reborn industrial empire

Chapter eight hundred and forty seventh strange

On the day of the exhibition, these three German automobile manufacturing giants released blockbuster news related to China one after another, which surprised many participating reporters.

As practitioners in the automobile industry, many journalists know that the world's automobile manufacturing industry currently has three major automobile markets, one is North America, one is economically developed Western Europe, and the other is the same

Northeast Asian regions such as Japan and South Korea are economically developed, but they have big ambitions and the most mature market is undoubtedly North America.

A few years ago, in the eyes of many reporters, a region like Tianchao was simply a cold frontier area. On the map of the world's automobiles, it was simply a dispensable place.

But now everything has fallen apart. The economy in North America is sluggish and consumers have weak purchasing power. China is a rapidly rising big market. Their annual car sales have reached 10 million units, surpassing Western Europe and becoming

Over time, many people believe that the world's second largest automobile consumer market will surpass the United States in annual sales and become the world's largest, within a few years.

As a result, all the automobile manufacturing giants have to pay attention to this market. Originally, this market was an undefended fence. As long as companies have the ability, technology, and capital, they can come here to make a profit.

, but now, with the rise of companies like Huayang Power, it seems not easy to do what we did before.

Just look at the top three German automobile giants in the world. They all have to kneel down in front of the Chinese market. That’s it.

We can see the influence of this market

In the past, they might not have to care about the preferences of Tianchao consumers at all, but not anymore. This is all because of the rise of Huayang Power. This time they also came to the exhibition, and what will they bring to everyone?

What kind of surprise?

Due to the financial crisis at this auto show, major automobile manufacturing companies did not bring many new products. Some companies were troubled by financial problems, resulting in insufficient R&D funds for new products, so the launch of new products was delayed.

Others are due to the decline in people's consumption power caused by the outbreak of the financial crisis, so they are not in the mood to launch any new products. After all, the market itself is weak now. If you launch new products at this time, you are asking for trouble.

Are you happy?

No matter how good your product is, if people don’t have money, you still won’t be able to sell it? This will have a huge impact on the future of the company.

Development is very unfavorable

Therefore, there are not too many truly new models unveiled at this auto show, and the most unveiled ones are many new energy vehicles that are in concept state, but everyone knows that these new energy vehicles will not be available for a long time.

Unable to be listed

After all, this is the home of the Germans, and Germany is also the host country of this auto show, so it would be really hard not to bring out some good things.

However, not all German car companies will give favors to the organizers. For example, the Audi a8 that was originally promised was postponed without any doubt. It is impossible for Volkswagen to promote their carefully built luxury high-performance cars in this depressed time.

If you push a car like this these days, you are courting death.

So they only found the original Audi a4, a6, and q7 to suit the scene, as well as the concept versions of q3 and q5. Being able to show off these two cars is actually a good thing for the event.

Got it

The same is true for Mercedes-Benz. There are no new cars at all. Mercedes-Benz was also severely damaged by the financial crisis because it focuses on high-end products. This financial crisis has greatly damaged their customer base, which forces Mercedes-Benz to make adjustments in the future.

Marketing strategy, so this is the period of pain for Mercedes-Benz, and they simply have no intention of dealing with this auto show.

Only BMW has given face to it and brought a mass-produced model of the BMW x1. After this auto show, this car will be officially launched.

As for Volkswagen's golf, Beetle, and new Passat, they just come here to enjoy the scene, but there is nothing new at all. Volkswagen over there is still lucky. Fortunately, their new golf, new Passat and other models are all good.

It was launched on the market the year before last. If it had waited until a few years to launch it, it would have been dead.

Many people are not optimistic about the launch of new cars in such a depressed era.

The three American giants, who are deeply in debt crisis, have completely dealt with this auto show. All the visitors are older-generation models that have already been launched. As for new models, they are not there at all.

A lot of Japanese people came, but the things they brought were nothing new. Apart from Toyota's new generation Prius and Mazda's Xinma San, which were somewhat interesting, the others were all old stuff.

Nothing worth remembering

The French are quite surprising this time. They have brought a new generation of Citroën 5, and this time the French finally no longer stubbornly insist on their past romantic and incomprehensible style.

The 5 in this area has a plump and sleek front, a tall and powerful waistline and a slightly upturned rear. It looks majestic and stable but also dynamic. It is a relatively attractive car, but it is not without its shortcomings.

The Achilles’ heel of this car is its powertrain. It’s an old engine and an old transmission. It’s really hard to imagine where the French’s mechanical savvy went in their early years.

The reporters who originally came to the exhibition had a purpose and planned to promote their own companies and products. After all, now is an urgent and difficult era. At this time, we should call on our citizens to vigorously purchase domestic products to quickly

Revitalize the national economy

But the sight in front of me is really speechless. Apart from BMW, there are no other products that are worth mentioning. How can you write about this?

As for those high-end McLarens, Maybachs, Rolls-Royces, Pegasus, etc., they do have new products launched, but do you think it is appropriate to promote such luxury goods at this time?

Originally, according to the routine of previous auto shows, wherever there is Huayang Power, there will be news. Everyone should flock to Huayang Power's exhibition hall as soon as it opens to see what new products they have.

But this year, the editor-in-chief and the automobile companies told them that everyone must give priority to reporting on domestic companies and the products they launch. But when everyone went over and took a look, they suddenly felt a little annoyed. Aren't you fooling people?

Replacing a set of lights on a car is called a major exterior change, changing the interior to a different style, or adding two sets of electronic equipment. How dare you say that this is an updated product? This deceives consumers.

, do you really think he is a fool?

Reporters from various countries have discovered this problem. So far in this auto show, the companies in their countries and the products promoted by these companies are really not worth mentioning.

So after spending the whole morning wandering around the exhibition halls of these companies, these reporters finally had to come to the exhibition hall of Huayang Power. After all, it has become a habit. Where there is Huayang Power, there will be news. This can never be wrong.

, if you want to satisfy the editor-in-chief and the readers tomorrow, it seems that this problem will have to fall on Huayang Dynamics

When everyone rushed into the exhibition hall of Huayang Power, they couldn't help but feel a little disappointed. From the first few booths, it seemed that Huayang Power didn't launch any new products.

In fact, when everyone came to Huayang Power's booth, they still had some thoughts, because in the past one or two years, as everyone has learned more about Huayang Power's ebst engine technology, and as various companies have

With increased investment, more and more car companies have begun to come up with engines that can compete with the first generation EBST.

For example, Volkswagen started to use TFSI technology on its newly launched Audi cars the year before last year, and in the year of its launch, their TFSI engine was selected into Ward's top ten engines that year.

Although Huayang Power's ebst still relies on its leadership in turbocharger technology to maintain its advantage over Audi's tfsi, as Volkswagen began to import turbine intercooling systems and engine oil from Huayang Lubrication in a large scale,

The gap between them is gradually narrowing

BMW also showed no sign of weakness. Last year, they negotiated with Huayang Power and introduced the second-generation turbocharger from Huayang Power. This year they have integrated this turbocharger into

Their new engine was used in the BMW x1 they launched at this auto show. This engine was named n54. In the morning, everyone also went to BMW to watch BMW’s demonstration of this engine.

It's really outstanding, consistent with BMW's style

At this time, everyone wants to see how Huayang Power responds to the challenges coming from BMW and Audi. However, so far, what everyone has seen is relatively dull. It seems that there is nothing big about Huayang Power.

action

What's going on? You must know that this is not Jin Xiaoqiang's usual style. Is he really incompetent and indifferent to the challenges of BMW and Volkswagen?

Or is it because he intends to spare Audi and BMW a large number of key engine parts imported from him?

In short, many reporters have different opinions. They all express that they don’t understand Huayang Dynamics’ behavior of not showing up. After all, this is too inconsistent with Jin Xiaoqiang’s previous style.

Did he really intend to watch as their number one position in the field of turbocharged engines was dismissed like this?

No, urgent matters must be reversed. There is something weird in this. Many reporters thought so. After all, being low-key is definitely not Huayang Dynamics’ style.

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