reborn industrial empire
Chapter 509 Swept the United States
Chapter 509 Sweeping the United States
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As the United States has the most developed car culture in the world, the American people's demand for cars is also very large.
Moreover, the U.S. auto market is also a very open market. In this market, almost as long as your product complies with U.S. national laws, you can enter the U.S. market to sell it and become an American car.
As for this, which is currently the largest automobile sales market in the world, automobile companies from all over the world are using all their special skills to engage in muscle fighting here.
As an automobile company, if you want to survive, or if you want to succeed in the automobile industry, then you must pay attention to this market.
As far as the current situation is concerned, there are still two years until the economic crisis, and the current period is also the happiest moment for the American people. Although oil prices are still rising, due to the two wars in the Middle East
, coupled with the depreciation of the U.S. dollar, the U.S. economy is still prosperous.
The employment rate in the United States is at a record low, and coupled with the steady flow of loans from China, Americans are living the most comfortable life. Even many poor people with unstable jobs and low incomes are living the most comfortable life.
You can get a loan from the bank to buy yourself a house, not to mention a car.
Another key reason is that the United States has the largest middle class in the world. This middle class covers more than 60% of American families with incomes ranging from US$50,000 to US$200,000.
So this also gives consumers in this market full purchasing power!
At this Detroit Auto Show, there is no doubt that the biggest winner is Huayang Dynamics from China. From the Qoros s6, to the Qoros p6, and then to the Qoros 9, these three models are all the same.
It will not become a favorite product of American families whose annual income exceeds one hundred thousand dollars.
In the test track outside the station hall, the test drivers sent from General Motors can't stop almost every day since they go to work. They have to constantly accompany potential customers who come out of the showroom after viewing the actual cars and ask for test drives.
buyer.
The three products of Huayang Power's Qoros product series have been sought after by too many consumers in the past few days, so much so that many of them were brand new show cars before they participated in the exhibition.
In a few days, tens of thousands of miles were driven just by test driving.
However, compared with the profits gained from those who place orders immediately after testing the cars, the sacrifice of these show cars can be said to be completely worth it.
Because after it caused a sensation in the first few days of the exhibition, car fans from some cities around Detroit and even came directly from the West Coast came to test cars and then placed orders.
This has also led to a surge in sales of these three Qoros products. The Qoros P6, a large pickup truck, is especially popular with farmers or traditional American consumers in cities who like pickup trucks.
Although it has a starting entry price of up to 70,000 US dollars, this still cannot dissuade the purchasing enthusiasm of these wealthy people.
The Qoros S6 also performs exceptionally well. Its driving performance, both soft and hard, as well as extraordinary driving comfort and handling performance make this car suitable for those who work in big cities. However,
It is popular among high-income groups who choose to go on weekend outings.
Its price is not low, with a starting price of US$50,000, but because of its extraordinary performance, many car buyers simply dismiss such a price.
Both cars have received more than 5,000 orders in just a few days.
What surprised Jin Xiaoqiang the most was the Qoros 9, a large luxury business sedan in the Qoros series. Originally, this car was specially designed to be a domestic high-end official car.
There is still a certain market for this car in China, but most of it is in the category of official car purchases. Ordinary people can only be disappointed when faced with the price of this car. Occasionally, there are also some businessmen.
Purchase this car, but the performance of this car has not been very good abroad, especially in Europe. Although this car has excellent performance and is very comfortable, its ecoboost engine equipped with V6
It is not very fuel-efficient, so ordinary consumers are generally shunned by it.
After being launched at the Paris Auto Show last year, this car performed well domestically, but its international performance has been mediocre. So far, I have only bought more than 3,000 units in a few months. This is
It is the worst performing product in the Qoros series.
But what Jin Xiaoqiang didn't expect was that this car would become very popular in the United States. Because of the oversized physiques of many Americans, as well as some family business considerations, plus the American consumers who are qualified to buy this car, it is simply
I don't care about fuel consumption, so this car has been unexpectedly popular in the United States.
In just a few days of the auto show, more than 2,000 orders were received, which is almost as good as the sales volume of this car in the world outside of China.
The most popular model among families with an annual income of 50,000 to 100,000 US dollars is the K5. Because of the extraordinary driving performance provided by its Chuangchi Blue Sky technology, its excellent appearance, and its fuel consumption, this car
The car immediately became the favorite of many ordinary family consumers.
Americans all advocate freedom and like people or things with personality, and the excellent appearance of this car undoubtedly adds a lot of points to this product.
Therefore, in the few days after the auto show was opened to the public, this car received no less than 8,000 orders.
In the end, it is no surprise that as a small car and a classic like Captain America, it has been welcomed by all American consumers, which covers all walks of life in the United States.
Whether you are a rich person, a middle-class person, or a low-income person, it is difficult for everyone to resist the charm of this Captain America. Just like the American hero in the comics, this car has won the majority of awards since its debut.
The American Heart.
And in the test track outside the showroom, although Jin Xiaoqiang and the others prepared ten test drive vehicles, they still could not meet the test drive requirements of consumers who were interested in this car. Even though it was still below zero outside,
Temperature, but potential consumers waiting to test drive this car had to queue up in a long line at the test track.
This car is really so popular. Although it is not the kind of high-horsepower muscle car that the American people like, nor is it a large SUV, or a pickup truck, it is compact but still has a domineering appearance.
, as well as the excellent powertrain configuration, have earned him enough attention.
Low-income earners are focused on the low-configuration model of this car, which is the lowest entry version priced at just over 30,000 US dollars, while middle-income earners are focused on the high-end version of this car with a price of around 40,000 US dollars.
Gong version.
What the rich value most is that this car is equipped with a truly high-end version of the 1.6L ecoboost engine!
Jin Xiaoqiang is not stupid enough to only equip such a car with a 1.0L ecboost engine. Of course he will bring the 1.6L version. If rich people need this car, then he can even get it
The 2.0l ecoboost version is coming out.
Consumers from all walks of life are unanimously optimistic about this car, and every day after a test drive, consumers will leave comments on this car online after they go back, and those comments are almost all full of praise.
Praiseful words.
In just a few days, the Captain America craze has almost swept the entire United States.
Even Captain America, which has only been unveiled for more than ten days, has already been selected as the American people's favorite car this year, and it also leads all other competitors with a very high number of votes.
In the short six days it has been open to the public, and two days before the end of this auto show, the number of orders received for this Captain America model in the United States alone has exceeded 20,000
.
This can not but be said to be a miracle. At this time, not only the domestic automobile companies in the United States are seeing the achievements made by Huayang Power. Even Toyota and Honda, which have dominated the United States for a long time, are also looking at it.
Huayang Power’s achievements at this auto show are followed by criticism.
Not to mention the rest, Volkswagen did not send many major models to participate in this auto show.
After just being open to the public, allowing test runs, and providing full preferential policies, Huayang Power received no less than 50,000 orders in the past few days.
Nearly 40,000 of them are for the new models unveiled at this auto show, and the original old models have also received a lot of orders.
This auto show is undoubtedly a great success for Huayang Dynamics. If we say that before, they were just quietly entering the US market in a quiet way.
But this time, they kicked open the door to the American market in a grand manner and raised the popularity of the Huayang Dynamics brand to a new level in the hearts of American consumers.
And Huayang Dynamics is also using their actions to loudly tell Americans, pay attention! The Chinese people are coming!
However, American consumers at this time did not pay attention to this. They were all immersed in the impact of Huayang Power's products.
You must know that American car consumers originally did not like turbochargers as an auxiliary product, but now after the emergence of Huayang Power's products, turbochargers as an auxiliary product have begun to be used by American consumers.
I slowly accepted it.
……
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