the next day, people from Yida came over on time.
Yida's team was led by a foreigner in his 30s wearing a blue women's suit, and the rest were also foreigners.
Wang Jing was a little flustered when he saw that the person opposite was actually a foreigner. He was not ready to translate today.
But what Wang Jing didn't expect was that Qin Beibei at the front desk talked with the woman in fluent English, and then introduced the person to Wang Jing.
"Mr. Wang, this is Miss Grace Noble, the sales manager of Wrigley China."
"Hello, Miss Grace, I'm Wang Jing from Xingyuan Technology Co., Ltd. It's a pleasure to meet you." After speaking, Wang Jing glanced at Qin Beibei quietly.
Qin Beibei immediately helped translate Wang Jing's words.
After a brief greeting, Qin Beibei led Grace Noble and her subordinates to the conference room and arranged for them to sit on the right side of the conference table, while she walked to the left side of the conference table and stood beside Wang Jing. act as a translator.
"Babe, how can you speak English?" Wang Jing asked in a low voice.
"Brother Wang, I'm an English major." Qin Beibei bent down and replied with a serious expression before talking about important matters.
"Then how did you do the front desk?"
"I don't know. When Assistant Gao interviewed me, I thought I was going to be a translator! In the end, I was asked to work at the front desk."
"That......"
"Brother Wang, don't talk yet, there should be translators at Wrigley, but they deliberately pretended not to have translators. When I was studying, the teacher told me that this is a common test method in business.
Let's talk as honestly as possible for a while, they are not easy to fool. "
"I know, then let's officially start! Bebe, please tell them for me."
Qin Beibei nodded and conveyed Wang Jing's meaning to the other side.
Grace Noble said immediately: "Mr. Wang, we are here this time mainly to reach a cooperation with your company on mobile games.
We would like your company to advertise our company's products in 2048 and Fruit Ninja. "
After Grace Noble finished speaking, Qin Beibei immediately translated her meaning to Wang Jing.
After listening, Wang Jing smiled and said, "Miss Grace, I think you have misunderstood something, it is true that 2048 and Fruit Ninja are the most popular products of our company, but the Xingyuan application platform is the core of our company.
These two games are just one of the businesses of our Xingyuan application platform. "
"Does Mr. Wang mean we can't buy commercials for these two games separately?" Grace Noble asked.
"It can't be said that, it should be said that you buy advertisements on our Xingyuan application platform, and you will receive advertisements for these two games."
"Can you tell me about your publicity plan then?" Grace Noble asked.
"Of course." After speaking, Wang Jing opened the slideshow and glanced at Qin Beibei.
Qin Beibei smiled and turned to read the content on the slide in English.
The slides on this page mainly introduce the relationship between Xingyuan application platform and 2048, Fruit Ninja.
After Qin Beibei read a page, Wang Jing pressed the remote control to turn to the next page.
The content of this page is some software that is currently carried on the Xingyuan application platform.
Among them, the leaderboard is highlighted.
Grace Noble was a little surprised when she heard it. One of the plans of the Xingyuan application platform was to sell the naming rights of the leaderboard to Wrigley.
During the period of cooperation between the two parties, the naming rights of the leaderboards of 2048 and Fruit Ninja belong to Yida, and you can see the advertising information about Yida as long as you click on the leaderboard.
For this ranking list, Grace Noble came to Xingyuan Technology Co., Ltd. to know about it before, knowing that the ranking list now has a lot of traffic in China.
Grace Noble personally believes that this ranking is a better promotion channel than the game.
Grace Noble was interested in this list, but she felt that Xingyuan Technology Co., Ltd. would not necessarily take out the naming rights of the list.
Because Xingyuan Technology Co., Ltd. is a just-started Internet company, and there is no advertisement record at present, their company's advertisement is very likely to be Xingyuan Technology Co., Ltd.'s first business order.
If the effect of the first business order is not very good, it will have a great impact on the company's subsequent business behavior.
And now the situation of Yida in China is not optimistic. Wrigley has the confidence to let Yida rise, but in the current form, Yida's prospects are not too bright.
Therefore, after internal evaluation of Wrigley, it feels that Xingyuan Technology Co., Ltd. is unlikely to take out the naming rights of the ranking.
Therefore, Wrigley set the goal at the beginning of the game itself.
Grace Noble suppressed the joy and shock in her heart and asked Wang Jing, "Mr. Wang, how many titles of game rankings does your company plan to sell?"
"Currently our plan is 4 to 6 phases."
Grace Noble's eyes lit up when she heard the words. The game rankings of Xingyuan application platform are settled three times a year, and the 4th to 6th period is one and a half to two years.
According to their company's strategic plan, this time is just right.
Thinking of this, Grace Noble wanted to sign an agreement with Xingyuan immediately.
But she knew very well that she would lose if she couldn't hold back, so she calmed down and continued to listen to Qin Beibei's follow-up advertising plan.
After Qin Beibei read all the plans, Grace Noble was very satisfied without showing any signs on her face.
The Xingyuan application platform can be said to use all available publicity methods, and also takes care of the user's psychology. Grace Noble is very satisfied with Xingyuan's plan.
Next is bargaining.
Originally, Wrigley planned to sign a two-year advertising agreement with Xingyuan Technology Co., Ltd. The two sides agreed on this point.
According to Wrigley's idea, they plan to pay 20 million advertising fees, 10 million a year.
But now that Xingyuan Technology Co., Ltd. has taken out the naming rights of the ranking list, the price must be increased.
In the end, Grace Noble reported an advertising fee of 16 million a year, and if she signed a two-year contract, she could give 33 million.
Wang Jing is not satisfied with this price. His psychological expectation is 25 million to 30 million a year.
The two sides launched a new round of negotiations on the price issue.
Both parties are extremely cautious when it comes to money, and neither is willing to give in easily.
Before I knew it, the two sides had been talking for almost a week.
Wrigley raised the price to 22 million for one year, and 45 million for a two-year contract, but they demanded priority naming rights for subsequent leaderboards.
Whether it is a new game or after the expiration of the two years, they can give priority to the reservation. Of course, the renewal fee will be discussed at that time.
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