Reborn Nobility

Chapter 215 Crisis (1)

In April 1991, melatonin was the first to be launched to the market with great anticipation, and quickly occupied the national health care product market with lightning speed. The overwhelming media advertising and early public relations made consumers rush to buy it. Anyone with a sales brain would rush to buy it.

At the counter of Platinum Oral Liquid, the mall will definitely be crowded with consumers. The previously popular Longfei Yanling Yishou Oral Liquid and Vitality Oral Liquid have long been ruthlessly left behind by Melatonin Oral Liquid.

To this end, Long Fei, a health care products company, and marketing wizard Tang Yi summoned the company's middle-level and above managers to hold an emergency meeting.

The marketing minister took out the performance chart and said solemnly: "According to the performance chart, in the past two months, Longfei's sales have dropped sharply, and there has been a terrible linear decline. Compared with the same period last year, it fell 78% this month alone.

.”

"What do you do for a living? You won't be able to continue if a competitor appears?" Long Fei said angrily.

The marketing minister said aggrievedly: "Their publicity and advertising efforts are too great. TV, radio, newspapers and magazines are all spread out, and the momentum is too great. And they spent 15 million on a secret recipe!"

"If they hit you, you should follow suit! They have 135 ads, but we have 246 ads! I still don't believe it. How much money does a small Ruihui company cost? This month's advertising - 5 million

." Long Fei gritted his teeth and said.

The marketing director and the marketing director almost choked to death because of Long Fei’s Tumo Xingzi. They thought to themselves, Damn, you are so stupid. If I had known, I would have resigned as well. If I wasn’t exhausted, I would be pissed off. If I wasn’t pissed off, I’d be pissed off by Long Fei.

Flying with foam and drowning.

"Chairman, what I need to inform you is that our capital flow is in danger of rupture. Cash flow is insufficient. The monthly repayment is only three to four million. This makes it difficult to maintain operations. We must face up to the financial risk.

." The Finance Minister tried his best to restrain the fear in his heart, but still told the cruel reality.

"I'm really convinced by you. We are a company with assets of hundreds of millions, but we can't come up with this little money! What does your finance department do for a living?" As expected by the finance minister, a "storm" hit.

"Our asset structure is different from theirs. They are lightweight companies." The Finance Minister explained patiently.

"Lightweight company? Have you measured them? Are they very light?" Long Fei showed curiosity and thirst for knowledge that were inconsistent with his age.

"Um..." The Finance Minister almost choked to death. He adjusted his glasses and said patiently, "This refers to their asset structure. Ruihui Company does not invest too much funds in heavy assets such as machinery and equipment, factories, etc., because this

This will lead to a significant reduction in the liquidity of corporate assets, making it difficult for companies to respond to better business opportunities in a growing industry in a timely manner and miss opportunities to accelerate development. They will mainly focus on R&D and design, supply chain construction, marketing services and talents.

In terms of training, actively cultivating core competitiveness, that is, asset lightness, is the best financial choice for growing companies that face greater cash pressure. Therefore, they have sufficient cash flow. Moreover, their dealership rights auction also received a lot of attention.

Less funds.”

"They auction, we auction too." Long Fei said stupidly and innocently.

"This..." The directors of the marketing and sales departments were speechless for a long time, and were confused for a moment. ###Mom, now Longfei's products can't be promoted, and you still want to auction the distribution rights. You are really crazy about money.

Seeing Long Fei rushing around and talking nonsense, these company's mid-level and senior managers were already ready to change jobs.

"The meeting is dismissed!" Long Fei waved his little paw angrily, and everyone slipped out of the conference room as if they had been granted amnesty.

Long Fei looked at Tang Yi humbly. In his eyes, Tang Yi was his only savior now, and said, "Professor Tang, what should we do now?"

"Hmph. When their products are launched, it's time for us to launch an attack. I'm looking for their loopholes. I think-" His eyes flashed with a cold murderous intent. "The day when Ruihui will be finished is not far away.

"

xxxx

In the past few days, Su Jiangchun took Su Su and Chen Mengmeng around the large shopping malls that sell melatonin oral liquid in the capital and several nearby provinces and cities. Everywhere they went, they were warmly welcomed by local dealers.

, the situation is very different from the time when they worked hard to promote Longfei Company's products.

On this day, Su Jiangchun wore sunglasses and walked into the Beijing Cadre Rest House behind the office building where Ruihui Company is located. There are a large number of cadres in this rest house for training. The environment is elegant and the facilities are complete.

The office building where Ruihui Company is located is also the property of the dormitory. Su Jiangchun has long been familiar with the doorman, so she walked in without any obstacles.

In an exquisite pavilion with fluttering eaves, Xia Xiaoluo was playing Go with an old man with silver hair. Su Jiangchun walked into the pavilion gently. The old man and the young man watched the chess game intently without moving.

Turning a blind eye to Su Jiangchun's entry.

Xia Xiaoluo holds black and the old man holds white. On the red and black mahogany chessboard, there are many white stones, which have formed an encirclement of the black stones. Xia Xiaoluo is obviously at a disadvantage.

I smiled slightly, my eyes could not hide my pride, and I had a bit of an old naughty demeanor, and said: "Hee hee, just admit defeat, young man, you still need to practice."

"Oh, no regrets for your moves. You shameless bastard. If you hadn't regretted your move, you would have definitely lost this game!"

The old man was scolded as "smelly and shameless", but he was not angry. He frowned and said, "As if you haven't regretted your wife! How many times have you regretted your chess? Eight times! How many times have I regretted it? Twice!" He stretched out his hand.

Two fingers kept shaking in front of Xia Xiaoluo.

"The key is that you regretted the move first! It was you who made the move first." Xia Xiaoluo gritted his teeth.

"Next time, neither of us will regret our chess! Whoever regrets his chess first will be the loser!" the old man cursed rudely.

"The grandson of a turtle! The grandson of a turtle!" Xia Xiaoluo also said viciously, while looking at the old man fiercely, as if he was calling the old man a "son of a turtle" and a "grandson of a turtle", which made the old man very helpless.

Xia Xiaoluo reluctantly divided the flags into two extra-large chess pots made of torreya wood. He gave up and stood up to run away.

"Don't bother me. We agreed that whoever loses will be treated to braised roasted pork. You can't be so stingy, right? A bowl of roasted pork only costs a few dollars!" the old man said, holding Xia Xiaoluo's arm.

Xia Xiaoluo said helplessly: "Okay. However, lend me this book of yours to read. I will challenge you in two days. You will definitely not be able to beat me."

He picked up a copy of "Introduction to Go" on the marble table and put it in his arms like a treasure.

The old man laughed and said, "Take it, it costs five yuan a copy! It is available in all major bookstores across the country."

Su Jiangchuan couldn't help but smile. She felt that a heavy machine began to rotate. From London to the Cayman Islands, from the capital to the Central Plains Province, every criss-crossing gear was doing different forms under the control of the same nerve.

movement, and the person who controls this huge machine is the young man in front of him who is not as good as a weak man. At this moment, he is like a hermit in the world, sitting in an inconspicuous corner of the city, concentrating on studying with the octogenarian old man.

Starting from the profound Go skills - although this research is not very elegant and does not look like a worldly expert.

Su Jiangzhan was driving, and Xia Xiaoluo was sitting in the passenger seat, angrily ignoring the old man behind him, as if he was unwilling to spend the few dollars to treat the old man to a braised meal.

The old man kept pouting behind him and said, "It's just a few dollars. Stingy!"

"Spending money is a small matter, but being dishonest is a big deal! If word spreads in the future that I lost at the hands of a bad chess bastard like you, how will I be able to survive in the Beijing Go world in the future?" Xia Xiaoluo obviously attaches great importance to his reputation in the Go world.

There is a large shopping mall near "Xiaochang Chen", and there is a large square in front of the shopping mall. At this moment, the place is bustling with people, and there is a huge hot air balloon floating in the air, with a huge banner hanging on it that reads "Melatonin Oral

Liquid, youthful and healthy product”, “No gifts during the holidays this year, only melatonin as a gift”, “Large-scale melatonin promotion conference and free medicine giveaway event” and other words.

When Su Jiangzhi drove by, Xia Xiaoluo told her: "Wait here and take a look."

As he spoke, he squinted at the lively scene in front of him. The profits and sales on the financial statements were all abstract figures, but the scene in front of him was much more vivid. This was the first time for Xia Xiaoluo to see such a grand occasion, and he thought to himself

, these are all things I freed up, and I feel a little bit embarrassed.

In the center of the square, behind a long table made up of more than a dozen tables, more than 20 young promoters are sitting in the back. They are smiling and full of youth. This smile makes people feel that life is full of hope. Behind the table are all

There are 1,000 small boxes of melatonin oral solution neatly stacked.

There was already a long queue in front of the table. Most of them were middle-aged and elderly people, who were waiting patiently. Su Su, the public minister of Ruihui Company, gave an order, and the promoters began to distribute oral liquid, and the crowd began to commotion.

Get up and rush forward.

Xia Xiaoluo suddenly became nervous. They were all old people with poor physical fitness. If there was overcrowding, someone would be injured or killed if they fell down, which would be troublesome.

Su Su held the microphone and tried her best to maintain order, saying: "Uncles and aunts, don't crowd, there are many gifts today, and they will be available." With the efforts of the staff, order was restored. Xia Xiaoluo felt relieved.

Prepare to let Su Jiangchun start the car.

At the same time, many media reporters began to interview the elderly. These media reporters were arranged by Su Su, and any remarks that were beneficial to the image of Ruihui Company would be published in the media.

Suddenly, a group of men in black walked into the event. They rushed to the sales point without any explanation, pushing and shoving, and many elderly people were pushed down.

The man in black yelled some words that were very unfavorable to Ruihui Company. Things like "Things given away for free are not good!", "Let foreign-funded enterprises get out of China!", "Ruihui Company is a big liar, and they have made all their money."

It’s the dirty money of the elderly!”, “I drank a box of it yesterday and my stomach hurt for three days!”…