reborn industrial empire

Four hundred and nineteenth chapter general indigestion

Chapter 419 General Indigestion

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Early the next morning, while Jin Xiaoqiang was still sleeping, he was awakened by a knock on the door.

He got off the ground and opened the door, and saw Liu Mei standing at the door.

"Universal Nick Reilly is here."

Liu Mei looked at Jin Xiaoqiang with a smile and said, Jin Xiaoqiang was still wearing pajamas at this time, with a chicken coop on his head.

"What time is it? Is this old guy Nick Reilly crazy?"

Jin Xiaoqiang yawned nonchalantly, and then said lazily.

"It's already past nine in the morning. It's getting late."

Liu Mei raised her wrist, looked at her watch, and then said to Jin Xiaoqiang with a smile.

Jin Xiaoqiang raised his head and glanced at the clock on the wall. Sure enough, it was already past nine o'clock. After arranging everything yesterday, he himself was pulled out by Klaus who came from Germany.

Paris is a city that the petty bourgeoisie yearn for all over the world. It is full of eighteenth-century architecture and the romantic atmosphere that the French are best at. As a result, Klaus took Jin Xiaoqiang and Liu Mei to have a good appreciation of the style of Paris.

This playboy came to Paris countless times when he was young, and he still retains the habit of coming once or twice a year.

With him as the guide, of course Jin Xiaoqiang and Liu Mei had a good time eating, drinking and having fun in Paris last night. Liu Mei was fine because she didn't drink, but Jin Xiaoqiang was dragged away by Klaus.

I drank a lot of wine and drank it down.

So Jin Xiaoqiang overslept this morning, but Liu Mei didn't do much.

"Let him wait while I take a bath and have breakfast."

Jin Xiaoqiang said to Liu Mei with a smile. After Liu Mei heard this, she could only smile helplessly at Jin Xiaoqiang and said.

"You dare to leave GM's top management aside like this. Only a lunatic like you can do it."

"Hey, that's it, how could you like me otherwise?"

While Jin Xiaoqiang was talking nonsense, he suddenly stretched out his claws and wiped the turbulent peak of Liu Mei. Liu Mei's face turned red with anger. Before he could reach out and twist the guy, the guy had already closed the door.

Singing I love taking a bath, I went to take a bath.

Liu Mei could only frown, snort, and then left Jin Xiaoqiang's room with a twist, but it could be seen from her graceful walking posture that she was still in a very good mood.

.......

When Jin Xiaoqiang appeared in the conference room, it was already half past ten. Nick Reilly and the team he brought looked very unhappy at this time.

Nick Reilly had been transferred back to North America by General Motors to serve as the president of North America. Therefore, although General Motors participated in the Paris Auto Show this time, it was not led by him, but by the newly appointed European team.

The regional president led a team to participate.

However, after the auto show began, Nick Reilly was not most concerned about GM's performance at the auto show. What he was most concerned about was Huayang Power.

The reason why he was able to rise to the top and return to North America to serve as the president of GM North America was entirely because he had done a very good job in cooperating with Huayang Power and was recognized by the company's board of directors.

And not long ago in the United States, he had an exchange with Jin Xiaoqiang. He was very concerned about the two large SUVs and pickup trucks that Jin Xiaoqiang mentioned to him.

In the car markets of other countries, there may be a popular rule that the best mid-size car wins the world, but in the United States, this general rule does not apply at all.

In the United States, the leading pickup truck and SUV models dominate the world.

These days, the king of the pickup truck market in the United States belongs to Ford, and Ford has monopolized the title of pickup truck sales champion in North America for several decades.

Moreover, the SUV market was originally very popular. The Dodge Overlord SUV, which is the favorite of American government officials and is often seen in various American movies, has seen sales decline year after year in recent years.

There is no longer the domineering power that swept the entire North American SUV market in the 1980s. Now Ford's Explorer, Lexus, and some large SUVs from Toyota are quietly seizing the market, but GM has been

It's a matter of incompetence.

At this stage, they are integrating global resources and promoting their modular design, but in terms of the research and development of new models, they have always had some confusing ideas that they cannot solve.

Of course, this is not the fault of others, but they can only blame themselves for being too greedy. In the decades after the war, GM can be said to have carried out large-scale expansion on a global scale.

They have successively annexed Sweden's Saab, acquired Australia's Holden, and even acquired Daewoo in South Korea. They have also carried out considerable brand expansion in their own country, such as Saturn, Oldsmolby, Vauxhall, Hummer, etc.

Brands have also been recruited by them.

This kind of expansion would be understandable if the economic environment was very good, because at that time, no matter what kind of garbage they produced, they could sell it.

But this is no longer possible, especially in an era when their brands are becoming more and more complex and external competition is becoming more and more intense.

Especially after entering the year 2000, although General Motors still looks good on the surface and still controls the world's leading position in the automobile manufacturing industry, they are aware of their own suffering.

Nowadays, GM is experiencing some internal and external troubles and is in a precarious situation. Although there are many best-selling models every year, making profits for GM, there are also many subsidiaries that are suffering from losses year after year, which can only hold back the group. Relying on the group every year

Only with funding can we barely maintain operations.

They know that they have now fallen into the stage of severe indigestion after overeating.

Currently, mid-sized family car manufacturers such as Saturn, Pontiac, and Oldsmore, owned by General Motors, have been completely beaten by the Japanese in the mid-sized family car market, losing ground and losing face.

Although adjustments are about to be made, it still cannot reverse the decline, which makes people angry no matter how you look at it.

Buick was so beaten that it almost disappeared from the American mid-level family car market, and could only survive in China with low-end prices.

Originally, Buick could still rely on their Regal and LaCrosse to make a comeback. Later, it strengthened GM's determination to reshape the brand. However, now these two models have been snatched away by Huayang Power, so the future of this brand will be

Destiny is really hard to say.

Currently, the only brands that can maintain a certain degree of competitiveness in the domestic mid-level family car market are Cadillac and Chevrolet.

The performance of Opel and Saab, which were acquired by General Motors in Europe, has been unsatisfactory. Opel has been losing money for many years in a row, and has been losing money for more than ten years.

Saab was originally a good company, but since it was acquired by General Motors, it has been messing around so much that this Swedish company has completely lost its original unique charm, and now it has begun to fall into the predicament of consecutive losses.

So currently GM, to be honest, can only rely on their Chevrolet, Cadillac, and GMC brands to make profits.

Chevrolet is specifically targeting the mid-range market, Cadillac is targeting the high end, and GMC is specifically targeting Americans' favorite pickup trucks and large SUVs.

Ever since it realized that it was in deep crisis, GM has been thinking hard about how to better get out of the current quagmire.

After pondering for several years, they finally figured out that adopting universal standards and modular design may be the best way to solve the current dilemma.

Therefore, in the past two years, GM has done nothing else. It has not even put much effort into the research and development of new models. It has been thinking about how to integrate the company's resources and allocate them in the most reasonable way so that the company can develop healthily.

.

They got rid of Saab's design department, replaced it with their own people, and let Saab produce Chevrolet with the Saab badge. This plan was also used on Pontiac and Saturn.

Of course, these are still in the trial stage. Unfortunately, they don't know the consequences of doing this. If they knew that after doing this for a few years, the result would be to directly destroy these brands, I'm afraid they would be beaten to death right now.

They, they won't do that either.

It is a pity that GM does not have the farsightedness of time-travelers like Jin Xiaoqiang. They are now excitedly carrying out their global resource integration plan.

Because there have been no new models to be launched in the past two years, Nick Reilly, who is well aware of GM's current situation, knows how important profits are to the current company.

Now is GM's transformation stage. Although the company has made profits every year, this is also because the current market environment is good. However, if it encounters any unpredictable crisis, GM's survivability is not as good as Toyota's, which is very market-oriented.

Competitive companies are strong.

So these days, being able to bring more profits back to the company is the key.

The last time he cooperated with Huayang Power, the two parties jointly launched the Qoros model. This model was a great success in the North American and European markets, but it gave GM a taste of the sweetness.

During the lull in the launch of its own new models, it would be a blessing to have such a little brother who is willing to help GM share the pressure.

Therefore, it can be said that Nick Reilly has been paying close attention to the developments of Huayang Dynamics and Jin Xiaoqiang.

This time Huayang Power brought a jaw-dropping new model K5 to consumers around the world at the Paris Auto Show. Nick Reilly saw the potential of this model at a glance.

So he came to Jin Xiaoqiang this time for no other reason than to discuss cooperation with Jin Xiaoqiang again, and the model he wanted to cooperate with this time was the K series.

……
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