Reborn Industrial Tycoon

Chapter 354 Special Prize (Please subscribe)

There are two models of OEM production, one is OEM, which is the original equipment manufacturer; the other is ODM, which is the original design manufacturer.

OEM refers to the entrusted manufacturer to produce according to the needs and authorization of the sample manufacturer, and according to the manufacturer's specific conditions. All design drawings, etc. are completely manufactured and processed in accordance with the design of the sample manufacturer. This is what we commonly call OEM.

ODM is when the buyer entrusts the manufacturer to provide all services from R&D, design, production, and post-maintenance. It is also our quick OEM.

The biggest difference between the two is that OEM manufacturers only perform OEM production, while ODM manufacturers complete everything from design to production by themselves, and the buyer only needs to OEM directly.

This new type of orange juice machine was originally developed by Li Weidong himself, so whether it is an OEM or an ODM, Li Weidong's electrical appliance factory can do the job.

Thomas, who was opposite him, had a hesitant look on his face, as if he was having a fierce psychological struggle.

Li Weidong saw Thomas' concerns and asked, "Mr. Thomas, are you worried that the quality of my products will not meet Whirlpool's requirements?"

Thomas nodded honestly: "Mr. Li, I have never bought Chinese home appliances. After all, China is not an advanced industrial country. I am indeed very worried about the quality of Chinese products."

"Mr. Thomas, please rest assured about this. In addition to producing household appliances, my factory also does OEM work. Xizhi Electric hair dryers and electric irons are made by us. If you go to Xizhi Electric's booth now,

Look at the hair dryers and electric irons on display, maybe they were produced in my factory." Li Weidong introduced them.

After learning that Li Weidong could do OEM work for Xizhi Electric, Thomas' worries were suddenly reduced a lot.

In the 1970s, Japanese manufacturing was synonymous with cheapness and inferiority in the eyes of Americans. At that time, the United States also boycotted Japanese goods and smashed Japanese cars.

It took decades for Japanese brands to reverse their reputation. After entering the 1990s, Japanese manufacturing has been accepted by Americans. On the contrary, Korean brands have become cheap and inferior products in the eyes of Americans.

When Li Weidong explained that his factory was OEM for Xizhi Electric, he was able to offset Americans' doubts about product quality.

Thomas was immediately moved. Whirlpool's business spans the world. They have factories on five continents. Thomas certainly knows that production costs outside the United States are much lower, and he also knows that greater profits can be made through OEM.

Thomas thought for a moment and said, "Mr. Li, I can't make a decision about the OEM. I need to ask the headquarters for instructions."

"Mr. Thomas, I have a suggestion. I suggest you, Whirlpool, send an inspection team to my factory for an on-site inspection. This way you will have a deeper understanding of my factory. Maybe you will feel relieved after the inspection.

Leave the OEM order to us." Li Weidong said immediately.

"On-site inspection? This is indeed the most effective method!" Thomas pondered for a moment and said, "Mr. Li, I will report your suggestions to the headquarters."

"Thank you very much, Mr. Thomas." Li Weidong said, taking out an unopened piece of orange juice from the booth and handing it to Thomas.

"Mr. Thomas, this is a sample. You can take it back and try it out slowly." Li Weidong said.

If you want to take over business from a big customer like Whirlpool, you can't rush it. Li Weidong is also happy to take the long term to catch big fish.

It would be great if we could attract an inspection from Whirlpool. Li Weidong believes that as long as Whirlpool's inspectors go to their own electrical appliance factory and see the low cost and high efficiency of the electrical appliance factory, they will definitely introduce the representative to the factory.

The work order is presented with both hands.

…

A young man stood in front of Li Weidong's exhibition area, holding half an orange with great interest and trying out a sample orange juice machine.

After a while, the young man asked: "How much does this juicer cost?"

The temporary part-time job from a college student immediately replied: "78 marks."

The young man opposite nodded, as if he thought the price was acceptable.

The German mark was still a very strong currency. At that time, it was second only to the US dollar and the British pound, and better than the Japanese yen and the franc. It was the third largest currency in circulation in the world. According to the currency value in 1992, 1 mark was approximately equivalent to US$0.65.

78 marks is about just over 50 US dollars.

Moreover, at that time, Germany's per capita GDP was higher than that of the United States. For Germans, buying such an orange juice machine for 78 marks was completely within the acceptable range.

What's more, the things sold at the exhibition are definitely more expensive than in stores.

The young man said, "Give me the new one!"

The part-time employee introduced: "Sir, before you buy it, there is something I must remind you. Since this product has not yet been launched in Germany, we cannot provide you with after-sales service.

In other words, if this thing breaks, the manufacturer will not be responsible, and you may have to repair it yourself. If you have no objection to this, I will give you a new orange juice machine right away."

"This orange juice machine doesn't look complicated. I think I am fully capable of repairing it," the young man said.

The part-time worker took out a new orange juice machine and handed it to the young man. The young man plugged it in and tried it. After confirming that it could be used normally, he left with satisfaction.

Li Weidong next to him looked under the counter in the exhibition area and saw that there were only less than ten orange juice machines left.

"In the blink of an eye, another twenty units were sold. It seems that the samples I brought this time are still short, not enough to sell!" Li Weidong thought to himself.

In addition to accepting large orders, the exhibition can also sell scattered goods. Many rare products can even be sold entirely at the exhibition.

For example, some works of art are unique in themselves and will definitely be sold through exhibitions; another example is some limited-edition luxury sports cars, which can basically only be purchased at exhibitions.

In addition, some products that are not yet on the market will be sold on a small scale through exhibitions. Such sales are often limited, and since the products have not yet been officially launched, the manufacturers do not provide after-sales service.

This is the case with Li Weidong's juicer. Since it is not on the market in Germany, it cannot provide after-sales service.

Although there is no after-sales service, customers' willingness to buy is still very strong. Cologne people have long been accustomed to buying things at exhibitions.

Orange juice machines are not large in size. This time Li Weidong brought a total of 500 orange juice machines to Germany and gave 100 to the organizer. There were 400 left. He used about 30 of them to set up stalls and make exhibition samples.

The remaining 370 units are available for sale.

However, on the first day of the exhibition, nearly a hundred orange juice machines were sold, and Li Weidong also earned more than 7,000 German marks.

…

In the conference room, Draxler, the chief operating officer of the Cologne Electronics Show, was sitting in the show, presiding over the meeting.

Just listen to Draxler say: "The exhibition is already halfway through, and as usual, it's time to award awards. This time it's still the same as before, one for the most popular award, one for the most popular award, and one for the best creativity.

A Best Appearance Award, as well as several special awards, excellence awards and quality awards. Next, we will discuss who should give these awards."

The first few "best" awards are naturally awarded to the top products or latest products of well-known brands.

The "several" awards at the back can be regarded as participation awards, which are awarded to some outstanding products or related households. They are equivalent to giving you a certificate at the end of the semester so that you can explain it to your family when you go back.

This kind of award also needs to be weighed. For example, internationally renowned companies such as Whirlpool, Panasonic, and Sony have to give people an award even if the products on display are relatively mediocre.

Otherwise, no one will come to the next electrical appliance show. Without such a big brand, the show will lose its luster.

Only one of them said: "This is the first time for the Chinese to participate in the Cologne Electrical Appliances Show, and they are participating in an official name. Wouldn't it be too embarrassing if they came back empty-handed? Should we give the Chinese an award?"

"

"It makes sense. We should give the Chinese a special award, or a quality award. But I have seen the Chinese exhibits, and there are no highlights. The technology is too backward! The Chinese home appliance technology is still stuck.

In the 1980s, the exhibits were at least five years behind those from other countries. It would not be appropriate to give them an award!" Another person said.

Even if the top home appliance brands bring mediocre exhibits, they are still the latest products. In contrast, even if Chinese companies bring the latest products, they still lag behind international brands.

Giving awards to backward products is not a good thing for the Cologne Home Appliances Show.

At this time, Draxler finally spoke: "I remember that the Chinese had a juicer. Although the structure is very simple, it is a very novel product that even children can use. I think this product

It’s still very creative, and if we give this kind of juicer an award, it won’t cause any criticism.”

"You're talking about the juicer that squeezes juice with just one click, right? I have the impression that it is indeed a very interesting product." Someone said immediately.

"Speaking of which, I bought a juicer like that at the Chinese booth yesterday, and I've been using it since I got home. It's really good. I don't know which German agent will handle this kind of product." Another

No one spoke.

Soon, everyone reached a consensus and awarded Li Weidong's juicer a special prize at the Cologne Electrical Appliances Show.

…

On the big stage in the exhibition hall, the award ceremony has begun.

Sun Xinmin stood under the stands, looking at the brands going up to receive awards one by one, feeling quite envious in his heart.

Not only Sun Xinmin, but also other people in the Chinese exhibition group also looked envious.

After all, this is the International Home Appliances Show, so it is quite honorable to go home with an award.

"I wonder if Haier's refrigerators have a chance to receive an award such as a winning award or a premium award." Sun Xinmin asked.

Next to him, the representative of Haier Electric Co., Ltd. smiled euphemistically and said, "Si Sun, in terms of technology, we are still lagging behind the first-tier foreign home appliance brands. It may be difficult to win awards.

And as far as I know, before the awards are given, the winning companies should be notified and come to receive the awards. If no one notifies us, they will definitely not win the award."

"It turns out there will be notification in advance." Sun Xinmin smiled helplessly: "Since even Haier has no chance to win the award, it is unlikely that other brands in the country will win the award."

At this moment, seven or eight more people walked onto the big stage to receive their awards, and among them, there was a familiar figure.

It was a Chinese face with black hair and yellow skin. He stood out among the foreigners.

Everyone took a closer look and found that the man was Li Weidong!

The second chapter has been delivered. Thank you for your subscription. Thank you for seeing you at the next intersection. Brazilian Wood, Years I have no trace, Qi Wuer, I am so grateful for the reward!