Reborn Tokyo Golden Age
Chapter 182 Under the nose
As Nintendo's first portable game console, it is also the creative inventor of GAME WATCH.
Junhei Yokoi has high hopes for the performance of GAME WATCH, so every week he pays attention to the sales of the handheld.
As usual, it's time for another week's sales summary.
Yokoi Junpei was also sitting in his office, checking the latest sales data.
80,000 units is another satisfactory figure. Yokoi Gunpei picked up his teacup comfortably, and took a small sip slowly.
From the launch of G\u0026W in early May to the end of June. In two months, the total sales volume of G\u0026W has exceeded 500,000 units.
This number not only shocked the group of colleagues with dead faces in the seminar at the beginning of the development.
Even the big boss of Nintendo, Takeshi Yamauchi found it unexpected.
Because that time Yokoi Junhei told him in the car that he wanted to make a calculator-sized game console that adults could play.
In fact, Yamauchi Bo didn't take it seriously at all, he just didn't want to discourage Yokoi Gunpei's enthusiasm.
Thinking of letting him have a try, he casually introduced Sharp to him, and let the two work together to solve the problem of the LCD screen.
Unexpectedly, G\u0026W's performance exceeded everyone's expectations.
It sold 200,000 copies in the first month of release, and it was impossible for Yamauchi to sit still.
Immediately ordered Junping Yokoi to start developing the second game.
One game and one handheld, priced at G\u0026W 5,800 yen.
Nintendo's profit for each handheld is more than 1,000 yen, which is a nuisance.
So every time a game is developed, there is a reason to launch a GAME WATCH.
Then there is no hesitation, the second game will be released soon.
As the coach of the GAME WATCH victory, Junpei Yokoi's status in Nintendo has also increased.
Regarding the games that will be carried on the subsequent handhelds, he has some different ideas in his mind.
Can those game arcade machines that sell very well in the club also be transplanted?
But the guys in the arcade department who are in charge of game design are a little brain-dead, and it is not easy to convince them.
Regardless, in short, with the current performance of GW, it is not difficult to accomplish this.
It is enough to convince the president of Yamauchi, after all, as long as it can make a profit, the president will definitely agree.
Thinking of this, Junhei Yokoi put down the sales report and decided to go out for a look.
Located in the Nintendo headquarters in Higashiyama, Kyoto City, there are entertainment venues such as game halls and karaoke around it.
As a game practitioner, places like game halls are also frequented by Junping Yokoi.
It's not that he likes to play games, but just to see what games are popular now.
Maybe you can get some inspiration from it and provide some good ideas for future game design.
Moreover, there are Nintendo arcade machines in these game halls, some of which even Junhei Yokoi participated in the design.
The action-oriented, he came out of the Nintendo building in a short while, and walked in to buy a cup of iced coffee when passing by the convenience store.
In Japan in June and July, it is hot. Yokoi Gunpei, who had just come out of the building for a while, was already covered in sweat.
Grab a cup of iced coffee and walk to the bar facing the clear glass. Yokoi Junpei was going to sit down first and rest for a while.
However, his eyes were attracted by the two chattering children in the bar area.
"Kenta, let me play for a while. Please, can I exchange my game console with you?"
Hengtai handed his mobile phone to his good friend Kenta, and looked at him eagerly.
But it's a pity, Kenta's eyes are still fixed on his hands.
"No, Mrs. Heng. Your game is not fun at all, and you will get tired of it in five minutes."
While speaking, Kenta kept pressing the attack button on the handheld with his fingers.
Following his movements, a burst of "biubiubiu" sound aroused curiosity.
"Haha, my anger is full again. Die, alien!"
Kenta suddenly exerted strength with both hands, and held down the direction key and the attack key at the same time.
A wave of light on the screen slowly spread upward from bottom to top, and wherever it went, the light spots acting as enemy planes disappeared one after another.
"Si Guoyi!" At this time, Mrs. Heng couldn't care less about asking to play with her friends.
He simply threw his game console to the side of the bar, stretched his neck and squeezed his head with Kenta, watching the screen together and yelling excitedly.
However, the two of them were so excited that they couldn't help themselves, and Junpei Yokoi, who was sitting next to them, had a serious expression on his face.
If he read it correctly, the one that was thrown on the bar was his favorite game GAME WATCH.
The red frame and silver interface are all designed by myself.
Now it was thrown aside like nothing, which has to say deeply stimulated Yokoi Gunpei.
This is the first time he has seen a customer of GAME WATCH treated like this.
And this customer is a group like children, who in a way have the most direct feedback on fun.
Fun is fun, not fun is not fun.
You can't force it, and you can't fake it.
Junpei Yokoi turned his attention again to the mysterious machine that attracted the eyes of the two children.
At first glance, the appearance seems to be somewhat similar to our own GAME WATCH, both of which are palm-sized rectangular handhelds.
In order to see in more detail, Yokoi Gunpei couldn't help but stretch his head.
"Hey, uncle, what do you want to do?!"
Suddenly aware of a shadow in front of his eyes, Kenta looked up, and a strange uncle had unknowingly approached him.
The vigilant Kenta immediately put away his game console and made a move to retreat at any time.
Does he remember his mother's explanation, when encountering strange uncles, it's best to stay away immediately.
"Uh..." Junhei Yokoi, who was regarded as a suspicious suspect, retracted his head in embarrassment.
"Kids, don't get me wrong, I'm attracted by it."
Said Yokoi Gunhei pointed to the game console in Kenta's hand, which had been tightly covered by him.
"Eh?" Kenta and Hengtai looked at each other in surprise.
The strange uncle also likes to play games? Didn't his mother buy it for him?
"You also like "Thunder and Lightning"?" Kenta looked suspiciously at the suspicious uncle in front of him.
Yokoi Junpei was stunned for a moment, then nodded quickly. "Hay, I also like thunder and lightning."
"That's it." Kenta nodded like an adult, then turned around and pointed to the shelf not far behind him.
"Hey, it's there. But uncle, I can't help you. If you don't have money, you can only go home and ask your mother for it."
Junpei Yokoi subconsciously looked at Kenta and pointed to the shelf, there seemed to be a similar handheld there.
He turned his head and wanted to thank him, but there were no figures of the two little guys in front of him.
When I glanced again, they were making all kinds of grimaces at me outside the glass window.
Yokoi Junpei smiled dumbly, how naughty.
But business matters, after a little sigh, he got up with a serious face and went straight to the shelf.
Before reaching the shelf, a specially customized promotional billboard caught his attention.
"Really. Two games! Not the one that pretends to be two games!"
Junhei Yokoi's face turned hot, but he immediately realized it.
What is my face hot for, what does it have to do with me?
But when he saw the game console next to the billboard, he flew into a rage again, and then his face turned red.
Why?
Because right next to that unfamiliar handheld, there is his own GAME WATCH.
And by coincidence, there is a slanted thumb next to the second half of the sentence on the billboard that pretends to be two games.
The place where the thumb is pointing to is the location of my GAME WATCH.
This thumb is upside down, which is quite ironic, and look at where it is secretly pointing.
Junpei Yokoi, who was already a little guilty, of course became angry from embarrassment.
However, he is already the head of research and development, so he has his own bearing. Pressing the anger in his heart, Yokoi Gunpei came to that mysterious colleague.
At the first glance, his face became serious.
This workmanship, this appearance, the rival of GAME WATCH.
As a colleague, even a pioneer, he is naturally very clear about handhelds. After a quick glance, there are already some judgments.
Junhei Yokoi took the handheld from the shelf and looked at it carefully, and he had to say that it felt really good in the hand. Heavy, with a sense of reliability.
Looking carefully at the front, the larger printing screen made him look more serious.
There are also the cool fighter planes printed on the side, which opened Junhei Yokoi's eyes.
It turns out that the handheld can still be designed in this way. It seems that such a good idea can be borrowed and used.
What really caught his eyes was the cross key on the left, and Junpei Yokoi couldn't wait to experience it a few times through the package.
It feels much more flexible and comfortable than my own.
It's better to sigh, he reminded himself quietly in his heart.
In terms of appearance and hardware, it is so excellent, which makes Junpei Yokoi look forward to this handheld game even more.
But why does the logo on the screen look familiar, GAME BOY?
What the hell, can't you change your name?
Yokoi Gunpei felt offended.
And this KITA, he always felt that he had seen it somewhere.
But he couldn't remember it for the time being, so he simply let go of his thoughts and walked to the front desk with this handheld.
Originally, he wanted to try it on the spot, but the existence of the outer packaging hindered his further experience.
"Sir, the favor is 5200 yen."
Even the price is cheaper than our own, Yokoi Gunpei muttered again.
Junpei Yokoi, who had paid, was about to leave when he remembered the billboard on the shelf just now, so he started arguing with the clerk.
"Why did you put Nintendo's game console with this game console?" Junhei Yokoi pointed to the game console in his hand.
The clerk looked at him strangely, "Sir, because they are all game consoles."
Yokoi Gunpei was swallowed, okay.
"So, why is their billboard placed like that? It's misleading customers about Nintendo's console."
The clerk's face became more and more strange, "Sir, you have no right to interfere with the placement of our store's billboards.
And GAME BOY is indeed two games. "
This..., old iron, the last sentence hurts my heart.
Junpei Yokoi, who was a little angry and unable to lose his temper, left the convenience store angrily with a game boy.
He didn't want to go to the game arcade he planned to visit before, and returned directly to the Nintendo headquarters building.
As for the clerk, looking at the back of Yokoi Gunpei leaving, he muttered quietly.
Why put it like this?
Of course it's money ability, the rebate they give is high, the store manager specially explained it.
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