Reborn Industrial Tycoon

Wal-Mart is in the retail business, and the most taboo thing for retailers is to stock up on goods. For a retailer, I don’t have to make money, but I can’t stock up on goods.

There is no retail business in the world that can stock up a batch of goods during the off-season and then wait until the peak season to sell them. Because the retail industry is inherently small profits but quick turnover, stocking up will cause great financial pressure for retailers.

.Once the goods are overstocked and cannot be sold, it is likely to cause the retailer's capital chain to break.

For example, before hurricanes come, there are often reports that supermarket shelves in the United States have been emptied and have not been replenished, because retailers will not stock up in advance. Retailers would rather sell out of goods and then restock them at a higher price.

I won’t stock up on goods in advance.

Many people say that the large supermarkets in the United States are very conscientious and will not hoard stockpiles when encountering natural or man-made disasters. In fact, this is the operating mode of the retail industry, and there is no way to stockpile stockpiles. The more countries with developed retail industries, the tighter their supply chains.

The more mature you are, the less likely you are to hoard.

Therefore, it is impossible for Gordon to purchase products for next summer in October, and it is impossible for Wal-Mart to stock up on linen car seat cushions in winter.

Orders placed in October are still for Christmas!

In the 1980s, state-owned enterprises had basically never done business with Americans, and they didn’t know what Americans needed in any season. How could they understand the ins and outs of the American retail industry?

A group of idiots thought that as long as they imitated Li Weidong's linen car seat cushions, they could make money at the Canton Fair. However, they never thought that Americans would sit on linen car seat cushions in the winter because their buttocks are not cold enough.

What!

Now, when Gordon said he would not purchase linen car seat cushions, all the exhibitors were dumbfounded.

At this moment, Li Weidong stood up: "Mr. Gordon, I haven't seen you for half a year, and you are still the same."

"It's Mr. Li!" Gordon smiled, but secretly cursed in his heart: A businessman with a darker heart than the Jews!

"Mr. Gordon, what do you think of Yangcheng in October? The weather is not bad!" Li Weidong said with a smile.

When greeting foreigners, let’s start with the weather.

"It's warm here, even a little hot. In Minnesota, it's already very cold now," Gordon replied.

The two of them each talked a few words about the weather in China and the United States before the topic turned to car seat cushions.

"Mr. Gordon, how many car seat cushions do you plan to purchase this time? The linen car seat cushions produced by my colleagues are of good quality and very cheap." Li Weidong asked.

"I don't plan to purchase linen car seat cushions this time. The United States is about to enter winter, Florida won't feel hot flashes, and Southern California won't burn your buttocks, so the United States doesn't need linen car seat cushions now," Gordon replied.

"You are absolutely right. Winter is so cold. Think about the winter in New York. The howling cold wind will freeze the entire Central Park. When a snowfall comes, the whole city will seem to be frozen. No.

Do you know how many homeless people will freeze to death on the streets?"

Li Weidong paused and then said, "Especially when you drive to work every morning, it is really painful. As soon as you step into the car, the cold of more than ten degrees below zero will make your hands numb from the cold, and the leather in the car

The seats are like ice cubes, if you sit on them, it will freeze your spine!"

"Mr. Li, you described it very vividly. In New York in the winter, it is indeed cruel to get up early to go to work." Gordon nodded.

"So at this time, you need a set of wool car seat cushions!" Li Weidong conjured up a set of wool car seat cushions like a magic trick.

Before Gordon could react, Li Weidong had already started selling: "Mr. Gordon, please look, this is a new product from our factory, a wool car seat cushion. This wool car seat cushion is made of pure natural sheep shearling.

, you can touch it, its surface is very smooth, only pure animal fur can have such a feel.

I think there is no need to introduce the warmth of pure natural wool. In addition to keeping warm, wool products are also breathable. Even if you press your entire body against them, they will not cause harm to the skin.

At the same time, wool also has certain moisture-proof and moisture-proof properties. If you encounter snowy weather and walk into the car covered in snow, you don't have to worry about getting the cushion wet, and you don't have to worry about affecting the warmth of the wool cushion.

Pure natural wool is also moth-proof, which means that when the weather gets warmer, you can just throw this wool cushion into the warehouse without worrying about it being eaten away by moths. It will still be there the next winter.

You can take it out and continue to use it!”

As Li Weidong introduced, Gordon nodded and kept stroking the wool car seat cushion with his hands.

"Mr. Li, the cushion you produced feels really good. The wool feels smooth and the texture is very soft. It reminds me of Australian wool," Gordon said.

"I think the wool cushions I produce should be no less soft than Australian wool!" Li Weidong said with a smile.

Australian wool is of really good quality, such as Porworthy wool, which is thin and uniform, has good elasticity, strength, and good luster. Chinese sheep definitely cannot reach that level, all thanks to Li Weidong

Process with softener.

Gordon touched the wool car seat cushion with some admiration, and then said: "Mr. Li, you have indeed launched a very excellent product, but with all due respect, our American cars all have heaters inside, and the heaters blow out.

It uses hot air from the engine and does not cost extra fuel, so the demand for this type of warm car seat cushion should not be huge."

"Mr. Gordon, it always takes a certain amount of time from the time the car starts to the warm air blowing out, right? This period of time is when the wool car seat cushion comes into play." Li Weidong said.

"Mr. Li, the price of oil in the United States is not expensive, so in winter, car owners often ignite the engine in advance, wait for the engine to heat up, and then enter the car. By then, there is already warm air." Gordon said.

"How many degrees can it be in your car? In Wisconsin, Michigan, Ohio, and New York State, in the winter in these places, even if you sit by the stove, you will still feel the cold, just the warm air of a car

, at most it will no longer make people shiver, but it will never make people feel warm.

And my wool car seat cushion is a supplement to the warm air. With the warm air, leaning on the wool car seat cushion can make you feel as warm as a mother's embrace, even in Detroit after heavy snow. I

I think American consumers are very willing to spend a little money to provide themselves with a warm driving environment.

More importantly, this kind of wool car seat cushion is very suitable for the elderly. Cold winter is a kind of torture for the joints of the elderly. If you have this kind of wool car seat cushion, it can also protect the joints of the elderly.

Function. I think the elderly in the United States also have to drive out in winter!”

"In fact, in the coldest time, we can also wear more clothes so that we can stay warmer." Gordon said.

"Mr. Gordon, if you were working on Wall Street, would you wear two bulky down jackets, or would you put on a slim woolen coat outside your suit?"

Li Weidong smiled slightly and continued: "I think it is impossible for Americans with decent jobs to wrap themselves up like cotton balls!

The cost of wool products is relatively high, and the selling price is also more expensive, so those who can afford wool products are definitely not poor people, at least they are the middle class with relatively high incomes. How can such people wear a lot of wool products on themselves?

clothing?

It’s hard for me to imagine what it would be like for a person wearing two or three down jackets to squeeze into the elevator of a high-rise building on Wall Street.”

"Mr. Li, you have an extremely accurate understanding and grasp of the market. You should come to Wal-Mart for purchasing." Gordon said, agreeing with Li Weidong's statement.

"Thank you for your compliment." Li Weidong paused and then said, "It seems that Mr. Gordon is already interested in buying my wool car seat cushion."

"You convinced me once again that there should be a market for this thing. There will always be some rich people who are willing to spend some money to make winter more comfortable." Gordon continued: "Mr. Li, yours

How much do you plan to sell wool car seat cushions for?"

"A set of wool car seat cushions, including two front seats and three rear seats, costs a total of 129 US dollars. If you buy the front seats separately, it will cost 39 US dollars. If you buy the three rear seats separately, it will cost

57 US dollars." Li Weidong said.

"The price is so expensive?" Gordon frowned.

"Mr. Gordon, we use pure natural sheepskin material. Just to make this front seat, one piece of sheepskin is not enough. You can calculate how much it costs to buy a piece of sheepskin in the United States and then process it into this

Look, how much will it cost?" Li Weidong said.

"Mr. Li, although the cost of sheepskin is high, the labor cost in China is very low." Gordon said.

"Mr. Gordon, I set the price according to market demand. I think Wal-Mart will also set the price according to market demand, right?" Li Weidong smiled slyly.

Li Weidong's subtext is that although I sell it more expensively, you can sell it more expensively and the profit will not be less.

Gordon didn't answer, he frowned and fell into thinking.

The secretary of the village, a man with glasses, couldn't stand it anymore. He leaned next to Li Weidong and said in Chinese: "Director Li, why don't you lower the price? A set of cushions sells for 129 US dollars. If it is so expensive, don't let foreign investors

Scared away!"

"Don't worry, you won't run away in fear. The wool comes from the sheep. I sold him this wool car seat for 129 US dollars. He took it to the United States and dared to buy it for 300 to 400 US dollars!" Li Weidong said.

"Three or four hundred US dollars? Real or fake? Why is this American selling things more sinister than you!" Secretary Zhuang blurted out.

Li Weidong glared at Secretary Zhuang and said: "Nonsense, if I don't have a bad heart, who will earn foreign exchange for the country? Do you expect those manufacturers who only copy?"

Secretary Zhuang was speechless. He looked at the pitiful exhibitors around him and shook his head helplessly.

"Director Zhao is right, these idiots can't be counted on!"