Rebirth Starts From 2006
Chapter 543 Empty Joy
Chen Yang drank the last bit of coffee in the cup, put down the cup and smacked his lips, squinting his eyes and thinking silently.
If I remember correctly, the tail product club was established in the second half of this year.
I wonder if the person who founded Weipinhui will submit the business plan to Chuangfuture and Honggu, the most prestigious venture capital companies in the country.
Looking forward to it very much!
Although this entrepreneur is different from ordinary people in that he can spend tens of millions of dollars on his own, the establishment of the Weipin Club is also a second venture.
But, are there any e-commerce platforms that don’t require financing? !
Whenever he wants to find financing, Honggu, which is nearby and has a good reputation, is the most suitable choice.
If Huang Shan can get the final product, she can find someone to develop an e-commerce platform based on the Jumei and Bingxixi model.
Tsk tsk,
Chen Yang couldn't imagine that scene.
Jingdong, which focuses on speed,
Taipeihui and Jumei, which specialize in authentic products.
Bing Xixi specializes in low prices.
With the troika in hand, plus Xiaolanshu, which focuses on community e-commerce, and Global Shopping, which focuses on imported luxury goods, and with the cooperation of Band.com,
In this e-commerce field, it probably accounts for half of the country.
It’s thanks to the spirited old horse in front of him, otherwise Boss Chen really wouldn’t dare to do this.
After all, people always remember number one.
God bless,
If the old horse goes smoothly, he will live a long life, and he can be a sunshade for Boss Chen for a few more years!
With seven points of expectation and three points of pride, Chen Yang raised his head and looked at Huang Shan, "Do I have any other tasks?"
Huang Shan thought for a moment and shook her head slightly, "Attending the groundbreaking ceremony of Shanghai Future Industrial New City, meeting with the leaders of Shanghai, and meeting with the management of Zhanrui. These are the main ones. They are all done now, nothing else."
Including socializing with the leaders of Shanghai Group and the B-round financing of Jingdong that has been completed, Boss Chen’s visit to Shanghai can be regarded as overfulfilling the task.
When Huang Shan said no, he patted his thigh and said, "In that case, let's go back to Guangzhou today."
Huang Shan's eyes widened, "Are you so anxious? I also want to go to various branches of Shanghai with you."
All in all, quite a few of the companies under Rainbow Group have set up branches in Shanghai.
The first is Rainbow Shanghai Company, as well as Chuangfuture, Hengli, Anjia, Damai, Hongmeng, Meipai, Feihong Supply Chain, etc.
As for these branches, Boss Chen has never even visited one of them. Now that he has finally made a trip to Shanghai, he has to take a look at them no matter what. Let’s take a look.
But Boss Chen blinked, "Is this necessary?!"
Now, except for retaining the position of President of Rainbow Group, Huang Shan has stepped down from her positions in other companies. If the future industrial new city project was not too important and she had to meet with the leaders, let alone Boss Chen, she would not even have to come.
Therefore, in Boss Chen’s opinion, there is really no need to inspect any branch.
Anyway, Chen Yang has never inspected any branch, so it doesn’t count as being partial or not taking it seriously, right?
Seeing the boss's attitude, Huang Shan couldn't persuade her much, so she could only curl her lips regretfully, "Okay, if that's the case, then I'll make arrangements for the flight."
Shang Hai flew to Guangzhou in less than three hours, and the private plane was faster. It was only around three o'clock in the afternoon, so it was not too late to rush back.
…
An hour later, Boss Chen and his entourage were already at an altitude of 10,000 meters.
Being drunk was nothing to Chen Yang, so he didn't sleep and watched dramas on his iPad.
What I watched was CCTV's new year's drama "Crossing Guandong".
I didn’t like it in my previous life, but I enjoy watching it in this life.
It is said that period dramas are the favorites of those who have experienced them, and as expected,
Things that I couldn't see before, I actually like to see now.
Boss Chen thought to himself, in this way, does he have experience?
Ever since she got on the plane, Huang Shan had been holding her notebook and writing and drawing, sometimes frowning and sometimes smiling, not knowing what she was thinking about.
Just when Boss Chen was looking fascinated, he suddenly smelled a gust of fragrance. He turned around and saw Huang Shan sitting next to him, asking curiously,
"You said that Jingdong accounts for genuine products and speed. If we come up with a few more products that account for genuine products and low prices, and then use Jingdong's logistics network, it would be equivalent to taking advantage of all three elements.
In this case, are Ahri and Taobao.com doomed? "
Boss Chen rolled his eyes and continued to watch Li Youbing's performance. He said in a neutral tone, "Just take your time and fantasize. It's best to wait for the old horse to hit him to death."
Huang Shan raised her eyebrows and asked unconvinced, "There has never been a long-lasting business model. If Ali and Taobao don't make changes, and then we launch more competitive e-commerce websites one after another, what will happen to them?" Why should Lao Ma compete with us?"
Chen Yang turned to look at Huang Shan, and when he saw the serious look on her face, he blinked, turned off the iPad screen, threw it on the table aside, turned around and said,
"Lao Ma started his career in the telecommunications yellow pages. After selling the yellow pages, he became the director of the Ministries and Commissions International E-Commerce Center. Later he resolutely resigned and founded Ali.
When he left EDI, no one among the people who followed him was left behind. They all gave up their high salaries and followed him to start a business in Hangzhou, earning a salary of 500 yuan a month.
Later, even 500 yuan was not guaranteed, but still no one left.
Just such a person, why do you think he can't deal with it? "
Huang Shan frowned, thought for a while and said, "But, I can't think of any way to deal with it?
By fighting for speed, once a large logistics system is built, Jingdong can deliver goods to users within 12 hours, while the speed of ordinary express companies is three to five days.
Compared with genuine products, Taobao's fakes have been deeply rooted in the hearts of the people. If you want to reverse this impression that is engraved in the bone marrow of consumers, it will definitely not be done in three to five years.
For Internet companies, it takes three to five years to go from birth to death.
Compared with low prices, yes, Taobao's products are indeed very low-priced, but once we launch the anti-counterfeiting plan, their fakes will be the biggest target. At that time, it is not their turn to decide whether to make changes or not, but how to do it. Only then can we eliminate the problem of fake goods.
On the other hand, it is different for us to build an e-commerce platform that focuses on low prices. As long as we do not make fake products from the beginning, require merchants to use their own trademarks, and review this, we can use low-price products to Impact Taobao’s market share,
After all, it doesn’t cost much to register a trademark, and at the same time, we have set a low-price promotion strategy from the beginning so that it will not cause resentment among consumers,”
At the end, Huang Shan spread her hands with confusion on her face, "As you said, speed, genuine products and low prices are the three elements of e-commerce localization. So after we have beaten Taobao in all aspects, why should Lao Ma Can you compete with us?
Just because of Ali who specializes in wholesale?
I admit that Ali's turnover cannot be underestimated, but they are more focused on foreign trade. Without foreign trade, I can't think of where their competitiveness lies in front of domestic consumers. "
Chen Yang curled his lips, shook his head and said with a smile, "The reason why you didn't expect it is because you are not an old horse."
After a pause, seeing that Huang Shan was still unconvinced, Chen Yang couldn't help but smile, "Let me ask you, you just made Ahri and Taobao vulnerable, do you know their core competitiveness?" What is it?"
Huang Shan rolled her eyes, "Isn't it a merchant?"
Looking at all e-commerce platforms, Ali and Taobao can be said to have the most merchants.
It is precisely because there are so many merchants settled in and providing a sufficient variety of products that it can attract such an influx of consumers.
This kind of resource is also envied by all other e-commerce platforms.
Chen Yang smiled, shook his head and said, "Businesses can only be said to be one of the components of core competitiveness."
Facing Huang Shan's puzzled look, Chen Yang said seriously, "The core asset of the Ahri department is data!"
"data?"
Huang Shan became even more puzzled, frowning and said, "Data can make them invincible?"
Just a bunch of data that can only be used for research, can it be of such great use?
Chen Yang smiled slightly. It's not surprising that Huang Shan didn't understand the role of big data. He said with a slight smile,
"Take the topic you just talked about as an example. Do you know what I would do if I were Lao Ma?"
Huang Shan rolled her eyes twice and shook her head slightly.
Chen Yang said directly,
"First, I will use Taobao.com's unique merchant data to kidnap all express delivery companies including Sitongyida and Shunfeng!"
Huang Shan frowned, seeming to understand what Chen Yang said,
"You mean, if they don't accept cooperation, they will be directly removed from Taobao.com's database?"
When buying goods on e-commerce, one step is essential, and that is logistics information inquiry.
If Taobao really wants to ban a certain logistics company, it only needs to cut off the database interface with this company so that consumers cannot directly see the logistics information on the website. Then, any businessman with no problem in his mind will never do it again. Use this logistics company for your business!
It's like killing this company!
Unless he can accept Lao Ma's recruitment, he can continue to gain market opportunities.
Chen Yang nodded slightly and said seriously, "The so-called e-commerce speed has two key points. The first is the distance between the warehouse and the consumer, and the second is the terminal's logistics capacity.
If I could bring together all the logistics companies including Sitong Yida and establish a comprehensive logistics information platform,
Then, all logistics companies will be available to me. Even if the merchant uses company A to deliver goods, but company A is unable to deliver goods at the terminal, I can also arrange for company B, company C, company D, etc. Come and deliver this goods,
In addition, the integration of all logistics information can also make more effective use of trunk logistics resources.
For example, Company A has a trunk logistics vehicle, but after loading 80% of the goods, the remaining 20% can be dispatched through platform resources to catch the goods of other logistics companies! "
Chen Yang raised his hand, shook his fingers slightly, pursed his lips and said, "I don't invest a penny myself, but I hold all the logistics companies in my hands and let their transportation capacity be used by me.
How do you think this plan compares to Jingdong’s big logistics plan? ! "
Huang Shan frowned tightly, thinking of the situation Chen Yang mentioned, she couldn't help but shudder.
If all logistics companies, no, even if only 80% of their logistics capacity is bundled together, what kind of resource scheduling capabilities will there be?
Moreover, only Ahri's old horse can do this kind of thing, and no one else can do it.
This is because the domestic private logistics industry has developed almost with the development of Taobao.com. It was Taobao.com’s huge delivery demand first, and then it was given the opportunity when the postal transportation capacity was insufficient and the speed was slow. Opportunities for private enterprises to enter this industry,
Even the connections in all directions come from the same place, which is Tonglu County next to Hangzhou.
Furthermore, almost all the bosses of these companies have certain relationships.
Therefore, at least for now, private express delivery companies actually have a mutually beneficial relationship with Taobao.com.
This is also the reason why Lao Ma conquered Sitongyida so easily later.
But Huang Shan was still a little unconvinced. She stretched her neck and said, "What about the warehouse? Didn't you say there are two key factors? In addition to logistics, the other is the distance between the warehouse and the consumer.
Even if they can solve the distribution problem, how can they solve the distance of the goods? "
Chen Yang smiled slightly, "Do you remember how I calculated against the three of them, Lao Zhang, and formed a partnership with me to establish the Xijiang Supercomputing Center?"
Huang Shan frowned slightly, "Isn't it big data computing?"
Chen Yang continued to be tempting, "What else?"
Huang Shan looked at him puzzled, "And cloud computing, cloud server?"
Chen Yang raised his eyebrows, "Do you remember that I told you what the concept of 'cloud' is?"
Huang Shan stared at him without blinking, her mind still unable to turn around, "Isn't the cloud just a virtual service? What else can it be?"
"Well,"
Chen Yang thought for a while, nodded and smiled, "That's the explanation."
After a pause, he added, "Since it is a virtual service, can I build a cloud warehouse that does not require my own investment?"
Cloud warehouse?
Huang Shan immediately winked and said with a ridiculous face, "Virtual warehouse? How to build this?"
"Look,"
Chen Yang adjusted his sitting posture, turned sideways and smiled at her, "For example, for daily necessities, if I were Lao Ma, I would build a self-operated Taobao supermarket, and then recruit a group of local promotion specialists to sell as many offline supermarkets as possible. join in,
For supermarkets, they have one more shipping channel, but the price is just a little discounted, and there are no other losses. There is a high probability that they will not refuse, right? "
Huang Shan nodded numbly,
She now understands what is going on in this cloud warehouse.
To put it bluntly, this is a leather bag company. On the one hand, it negotiates the supply price with offline supermarkets, and when someone comes to buy online, it asks the supermarket to prepare the goods, and then distributes them through the logistics network.
Theoretically speaking, the delivery speed is really no less than that of Jingdong, which built its own logistics system.
And with big data analysis, the website can build its own distribution warehouse that does not require a large scale for some products with particularly high sales volume.
This distribution warehouse can directly go to the dealers of those products to get the goods, eliminating one link of exploitation in the supermarket, and can also achieve lower prices and higher profits.
Not only daily necessities, but also products including electrical appliances, clothing, and even 3C can be self-operated using this model.
Moreover, this self-operated model that costs no money is much smarter than Jingdong’s approach of starting from scratch, building its own warehouses, and building its own logistics system.
Thinking of this, Huang Shan couldn't help but look at Chen Yang with complicated eyes.
It was in vain that I had just been thinking about how to build an e-commerce platform. It would be best to kill Ali and Taobao, or at least keep pace with each other.
But I didn't expect that I didn't have the real confidence to find my opponent at all.
Isn’t it all joy? !
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