Reborn to dominate technology

#275 - Heaven to Hell

The car rental industry in Daxia is booming, and most of the cars for rent are C-class luxury cars because driving a C-class luxury car gives you face.

In the past, this piece of the pie was undoubtedly occupied by foreign car companies, and it was unshakable.

But now it's different. With the advent of Audi's Audi A6, rental company owners have a new choice.

After all, Audi cars are now used by leaders, and no one dares to say that driving an Audi car is not high-class, or they will be sprayed to the point where they can't take care of themselves.

In addition, the low-end version of the Audi A6 is only about 300,000 yuan, which is more than 100,000 yuan cheaper than foreign brands of the same level.

With the same high-class feel, reliable quality, and a cheaper price, rental company owners naturally turned their attention to the Audi A6.

Lu Haifeng naturally wouldn't personally handle orders from rental companies, giving the sales manager a price range and leaving it at that.

This price range depends on the number of orders. The more you buy, the cheaper the price will naturally be. If you only buy three or five cars and come to us to negotiate.

Then I'm sorry, we'll charge the market price. Audi cars are not worried about sales at all now.

"Also, have someone go to Vice President Zhao's office later and ask him to adjust the production line, appropriately reducing the production of Audi A4 and increasing the production of Audi A6 and Audi TT according to the ratio!"

Looking at the data, Lu Haifeng clearly felt that the Audi A4 was already saturated.

"Okay, President Lu, then I'll go and get busy!"

...

After Audi adjusted its model production line, hundreds of Audi A6 and Audi TT commercial vehicles were transported to Audi 4S stores across the country every day.

Time quietly passed by a week. During this week, after the first day of surge, the sales volume of Audi A6 and Audi TT reached 50,000 units, and then stabilized at about 10,000 units per day.

However, this is also because the Audi A6 and Audi TT are still popular models. This sales volume will decrease over time until it finally maintains a normal sales data.

However, some people are happy while others are sad. Audi has had a pretty good time these days.

But these foreign car companies have had a very difficult time. Audi's pricing strategy has completely affected the entire domestic market.

These foreign car companies hate Lu Haifeng to the bone.

In addition, Benma, Baolai, and Autuo, these three car companies have not been doing well recently, and it can even be described as tragic.

These three companies have experienced great ups and downs recently, experiencing the feeling of going from heaven to hell.

From the initial three companies joining forces to encircle and suppress Audi, to price reduction promotions, with tens of thousands of units sold every day.

At that time, how proud these three companies were, and even couldn't wait to肆意ridicule Audi on their official Weibo.

They believed that Audi's brand influence and popularity were not enough to compete with them at all.

They even sneered at Audi's attempt to bring down the price of C-class luxury cars.

However, as the Audi A6 became the official car and the Audi A8 was equipped with the five-star red flag, becoming the vehicle for the leaders above, everything changed.

The heads of Benma, Baolai, and Autuo in Daxia personally witnessed the influence brought by the leaders' vehicles.

This influence caused Benma, Baolai, and Autuo to suffer the biggest crisis since entering the Daxia market.

Their sales suffered a Waterloo-style plunge, from the peak of tens of thousands of units per day during the price reduction promotion period to the current hundreds of units.

This is still the result of the three car companies extending the time of the price reduction promotion in order to save sales.

However, consumers don't buy it much anymore, because after the openness and transparency of Audi 4S stores' fees and service attitude spread on the Internet.

Looking at how these three car companies do everything possible to cheat consumers, now only those real suckers will stretch their necks to let the other party slaughter them.

And these days on the Internet, the issue of how Benma, Baolai, and Autuo cheat consumers has been raging.

"Where do the financial service fees of Benma, Baocai, and Autuo 4S stores come from?"

"Not only financial service fees, but also mandatory optional equipment fees and price increase pick-up fees. These messy ways of cheating people are done without hesitation by these companies!!"

"It's not just these car companies, other car companies are the same, all kinds of hidden mandatory consumption, specializing in cheating consumers in Daxia!"

"Thanks to Audi and those media friends who exposed the truth. If it weren't for you, we would have had the opportunity to see the open and transparent charging standards of Audi 4S stores!"

"I thought that the messy fees of Benma, Baolai, and Audi 4S stores were all required by the state!"

"That's right, Audi is indeed a national car company of Daxia. I have already decided to sell my Baolai car and buy an Audi!"

"The brother upstairs, you can't sell your Baolai car anymore. Recently, used car dealers dare not accept foreign brands of cars!"

"Damn, is it that scary?"

"It's more terrifying than what he said! Now these car dealers avoid foreign brands of cars!"

"How do you know, brother!"

"I am a car dealer, it's tiring to say more!"

Audi once again swept in, stirring up the entire Daxia automobile market.

These days, Lu Haifeng has also been paying attention to the dynamics of the domestic automobile market.

What Lu Haifeng has to admire is that these foreign car companies are really calm. Faced with such great public opinion pressure.

They still go their own way, doing whatever they want.

In addition to continuing to maintain price reduction promotions, there are no other remedial measures.

As for the cheating fee items of those 4S stores, it seems that they have been restrained a little because they are afraid of causing public anger again.

However, Lu Haifeng believes that this is only temporary. These 4S stores will not make money, and they will definitely find other projects to make up for it.

"They are really a group of people who won't shed tears until they see the coffin, but that's good! I can't spare time to play with them in a short time!"

Lu Haifeng also knew that these people were holding on, because it was already a critical moment.

So they can only hold on, otherwise their profits will be greatly reduced.

These days, in addition to the scolding on the Internet about the money-grabbing of Benma, Baolai, and Autuo 4S stores.

More netizens are asking these car companies questions in a mocking tone.

《Benma, Baolai, Autuo, do you dare to lower the price again?》

《When will you stop making this black-hearted money?》

《When will you be able to stop treating our Daxia consumers as your ATMs?》

《When will you be able to stop treating us as fat sheep?》

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