Reborn Dubai As A Prince
Chapter 105 Establishment Of Mgm International【46】
While he was living in style in Europe, the American entertainment industry on the other side of the ocean was undergoing a reshuffling of the cards. Foreign capital poured into Hollywood, causing MGM to change hands again, and then Marvel.
This series of moves cannot be hidden from the outside world, and various media are following and reporting on this matter. Until the acquisition is confirmed and the US government approves it, the re-emergence of MGM attracts attention.
People in the industry have mixed opinions on this huge acquisition. Those who are optimistic believe that it has obtained a new opportunity. MGM’s decline will regain its vitality after encountering a big financial backer. The heroes of the Marvel series are also expected to be on the stage on screen.
There are many people who are not optimistic. They think that the main theme of heroes is not suitable for the current market.
There are even some people who assert that MGM and Marvel in the hands of foreigners are nothing more than repeating the mistakes of the previous boss (Sony), with poor management, dismal box office, and finally failed.
"The media is talking too much!" On the plane back to the United States, Charlize Theron saw the news and was also angry at Izumi's malicious speculation.
"It actually makes sense." Sheikh flipped through the newspaper in his hand, "Look at this paragraph, foreign investors are not familiar with the American film market, and the decline of the industrial chain makes it difficult to turn over even if there are occasional high-grossing films. . "
"Will it really happen?" Theron was not only worried about him, she knew that her lover had spent nearly tens of billions in Hollywood, and she wasn't just playing casually as the outside world said, but he actually admitted these disadvantages?
"This is the current fact, and I can't deny it." Sheikh shrugged with a smile, "However, in the future, what the outside world says doesn't matter, what the media says doesn't matter, it depends on actual actions.
"What can you do?" Theron asked with concern.
"Do you know how to stand out from a group of established competitors?" Sheikh asked rhetorically.
"You can't compare yourself to them," Theron said.
"You are really talented." Xie He praised, "Of course you can't compare your shortcomings with others. If you want to rise, you have to open up new channels and open up new markets!"
Sheikh also said this to the MGM and Marvel people - after returning to Los Angeles, he held a joint meeting, MGM, Marvel and Summit all gathered together to discuss the turnaround of the people. The essential.
With the success of the acquisition, these companies are all under the umbrella of "MGM International", and the prince wants to build a giant similar to "Disney" and "Fox".
So today is the strategic meeting of MGM International.
He is particularly optimistic about Marvel's heroic themes, and agreed to the "Marvel Cinematic Universe Project" without any doubts. Three stages of bold imagination, high investment? No problem!
Iron Man must be launched, and other characters such as Thor and Captain America are of course indispensable. In the end, they will get together to create an Avengers Alliance --- at this point, it will become the hegemony of hero movies.
What's more, there are still two stages of the movie universe in the future, and there are a large number of heroes in the Marvel comic books... This alone is enough for him to successfully slap him in the face!
But punching in the face isn't cool enough.
To become an entertainment giant, or even a media giant, the links between various industries must be close.
Let’s use Disney as an example. It not only targets movies, but also peripheral derivatives, theme parks, and TV channels, advertising placement, and toy derivatives. The entire upstream and downstream industry chain has
Looking at other giants is the same, the newspaper media, TV channels, and news giants that surround movies complement each other. Their comprehensive industrial chains can squeeze the value of movies to the limit.
The bankruptcy of MGM in later generations was due to the single industrial chain and successive investment failures. Bankruptcy was an inevitable result. If he wants to revive the giant, he needs to build a comprehensive.
Xie He needs an industrial chain to maximize the value of the film. The most basic thing is that it needs TV stations, its own media, and partners in peripheral industries.
Marvel can provide industries ranging from comics, movies to toys, and MGM can make up for the ability to distribute films, but to break through the encirclement, one more is needed.
Netflix.
Sheikh has long had a goal. At present, Netflix is still an online DVD provider, but in later generations, it has developed into a giant of Internet video.
The famous American drama "House of Cards" is produced by Netflix. Of course, it can also play a role in the rebirth of future generations, let them talk about the future super popular "Game of Thrones" in advance
Episodes of The Walking Dead.
Then Netflix can, in turn, pay for online viewing rentals of movies launched by MGM, and share and preview movie information, forming a chain of cooperation.
...ask for flowers...
MGM International, of course, is not limited to movies, but includes TV dramas, Internet videos, and new fields of portal news. Only then can it break through and kill its opponents!
"MGM International" was established amid doubts from the outside world.
The CEO personally appointed by the prince, Dave Center, took up the banner of management, and was uncharacteristically not humble, but announced the group's strategy openly.
Launch Marvel Hero Movie;
Invest at least 1.5 billion to shoot ten commercial blockbusters;
Strongly entered the Internet TV industry, its film and TV industries united...
The rhetoric has been released. This is definitely a response to the recent doubts from the outside world. Didn’t you say no? Well, now we show our cards and let’s see who gets the last laugh!
Of course, the media is also excited. Various analyzes are made of MGM International’s confidence and whether it is possible to bring a new atmosphere... Of course, the sunspots are also mocking that the heroic movie will fail
No income due to investment particles.
Internet TV, who the hell is watching you? After investing so much, you won’t end up in debt.
As the premiere of MGM International, the news that "Iron Man" will be filmed spread like wildfire.
What people are looking forward to at the beginning is that Oscar-winning actress Charlize Theron will join this film as the heroine, that is, Iron Man's assistant "Little Pepper".
She was played by Gwyneth Paltrow in her previous life, but Sheikh felt that Theron should be more prominent in terms of the combination of a strong woman's momentum, ability and appearance, and her role as Pepper would be more attractive.
For Theron, who has already won the Oscar queen, what is needed now is not a literary film, but a few more commercial blockbusters, and the fire of the house can increase her status.
The prince has already considered many films tailored for her, such as "Maleficent", which portrays the temperament of a queen. While it is a hit, it can also show off her acting skills, which is perfect.
Or remake "Snow White and the Huntsman", let her play the villain queen and finally kill the heroine, the villain's victory is also a very eye-catching theme... Now we are waiting for all the plans to start!.
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